Manufacturing Culture Podcast

Jim sits down with Amy Julian to dig into culture as lived behavior, not wallpaper. From early days in AB InBev’s purchasing team through years of complex change, Amy unpacks why command-and-control stalls digital projects, how cross-industry thinking opens doors, and where AI is already moving the needle for mid-market procurement and supply chains. Expect straight talk on failed implementations, governance that actually clears roadblocks, and translating values into daily decisions on the floor.What you’ll hearWhy culture is a set of guiding principles you can act on, lessons from the AB InBev acquisition years and getting comfortable with constant change, a candid failure story and what clunky multi-consultant programs miss, systems thinking across tech and manufacturing, agile mindsets meeting lean and PDCA, practical AI use cases for quoting, planning, and buy decisions, the shift from analyst work to relationship work, and how to build multi-level client alignment that survives real life.Topics coveredBehavior-driven culture and purpose, change management beyond slide decks, ERP friction and inventory truth, cross-functional governance, agile plus lean in the same room, AI agents for sourcing and planning, leadership communication and trust-but-verify, turning workshops into action logs people actually own.Key quotes“Culture is a set of guiding principles and behaviors that help me make the right decisions day to day.”“Most transformations fail where the behavior stops. Values without actions are just posters.”“Let people author the change. IT can’t do it to the organization and expect it to stick.”“AI should be your analyst and sidekick. People still make the calls and hold the relationships.”Jim’s takeChange sticks when the shop floor can see themselves in it. If your governance cannot clear a bottleneck by Tuesday, it isn’t governance. Bring agile curiosity to lean rigor, and stop pretending culture happens after go-live. It starts at scoping.Amy’s takeDesign for behavior first. Set decision rights, create real feedback loops, and wire your principles into the tools. Start small with AI where pain is obvious, prove value fast, then expand. Systems thinking beats heroics.Connect with usSubscribe to Manufacturing Culture for more conversations at the intersection of people, process, and progress. Say hello, pitch a guest, or share a story where culture actually changed something.SponsorSpend two high-impact days at Med Device Boston, September 30 - October 1 at Boston’s BCEC. Explore 200+ suppliers, hands-on workshops, curated matchmaking, and education sessions built for the next generation of med tech innovation. Register now at https://www.medeviceboston.com/en/home.html

Jim sits down with serial founder and anti CRM evangelist Adam Honig. They dig into what culture really is, why most digital transformation falls flat, and how AI can strip out the crap work without gutting good jobs. Adam walks through building and selling three companies, including the painful first exit that taught him more than any win. Expect honesty, laughs, and sharp takes on manufacturing sales, change management, and shiny tool syndrome.What you’ll hearAdam’s path from philosophy major to three-time founder, culture as what happens when you’re not in the room, value alignment versus values on a wall, why traditional CRMs fail frontline teams, the Her movie spark that led to Spiro, why manufacturing became the focus and how ERP context changes sales calls, how to make digital transformation stick by letting people author the change, AI’s near term impact on white collar work and the boomer knowledge gap, keeping retirees on retainer to transfer territory knowledge, and building products people adopt instantly.Topics coveredCompany culture and behavior, change management in factories and field sales, CRM fatigue and alternatives, AI copilots for meetings and follow ups, workforce demographics and succession, product adoption and simplicity, founder resilience and rough exits.Key quotes“Culture is what happens when you’re not in the room.”“I’m a materialist. What people do beats what people say.”“Nobody gives a shit. Pivot if you must and get back to work.”“Sales didn’t need another system. They needed Scarlett Johansson whispering what to do next.”“AI should do the crap work. People do the human work.”Jim’s takeIf you want change to last, stop spraying money at shiny tech and start asking your people to co author the solution. Culture shows up in behavior, not slide decks. The sales side of manufacturing is overdue a rethink and the anti CRM idea is pointing the right way. Also, that pivot line belongs on a T shirt.Adam’s takeMake powerful things stupid simple. If your tool needs a playbook and an offsite to adopt, it’s probably not the tool. Remove the admin tax, surface the right cues at the right time, and let the humans sell.Connect with usSubscribe to Manufacturing Culture for more conversations at the intersection of people, process, and progress. Say hello, pitch a guest, or share your story about culture that actually changed something.SponsorSpend two high-impact days at Med Device Boston, September 30–October 1 at Boston’s BCEC. Explore 200+ suppliers, hands-on workshops, curated matchmaking, and education sessions built for the next generation of med tech innovation. Register now at https://www.medeviceboston.com/en/home.html

