Corporate Underpants

Tamara Adlin
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Jul 30, 2025 • 57min

S1E11 AUDIO Andy Fitzgerald on Taxonomies, Trust, and Making Sense of Organizational Chaos

Information architect and UX strategist Andy Fitzgerald joined me to talk about what happens when content systems reflect silos instead of shared understanding. We unpacked how messy navigation, broken taxonomies, and unclear content flows often reveal misalignment inside the org—not just design problems on the screen. We also talked about: Using architecture to surface conflict Why navigation is a trust signal The difference between content systems and strategy How cartography, not templates, might be your best metaphor Why users—and teams—get stuck without context Whether you’re working in higher ed, government, or any content-heavy org, this one’s packed with alignment gold.
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Jul 30, 2025 • 54sec

S1E10 AUDIO Bill Albert on UX Theater, Agency Traps, and What Research Is Really For

Why do so many UX researchers end up doing the wrong work for the wrong reasons? In this episode of Corporate Underpants Live, I talk with Bill Albert—author of Measuring the User Experience and founding director of Bentley’s Design and Usability Center—about the sneaky ways research gets misused, the traps UX teams fall into, and how to start being strategic before you’re invited to be. We cover: How research becomes a performance instead of a process The hidden cost of acting like an internal agency Why UX maturity models don’t equal real buy-in What to do when you get pulled into stakeholder tornadoes How to step into strategy without permission Red flags like “we already know the users” Why mapping stakeholders is just as important as mapping users This episode is a guide to getting unstuck, getting heard, and doing research that actually matters.   Subscribe for more uncomfortable truths, sharp tools, and real talk about leadership, politics, and UX strategy.   #CorporateUnderpants #UXResearch #UXMaturity #StakeholderManagement #UserExperience #BillAlbert #TamaraAdlin #DesignLeadership #ProductStrategy #ResearchOps
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Jul 30, 2025 • 59min

S1E9 AUDIO David Bland on Testing Business Ideas, Strategy Confusion, and Why VC Culture is Broken

David Bland, co-author of *Testing Business Ideas*, joins Tamara Adlin for a candid conversation about what *actually* holds teams back from testing well, building great products, and aligning around a strategy that works. Spoiler: the biggest barriers aren’t lack of data—they’re misalignment, culture, and invisible power dynamics. This episode digs into the difference between performing strategy and actually having one, why VC culture often disincentivizes good product decisions, and how to prioritize what to test when everything feels risky. 🔥 Key Takeaways: – Testing is not about proving you’re right. – Strategy without alignment = chaos disguised as agility. – Even CEOs need facilitation. – You can’t outsource clarity. 💬 Favorite Quote from David: “You can do all the testing in the world, but if you didn’t prioritize your risk—or even agree on what your biggest risk was—you’re just running really fast in all directions.” 👤 Guest Info: David Bland — Innovation coach, startup veteran, and co-author of *Testing Business Ideas*   https://davidjbland.com 📚 Mentioned: – *Testing Business Ideas* – Strategyzer value proposition canvas – Corporate Venture vs. traditional VC 🎧 Listen & Subscribe: Find more at www.adlininc.com
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Jul 30, 2025 • 55min

S1E8 AUDIO Bruce McCarthy on Alignment and Why Sometimes You Have To Let It Break

Ever felt like the goals are fuzzy, the execs are fighting, and your roadmap is just a wish list? You're not alone. In this episode of Corporate Underpants Live, I talk with Bruce McCarthy, co-author of Aligned, about what really derails progress in product, UX, and leadership—and how to build alignment even when it feels impossible.  We cover:  💥 Why tornadoes = political power struggles  ⚠️ What to do when execs don’t agree (or even know the goals)  🧠 How “mining for conflict” can surface the truth  🛠️ Using Daci to clarify decisions  🙃 Why facts don’t win arguments (and what to use instead)  ⏳ And yes—you can change a system, if you’re patient enough Whether you’re managing up, navigating cross-functional chaos, or trying to make sense of your OKRs—this one’s for you. Check out my interview with Bruce's co-author Melissa Appel for more Alignment deliciousness: https://www.youtube.com/watch?v=xDav6y647vk&t=11s 🎥 Prefer to watch the video version? Watch on YouTube: https://youtu.be/69QqD0etKvA Watch on LinkedIn: https://www.linkedin.com/events/7304991585195155456/ 💬 Let’s talk about it: Got stories of your own corporate chaos? Drop a comment or tell me about it on adlininc.com.  
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12 snips
Jul 15, 2025 • 57min

S1E11 VIDEO Andy Fitzgerald on Taxonomies, Trust, and Making Sense of Organizational Chaos

Join Andy Fitzgerald, an independent information architect and content strategy consultant, as he dives into the chaos of organizational communication. He discusses the pitfalls of content systems that reflect internal silos rather than shared understanding. Learn how navigation can signal trust and why content strategy and systems differ. Fitzgerald shares a captivating metaphor: cartography versus templates, illustrating how context is crucial for both users and teams. This conversation is packed with insights relevant for anyone in content-heavy organizations!
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Jun 26, 2025 • 57min

S1E10 VIDEO Bill Albert on UX Theater, Agency Traps, and What Research Is Really For

