The Jedburgh Podcast

Fran Racioppi

Episodes

Mentioned books

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Mar 9, 2022 • 17min

Jumping In with CIA Operations Director Jack Devine on Ukraine, Russia, Putin & war in Europe in 2022 (The Jedburgh Podcast Short-Form Series)

The Russian invasion into Ukraine is unprecedented in modern times and something Europe has not seen since World War II. Tensions between the United States, NATO and Russia are at the highest levels in decades. Host Fran Racioppi and legendary Cold Warrior, Former CIA Operations Director and Author Jack Devine "Jump In" to a conversation on Russia, Ukraine, Putin and land war in Europe in 2022. Fran and Jack cover: -Why Vladimir Putin and Russia want Ukraine back-Putin's mental state and psychology-The threat of nuclear war and the American red line-What it will take to end this conflict-How NATO and the United States are respondingLearn more about Jack and his career on Episode 13.Check out Jack's newest book Spymaster's Prism about Russian aggression, Putin and information warfare.About Jack Devine:Jack Devine spent 32 years in the Central Intelligence Agency serving as both the Acting Director and Associate Director of the CIA's global operations. Devine joined the agency in 1967, after his wife gave him a book about the CIA and its role in U.S. national security. During his tenure, Jack led the Afghan Task Force where he covertly supported the Afghan mujahideen in their fight against the Soviet Union tipping the balance of power during the Cold War in favor of the United States. Jack also led the CIA's Counter Narcotics Center and the Latin America Division where he led the effort in the war against international drug kingpins like Pablo Escobar. Jack has made and changed history in every corner of the world. He is currently the President of The Arkin Group, where he provides boutique consulting on international intelligence and investigative services. He is a member of The Council on Foreign Relations and is seen regularly on all major new networks and publications. Jack recently released his second book, Spymaster's Prism, where he provides his in-depth analysis of intelligence, counter-intelligence and covert action activities between Russia and the United States.
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Mar 3, 2022 • 1h 28min

#049: The Establishment - Founder & CEO Anita Bitton

Anita Bitton is one of the fashion industry's most iconic and leading drivers of talent. Anita is the Founder and CEO of The Establishment, the go-to casting director for brands like Tommy Hilfiger, Bottega Veneta, Marc Jacobs, and Balenciaga. She was instrumental in the rise of Alexander Wang.Anita was born in South London. She was raised by foster parents. She modeled as a kid to find a way out of London and a better option than her job at TGI Friday's. For this episode Anita invited host Fran Racioppi to her Brownstone on Manhattan's Upper West Side for a chat in her parlor about defining trends, being bold and disruptive, evaluating talent, resiliency in life and business, raising kids in New York City and her dedicated Spotify channel.Read the full episode transcription here and learn more on The Jedburgh Podcast Website.Highlights:-Anita defines the fashion industry, it’s meaning in society and how designers are artists whose style represents their current attitudes and feelings about society.-Fashion is a subjective industry. As the coordinator and facilitator Anita must define what is actually fashionable while bringing out the best in people.-Anita describes the importance of being bold and creative; driving clients to explore new and different ways to represent their visions, but without being pushy.-Fran challenges Anita to describe disruption, fighting the mundane and how growing up in South London with foster parents and adversity shaped her drive and accountability as she consistently looked for ways to move to New York City.-Anita explains the good and bad of social media, how luxury brands use the platforms, the ease of access and the hard work required to make a name for yourself. -Resilience is a key component of success. Anita shows us the importance of rejection in our growth and evolution; which allows for our longevity. Quotes:-”When I think about fashion…it dictates the era that we have been through. It predicts the future that we are going into.” -”Fashion leans into politics. It leans into identity. It leans into rebellion…It all starts with where we are in the world.”-“Fashion is a reaction to what’s going on in the world.”-“There is no right or wrong answer in what we do, there’s just ideas.”-”My job here is to help you be the best version of yourself.”-”I try to meet the talent where they are…one size does not fit all.”-”My biggest fear in life is working in an arena that is irrelevant and mundane.”-”I’m not into the idea of generic. It’s not interesting to me…if they think it’s too bold, that’s exciting to me.”-”I wasn’t good at not being good.”-“There is always a part of society that just wants to put people down.”-“I don’t want to live in the past. That’s done. I did that. I still remember the headache.”-“There is no fast track.”-“Resilience isn’t about taking a job for no money. It’s about knowing your next five moves.”-“There is a solution to every problem. It’s just how you choose to get there.”Anita’s Three Daily Foundations to Success:-Create a gratitude list at the start and end of the day (because it changes)-Meditate to find space-Walk my son to schoolThis episode is brought to you by Jersey Mike’s, 18A Fitness and Analytix Solutions.
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Feb 24, 2022 • 1h 12min