In this episode of the Manufacturing Culture Podcast, Joni Cunningham shares her unique journey from growing up in Alaska to becoming a pivotal figure in the manufacturing industry. She discusses the importance of workplace culture, effective leadership, and the challenges of communication. Joni emphasizes the need for authenticity and connection in both personal and professional realms, while also highlighting the role of women in manufacturing and the significance of engaging youth in the industry. The conversation is filled with insights on innovation, personal growth, and the future of manufacturing.TakeawaysCulture is an environment where you're helping and lifting others.Leaders should never be the smartest person in the room.Delegation is crucial for effective leadership.Communication is key to building trust and relationships.Growing up in Alaska provided a unique perspective on life.Personal experiences shape our professional paths.Women have a vital role in the manufacturing industry.Engaging youth is essential for the future of manufacturing.Innovation in technology can significantly improve efficiency.Being authentic attracts the right people into your life.Chapters00:00 Introduction to Joni Cunningham and the Podcast02:21 Defining Culture in the Workplace05:13 Leadership and Delegation Challenges08:04 Personal Growth Through Communication10:29 Growing Up in Alaska: A Unique Perspective13:31 Career Journey: From Healthcare to Manufacturing16:13 The Importance of Connection in Manufacturing19:00 Navigating the Challenges of Parenthood21:56 The Role of Women in Manufacturing24:35 Innovations in Manufacturing Technology27:13 The Future of Manufacturing and Youth Engagement29:36 Final Thoughts and AuthenticityMake sure to register for MEDevice Boston today!

In this episode of the Manufacturing Culture podcast, Jim Mayer interviews Renan Devilliers, co-founder of OSS Ventures. Renan shares his unique journey from a military upbringing to becoming a leader in the manufacturing technology industry. He discusses the importance of organizational culture, his experiences at McKinsey, and the entrepreneurial spirit that drives him. Renan emphasizes the need for innovation in manufacturing, the mission-driven approach of OSS Ventures, and the core values that guide their work. He also explores the future of manufacturing, the impact of technology, and the opportunities available within the industry.TakeawaysCulture is what gets people to thrive or leave an organization.Renan grew up moving frequently due to his father's military career.He transitioned from a career in violin to mathematics and consulting.Renan discovered his passion for manufacturing while at McKinsey.OSS Ventures aims to revolutionize manufacturing through technology.The future of manufacturing will involve gigafactories and small factories.Renan believes in paying shop floor workers as well as tech workers.OSS Ventures has a mission-driven approach from day one.Values are crucial for guiding company culture and decision-making.Renan emphasizes the importance of listening to shop floor workers.Chapters00:00 Introduction to Renan de Villiers01:55 Defining Organizational Culture02:41 Renan's Unique Background and Education04:40 Career Path: From McKinsey to Manufacturing08:35 Discovering the Entrepreneurial Spirit09:51 The Allure of Manufacturing11:50 OSS Ventures: Revolutionizing Manufacturing Tech14:05 The Future of Manufacturing and Reshoring16:42 Personal Growth and Leadership in Startups18:11 Mission-Driven Approach at OSS Ventures19:20 Core Values and Their Impact24:48 Staying True to Values in Business30:53 Beliefs Guiding OSS Ventures35:10 The Future Landscape of Manufacturing37:59 Opportunities at OSS Ventures40:02 Embracing Change in ManufacturingDon't forget to register for MEDevice Boston!

In this episode of the Manufacturing Culture Podcast, Jim Mayer engages with Ellen Feldman-Ornato and Jenny Drescher to explore the intricacies of organizational culture, personal journeys, and the importance of behavioral change in the workplace. They discuss the significance of defining culture, the challenges of implementing change, and the impact of generational dynamics on workplace behavior. The conversation also highlights the birth of the Boulder Company, their podcast initiative, and the importance of humor and lightness in navigating workplace challenges.TakeawaysCulture is essential and should be considered table stakes for any organization.Good culture varies from organization to organization, but respect and positive behaviors are key.Behavioral change requires time, practice, and accountability among team members.Consultants must engage deeply with clients to foster real change, not just surface-level fixes.Generational differences impact workplace dynamics and behaviors significantly.Humor can be a powerful tool in navigating workplace challenges and fostering connection.The Boulder Company was born from a shared passion for applied improvisation and culture work.Effective communication is crucial for a thriving workplace culture.People need to focus on personal growth and deeper understanding rather than just accumulating knowledge.The podcast aims to elevate the voices of women in manufacturing and promote the industry as a viable career path.Chapters00:00 Introduction and Icebreakers04:25 Defining Culture in Organizations07:40 Personal Journeys and Early Experiences12:36 The Birth of the Boulder Company16:42 Behavioral Change and Effective Training21:56 The Evolution of Manufacturing Support23:34 Embracing Uniqueness and Personal Growth25:40 Going Deeper in Leadership Skills28:21 The Reality of Behavioral Change in Organizations31:05 Finding the Right Fit in Consulting33:12 Vetting Clients for Effective Change35:54 Generational Dynamics in the Workplace39:20 Highlighting Women in Manufacturing41:46 Lightening Up in the Workplace47:13 Building Trust and ConnectionDon't forget to check out MEDevice Boston and join the fun!

