Swisspreneur Show

Roland Brack, founder of Brack.ch and owner of the Competec group, discusses the start of his online shop, the acquisition of Alltron, the new logistics center of Brack, the lack of risk-taking in Switzerland, and why he chose to go solo as an entrepreneur.

Timestamps: 2:36 - Rapid growth in unstructured data 6:53 - Reaching CHF 100K ARR in 8 months 8:48 - The competitor landscape 12:53 - Facing the diversity of data structures 13:57 - Kadoa’s deal on the Swisspreneur Syndicate About Adrian Krebs: Adrian Krebs is the co-founder and CEO at Kadoa, a SaaS company providing AI-powered data extraction. He holds a MAS in Information Technology from Berner Fachhochschule BFH and previously built the shopping guide Looria. Together with his co-founders, Johannes Engler and Tavis Lochhead, he created Kadoa in 2023 to address a pressing issue: the hours upon hours of tedious, manual data extraction work performed by freelancers across the globe. Kadoa’s AI technology lets you build data extraction workflows on autopilot, without fighting scrapers, mappers, or APIs. They launched it this year to take advantage of three converging factors: Tech breakthrough: It wasn’t possible to automate such large extents of unstructured data until now, and it was very expensive and tedious to process it.  The boom in (unstructured) data: 80% of all data is unstructured, and 80-90% of all data worldwide was produced within the last 2 years.  During uncertain times, companies look for ways to cut costs.  After building their product in 8 months and reaching CHF 100K ARR, the Kadoa team has a full sales pipeline. Their only bottleneck is human capital: there’s still only 3 people on the team. That’s why they’re raising CHF 1.5M, part of which through the Swisspreneur Syndicate, for a 24 month runway. With these funds the Kadoa founders intend to achieve product-market fit, acquire 30 new enterprise customers and reach break even. Check out the Swisspreneur Syndicate’s deal flow page on notion to find out more.  Memorable Quotes: "80% of all data is unstructured, and 80-90% of all data worldwide was produced within the last 2 years." Don’t forget to give us a follow on our Twitter, Instagram, Facebook and Linkedin accounts, so you can always stay up to date with our latest initiatives. That way, there’s no excuse for missing out on live shows, weekly give-aways or founders dinners!

Tim Beck, co-founder at BLP Digital, discusses using AI to automate ERP processes. Topics include employee ownership, automation strategies, bootstrapping, and validating business ideas.

This episode was sponsored by ⁠⁠quitt.business⁠⁠. Timestamps: 06:07 - How Swiss investment markets have changed 9:16 - Why Tim chose forests 15:59 - How startups can operate better in the climate space 20:46 - Explaining ‘Green’ terms 29:27 - Who are Xilva’s competitors? About Tim Duehrkoop: Tim Duehrkoop is the co-founder and CEO of Xilva, a cleantech startup building the digital infrastructure for forestry investments with a focus on enabling funding through holistic project assessments. He received a PhD from HSG in Business Administration and attended Stanford for an executive program for growing companies. Once he completed his studies, he joined a startup called Namics, where he worked for 24 years. During this time he witnessed the growth of  this small venture into a corporate powerhouse with 500 employees,  as well as its successful exit, which left him pondering his next move within the Swiss entrepreneur ecosystem. Driven by a profound passion for addressing climate issues rather than solely pursuing profits, he is set out to make a meaningful impact. His path converged with a co-founder specializing in forestry, leading them to tackle climate change by addressing market inefficiencies within the Swiss startup network. Their action was motivated by increased feelings of climate grief, and by wanting to actively do something about it. They recognized reforestation as a highly scalable, proven solution for removing CO2 from the atmosphere. During his episode with us, Tim discussed the evolution of the Swiss investment market and the challenges faced by startups within the Swiss startup network seeking funding, particularly in Series A and Series B rounds. Despite the current funding climate presenting difficulties, he has remained optimistic, anticipating improved conditions in the near future for Swiss entrepreneurs. Startups can play a pivotal role in the climate tech sector, and while acknowledging that startups alone cannot solve the climate crisis, Tim argues that they serve as crucial laboratories for discovering effective solutions within the Swiss entrepreneur landscape. Additionally, he discussed strategies for enhancing startup operations in this space, such as creating favorable tax environments, establishing grant programs, engaging with governmental support and how they target angel investors. Memorable Quotes: “Startups can do many things but they can’t solve climate change. However they are important elements to find out what works in order to make an impact, and they help to facilitate and further develop new solutions.” “Green washing is committing to something but then it’s not really helping the environment. Green hushing means you don’t commit to anything and hope nobody notices, and Green waiting is waiting for an initiative to come along but then not spending anything in the meantime.” Don’t forget to give us a follow on our Twitter, Instagram, Facebook and Linkedin accounts, so you can always stay up to date with our latest initiatives. That way, there’s no excuse for missing out on live shows, weekly give-aways or founders dinners!‍