#048: Cast Inc: Founder & CEO Julia Samersova

Talent evaluation is difficult in any industry. We make decisions every day on performance that not only affect people's lives, but also affect their emotions and often their physical and emotional well-being. Effectively operating in the world of talent management  requires both empathy and a high level of emotional strength.  For this episode, host Fran Racioppi traveled to the heart of Brooklyn to spend the day with Julia Samersova; Founder and CEO of Cast Inc. - the leading casting company for kids who have what it takes to star in commercials, advertisements and shows. Julia is trusted by the fashion industry's most iconic brands like Maybelline, Calvin Klein, Gap and Carter's.In definitely our most relaxed episode to date, Fran and Julia talk casting, entrepreneurism, talent management, helicopter parenting, the impact adults have on kids and how we can be the best parents we can be.Read the full episode transcription here and learn more on The Jedburgh Podcast Website.Highlights:-Julia and Fran discuss defining your self-worth as an entrepreneur, the loneliness of building something from nothing in your vision and how to deal with down times.-Julia defines “busy” and what it means to devote yourself to your passion and dreams. -Julia challenges us to think about parenting differently and incorporate the way kids are learning today through technology into how we parent. -Casting kids requires a mix of energy, uniqueness and empathy, as well as patience to manage their often overbearing parents known as “Mom-agers.”  -In a heartfelt exchange Julia credits her high school guidance counselor with forcing her to believe in herself and pursue what she loved.-Julia explains her career in talent management and how the 2008 market crash showed her a gap in the fashion industry.-Parenting is the hardest job we have. Julia and Fran discuss the act of parenting, the importance of time and attention and the risk aversion between kids today vs yesterday. Quotes:-”If I changed even one kid’s life then it was all worth it.”-“My favorite thing to do was to cut up magazines and make collages out of supermodels.”-“I don’t know what would have happened to me had Mrs. Graham not sat me down and been like you’re a loser, what are you doing with your life, what’s your love, what’s your passion.”-”It’s the honesty in a kid that is mostly attractive to me.”-”The kids usually do better when the parents are in another room.”-”Nobody else is responsible for your success…If you didn’t get that job that you wanted, that’s on you. But also, if you did get the job, that’s on you.”-”Whatever you are busy with, did it produce some sort of satisfaction.”-“Busyness as a badge of honor…no…Rest is the badge of honor.”-”Kids are exactly what you put into them. You are going to get out what you put in.”-”We put iPads in their hands at two years old. What did we think was going to happen? We need to change the way we think about it vs changing the behavior.”Julia’s Three Daily Foundations to Success:-Wake up at the same time every day with gratitude-Never procrastinate; have a sense of urgency all the time-Schedule time to rest and recover-Plus Julia adds a fourth - fight for what you want!This episode is brought to you by Jersey Mike’s, 18A Fitness and Analytix Solutions.
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Feb 17, 2022 • 57min

