

The RevOps Review
Cognism
Interviewing leading revenue operators - reviewing the ever changing landscape of GTM operations to keep your revenue engine on track.
Episodes
Mentioned books

Feb 28, 2025 • 31min
Fixing Sales Pipeline Problems: Outbound, AI, and Territory Strategy with Hayes Davis
This week Jeff Ignacio sits down with Hayes Davis, CEO of Gradient Works, to tackle the pipeline coverage problem facing revenue leaders today. Hayes shares his insights on why traditional outbound strategies are failing, how AI is being misused in sales, and why static territory models are leaving money on the table. He also dives into the importance of pipeline forecasting and how RevOps teams can improve sales efficiency with dynamic allocation models.

Feb 21, 2025 • 32min
Does AI fit into GTM with Taft Love, Founder of Iceberg RevOps
Our host, Jeff Ignacio, sat down with Taft Love, Founder of Iceberg RevOps, to explore the evolving landscape of revenue operations and global sales. Taft shares his journey from sales leadership to building a specialised RevOps consultancy, offering insights into scaling organisations, fostering cross-functional alignment, and navigating the unique challenges of global marketplaces. Whether you're a RevOps pro or new to the field, this conversation is packed with practical advice and strategic takeaways.

Feb 14, 2025 • 27min
Leveraging AI in Go-to-Market Strategies: Practical Insights and the Path to ROI with Joel Arnold
In this episode, Joel Arnold, founder of Arnold GTM Advisors and former VP of Revenue Operations, explores the transformative role of AI in go-to-market strategies. From leveraging large language models for prospecting and note-taking, to analising call data for predictive insights, Joel shares practical use cases driving real ROI. He also dives into the current experimentation curve, contrasting automated workflows with autonomous AI agents.

Feb 7, 2025 • 28min
From Marketing Ops to RevOps: Building a Unified Revenue Strategy with Jessi Eagan
In this episode, we’re joined by Jessi Eagan, Senior Manager of GTM Revenue Operations at Macabacus, to discuss her journey from marketing operations to leading RevOps as a team of one. Jessi shares how her diverse experience has equipped her to oversee the entire revenue lifecycle, from marketing automation to sales reporting. She also dispels common misconceptions about RevOps, highlighting its role in unifying marketing, sales, and customer success.

Jan 31, 2025 • 28min
Unlocking the Power of Connected GTM Strategies: Insights from Stuart Balcombe on the HubSpot Ecosystem
In this episode, we’re joined by Stuart Balcombe, author and workflow creator at Connected GTM. Stuart shares surprising insights about the underutilisation of HubSpot’s app marketplace and discusses opportunities for businesses to better integrate and leverage the platform. We also explore HubSpot’s strengths in the SMB and mid-market spaces, its growing enterprise capabilities, and the importance of aligning data-driven GTM strategies with customer needs.

Jan 24, 2025 • 22min
Bridging Strategy and Success with Benjamin Zeitz, Head of Revenue Operations at Sweep.io
Our host, Jeff Ignacio, sits down with Benjamin Zeitz, Head of Revenue Operations at Sweep.io to discuss Benjamin’s experience in a hybrid role, the importance of expertise in operational tools like Salesforce, and the integration of RevOps into customer success.

Jan 17, 2025 • 27min
AI in RevOps: Boosting Efficiency and Redefining Marketing Ops with Sara McNamara
This week Jeff sits down with Sara McNamara to explore how artificial intelligence is reshaping the way revenue operations teams work. They dive into how AI tools can enable sales teams to focus on high-impact activities and why cutting-edge tools alone won't drive results. Packed with actionable insights, this episode is a must-listen for leaders navigating budget constraints, growth challenges, and the rapidly advancing AI landscape.

Jan 10, 2025 • 23min
Revenue operations in a mission-driven organisation with Jonathan Unger, Senior Manager of Demand Generation and RevOps at Regrow
Our host, Jeff Ignacio, sits down with Jonathan Unger, Senior Manager of Demand Generation and RevOps at Regrow to chat about sustainability, climate tech and what it’s like doing RevOps in a mission-driven organisation.

Dec 20, 2024 • 26min
Building a world class RevOps department with Hassan Irshad, Director of Revenue Operations at FEV Tutor
Our host, Jeff Ignacio, sits down with Hassan Irshad, Director of Revenue Operations at FEV Tutor to discuss where RevOps should report to, incentives and commission alignment and how to build a world class RevOps department.

Dec 20, 2024 • 27min
How RevOps Leaders Can Step Up as AI Innovators with Jeff Ignacio and Rob Levey
In this episode of The RevOps Review, Jeff Ignacio sits down with Rob Levey to dive into the future of RevOps in an AI-driven world. Rob offers insights on RevOps best practices and how RevOps leaders can embrace the selective power of AI to lead growth and increase efficiency.