Timestamps: 3:20 - Competitor quality vs quantity 6:06 - The ILEVE founding team 11:07 - Standing for Swiss quality 16:58 - The growing pains of startups 20:04 - The ILEVE deal on the Swisspreneur syndicate About Simon Krähenbühl and Silvia Nadenbousch: Simon Krähenbühl and Silvia Nadenbousch are the co-founders of ILEVE OPTICS, an eyewear brand which consists of two separate lines: LARS Brillen, a prescription and sunglasses B2B brand sold to opticians across Switzerland, and ILEVE DISTRICT, a cycling eyewear brand sold directly to customers and through selected retail stores. Simon is responsible for Design and Product Development and holds a master's in Innovation, Industrial and Product Design, and Silvia is the Communications and Marketing head, with a master's in Business and Economics. The idea for ILEVE came from Simon’s personal experience as a glasses wearer: his glasses kept sliding down his nose, so he decided to develop an innovative glass hinge which prevented this from happening. His hinge patent was the first technical development in terms of glasses hinges in decades, and that is why he and his co-founder Silvia don’t feel threatened by the amount of other eyewear brands out there. Most brands, say the co-founders of ILEVE, innovate only in terms of colors and shapes, whereas this Swiss-made brand brings true added value to the wearer.  If eyewear is a market with plenty of competition, it also has a never ending stream of customers: as people age, most develop a need for glasses, and with the pervasive and constant use of mobile devices nowadays, short sightedness is equally on the rise. ILEVE eyewear is designed, 3D-printed and assembled in Switzerland. Simon and Silvia have found this to be a valuable USP for their brand, since the association with the idea of Swiss-made quality really helps to build trust and convert people into buying customers. ILEVE is currently raising a CHF 800K seed round, CHF 100K of which is being raised through the Swisspreneur Syndicate. The funds will be used to grow their team, fuel their expansion to Germany and a select number of European cities, and achieve the coveted B Corp certification. Check out the Swisspreneur Syndicate’s deal flow page on notion to find out more.  Memorable Quotes: "We know we can’t save the world with glasses. But we want to take responsibility for the sustainability of our products." - Simon Krähenbühl "Building a sustainable B2C brand with a low budget is definitely a challenge, but at the same time it keeps us creative." - Silvia Nadenbousch Don’t forget to give us a follow on our Twitter, Instagram, Facebook and Linkedin accounts, so you can always stay up to date with our latest initiatives. That way, there’s no excuse for missing out on live shows, weekly give-aways or founders dinners!