#047: Baptist Parking Lot - Country Music Singer Songwriter Mary Heather Hickman

For this episode host Fran Racioppi leapt down to Music City to spend the day with up and coming recording artist Mary Heather Hickman at the famed RCA Studios.Mary Heather hit the iTunes Country Top 10 with her don't mess with Texas style. She has opened for Toby Keith, Eli Young and Hank Williams Jr. She has played at ATT Stadium so naturally Fran challenged her to describe her mentors and role models; and also explain what happened to the Cowboys this year!Mary Heather not only shared her story and her lessons on building a career in country music, but she gave our team a solo concert including a sneak peak of an upcoming yet-to-be released track and her newest hit Baptist Parking Lot, which hit radio on February 14. Take a listen to our conversation and stay tuned until the end to hear for yourself.Read the full episode transcription here and learn more on The Jedburgh Podcast Website.Highlights:-Mary Heather describes how she fell in love with Country music and how singing has come naturally, but she has had to work hard to learn the guitar and piano.-As a senior in high school Mary Heather competed on The Voice proving she could make music a career.-Mary Heather explains her songwriting process, how she chooses the topics for her songs, the importance of being meticulous in developing the storyline and how studying journalism shaped her communication style.-Fran challenges Mary Heather on her “sassy, irreverent, don’t mess with Texas” style, why Country music remains optimistic & hopeful as compared to her peers in pop music and which established artists have influenced her. -Mary Heather was diagnosed with Type 1 Diabetes at age four. She shares with Fran her battle with diabetes, how she pretended she didn’t have it, and how she finally accepted it as a fact of her life and advocates for others who suffer from the disease.-Fran and Mary Heather talk Dallas Cowboys football and what it will take to win a Super Bowl in Dallas.-Mary Heather ends the episode with a live performance of her unreleased song Late Night Lonely. Quotes:-”What initially drew me to country music actually was listening to The Dixie Chicks Wide Open Spaces Album.”-”I see that these people are doing it. I’ve always wanted to do it. Why can’t I take that leap and give it a shot.”-”If you want something you have to put in the work.”-”I’m very meticulous about everything adding up.”-”When it comes to music, fans can tell when you are being true to yourself.”-”Knowing what I am not good at has been more helpful to my career than anything else.”-”I wanted to be known as cool or popular. Not the girl with diabetes.”-”I work at a restaurant so I can write during the day…you gotta do what you gotta do.”-”I think everyone should find what gets them excited every day and chase that.”-”I would love to be able to see the Cowboys win a Super Bowl sometime that I actually remember.”Mary-Heather’s Three Daily Foundations to Success:-Start every day with a list-Write everyday to get the creativity going-Find a few moments of “me time”This episode is brought to you by Jersey Mike’s, 18A Fitness and Analytix Solutions.
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Feb 10, 2022 • 39min