In this episode of the Manufacturing Culture Podcast, Jim Mayer interviews Darryl Gratrix, who shares his insights on manufacturing culture, leadership, and the importance of attracting the next generation to skilled trades. Darryl discusses his career path in tool and die, the transition to leadership, and the cultural turnaround he has experienced in his workplace. He emphasizes the need for collaboration in the industry and the importance of promoting skilled trades to younger generations. The conversation also touches on the future of the industry and the initiatives being taken to enhance training and apprenticeship programs.TakeawaysTreat others the way you want to be treated.Darryl's career path was unconventional; he didn't grow up in trades.Leadership requires a different skill set than technical expertise.Cultural turnaround is essential for a thriving workplace.Attracting the next generation to skilled trades is crucial.Virtual reality training can engage younger audiences.Collaboration among companies can enhance the industry.Government support is increasing for skilled trades training.Perception of trades needs to change to attract talent.Darryl is passionate about promoting the skilled trades. Chapters00:00 Introduction and Icebreaker04:16 Understanding Culture in Manufacturing08:18 Darryl's Journey into Tool and Die12:14 Transitioning to Leadership15:14 Cultural Turnarounds in the Workplace19:08 Hiring for Culture and Skills19:59 Building Career Pathways for Young Machinists21:36 Perceptions of the Trade and Community Engagement23:04 Innovative Approaches to Attracting Youth24:45 Challenges in the Skilled Trades26:10 The Value of Skilled Trades in Today's Economy27:39 Government Support and Future Opportunities30:53 Changing Perceptions of Skilled Trades34:04 Personal and Professional Growth in the IndustryDon't forget to check out MEDevice Boston!

Join us for an inspiring conversation with Marcus Sheanshang, CEO of JBM Packaging, as he shares his journey from working on the shop floor at age 11 to leading a company that embraces second chances. Discover how Marcus transformed a labor strategy into a purpose-driven mission, providing opportunities for formerly incarcerated individuals and reshaping company culture.Key Highlights:Marcus's early experiences in the family business and his path to leadership. The development and impact of the Fair Chance program at JBM. Insights into building a culture of collaboration and learning. The importance of aligning company values with personal growth and community impact.TakeawaysEvery business has a culture, whether intentional or not.Collaboration and support are key to a positive workplace culture.Transitioning from family business to leadership can be challenging.Experiences outside the family business can provide valuable insights.Effective communication is crucial in leadership roles.Asking questions is a strength, not a weakness.Purpose-driven programs can enhance employee engagement.The Fair Chance program has transformed JBM's workforce.Building trust with employees is essential for success.Investing in community and employee well-being is beneficial for business.Chapters00:00 Introduction to Marcus Sheanshang03:51 Defining Culture in Business05:59 Marcus's Journey in the Family Business08:51 Early Experiences on the Shop Floor11:25 Transitioning to CEO13:36 Doubts and Leadership Challenges15:58 Building a Purpose-Driven Culture21:19 Operationalizing Core Values24:21 Reinvigorating Company Culture30:27 Enhancing Employee Engagement and Performance31:37 The Genesis of the Fair Chance Program33:41 Building Bridges: From Prisons to Employment35:15 Transforming Perspectives on Rehabilitation38:43 Establishing Trust with Fair Chance Employees40:09 Support Systems for Successful Reintegration43:57 Criteria for Inclusion in the Fair Chance Program45:17 Training and Development for Fair Chance Employees49:47 Vision for the Future: A Sustainable and Inclusive Workplace01:03:13 Building a Purpose-Driven Culture01:04:09 Leadership and Second ChancesDon't miss this episode! Hit the subscribe button and turn on notifications to stay updated with more inspiring stories from industry leaders. Visit themfgconnector.com for more episodes and connect with us on social media.Planning to attend MEDevice Boston? Join 1,500+ medtech professionals and 200+ suppliers at the Boston Convention & Exhibition Center, Sept 30 – Oct 1. From the Innovation Showcase to hands-on workshops and expert-led sessions, this event is built to move your projects forward.Learn more and register: MEDeviceBoston.com