This episode was sponsored by quitt.business. Timestamps: 02:18 - Their career backgrounds 06:25 - Starting a company with a romantic partner 12:57 - Convincing customers to buy their product 20:37 - Importance of customer experience 30:17 - How did acquisition change their view on growth? About Daniel Meyer and Marie So: Daniel Meyer and Marie So are the co-founders and CEO and CSO, respectively, of EGO Movement. EGO Movement was founded in 2015 and provides smart, connected mobility solutions that are stylish, sustainable, and affordable. Daniel has a master's degree from ETH in Electrical Engineering and Information Technology and founded his first startup during university. He later spent 8 years in Hong Kong, Vietnam and China in various senior management positions for Swiss multinational DKSH, and his last role was as Vice President of their second largest business in China. Daniel also was the Chairman of the Swiss Chinese Chamber of Commerce for 2 years and member of several board of directors in China and South East Asia. Marie graduated from the Harvard Kennedy School with a master's degree in Public Administration and International Development, and a bachelor's degree in Economics, Engineering and Management Science from Northwestern University. She also attended the United World College of the Pacific (UWC). She previously co-founded Shokay and Ventures in Development, a non-profit that catalyses the creation of social enterprises in the greater China region. She also previously worked for the United Nations Development Programme, Dubai Development and Investment Authority, Procter & Gamble and Merrill Lynch. Marie is a World Economic Forum Young Global Leader as well as an Echoing Green Fellow 2008 and Asia 21 Young Leader 2008. Daniel and Marie are romantic partners and share their experience of running a business together since 2015, highlighting how their differing skills and personalities complement each other. They blur the line between personal and professional life, constantly brainstorming new ideas and improvements for their brand. EGO Movement stands out in the market with its fusion of lifestyle and technology in e-bikes, featuring GPS and remote unlocking via an app. Sustainability is at the forefront, as they showcase how e-bike users save 275kg of CO2 equivalents per year, making it an eco-friendly choice. They give insight into their pricing strategy, emphasizing affordability compared to cars and their commitment to a sustainable supply chain. Marie and Daniel sold their majority shares in 2021 to TVS, one of the 5 largest 2-wheeler manufacturers globally, paving the way for rapid growth and international expansion, with a focus on making e-bikes not just a mode of transport but a lifestyle choice. Memorable Quotes: “We have very different personalities and skills, but they complement each other, as well as a strong trust - that is very special because not every couple can do it.’ “Customer experience is very important for us, so opening a flagship lifestyle store was a step we felt was beneficial for the brand, which not every business considers a risk worth taking.”  Don’t forget to give us a follow on our Twitter, Instagram, Facebook and Linkedin accounts, so you can always stay up to date with our latest initiatives. That way, there’s no excuse for missing out on live shows, weekly give-aways or founders dinners!

Timestamps: 01:06 - The motivation to start the company 07:26 - The team’s experience 12:19 - How do they stand out in the market? 14:36 - Toughest challenge so far 17:47 - Raising capital About Jon Eisler: Jon Eisler is the co-founder & CEO of Everyman, who are improving access to men's health through digital innovation. Jon received a BA in Business Administration from St.Gallen. After that, he went to LSE (London School of Economics and Political Science), where he completed a master's in finance and private equity. He also did an MBA at Stanford. Jon's entrepreneurial journey began with a deeply personal experience during his late teens. Struggling with sexual health issues and a distorted view of masculinity, he recognized the need for a stigma-free space to access medical information and treatment remotely and decided to start Everyman. Their purpose is to provide individuals with secure and comfortable access to healthcare, especially for more awkward medical conditions.  Jon identifies two key factors contributing to their success. Firstly, the digital transformation accelerated by COVID-19 has made telemedicine more accessible than ever. Secondly, Everyman introduces a flexible telemedicine model that eliminates traditional healthcare constraints, aligning with shifting consumer preferences. Within six months, they launched the platform and initiated sales, seamlessly connecting patients, doctors, and pharmacies. Their approach bridges the gap between telemedicine and online pharmacies, setting them apart in the Swiss market. While Everyman faces the challenges of navigating strict healthcare regulations, they remain confident in their technological prowess and adaptability as they expand into new markets. Having raised 900,000 CHF and seeking an additional 300,000 CHF, Everyman aims to strengthen their positioning in Switzerland and later branch into various other vertical markets like hair loss treatments, skin care, weight loss, and hormone therapies.  “The purpose of our company is to change the distorted image men often have of sexuality and provide a safe and accessible environment to talk about these normal but awkward issues.” “We wanted to create a fully integrated platform between doctors, pharmacies, and patients, and that is something that does not yet exist in Switzerland in a synchronous way.” Don’t forget to give us a follow on our Twitter, Instagram, Facebook and Linkedin accounts, so you can always stay up to date with our latest initiatives. That way, there’s no excuse for missing out on live shows, weekly give-aways or founders dinners!

