Unofficial Partner Podcast

Today we talk to Gundeep Anand, who is the force of nature behind The Last Stand, the UK street football tournament created to unite communities and break down cultural and religious barriers through sport.It’s a great story and Gundeep’s a brilliant communicator, offering a perspective on sport, politics and media you very rarely hear in the sports business conversation.  I really recommend listening in and then watching Gundeep’s film on The Last Stand on BBC Sport’s website.If you like the podcasts you’ll love the accompanying newsletter, that goes direct to the inbox of thousands of senior executives across the global sports business every Thursday.   To join them, sign up via unofficialpartner.comUnofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

This is the second episode in our series created with Portas, the global strategy consultancy dedicated to sport and physical activity.The conversation today focuses on the specific opportunities and challenges faced by sport rights holders in women’s football and motorsport.Our guests are two of the most influential leaders in women’s sport.Kelly Simmons MBE is The FA’s Director of the women’s professional game, a brief that includes oversight of the Women’s Super League.And Catherine Bond Muir, the CEO of the W-Series, the world’s first all-female single-seater motor racing championshipJoining Kelly and Catherine is Patrick Massey, a partner at Portas Consulting and an advisor to leading major national and international sports organisations, leading the company’s work in football and sport investment in Europe and at a global level in horseracing.Episode 1 of Re-Thinking Sport can be found here. If you like the podcasts you’ll love the accompanying newsletter, that goes direct to the inbox of thousands of senior executives across the global sports business every Thursday.To join them, sign up via unofficialpartner.comUnofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

There’s never been a week like it in the football business. So we’re talking about the launch, the short life and the excruciating collapse of The Super League with guests Sujit Jasani, managing director of Vero Communications and sponsorship expert Tim Crow, adviser to a growing roster of very unhappy football club sponsors.If you like the podcasts, you’ll love the Unofficial Partner newsletter, which goes to the inbox of thousands of people across the global sports business every Thursday. Sign up via unofficial partner.comUnofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

Today sees the launch of ‘Closing the Visibilty Gap’ an important piece of new research in to the commercial future of women’s sport in the UK.It’s been carried out by the Women’s Sport Trust in partnership with the Two Circles agency which suggests that revenue generated by women's sport in the UK is set to grow from £350m in 2020 to £1bn by 2030 and makes the point that this growth is predicated on the growing visibilty of female athletes and teams.Joining us on the podcast to discuss these findings are Tammy Parlour, Chief Executive and Co-Founder of the Women’s Sport Trust and fellow trust board members Zarah Al Kudzy, head of commercial partnership development at Formula One and my regular series co-host and sports PR expert Laura Weston.Together we ask, what has to go right for the billion pound target to be met.The full study can be found on the Women’s Sport Trust website and includes bespoke toolkits for all major stakeholders in sport – rights-owners, athletes, brands and media – to improve and optimise their promotion and investment in women’s sport.And if you like the Unofficial Partner podcasts, you’ll really like our weekly newsletter, which is read by thousands of people across the global sports business, and is where we talk about the topics and themes that arise from our podcast conversations.We can send it direct to your inbox every Thursday, all you have to do is sign up via unofficialpartner.com, where you’ll also find our back catalogue of podcasts.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

The conversation today uses the upcoming UEFA Euro 2021 soccer tournament as the way into a debate about the value and best use of social media content. Our guests are Daniel Kirschner, co-founder of Greenfly, the content collaboration and distribution platform, Manu Leroy, director of marketing and communications for the Royal Belgian Football Association and JB Alliot, startup mentor and advisor to the UEFA Innovation Hub.If you liked the podcast, you'll really like the weekly Unofficial Partner newsletter. Sign up at UnofficialPartner.com.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