In this episode of the Manufacturing Culture Podcast, Jim Mayer interviews Craig Coyle, a former Apache pilot and now a leadership consultant. They discuss the importance of culture in organizations, the challenges of transitioning from military to civilian life, and the need for effective leadership in manufacturing. Craig shares his insights on how to create a positive work environment that inspires employees and the significance of community in both military and civilian settings. He emphasizes the importance of treating leadership as a profession and the need for continuous development and support among leaders.TakeawaysCulture is a result and a lag measure of organizational health.Leadership is not just about hard work; it's about inspiring others.The military experience teaches valuable lessons about pressure and leadership.Transitioning to civilian life can be challenging, especially in finding community.Manufacturing has a unique opportunity to create positive change in people's lives.Effective leadership requires understanding and developing relationships.Organizations must focus on higher levels of Maslow's hierarchy to retain talent.Leadership should be treated as a profession with proper training and development.Community and support are crucial for leaders to succeed.The future of manufacturing depends on creating environments that inspire and engage employees.Chapters00:00 Introduction and Icebreaker05:55 Understanding Culture08:03 Early Life and Background10:19 Choosing West Point11:49 Military Experience and Leadership19:41 Transitioning to Civilian Life22:59 Finding Community in Manufacturing24:10 Building Community in Manufacturing25:17 The Birth of Operation Lead26:12 Challenges in Military and Manufacturing29:21 Understanding Labor as a Commodity31:37 Tapping into Maslow's Hierarchy33:21 The Gap in Leadership Development35:12 Leadership as a Profession39:57 The Importance of Internal Culture42:24 Opportunities in Manufacturing44:12 Encouragement for New Leaders

In this episode of The Manufacturing Culture Podcast, Jim Mayer sits down with Lori Highby, a digital marketing strategist, educator, and founder of Keystone Click, to explore the stories manufacturers aren’t telling.They unpack what culture really means inside an organization, why storytelling is manufacturers’ biggest missed opportunity, and how AI is changing, not replacing, the creative process. Lori shares her journey from a night school marketing student to agency owner, her values around lifelong learning, and what it means to lead with clarity.From founding a business during a recession to building a team around education, trust, and curiosity, Lori brings sharp insight to the intersection of manufacturing, marketing, and human-centered leadership.TakeawaysCulture is a collective energy and vibe within an organization.Lori's journey began with a passion for art and sociology.Education is a core value for Lori and her organization.Integrity and creativity are essential in business.AI should be seen as a tool to enhance creativity, not replace it.Storytelling is crucial for manufacturers to differentiate themselves.Community involvement is a priority for Lori and her team.Digital marketing can significantly impact manufacturing sales.Personal hobbies provide mental clarity and focus.Mentorship and paying it forward are important values for Lori.Chapters00:00 Introduction and Icebreakers05:08 Understanding Culture in Organizations06:11 Lori's Journey into Marketing and Manufacturing10:34 Starting a Business During a Recession12:44 Core Values and Organizational Culture15:10 The Role of AI in Creativity and Education18:37 Leveraging AI in Education and Workforce19:28 The Importance of Future Thinking21:16 The Drive to Teach and Share Knowledge22:47 Helping Businesses of All Sizes24:01 Impactful Marketing Success Stories31:45 AI's Role in Shaping Industry Culture33:19 The Future of Marketing in Manufacturing34:53 Understanding the Customer Journey with AI

In this episode of the Manufacturing Culture Podcast, Tyler Marshall shares his journey from the seafood industry to consulting in manufacturing. He discusses the importance of culture in organizations, the challenges faced in food manufacturing, and the evolving landscape of leadership in the industry. Tyler emphasizes the need for alignment between employees and organizational goals, the impact of automation, and the future of manufacturing as it adapts to new technologies and workforce dynamics.TakeawaysCulture starts with alignment of values.The seafood industry presents unique challenges.Self-sufficiency is crucial in remote operations.Leadership requires being present on the shop floor.Change management is essential for successful automation.The future of manufacturing will focus on workforce development.Emotional intelligence is key in leadership roles.Attracting talent requires understanding their needs.Automation should not solely focus on cost-cutting.Continuous improvement is vital for success.Chapters00:00 Introduction and Icebreaker Fun05:43 Defining Culture in Manufacturing09:30 Early Influences and Career Beginnings13:42 Adventures in the Alaskan Seafood Industry17:42 Transitioning to Broader Manufacturing Challenges21:26 Lessons Learned and Unlearning Myths24:59 Current Role and Company Overview26:43 The Importance of Leadership in Manufacturing29:51 Balancing Automation with Human Presence31:43 Change Management and Employee Involvement34:56 Emotional Intelligence in the Workplace36:14 Future Trends in Manufacturing39:26 Leveraging Data for Workforce Improvement41:41 The Need for Continuous Learning and Adaptation