

eComFuel
Andrew Youderian | e-Commerce Entrepreneur
Looking for detailed information from top experts on researching, launching and growing your online eCommerce business? Look no further. Join your host Andrew Youderian, an experienced eCommerce entrepreneur, each week as he pulls aside some of the industry's top experts to give you down to earth, actionable advice served up with a side of comic relief. Learn from the masters how to turn your 'make money online' attempt into a profitable, growing online store. Get show notes, in-depth eCommerce Fuel posts and your free copy of Andrew's highly reviewed 55-page eCommerce guide at eCommercefuel.com.
Episodes
Mentioned books

Dec 25, 2020 • 42min
Free Shipping for Texans Only (Replay)
This is a replay of the episode with Will Roman from Chisos.com. We debate if it's possible to scale a brand voice beyond the founder, highly effective SMS techniques for cart abandonment, pop-up shops, and – of course – why they only offer free shipping to Texans. You can find show notes and more information by clicking here: https://bit.ly/3mMdz4u Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

Dec 18, 2020 • 39min
Is Building Consumer Electronics Crazy?
If you have an idea to try to create an electronic consumer good, is it worth it? Today Adam Leeb, the maker of Astrohaus.com, joins the show to discuss whether it is possible to break into the market, whether it’s something you can do if you don’t have an electrical engineering degree, and how he went about chip manufacturing. Adam also shares his thoughts on Apple and what he thinks about when he sees an iPhone. You can find show notes and more information by clicking here: https://bit.ly/3g52dHg Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

Dec 11, 2020 • 54min
Predictions for 2021
As tradition would have it, Bill D’Alessandro from ElementsBrands.com and I are back with our predictions for 2021. Although neither of us predicted a global pandemic ravaging the eCommerce world as we knew it, we go over the predictions we did have from last year and whether they came true or not. Did Amazon profit and grow as much as we predicted in 2020? Listen in to find out! You can find show notes and more information by clicking here: https://bit.ly/3lBBSBP Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

Dec 4, 2020 • 41min
The ECF Benchmark: A Performance Index for Store Owners
How can we arm the “rebel force” or smaller merchants with the similar AI and data sets that Amazon has? In this episode, Jake Cook, co-owner of Tadpull.com, explains this and more. Listen in as we cover topics such as the benefit of creating an index, what metrics an index tracks, and how this can help the community going forward. Jake also shares what it was like cruising around the USA in a van over the summer during a pandemic. You can find show notes and more information by clicking here: https://bit.ly/2Hyk3pd Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

Nov 27, 2020 • 37min
Can You Successfully Outsource Content?
If you own an eCommerce business, I am guessing you have tried to outsource your content at some point. Generally speaking, once you begin outsourcing this content that you were so passionate about, the quality of the copy goes down. So is it possible to have someone create content for you—while maintaining your standards? Here with me to answer this question and more is Katrina McKinnon, the owner of CopySmiths.com. Listen in as we discuss how Katrina is “killing it with cold outreach,” the best pitch I have ever received, and Katrina’s thoughts on short versus long posts. You can find show notes and more information by clicking here: https://bit.ly/3nbpklB Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

Nov 20, 2020 • 35min
Thinking Differently About Email Newsletters
Today we are joined by Will Critcher, who is the Director of eCommerce for DeathWishCoffee.com. In this episode, we talk about the brand and how they've had their coffee endorsed by astronauts, as well as how they are thinking about email newsletters differently and what they have done to improve the results they’ve seen with them. Will also discusses how he got a product to the #5 position in all of the grocery category on Amazon. You can find show notes and more information by clicking here: https://bit.ly/3oU8lG6 Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

Nov 13, 2020 • 38min
Building a Backyard Office
Today we are picking up with the second half of the discussion we started last week with Ezra Firestone of SmartMarketer.com. In this episode, we talk about building backyard home offices, including what we are putting in our own home offices and creative ways to solve plumbing issues (without breaking the bank!). We also dive deep into Shopify checkout and explore what these changes could mean for the eCommerce ecosystem. You can find show notes and more information by clicking here: https://bit.ly/3jCpVe7 Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

Nov 6, 2020 • 27min
Living on a Hippie Commune
Today’s episode is a little less structured, as I'm talking with my good friend Ezra Firestone of SmartMarketer.com about everything from what makes a strong relationship to what it's like growing up on a hippie commune. Listen in as we dive into what Ezra's been up to and how he's creating a communal living space, as well as the importance of networking and so much more. You can find show notes and more information by clicking here: https://bit.ly/2FRFNvf Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

Oct 30, 2020 • 32min
Buying the Perfect Business
After spending years in the software space owning non-eCommerce businesses, Lee Lichlyter went on the search for the perfect business. Lee is now the owner of CameraReadyCosmetics.com, and today he joins the show to discuss the process of buying and taking over the business, including the criteria he stuck to and the length of time it took to find a business that fit within that criteria. You can find show notes and more information by clicking here: https://bit.ly/347oBeH Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

Oct 23, 2020 • 30min
Understanding Headless eCommerce
Brian Anderson is the CEO and founder of GetNacelle.com, a headless eCommerce solution for Shopify Plus. Today he joins the show to discuss the benefits of using headless commerce, what a progressive web app is (and how it’s related to headless), and the kind of investment you may want to consider before committing to headless. You can find show notes and more information by clicking here: https://bit.ly/30LaqcW Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.