Manufacturing Happy Hour

Manufacturers know that automation is table stakes in 2025, and yet it’s still a bit of an afterthought for some. You'd think something that can make or break a facility would be everyone’s number one priority. And as you'll hear in this episode, overlooking automation can sometimes have disastrous consequences.  In this episode, we sit down with Cassy Gardner and Chris Schleich from E Tech Group over virtual Pellegrinos to unpack a real-world case study. They were called in to revive a mothballed solar facility where the owners had accidentally destroyed critical automation infrastructure during demolition. Cut wiring, severed connections, damaged systems... all the stuff they didn't realize was essential until it was gone. The two walk us through everything from why Front-End Engineering and Design (FEED) studies matter (even when you're racing against the clock) to how “humble confidence” became their project philosophy. You'll hear about oversized electrical panels, “pit bull” project managers, and why sometimes the best sales strategy is just showing up when you say you will. In this episode, find out: Why automation often becomes an afterthought in capital projects, and the surprising impact that has How automation may be a small slice of the spend, but determines how the plant runs The most common pitfall manufacturers face when it comes to automation planning What a FEED study is, and why it's essential in fast-paced projects How "humble confidence" and "tenacious politeness" became guiding principles for E Tech What happens when demolition destroys critical wiring and IO connections and how a hazardous monitoring partner failed mid-project Lessons any manufacturer can apply whether that's running a project with 45 people or just five Enjoying the show? Please leave us a review here. Even one sentence helps. It’s feedback from Manufacturing All-Stars like you that keeps us going! Tweetable Quotes: “Typically, in a large capital project, the automation budget is around 10%. But it's a really critical 10% that you need to invest to have the manufacturing work the way you want to work.” – Cassy Gardner  “Automation relative to mechanical, electrical process, etc. has an outsized impact.”– Chris Schleich  “Always start earlier than you think you need to start. If you can engage a partner who is an expert in automation, you will set yourself up for a foundation of success.” – Cassy Gardner  Links & mentions: E Tech Group, one of the largest engineering and systems integration companies in the US, providing automation, control and information systems Make sure to visit http://manufacturinghappyhour.com for detailed show notes and a full list of resources mentioned in this episode. Stay Innovative, Stay Thirsty. 

Manufacturers (not just the guys on the shop floor, but the C-suite behind them) are on a race to the finish line when it comes to automation. Most of us by now are pretty familiar with how AI and automation can play a role in manufacturing. But it looks like we’re heading to the next stage…In this episode, we hear from Chris Stevens, the SVP & GM of US Automation Business at Siemens Digital Industries. We grab a virtual drink and kick the episode off with an interesting paradox – twenty years ago, the push was to automate humans out of processes. But today, we’re figuring out how to bring them back.Chris talks about where we’re heading now with AI – from reactive tools to proactive partners with the rise of agentic AI. He talks about how the new and improved era of AI can make adaptive manufacturing a reality – imagine having one line but with multiple configurations.Digital transformation is a big theme in this episode, but it’s not just about tools and technology. Chris highlights the role of people in the new age of manufacturing too.In this episode, find out:Chris explains the biggest changes since he’s been in the industry and why the focus has moved on from just ‘lean manufacturing’A breakdown of what adaptive manufacturing is and how it ties into automation and AIHow the lines are blurring between IT and manufacturing rolesHow AI could help to bring humans back into the loop – internal and external use casesAgentic AI vs. reactive tools like Copilot and how manufacturers can use AI agents in real examplesThe top lightbulb moments around AI and why data contextualization is how we move one step forward as an industryDifferent ways adaptive production methods are changing manufacturing processesHow adaptive production ties into the trends around reshoringWhy more manufacturers need to use digital twin technologyCurrent digital transformation trends and why it’s not just about the technologyEnjoying the show? Please leave us a review here. Even one sentence helps. It’s feedback from Manufacturing All-Stars like you that keeps us going!Tweetable Quotes:“The contextualization of data is extremely important. That's where the work's got to happen.”“Two decades ago, it was 'how can I take humans out of the loop?' Today it's 'how do I bring humans back in the loop?'”“There's a lot of digital transformation projects that fail, and it has nothing to do with the technology. It has everything to do with usability. Making sure that people like it and then how we implement it.”Links & mentions:Siemens Digital Industries, business platform that helps organizations digitally transform using software and hardware like digital twin technologyMake sure to visit http://manufacturinghappyhour.com for detailed show notes and a full list of resources mentioned in this episode. Stay Innovative, Stay Thirsty.