Why do so many UX researchers end up doing the wrong work for the wrong reasons? In this episode of Corporate Underpants Live, I talk with Bill Albert—author of Measuring the User Experience and founding director of Bentley’s Design and Usability Center—about the sneaky ways research gets misused, the traps UX teams fall into, and how to start being strategic before you’re invited to be. We cover: How research becomes a performance instead of a process The hidden cost of acting like an internal agency Why UX maturity models don’t equal real buy-in What to do when you get pulled into stakeholder tornadoes How to step into strategy without permission Red flags like “we already know the users” Why mapping stakeholders is just as important as mapping users This episode is a guide to getting unstuck, getting heard, and doing research that actually matters.   Subscribe for more uncomfortable truths, sharp tools, and real talk about leadership, politics, and UX strategy.   #CorporateUnderpants #UXResearch #UXMaturity #StakeholderManagement #UserExperience #BillAlbert #TamaraAdlin #DesignLeadership #ProductStrategy #ResearchOps
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Jun 17, 2025 • 59min

S1E9 VIDEO David Bland on Testing Business Ideas, Strategy Confusion, and Why VC Culture is Broken

David Bland, co-author of *Testing Business Ideas*, joins Tamara Adlin for a candid conversation about what *actually* holds teams back from testing well, building great products, and aligning around a strategy that works. Spoiler: the biggest barriers aren’t lack of data—they’re misalignment, culture, and invisible power dynamics. This episode digs into the difference between performing strategy and actually having one, why VC culture often disincentivizes good product decisions, and how to prioritize what to test when everything feels risky. 🔥 Key Takeaways: – Testing is not about proving you’re right. – Strategy without alignment = chaos disguised as agility. – Even CEOs need facilitation. – You can’t outsource clarity. 💬 Favorite Quote from David: “You can do all the testing in the world, but if you didn’t prioritize your risk—or even agree on what your biggest risk was—you’re just running really fast in all directions.” 👤 Guest Info: David Bland — Innovation coach, startup veteran, and co-author of *Testing Business Ideas*  https://davidjbland.com 📚 Mentioned: – *Testing Business Ideas* – Strategyzer value proposition canvas – Corporate Venture vs. traditional VC 🎧 Listen & Subscribe: Find more at www.adlininc.com
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May 16, 2025 • 55min

VIDEO S1E8 Bruce McCarthy on Alignment and Why Sometimes You Have To Let It Break

Ever felt like the goals are fuzzy, the execs are fighting, and your roadmap is just a wish list? You're not alone. In this episode of Corporate Underpants Live, I talk with Bruce McCarthy, co-author of Aligned, about what really derails progress in product, UX, and leadership—and how to build alignment even when it feels impossible. We cover: 💥 Why tornadoes = political power struggles ⚠️ What to do when execs don’t agree (or even know the goals) 🧠 How “mining for conflict” can surface the truth 🛠️ Using Daci to clarify decisions 🙃 Why facts don’t win arguments (and what to use instead) ⏳ And yes—you can change a system, if you’re patient enough Whether you’re managing up, navigating cross-functional chaos, or trying to make sense of your OKRs—this one’s for you. Check out my interview with Bruce's co-author Melissa Appel for more Alignment deliciousness: https://www.youtube.com/watch?v=xDav6y647vk&t=11s 🎥 Prefer to watch the video version? Watch on YouTube: https://youtu.be/69QqD0etKvA Watch on LinkedIn: https://www.linkedin.com/events/7304991585195155456/ 💬 Let’s talk about it: Got stories of your own corporate chaos? Drop a comment or tell me about it on adlininc.com.
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Apr 7, 2025 • 53min

S1E7 AUDIO Mike Neff on Puzzle Perspective and Decoding Leadership Behavior

What if the real reason your product failed wasn’t the team or the timeline—but that you were solving the wrong puzzle entirely? In this episode, I talk with Mike Neff, a seasoned product design leader, about what happened when he joined a company headed for IPO—and discovered that everything he thought he knew about success, alignment, and leadership was just one small piece of a much bigger picture. We cover: Why “doing everything right” isn’t enough How to spot invisible misalignment before it wrecks your roadmap Using design tools to align stakeholders (not just users) What to ask when nothing makes sense Why puzzle perspective is a leadership superpower If you're a designer, PM, or exec trying to make a real impact in a complex org—this one’s for you.
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Apr 7, 2025 • 53min

S1E7 VIDEO Mike Neff on Puzzle Perspective, Leadership Blind Spots, and Asking the Right Questions

What if the real reason your product failed wasn’t the team or the timeline—but that you were solving the wrong puzzle entirely? In this episode, I talk with Mike Neff, a seasoned product design leader, about what happened when he joined a company headed for IPO—and discovered that everything he thought he knew about success, alignment, and leadership was just one small piece of a much bigger picture. We cover: Why “doing everything right” isn’t enough How to spot invisible misalignment before it wrecks your roadmap Using design tools to align stakeholders (not just users) What to ask when nothing makes sense Why puzzle perspective is a leadership superpower If you're a designer, PM, or exec trying to make a real impact in a complex org—this one’s for you.

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