Timestamps: 03:54 - Starting her first company in Syria  11:13 - First contact with Switzerland 16:12 - Explaining what biomarkers are 19:10 - How Rea Diagnostics helps determine pre-term birth symptoms 21:55 -  Rea Diagnostic’s go-to-market process About Loulia Kassem: Loulia Kassem is the co-founder and CEO of Rea Diagnostics, a medtech company that created a device to help pregnant women and their doctors monitor the risk of pre-term birth. Originally from Syria, she received a bachelor's degree from Arab International University in Pharmacy. After that, she started her first company at 21 in Damascus called BMP Pharm, which distributed essential medicines and nose sprays in Syrian hospitals. Unfortunately, the Syrian war meant that she could not continue her business, so Loulia chose to leave the country and pursue a master's abroad. She received a master's degree in pharmaceutical biotechnology from the University of Bologna and did her thesis through EPFL, which inspired her to move to Switzerland. Loulia's entrepreneurial drive finds its roots in her family's legacy of entrepreneurship. Her father, in particular, was pivotal in nurturing her entrepreneurial spirit. This early exposure gave her the confidence to become an entrepreneur at such a young age, and instilled in her the belief that she could always be active and productive in making a positive difference in the world. After moving to Switzerland and meeting her co-founder while completing her thesis, she knew it was the place she would call home and where she could start REA Diagnostics. REA Diagnostics has developed a unique approach to address pre-term birth, detecting specific biomarkers in a woman's body during pregnancy. These biomarkers are proteins that can indicate the likelihood of pre-term birth. Traditionally, biomarker testing required invasive procedures, often administered in a hospital setting, limiting accessibility and convenience. REA Diagnostics is committed to making these diagnostic tests accessible from the comfort of a woman's home. By giving women the means to monitor their pregnancy health quickly and precisely, REA Diagnostics' product acts as a crucial red flag, alerting patients and doctors to potential risks. This early detection can significantly increase the chances of a safe and healthy pregnancy, ultimately leading to a brighter future for mothers and their newborns. They are still in the process of being approved to perform clinical trials and testing the device. However, they hope to get it to market as soon as possible and into pharmacies and hospitals all over Switzerland and beyond.  Memorable Quotes: “It’s very rewarding to create something from scratch, especially something that has the potential to change people’s lives.” “People don’t talk about how difficult it is to have a pre-term birth. If the child survives,  they have life-long complications, and even one extra day in the womb can cause a host of issues if the patient is unaware.” Don’t forget to give us a follow on our Twitter, Instagram, Facebook and Linkedin accounts, so you can always stay up to date with our latest initiatives. That way, there’s no excuse for missing out on live shows, weekly give-aways or founders dinners!