We just can’t stay away from Pittsburgh’s robotics scene! So we’re back, this time turning the spotlight on the business and startup angle with Premier Labs. Premier Labs is a corporate venture studio, a relatively new model that changes how technology comes to market.President Joel Reed joins the episode to give real examples and explanations about how a corporate venture studio works. In short, Premier Labs starts with real problems and works backward to create solutions that actually fit.Finding product-market fit is usually the biggest hump for new product companies to get over. But that’s only an issue if you start with the product first. Premier Labs’ approach starts with the problem first and then builds a solution and a company around that. Joel explains how this pretty much guarantees product-market fit, plus how businesses are already succeeding through Premier Labs. In this episode, find out:Why Pittsburgh is the capital of robotics in the USHow Premier Labs is solving startup problems with its corporate venture studio modelThe product-market fit challenge and why the studio model basically eliminates itDifferences between service vs product-based companies and why Premier Labs decided to stay separate from the robotics companyReal examples of companies the studio has helped to support and growWhy Premier Labs is looking out for operational leaders rather than just tech founders to head up the new companiesHow Pittsburgh has been crucial to Premier’s successJoel tells us why he chose Premier Labs for the next stage of his careerEnjoying the show? Please leave us a review here. Even one sentence helps. It’s feedback from Manufacturing All-Stars like you that keeps us going!Tweetable Quotes:“There's this mentality called break-fix, which is when things break, we'll fix them. But we really can get ahead of that."“You get to learn a customer's problem before you actually start designing the solution.”“We validate that product-market fit, and then we look for people with credibility with the customers who might have some execution or operational experience to be able to build those companies.” Links & mentions:Premier Automation, an industry leading engineered solutions company focused on providing best-in-class automation, drive, robotics, electrical control, and morePremier Labs, a corporate venture studio that creates purpose-built companies to solve business problems using automation, robotics and artificial intelligenceThe Abbey on Butler Street, a trendy, spacious cafe serving espresso, craft beer and cocktails, plus new American cuisine in Pittsburgh, PA’s Lawrenceville neighborhoodMake sure to visit http://manufacturinghappyhour.com for detailed show notes and a full list of resources mentioned in this episode. Stay Innovative, Stay Thirsty.

Join Adam Ruebsam, President of Tri Tech Automation, Luke Manier, Managing Director, and Ryan Williams, Director of Innovation and Solution Sales, as they explore the intriguing concept of the 'hidden factory' in manufacturing. The trio discusses how to unlock untapped potential in existing resources and address invisible inefficiencies. They also highlight the importance of mentorship in fostering career growth and share valuable insights about learning from unexpected sources, like the Savannah Bananas, to enhance customer experiences.

Nikki Gonzalez, Director of Business Development at Weintek USA and co-founder of the Automation Ladies podcast, joins a panel of experts for a lively discussion on the state of manufacturing in 2025. They dive into groundbreaking innovations like 3D printed body parts and sustainable surfboards made from ocean plastic. The conversation emphasizes adapting to market changes, fostering worker skills, and the vital role of community in driving progress. Expect inspiring insights on overcoming challenges and the importance of investing in relationships and technology!

