

We Are Selling with Lee Woodward
Lee Woodward
We Are Selling is a weekly podcast about real estate, business and tackling life's challenges. Hosted by renowned real estate industry coach, Lee Woodward, learn from experts in their field and maximise your life.
Episodes
Mentioned books

Nov 2, 2025 • 44min
Why Treating Property Sales As A Money Process Changes Everything with Lucas McEntee
Send a message directly to Lee ( Include your details )We dismantle the broken listed‑to‑settled process and show how banking‑grade rails rebuild it end to end. Lucas McEntee reveals how RiverStone Partners unifies signing, AML, deposits, supplier payments, commission advances, and PEXA settlement into one secure workflow.• treating property sales as a financial sequence• the shift from SaleFunder to Riverstone Partners• why deposits and settlement must come first• BPAY vs direct debit and chargeback risk• AML Phase 2 made practical with Equifax• one screen, seven tabs from sign to settle• promotion funding and supplier payment controls• advancing commission at exchange with Agent Funder• PEXA integration and instant order on the agent• compliance, SOC 2, ASIC, AFCA, and Law Society oversightUse this particular link, and you will get your first five settlements free of charge as a special offerHosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Mat Steinwede Real Estate Success Program

Oct 29, 2025 • 14min
How Direct-To-Voicemail And Smart Messaging Turn Missed Calls Into Real Conversations with Jamie-Rose Lalor from Yabbr
Send a message directly to Lee ( Include your details )We break down how to stop chasing dead calls and start working “off the rebound” using Yabbr’s direct-to-voicemail, SMS, MMS, and translation tools. Jamie-Rose from Yabbr joins us to explain compliant setup, smart batching, and practical scripts that turn outreach into real conversations.• why call answer rates are dropping and how to adapt• what direct-to-voicemail is and when to use it• example scripts for open home follow-up and just sold alerts• how to scale with batching, windows and time zones• MMS for documents with encryption to reduce spam risk• compliance on sender IDs, iOS and carrier rules• multilingual SMS replies across 52 languages• scheduling recurring touchpoints like birthdays and anniversaries• industry use cases across real estate, government and finance• simple setup, pay-as-you-go, and offer code detailsUse code LEE2025 at yabbr.com.au for the real estate version. Add Jamie-Rose on LinkedIn or schedule a demo time from the website to get started.Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Mat Steinwede Real Estate Success Program

Oct 20, 2025 • 16min
Mind Sell with Chris Helder
Send a message directly to Lee ( Include your details )We explore how real estate pros can win with mindset, positioning, and influence in a world dazzled by AI. Chris Helder shares the seven-part Mind Sell model, the equalise then separate tactic, and a practical question flow that holds fees and closes cleanly.• mastering a sales mindset that sees opportunity• service-first thinking and reading people• the seven-part Mind Sell framework• positioning with certainty and simplicity• equalise, then separate to articulate why you• rapid rapport tactics grounded in psychology• strategic curiosity and timeline-driven questions• uncovering pain or pleasure as true motivationchrishelder.com.auHosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Mat Steinwede Real Estate Success Program

Oct 15, 2025 • 23min
From Lone Wolf to a 480-Sale Machine: How Rash Dhanjal Built a High-Performance, Values-Driven Sales Business in WA
Send a message directly to Lee ( Include your details )We unpack how Team Rash grew from eight deals to a 430+ rolling average in a tight WA market by building a team, training conversations, and using transparent timed sale processes. We share the live-number system, the tech stack, and the mindset that turns scarcity into focus.• why a corporate-trained leader chose The Agency model• moving from lone-wolf to co-listing team structure• live rolling numbers vs quarterly thinking• lead gen as a layered system, not a silver bullet• proving value with documented social proof• timed sale and digital offer transparency• hiring for hunger and values, training for conversations• simple operations with a shared database• fast implementation of tech and processes• plans for statewide growth and thoughtful use of AIHosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Mat Steinwede Real Estate Success Program

Oct 3, 2025 • 42min
How a SEAL-Team Sales Structure Turns Leads Into Lifelong Clients with Josh Sherwood
Send a message directly to Lee ( Include your details )Ever wondered how top agents win listings before they step into the lounge room? We sit down with Queensland powerhouse Josh Sherwood to unpack the system behind 100+ sales a year—and why the secret isn’t louder prospecting, it’s smarter service. From the first lead phone call to the final contract, Josh runs a tight, SEAL‑team structure where every role has a mission: the lead qualifier discovers, the buyer manager nurtures, the co‑agent steers emerging sellers, and the lead agent focuses on high‑impact closes. That clarity turns response times into trust and trust into momentum.We explore how buyer care becomes a listing engine, with clear stages—update and inform, inspection, offers—and call cadences that match intent. Josh walks through a practical nurture approach that avoids pestering happy homeowners, uses weekly email and light SMS to stay present, and moves fast the moment someone engages. He dives into compliance and “property health checks” to remove deal‑killing surprises, plus a property‑centric database built on Salesforce that powers precise, human outreach at scale. You’ll hear how this data lets him genuinely say, “I can bring buyers,” and how that credibility resets a seller’s expectations.When the stakes rise, Josh prefers to win early: go last, ask not to sign before he arrives, send a tailored survey, and present with insight into budget, timing, and goals. It’s an advisory stance that elevates the outcome and filters for the right partnerships. Along the way, we trade restaurant‑floor analogies, map simple alert systems that keep service sharp, and talk culture—training hard, moving as one team, and tracking the numbers that actually hit the bottom line.If you want to replace noise with leverage—better stages, stronger notes, cleaner data, and service that compounds—this conversation gives you the playbook. Enjoy the episode, share it with a colleague who’s ready to scale smart, and leave a quick rating so more agents can find it.Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Mat Steinwede Real Estate Success Program