This is the next in our series where we talk to women about the sports business, with regular co-host Laura Weston, the global pr consultant who’s a Trustee & PR lead Women’s Sport Trust and Trustee of the Liverpool FC Foundation.Our guest today is Ebru Koksal, the former investment banker who has been chief executive of leading Turkish football club Galatasaray for more than 15 years.Ebru became the first woman to be elected to the Executive Board of the European Club Association (ECA) in 2010 and the first and only female General Secretary of the Turkish Football Federation.In addition to her day job, Ebru Koksal is chair of Women in Football, where she is passionate about creating opportunities for women to step up to leadership positions in football.She is a graduate of Brown University, with a dual degree in Economics and International Relations, a graduate of Harvard Business School Advanced Management Program and a Chartered Financial Analyst.So, this is a conversation that covers a lot of ground from football finance, boardroom diversity and a surprising history of the Galatasaray club.And if you like the Unofficial Partner podcasts, you’ll really like our weekly newsletter, which is read by thousands of people across the global sports business, and is where we talk about the topics and themes that arise from our podcast conversations.We can send it direct to your inbox every Thursday, all you have to do is sign up via unofficialpartner.com, where you’ll also find our back catalogue of podcasts.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

This is a conversation about how the digital economy is changing how football clubs define themselves, either as digital platforms or ecommerce vehicles. And we look at how the financial markets encourage this trend, and whether or not its feasible or desirable for big clubs like Manchester United, with huge global followings, to seek to be seen in the same company as the stars of Silicon Valley such as Pinterest or TikTok.Our guest is Lucas von Cranach is well placed to help us answer these questions. He founded OneFootball, the digital platform which boasts 85 million active users across the world, many of whom are under 30. The company is a veteran of digital, having begun life in 2008 and was among the first 1,000 apps in the Apple App Store.Recently, OneFootball acquired Dugout, the digital football network co-owned by ten of the biggest clubs in world football, including Bayern Munich, Real Madrid, Chelsea and Milan. This places OneFootball and Lucas von Cranach at the centre of football’s digital economy. It’s a conversation I know you’ll enjoy.And if you like the Unofficial Partner podcasts, you’ll really like our weekly newsletter, which is read by thousands of people across the global sports business, and is where we talk about the topics and themes that arise from our podcast conversations.We can send it direct to your inbox every Thursday, all you have to do is sign up via unofficialpartner.com, where you’ll also find our back catalogue of podcasts.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

Today we’re talking about job of public relations and communications in sport, how it works and when it doesn’t, how it’s evolved and where its going, as sport increasingly becomes a digital content product, what do agencies and in house comms departments do.To answer these questions, we have Alun James whose career has taken him from Alan Pascoe Associates in the early nineties, through the International Tennis Federation, Hill and Knowlton and then at Four Communications. So this a conversation about everything, from indie shops to networks, inhouse and agency, bidding cities and the Olympic Games.Alun James has done it all, and he’s hear to tell us all about it.If you enjoy the podcasts, you’ll really like our weekly Unofficial Partner newsletter. Sign up today and get it direct to your inbox every Thursday.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

This is the first episode in a new series in collaboration with Portas, the leading global strategy consultancy dedicated to sport and physical activity.Portas has surveyed more than a hundred chief executives and leaders working across the sports sector to take the temperature of the industry in this extraordinary year.This episode sets the scene by  talking to two people facing very different challenges. Chris Brindley MBE is chair of the 2021 Rugby League World Cup, which takes place across England later this year. And then we speak to Robert Sullivan, chief executive of The Football Foundation, whose remit is very different acting as the link between football's grassroots and the Premier League, The FA and the British government, with a brief to help communities improve their local football facilities through charitable grants.To frame the conversations, I first spoke to the person who ran the research program for Portas Consulting, Charlie Cowen, and asked why they did it and what they were hoping to achieve.If you’d like to find out more about the work of Portas Consulting, and specifically the research programme mentioned in the podcast, you find them at portasconsulting.com.If you enjoy the podcasts, you’ll really like our weekly Unofficial Partner newsletter. Sign up today and get it direct to your inbox every Thursday.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

This is an episode of What Just Happened? our regular news review series, where we take apart a recent story from in or around the sports business.This week, it’s the announcement of Manchester United’s new shirt deal with TeamViewer, the German based remote desktop software company which is reportedly worth in the region of £47million a year to the Premier League club.We invited Tim Crow, the sports marketing and sponsorship expert to explain what Man Utd are selling and what TeamViewer has just bought.If you like the Unofficial Partner podcasts, you’ll really like our weekly newsletter, which is read by thousands of people across the global sports business, and is where we talk about the topics and themes that arise from our podcast conversations. We can send it direct to your inbox every Thursday, all you have to do is sign up via unofficialpartner.com, where you’ll also find our back catalogue of podcasts.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.