Jennifer Apicella, Executive Director of the Pittsburgh Robotics Network, shares insights into Pittsburgh's evolution as a robotics hub over 40 years. She highlights how the city's unique strengths have fostered innovation without imitating Silicon Valley. The discussion covers the importance of community collaboration, the role of education, and how successful commercialization drives technological advancement. Apicella also touches on the significance of engaging local talent and resources in building a thriving robotics ecosystem.

In this engaging conversation, Aaron Prather, Director of Robotics & Autonomous Systems Program at ASTM International, dives into the pivotal role of safety standards in robotics. He discusses the complex hurdles preventing humanoid robots from entering daily life, emphasizing the need for tailored regulations across various industries. The talk unfolds exciting possibilities for robots in healthcare and personal care, underlining the importance of collaboration between technical experts and social scientists to navigate challenges ahead.

Chris Nolte, Co-Founder of Bloom and an Iraq war veteran, discusses the reindustrialization movement in Detroit, emphasizing its potential to revive American manufacturing. He shares how COVID exposed vulnerabilities in global supply chains and the urgent need for localized production. Chris advocates for leveraging new technologies and inter-industry collaboration to accelerate progress. The conversation highlights Detroit's transformation into an innovative hub, attracting talent and fostering a community-centric approach to manufacturing.

What if accepting failure was the key to entrepreneurial success? Mark DeSantis has built and sold multiple companies over the years and like any entrepreneurial journey, it’s been a mixture of ups and downs, failures and successes. But in this episode, we hear that acknowledging the possibility of failure is what gave him the courage to keep on going.Mark shares his entrepreneurial story – why he began it, how he stays motivated, and some of the best lessons he’s picked up over the years. One of the top points he makes in this episode is to be problem-focused, not solutions-focused. When building tech solutions, it’s easy to get lost in the tech itself and lose sight of the real problems you want it to solve. But to make anything commercially viable, especially something as “new” as robotics, it needs to solve real problems.Mark also sings the praises of Pittsburgh, which he says is one of the best cities for robotics innovation today. He’s seen the city decline and grow over the years into what’s now a college town that’s thriving in the tech space.In this episode, find out:Mark shares what he’s been up to recently, after seeing Bloomfield Robotics acquired by Kubota CorporationThe challenge of living with uncertainty as an entrepreneur and the story that inspired him to embrace fearWhy entrepreneurship is like climbing Mount Everest in that you should look in front of you, not at the summitMark’s secret to enjoying the journey of entrepreneurship and the moment he decided he wanted to do this for the rest of his lifeWhy AI and robotics are perfect for the “big and boring” problems in our livesWhy we might need a Henry Ford-style revolution to take robotics to the next levelHow Pittsburgh is growing in the tech and robotics spaceWhy asking if someone wants to buy your solution is the wrong question for an entrepreneur to askEnjoying the show? Please leave us a review here. Even one sentence helps. It’s feedback from Manufacturing All-Stars like you that keeps us going!Tweetable Quotes:“Where technology, particularly AI, can make a difference is in the big and boring problems. The places where nobody thinks to take an advanced technology."“Go where everyone else isn't with advanced solutions and make sure the problem's big enough where you can make a difference.  “If you’re frozen with fear because you're worried about the failure of the company, or your personal failure and the humiliation that that might bring, you're not going to make good decisions. You're gonna fail. It's like playing not to lose in sports. Entrepreneurship’s all offense, no defense.”Links & mentions:Mark DeSantis, his bio is stackedBloomfield Robotics, combining plant-level imaging and deep learning to assess the health and performance of every plant, at any scale continuouslyKubota, manufacturing and assembling Kubota lawn tractorsPittsburgh Robotics Network, facilitating commercial business growth and economic development opportunities for the Greater Pittsburgh region's robotics, autonomy, and AI clusterWatch this episode on YouTubeMake sure to visit http://manufacturinghappyhour.com for detailed show notes and a full list of resources mentioned in this episode. Stay Innovative, Stay Thirsty.