#046: Beijing 2022: US Snowboarding - Lucas Foster

The halfpipe is the marquis event in snowboarding; launching riders 20 feet into the air while rotating up to four and half times. Or as the newest member of the US Olympic Snowboarding team explained - nailing a 1620.In our second episode of our coverage of the 2022 winter olympics, Lucas Foster joined host Fran Racioppi just before hopping his plane to Beijing. Lucas has his eyes set on making an impact at the games and in the sport - a sport in which America has dominated since its Olympic debut in 1998. We cover the halfpipe and how to combine amplitude, variety and execution to convince the judges of your performance. Lucas shares what it's like to stand beside snowboarding legends like Shaun White and how growing up without a halfpipe taught him to be creative, resilient and adaptable. Lucas also shares how organically growing in the sport has kept him grounded, humble and gracious to be considered one of the sport’s best.  Read the full episode transcription here and learn more on The Jedburgh Podcast Website.Highlights:-Lucas talks about making the US Olympic Snowboard Team and what it means to represent the United States in Beijing. -The United States has dominated Olympic snowboarding since it became a sport in 1998. Beijing 2022 will feature both the next generation of American snowboarding in Lucas, Taylor Gold & Chase Josey and legends like Shaun White.-Fran asks Lucas to discuss the dynamics between competing with your teammates but also driving each other to perform at their best. -Snowboarding is a judged sport. Lucas breaks down the criteria for evaluation and what tricks gain the most attention from the judges.  -Lucas talks about the importance of mind and body synergy while showing us the importance of flow state once standing atop the halfpipe.-Growing up in the skier dominated town of Telluride, CO forced Lucas to approach training and competition for snowboarding with a sense of grit and determination. -Lucas explains his thoughts on making an impact and how becoming too elite will prevent him from becoming a role model for kids and helping others grow to achieve their goals. Quotes:-”I always knew in the back of my mind that I would be able to do it.”-”You can pull value from everyone’s career.”-“That’s the ultimate dream. Make it to the Olympics and have the best run of your life.”-“The criteria for judging is amplitude, variety, execution and overall impression.”-“There is no difference between the body and the mind. The body is the mind.”-”Your physical is always going to be feeding your mental game.”-“The cool thing about snowboarding is that you have to be fully present. Every hit requires full stillness, full presence and full attention.”-”You gotta have people from different walks of life to make this sport unique and to make it more of a culture rather than just some cookie cutter sport.”-“Snowboarding has helped me really discover who I am and discover my path in life.” Lucas’s Three Daily Foundations to Success:-Meditate to find space and remain grounded-Movement to train the body-Develop meaningful connections with othersThis episode is brought to you by Jersey Mike’s, 18A Fitness and Analytix Solutions.
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Feb 3, 2022 • 1h 5min

#045: US Skiing - Alpine Ski Racer & World Cup Champion Steven Nyman

World Cups and Olympic medals are won and lost by hundredths of a second by skiers hurling themselves down ice covered mountains with only a thin metal edge to control decent.These feats of speed, athleticism and precision breed competition, a healthy dose of fear, and awe for all of us who watch and have dreamt of standing atop the winner's podium. Beijing 2022 is here...and it's time to kick off The Jedburgh Podcast tribute to the Winter Olympics.Steven Nyman, is an American legend in downhill Olympic and World Cup skiing. He has reached 11 podiums, earned three World Cup titles, and did something no other American downhiller has ever done—reaching the podium four times in a row in the run up to the 2018 Olympics. He has been on the US Ski Team for over two decades.Steven joined host Fran Racioppi from the World Cup circuit in Switzerland to discuss the importance of preparation, the fear of failure, the courage to act, the grit needed to recover from devastating injuries and the drive to win after 20 years of competition.Read the full episode transcription here and learn more on The Jedburgh Podcast Website.Highlights:-Steven talks about his longevity in the sport, the perspective he has gained as he has matured on the circuit, and what it would take to continue competing at the Olympic level as he turns 40.-Fran breaks skiing down into three component parts: physical, technical, and mental capability. -Steven explains how training under fatigue sets him apart from the competition, as pushing the body for peak performance in the last 30 seconds is essential to winning. -The technology in skiing has rapidly advanced over the last 20 years; Steven talks about his battles with skiing equipment and how he has had to adapt equipment made for smaller athletes to work at his size.-A skier’s mental preparation must be constant throughout the year; something Steven explains takes discipline and a focused approach to each movement and each run. -Steven talks about early days in skiing, how his brothers pushed him to compete and how chasing the BYU ski team growing up instilled in him a sense of grit and fierce determination.Quotes:-”I’ve shown a lot of speed, but I have made a lot of mistakes. If I can refine some of those mistakes I can be right in there with the big boys.” -”If you can focus when you are pushed against a wall, that’s when you are going to set yourself apart.”-“Crashes are brutal. If you can take a hit and get back up, that is going to allow you to race more and more.”-”There’s not a lot of controllable things outside of your equipment.”-”There is not a lot of thought. There’s a feeling and there’s a drive.”-”It was just step by step goals…and I reached for it and pushed for it every single year.”-”That grit. That desire to compete. That desire to win is what drives me.”-"If I commit to that and hammer through it with intention and drive, instead of a little hesitation, I'm going to come out way faster."-“Active and drive. Those are my two words.”  Steven’s Three Daily Foundations to Success:-Set deliberate goals-Step away, honestly critique and assess yourself-Ask myself if I still love what I am doing - then go do it!This episode is brought to you by Jersey Mike’s, 18A Fitness and Analytix Solutions.
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Jan 27, 2022 • 1h 3min