Sep 30, 2025 • 10min
Back on Track
Send a message directly to Lee ( Include your details )We share a simple mind map that turns a messy day into a clear plan, swapping ego for info and replacing random calls with reasons to call. From generating business to staged marketing and cleaner closes, the structure helps you get back on track fast.• building a mind map as a daily operating system• generating business as a non‑negotiable habit• marketing you with an ego vs info filter• creating a reasons to call list for follow‑up• reframing appraisal to assessment for higher yes rates• running a proof‑driven listing conversation• executing staged marketing across four campaigns• handling objections, closing and paperwork with clarity• managing buyers and vendors with tight feedback loopsClick on it, see it, print it, put it in your booth, and make it your structure for staying on track: The Mind Map. For those of you attending the Complete Leader Conference and/or two‑day Complete Salesperson Course, I will see you there.Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Mat Steinwede Real Estate Success Program

Sep 24, 2025 • 18min
Working in the Heat
Send a message directly to Lee ( Include your details )Lee Woodward explores the power of "Working in the Heat" – using active property campaigns to maximize lead generation instead of cold prospecting. This approach leverages the natural momentum created by a listing to claim doors, build databases, and generate new opportunities.• Recording from Amsterdam while attending a broadcast conference as a student rather than speaker• Reflecting on recent podcast interviews with Scott Bailey, Mark Kentwell, and Adam Joske• Announcing upcoming 90-Day Real Estate Coaching Program• Explaining how one property listing should create a comprehensive campaign• Breaking down the step-by-step "Working in the Heat" strategy for claiming doors• Detailing how to use Just Appraised DLs, door knocking, VIP previews, and follow-ups• Sharing how one campaign can generate 68 contacts, 32 claimed doors, and multiple new listings• Revealing the 12-week structure of the upcoming 90-Day Program• Emphasizing the importance of stripping back to fundamental strategies that workThe 90-Day Real Estate Coaching Program will be available soon for Complete Salesperson course graduates and others looking to implement these strategies.Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Mat Steinwede Real Estate Success Program

Sep 17, 2025 • 21min
Real Estate Wisdom with Scott Bailey
Send a message directly to Lee ( Include your details )Scott Bailey from Bailey's Real Estate in Singleton shares traditional real estate techniques that have sustained his family business for 27 years by focusing on exceptional client service rather than constant prospecting.• Over-service your current clients and they'll do your marketing for you through referrals• Focus on your top 20% of clients with regular, value-adding communication • Send personalised, hand-signed auction invites at three stages: just listed, market update and just sold• Anniversary letters with local café vouchers maintain connections years after settlement• Follow-up calls should be direct and purposeful, always aiming to secure face-to-face appointments• Offer three price brackets when appraising: below market, market value, and premium with improvements• Begin meetings with "What's important to you?" to demonstrate genuine interest in client needs• Implement a systematic communication schedule: settlement day, 24-hour check-in, 7-day follow-up, 180-day check-in, and annual contact• Remember: "Complacency is our biggest enemy. The real estate industry is big, fat and lazy"• Attention to detail and continuous improvement are essential for long-term successHosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Mat Steinwede Real Estate Success Program

Sep 10, 2025 • 27min
Teamwork Reimagined with Mark Kentwell
Send a message directly to Lee ( Include your details )Mark Kentwell returns to explore the evolution of real estate teams and why traditional models are failing despite appearing successful on the surface. He shares insights from years of studying and implementing various team structures and offers a new collaborative approach that benefits agents, team members, and clients.• Original Effective Business Unit (EBU) model featured a listing agent, buyer's agent, and admin person with clear break-even points• As personal brands grew, teams shifted to using buyer managers and admin staff as labor arbitrage without proper training or structure• Many team members burn out as listing agents get busier, leaving businesses with "onboarding debt" when they depart• Traditional teams often see fragmentation as buyer managers become targets for poaching by competitors• New collaborative models distribute work across organizations based on client needs rather than siloed team structures• Proper talent development requires structured programs to build skills progressively• Daily huddles and limiting priorities to 1-3 key tasks creates more focus and better outcomes• The Fishing Upstream system enables better collaboration between senior agents with support from properly trained associates• Mark's new model has shown 30-50% improvements within six months of implementationTo learn more about these team models and the concept of onboarding debt, follow Mark Kentwell on Instagram and YouTube where he's sharing more insights on these topics.Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Mat Steinwede Real Estate Success Program

Sep 3, 2025 • 28min
The 24-Month Money Machine: When Patience Pays Off in Real Estate with Adam Joske
Send a message directly to Lee ( Include your details )The secret to real estate success lies in systematically nurturing your "warm" leads over time, rather than just chasing new business. Adam Joske returns to share strategies for converting potential clients who aren't ready to sell immediately into future listings through consistent, value-added communication.• The industry-wide gap between handling "hot" leads (immediate sellers) and maintaining cold databases, with most agents neglecting "warm" leads (6-24 months away from selling)• Why clients forget even exceptional agents after the initial appraisal meeting• The problem with "checking in" calls and why they make potential vendors feel pressured• Building a library of 30-40 valuable touchpoints combining calls, emails, and text messages• Specific touchpoint ideas, including local development updates, conveyancer referrals, and director calls• Creating educational resources like knowledge books on topics from styling to self-managed super funds• Implementing a systematic monthly time-blocking approach to nurture 100+ warm leads• How converting just a portion of your warm lead database can yield 30-50 additional listings annuallyBlock out the first Tuesday of every month from 8:00 a.m. to 1:00 p.m. to work through your warm lead list with meaningful touchpoints. After 24 months of consistent communication, it becomes very difficult for potential vendors not to choose you when they're ready to sell.Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Mat Steinwede Real Estate Success Program