You’ll want to grab yourself a pilsner for this episode. Manufacturing Happy Hour heads overseas to sample some fine German beer in the city of Munich…and we also headed to automatica 2025 while we were there.Europe’s biggest AI and automation event is a must-visit if you can get over there. But if not, this episode has you covered.Between event talks, demos, and trips to the beer garden, we met some amazing people behind robotics and AI companies in Germany and beyond. Chris Luecke and Jake Hall (The Manufacturing Millennial) speak to company founders, innovators, and robotics pioneers, including:Wendy Tan White, CEO, IntrinsicDayana Ramirez Gutierrez, Chief of Innovation, TUMNicole Ebner, Head of Robotics/AI Startup Incubator, TUMDr. Martina Kohlhuber, Scientific Director TUM CampusAlwin Heerklotz, CEO, Innok RoboticsNikolas Roessler, CCO/CFO, Innok RoboticsDr. Christian Liedtke, Principal Consultant, KUKAPatrick Schwarzkopf, Managing Director, VDMAYou’ll hear what makes Germany, specifically Bavaria, a rising star in robotics innovation, how AI is powering robotics’ evolution (and vice versa), and how European businesses approach innovation. In this episode, find out:Wendy gives us background on Intrinsic and explains what AI adds to robotics’ potential todayWhy we’re at an inflection point with AI and robotics and the top trends that are driving the demandWhy hardware and software are both equally important and why we need to think about the physical world as much as the digitalThe importance of hybrid skills and how a “confluence of knowledge” will drive more creativity and breakthroughs in tech  What we can learn about the innovation ecosystem in MunichHow we can empower startups to bring tech from academia into the working worldWhy collaboration is the key thing that the world can learn from Bavaria and German manufacturingA background on Innok Robotics and why the founders decided to focus on AMRs in outdoor applicationsWhy a niche market focus makes Innok Robotics stand out in their fieldWhy growth in new markets depends on the customers’ approach to risk tooWhat Germany brings to innovation – smart engineersWhy AI is the push that robotics needs (and vice versa) so we can start doing more with physical AIWhy more people should come to Automatica and see the reflection of European entrepreneurship and innovationThe challenges facing innovative startups in Europe, and why investors should be more open to riskEnjoying the show? Please leave us a review here. Even one sentence helps. It’s feedback from Manufacturing All-Stars like you that keeps us going!Tweetable Quotes:“The thing AI can do for traditional robotics is add vision, touch, dexterity in a way we've never been able to provide with sensors before or at least in a cost effective way.” – Wendy Tan White“Our customers in Germany are forward-thinking and they take not only the risk but also the pain to start with a product that’s not finished yet. I think that’s been an important part of getting to where we are now.” – Alwin Heerklotz“We come from a world that we describe as a deterministic world... now we move into a different paradigm with AI...the robots become skilled, like humans have skills." – Patrick SchwarzkopfLinks & mentions:automatica, the world's leading trade fair for smart automation and robotics, automatica brings together all key technologies in the technology hub of MunichIntrinsic AI, a platform for the next generation of intelligent automation, making it easier for developers and businesses to unlock the value of roboticsTUM – Technical University of Munich, a university that brings talent from around the world to create innovations togethermunich_i, a top-level event in AI and robotics, presented at automatica 2025UnternehmerTUM, Europe’s largest center for startups and innovationrobo.innovate, Bavaria’s deep-tech incubator for start-up projects in the field of intelligent robotics & AIInnok Robotics, providing an autonomous platform for outdoor applications, including AMRsKUKA, German manufacturer of industrial robots and factory automation systemsVDMA, German Engineering Federation, one of the largest and most important industrial associations in Europe representing 3,600 German and European mechanical and plant engineering companiesMake sure to visit http://manufacturinghappyhour.com for detailed show notes and a full list of resources mentioned in this episode. Stay Innovative, Stay Thirsty.