#044: Taking The Hill - The Honorable Patrick Murphy - Congressman, Secretary Of The Army, Vetrepreneur

The word service is defined as the action of helping or doing work for someone. The Honorable Patrick Murphy has served...and led...in many arenas.  He was America's first Iraq War Veteran elected to Congress. He was later appointed by President Obama to serve as the Undersecretary of the Army and the acting Secretary of the Army. He was the youngest professor to ever teach at West Point. Today, Patrick is a Vetrepreneur, where he serves as an angel investor for Veteran-owned businesses, advocates for mental health programs, and mentors the next generation of our nation's leaders. Patrick joins this episode to discuss his journey from Soldier to Congressman to leading the Army's over one million people. We cover his thoughts on leading in combat, why he felt compelled to enter politics and run for Congress, and how service to others is the greatest role a leader can play in any organization.  Read the full episode transcription here and learn more on The Jedburgh Podcast Website.Highlights:-Growing up as a blue-collar kid in Pennsylvania showed Patrick the importance of service and the need for structure; driving him to join the Army.-Patrick was the youngest professor ever to teach at West Point.-Patrick talks about the difference between the wars in Iraq and Afghanistan and how they shaped his perspective on elected leaders. -Fran challenges Patrick to show us how to work across the aisle, enhance collaboration and bridge the divide between our views and those who disagree with us.-Patrick defines leadership in America, what we need moving forward and how leaders of character lead no matter what.  -Patrick was known as the Soldiers’ Secretary and describes his “leader first” concept.-Patrick championed ground-breaking legislation such as the ​​21st Century GI Bill, the Repeal of Don’t Ask Don’t Tell, and Hire Our Heroes.-Patrick describes the importance of investing in Veterans and Veteran-owned businesses.Quotes:-”West Point is the Athens and Sparta of America…you cannot leave West Point without love of country.”-“I knew I had to get involved in political public service to be a voice of reason and to fight for my brothers and sisters…to fight to do what’s right.-”I love the quote hire for talent, train for skill.”-”We can disagree on things but you never become disagreeable.”-“I do think that we need more veterans in office; because they work as teams. They tend to put the country first. They tend to not answer to political bosses or parties.”-”We are not perfect. We are never going to be perfect. But we are a good country. Partially because we are always trying to make it better…that’s our solemn duty.”-“What leadership is…you inspire others to do things they wouldn’t otherwise do.”-“We develop leaders of character for a lifetime of service. Character is how you are when no one is looking.”-”I don’t just talk about it. I am the embodiment of it.”Patrick’s Three Daily Foundations to Success:-Be a curious and voracious reader-Stay physically fit-Know and commit to what is most importantThis episode is brought to you by Jersey Mike’s, 18A Fitness and Analytix Solutions.
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Jan 20, 2022 • 1h 2min