Timestamps: 08:43 - Bad experiences when first starting their companies 12:15 - Going from university into entrepreneurship 18:23 - The stress of running out of money 24:54 - Dealing with loneliness 34:24 - Importance of humbleness About Carlo Badini, Jeremias Meier, Flavio Pfaffhauser and Aileen Zumstein: Carlo Badini is the founder and CEO of Pabio, a company that gets your apartment fully furnished by a professional interior designer and rents high-quality furniture on a monthly subscription. He has a degree in Business Administration from the University of Bern and participated in the Y combinator startup accelerator program. Jeremias Meier is a partner at session.vc and co-founded bexio, which streamlines administration services. He has a degree in Business Administration from St.Gallen. Flavio Pfaffhauser is co-founder and CIO at Beekeeper, an all-in-one frontline success system. Flavio received both his qualifications from ETH, a bachelor's and a master's in Computer Science.  Lastly, Aileen Zumstein is a co-founder and board member at v-oice, a company for new and innovative business ideas. She studied economics at the University of Basel and has a master’s from the University of Zurich in communications. The group delved deep into the often lonely entrepreneurial journey, filled with both triumphs and tribulations. Our guests shared their vulnerabilities, highlighting the challenges they faced when they embarked on their respective ventures. While building his business in Zurich, Jeremias felt isolated as his friends pursued prestigious consulting and banking careers, questioning his choices. Aileen spoke of the struggle to establish the value of her communication company, dealing with doubts, and the intensity of partnerships. Flavio discussed his initial hesitation about his dating business and the impact of his father's failed business venture on his decision. Carlo emphasized the constant need to address problems as a CEO and the associated loneliness. The other main point during the discussion was how successful entrepreneurs cope with the persistent fear of running out of money. Carlo experienced many sleepless nights worrying about this issue, describing the ceaseless problem-solving that comes with being a CEO. Flavio added impatience to his sense of isolation, especially during the search for product-market fit. Despite her support network, Aileen admitted feeling lonely, particularly during tough decisions, like parting ways with a business partner. She emphasized the need for alone time to balance her energy. Jeremias felt isolated from his non-entrepreneurial friends, who couldn't fully grasp the startup journey's ups and downs. Memorable Quotes: “Being humble is a virtue — you aren’t as important as you believe, and most things are out of your control anyway.” - Carlo Badini “It can feel really lonely to never be asked how you are, because people assume professional success means personal well-being.” - Aileen Zumstein Don’t forget to give us a follow on our Twitter, Instagram, Facebook and Linkedin accounts, so you can always stay up to date with our latest initiatives. That way, there’s no excuse for missing out on live shows, weekly give-aways or founders dinners!

Timestamps: 05:45 - Managing uncertain paths 06:38 - Advice for companies focusing on profitability 11:17 - How to look after employees in hard times 16:13 - Convincing people to invest in uncertain times 26:14 - Advice to early startups About Philipp Stauffer, Myriam Locher & Flavio Pfaffhauser: Philipp Stauffer is the co-founder and Managing Director of FYRFLY Venture Partners, an early-stage technology venture firm. Myriam Locher is the co-CEO of Locatee, a workplace analytics solution that transforms complex data into space utilization insights. Flavio Pfaffhauser is the co-founder and CIO at Beekeeper, which is changing how frontline businesses work. Philipp has a degree in Microeconomics from the University of Applied Sciences Zurich and an MBA in finance from the Wharton School. Myriam has a bachelor's in Economics from St. Gallen, and Flavio received both his qualifications from ETH, a bachelor's and a master's in computer science. Our guests gave great insights into managing a startup, even during difficult times, and ways to navigate uncertainty, achieve profitability, take care of employees during challenging times, and adapt to changing growth patterns. They all stressed the importance of adaptability and customer-centricity, and spoke of the resilience of Swiss startups. Phillip's main insights involve the experience of transitioning from being a co-founder to becoming an investor, and he highlights how investors are not moving to the "dark side" by moving away from building the company, but instead shifting their perspective of the business world. He is now based in California with FYRFLY. Myriam, who has been involved with several startups, including DeinDeal and Star Global, has a wealth of experience in entrepreneurship. She talks about the evolving trends in the past two decades, particularly the growing necessity to seek US investments and relocate intellectual properties due to resource limitations in Switzerland, and underscores their global reputation for precision and thoroughness. Lastly, Flavio sheds light on why Switzerland is an ideal home base for entrepreneurs. He cites excellent customer referrals, access to top talent, abundant capital, and of course, Swiss chocolate! Memorable Quotes: "During hard times, having a good trustworthy team is the most important thing, and with them you should never sugarcoat the truth” - Phillip Stauffer “Taking time to listen is difficult:  it always feels like there is never enough time. But this is something you have to prioritize in order to optimize your work environment.” - Myriam Locher Don’t forget to give us a follow on our Twitter, Instagram, Facebook and Linkedin accounts, so you can always stay up to date with our latest initiatives. That way, there’s no excuse for missing out on live shows, weekly give-aways or founders dinners!