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Unofficial Partner Podcast

Latest episodes

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Sep 5, 2019 • 35min

E22 Lynsey Hooper and The Offside Rule

Lynsey Hooper is a sports journalist and broadcaster who is one third of the Offside Rule podcast, with fellow Sky Sports reporters Hayley McQueen and Kait Borsay, which has been taking football to a majority female audience since 2012. The idea came from conversations the three had while working at Sky in the Andy Gray and Richard Keys era.If this is your first time with us, feel free to dive in to our archive via UnofficialPartner.com where you can hear our interviews with a wide range fo guests from Charlie Sale, Dame Heather Rabbatts Rory Sutherland, Steve Martin, Ed Smith and a host of other people who make their mark in and around the business of sport. If you’re a regular listener, it would help us enormously if you rate and review us on iTunes or wherever you listen to podcasts. This helps more people find us and broadens our reach.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.
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Aug 28, 2019 • 47min

E21: What fans think about fan engagement

Football fans are rarely invited to talk about fan engagement. So we changed that.Very few football rivalries match the north London derby for intensity. In this week’s podcast we bring the supporters of Spurs and Arsenal together to talk about the role of fans in the business of football. Katrina Law is co-chair of the Tottenham Hotspur Supporters Trust, and Tim Payton plays a similar role for Arsenal’s official fan group.We talk Baku, Madrid, club ownership and why fans would welcome a data revolution.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.
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Aug 20, 2019 • 26min

E20: Inside The Athletic

In this week’s podcast, Richard and Sean take Harry The Talented Intern to visit the brand new London HQ of The Athletic, the sports publishing launch that has caught the attention of everyone in the sports media world. They sit down with editor in chief Alex Kay Jelski, one of the main architects of the new service and who was instrumental in the company’s rapid recruitment of some of the best writing talent in British football journalism. Alex was formerly sports editor of The Times and The Daily Mail.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.
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Aug 13, 2019 • 32min

E19: Dame Heather Rabbatts

This week’s guest is Dame Heather Rabbatts Heather began her career as a Barrister at Law, before becoming a government advisor and chief executive of Lambeth Council, making her the youngest local authority CEO in the UK.She was a Governor of the BBC followed by an appointment as a senior executive at Channel 4She has held many senior roles in football including Executive Chair of Millwall Football Club and in 2012 was The FA’s first female non-executive Director and Board member where she chaired The FA Inclusion Advisory Board.She was previously a member of FIFA’s Anti-Discrimination Taskforce and has worked with UEFA on their women’s leadership initiatives. Rabbatts was appointed a (CBE) in the 2000 New Year Honours and Dame Commander of the Order of the British Empire (DBE) in the 2016 New Year Honours for services to football and equality.In November 2016, she was listed as one of BBC's 100 Women.Today she is chair of Vero the marketing agency founded in 2006 by her husband Mike Lee OBE who led the business until his untimely death in September 2018.The interview was carried out at City & Islington College. Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.
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Aug 7, 2019 • 47min

E18: Dugout and the clip economy

Elliot Richardson is co-founder and chair of Dugout, the football media company co-owned by some of the world’s biggest football clubs, including Real Madrid, Barcelona, Chelsea, Bayern Munich and Manchester City. We talk about the changing media ecosystem around football, the economics of branded content and what the insurance industry knows about data.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.
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Jul 30, 2019 • 45min

E17: Faris Yakob

Faris Yakob is an award winning advertising strategist, creative director, writer and public speaker.He was chief innovation officer at Naked Communications in the noughties and his book Paid Attention is a great primer on the way media and marketing are evolving.He’s also very good on Twitter. We talked to Faris at City and Islington College in London.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.
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Jul 22, 2019 • 32min

E16: Ed Smith

Ed Smith is the former test cricketer turned writer and TMS commentator who is now the chair of England cricket selectors and co-founder of the Institute for Sports Humanities.We spoke to Ed at the Mortimer Club in London before the recent Cricket World Cup, which England won in such dramatic fashion at Lord’s. We talk about leadership, the commercial history of sport and the role of luck in cricket and team selection.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.
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Jul 15, 2019 • 32min

E15: Why Steve Martin's moving to Australia

The M&C Saatchi Sport and Entertainment Global CEO is one of the industry’s highest profile figures, leading the agency from its inception to an unprecedented six Sport Industry Agency of the Year Awards.Now he’s moving to Sydney.His reasons for the change are an insight in to how the agency market is evolving in the UK and globally. Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.
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Jul 9, 2019 • 32min

E14: Jackie Fast: From ESA to The Apprentice

Jackie Fast was robbed! The sponsorship entrepreneur was the stand out star of Lord Sugar’s reality business show only to get the short stubby finger of fate in the boardroom. We talk about what it was like in the loser’s cafe, ask what happens in the Apprentice house and how the show helped build her brand. Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.
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Jul 1, 2019 • 37min

E13: Waiting for the FAANGs

To understand Facebook’s relationship with live sport, it’s a good idea to talk to one of its key architects. Peter Hutton's move to the social media giant in 2018, set expectations of a new sports rights bonanza to fill the gap created by declining pay TV fees. But a year on, there’s little sign that Facebook want to play the rights game in the same way. ’I understand the desire for simple answers’ says Hutton in this exclusive interview at Facebook’s London HQ. The reality is more interesting.  Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

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