#043: Hollman Lockers - CEO Travis Hollman

Grit is defined as courage, resolve, or the strength of our character. We develop grit through the difficult times in our lives. The times we got knocked down, passed over or left behind. Host Fran Racioppi visited Travis Hollman, President & CEO of Hollman Lockers; the world's largest manufacturer of locker rooms, including those of the Dallas Cowboys, Equinox, The New York Times,  J.P. Morgan and Alabama Football.Hollman is a family business that Travis has grown 8x since he took it over in 2011. Growing up, Travis suffered from severe dyslexia and a rare bone disease that bound him to a wheelchair. He was bullied, rejected and called the dumbest kid his teachers ever taught. Today, he is one of the most successful and influential CEOs in business.In an on-location episode inside the Hollman manufacturing plant, Travis and Fran discuss locker rooms, scaling businesses, entrepreneurship, the importance of family, his dedication to giving back, and how Grit has been the key to overcoming adversity and finding success. Read the full episode transcription here and learn more on The Jedburgh Podcast Website.Highlights:-Travis discusses the history of Hollman, his relationship with his father and how he immediately implemented a turnaround culture of growth based on doing the right thing; something that proved itself during the COVID-19 downturn.-Travis discusses the various roles at Hollman and how he evaluates talent based on what people want to do vs what he thinks they should be doing. -Travis credits a childhood physical disability that left him in a wheelchair, combating severe dyslexia and being shunned by others as pivotal in developing toughness and grit.-Travis talks about the details of manufacturing, the fundamentals of volume, the importance of technology and how Hollman wins on quality. -Travis provides his advice to young entrepreneurs who struggle to choose a clear direction.-Fran and Travis open up about parenting, raising kids, the differences between when they grew up and the importance of balance.-The Hollman Family Foundation provides locker rooms and funds school improvements to impact local communities. Quotes:-“There was no one in charge. Whoever put their hand up that day was in charge.”-”My thought process is that everyone wants to be worth $100M one day. That’s not true.”-“We are all wired differently. We are all wired for exactly what we want to do.”-“He’s the dumbest kid I ever taught. He can’t come back to this school next year.”-”You’re the best person, that’s who we hire. When you do that, that's how you develop the right culture.”-”It doesn’t matter what you do, but find that idea you really love.”-”We used to get hurt by rocks and pavement…how they are hurting kids now is through social media and making them feel bad.”-”We are going to give free college tuition to everyone that works here and their spouses and their kids.” -“When I make money, the people around me should all make money. Let’s keep the money moving through society.”Travis’s Three Daily Foundations to Success:-Show up-Never walk alone-Focus on the good, learn from the badThis episode is brought to you by Jersey Mike’s, 18A Fitness and Analytix Solutions.
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Jan 13, 2022 • 1h 22min

#042: Wounding Warriors: How Bad Policy Is Making Veterans Sicker And Poorer - Daniel Gade

The Department of Veterans Affairs is one of the most complex organizations in government. At the center of this complexity is VA disability ratings and compensation; a program developed over 200 years ago to compensate service members while they recovered from service. Today, this program is convoluted, lengthy and often the most challenging process a Veteran must endure during transition to civilian life. Daniel Gade, a retired Army Officer, combat-wounded amputee and author of Wounding Warriors: How Bad Policy is Making Veterans Sicker and Poorer joins host Fran Racioppi to challenge the current one-size fits all approach to VA disability compensation calling it outdated and antiquated; as well as providing recommendations for reform. Daniel served in the Bush and Obama administrations and was the Republican nominee in the 2020 election to represent Virginia in the US Senate.Read the full episode transcription here and learn more on The Jedburgh Podcast Website.Highlights:-Daniel breaks down the VA disability claims process through a personal account of his combat and non-combat related injuries, including a detailed account of being wounded twice in Iraq and the events leading to the loss of his leg.-We explain the numbers behind the VA, the increase in disability claims over the last two decades, the addition of bi-partisian policy and the cost of disability claims as related to other VA education and health programs.-After losing his leg in Iraq, Daniel explains how he took control of his rehabilitation by focusing on the future, what factors would aid in his recovery and what must be done to “self-rescue.”-Daniel used extreme sports like triathlons and cross-fit to prove he could recover and raise his expectations of himself and his ability to thrive as an amputee.-The concept of “Stolen Valor” demonstrates how too many people misrepresent their service, the level of their injuries and their disabilities to increase their payments from the VA leading to increased policy complexity and bureaucracy.-Daniel defines the term “permanent and total” and shows how it allows veterans to avoid treatment to ensure continued compensation.-The path to reform requires three initiatives: focus on employment, link compensation to treatment, separation of military-related injuries vs those incurred while in the military.Quotes:-”It causes veterans to see themselves as sick, or as disabled, or as useless and worthless.”-”We should be much more careful about how we use the word disability. The current process uses disability for anything wrong with a veteran.”-”The VA spends more on veterans staying sick than veterans getting better.”-”The VA’s priority is on paying people disability benefits. Not on rehabilitating them, educating them, housing them, or helping them in other ways.”-“It ripped a chunk out of my thigh and I woke up in a ditch.”-”I was in a surgeon's care in 37 minutes and my blood pressure was 60 over 0.”-”My philosophy has always been find a solution and engage in whatever the solution might be.”-“I realized right then that I wanted to be a person who can do anything.”-”The veterans’ Iron Triangle is the most difficult Iron Triangle in all of politics.” Daniel’s Three Daily Foundations to Success:-Hug my kids-Connect to something greater than yourself-Find a way to serve othersThis episode is brought to you by Jersey Mike’s, 18A Fitness and Analytix Solutions.
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Jan 6, 2022 • 1h 11min

#041: The Attributes - Navy SEAL Rich Diviney

How do we define the term "best performance?" Is it elite? Is it peak? Is it simply human? For our first episode of 2022, host Fran Racioppi starts 2022 with a conversation on first defining “optimal performance” and second on understanding the core fundamentals that make up our character and our personality...The Attributes.Fran is joined by Rich Diviney; a former Navy SEAL who revolutionized the way Navy SEALS are assessed and selected for our nation's premier counter-terrorism forces. He has taught leadership and the concept of optimal performance to thousands of businesses, and recently launched his new book called The Attributes.2020 and 2021 tested many of our attributes. We may not have even realized it. We don't know what 2022 will bring, but we know that any success starts with our ability to understand ourselves.  Read the full episode transcription here and learn more on The Jedburgh Podcast Website.Highlights:-Rich distinguishes between traits and attributes, defines optimal performance vs peak performance, separates skills from attributes, and shows the importance of selecting those who “could” do the job vs those who know “how” to do the job.-How the lessons of the US Navy SEAL assessment & selection process can be used in any organization and how to apply it today. Plus a short history of the SEALS and the evolution of training through today’s Hell Week.-Fran and Rich cover 22 of The Attributes through a discussion on the five categories: Grit, Mental Acuity, Leadership, Drive, and Team Ability.-A detailed breakdown of discipline vs self-discipline, sympathy vs empathy, decisiveness vs decision-making; and how they each affect our roles as leaders.-Rich provides the “how-to” assessment to understand our core values to determine which attributes are most important to our organizations.  -START is the five-step process to improve ourselves and the quality of our attributes.-Fran gets Rich to pick the attribute that best defines him; and what he is looking to improve in 2022.Quotes:-”If you want to understand human performance—yours and others’—the first step is to understand attributes.”-”Personality traits are who we are on any given day.”-”Optimal performance is about doing the best you can in the moment.”-“Skills are not inherent to our nature…skills direct our behavior in known situations.”-”Attributes…inform our behavior. They don’t direct our behavior.”-”Talent is a dynamic dance between skills and attributes.”-”Grit can be described as the ability to push through and achieve those acute challenges and goals.”-“Mental Acuity is the one that all of these are actually inter-related.”-“When someone leaves the group of a narcissist, that person is immediately enemy #1.”-“Self-Discipline involves those things that the external world has no say in. Discipline involves those things that the external world does have a say in.”-“The confusing thing about leadership is that we often think of leadership as a noun…in fact is a verb. It’s a behavior”-”A decisive person understands that a decision can be final, but not permanent.”Rich’s Three Daily Foundations to Success:-Hug my wife and kids-Tell them I love them multiple times -Keep moving forward; even if just a small stepThis episode is brought to you by Jersey Mike’s, 18A Fitness and Analytix Solutions.

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