The Freight Pod

AI-written episode summary:We are joined on this week's episode by Scott Pruneau, CEO of ITS Logistics, as he shares his remarkable journey from a serendipitous start at CH Robinson to spearheading one of the industry's most dynamic companies. Listen closely as Scott recounts the formative days of produce brokerage, offering a genuine slice of the comprehensive business education that became the foundation for his illustrious career. Our episode traverses the landscape of the freight brokerage industry's evolution, where technology and strategic shifts have revolutionized the game, proving that savvy and innovation drive today's transport connections more than geographic location.Scott's deep expertise provides a masterclass in navigating complex freight contracts and the increasing blurring of lines between brokers and asset-based services. We probe the nuances of creating tailored agreements and the strategic importance of cultivating durable business relationships, all while steering clear of one-sided contracts that could lead to crippling nuclear verdicts. The importance of a strong business culture resonates throughout our conversation, highlighting how ITS embraces adaptability, decisive action, and a team united under a shared vision, setting the stage for growth and the successful integration of multifaceted operations.As we round off our engaging dialogue, Scott walks us through the anticipation of e-commerce growth and ITS's transformative move towards a hybrid model, blending asset-light and asset-heavy elements. Delving into the company's innovative Container AI technology and expansive warehouse operations, Scott paints a vivid picture of a logistics enterprise poised to meet the complex needs of the modern supply chain. Whether you're a burgeoning entrepreneur or a seasoned industry professional, this episode promises a treasure trove of insights into leadership, strategy, and the relentless pursuit of innovation that defines the logistics landscape.***This episode is brought to you by Rapido Solutions Group.Rapido connects logistics and supply chain organizations in North America with the best nearshore talent to scale efficiently, operate on par with US-based teams, and deliver superior customer service.Rapido works with businesses from all sides of the logistics industry — including 3PLs, carriers, and logistics software companies. Rapido builds out teams with roles across customer and carrier sales and suppFollow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

Episode summary written by AI:Have you ever considered the strategic precision and leadership valor honed in the military's high-pressure environment could translate into business triumph? Jim Steger, CEO of Integrity Express Logistics, joins us to share his remarkable pivot from Air Force officer to founder of a leading logistics firm. His insights into maintaining global military logistics translate into a masterclass on resilience, adaptability, and the art of management under the most trying conditions.Wartime strategies and boardroom tactics aren't as disparate as they seem, and you'll find out why as we discuss how the 'servant leader' model and a relentless focus on employee enrichment form the backbone of a successful enterprise. Steger's narrative is a powerful illustration of how a foundational belief in the potential of people can be a catalyst for industry-leading customer satisfaction. We'll uncover the birth of Integrity Express Logistics, rising from a basement venture to a company making strategic technological investments and opening 17 offices nationwide.Step aboard as we navigate the intersections of entrepreneurship, tech innovation, and the no-small-feat of fostering a culture that champions growth, both for the business and its people. From tales of humble beginnings to a grand vision of reaching $5 billion in revenue, this episode is an expedition through the challenges, achievements, and the indomitable spirit that shapes a billion-dollar success story. Join us for a conversation that celebrates the tactical finesse of military experience repurposed to conquer the dynamic terrain of freight management.***This episode is brought to you by Rapido Solutions Group.Rapido connects logistics and supply chain organizations in North America with the best nearshore talent to scale efficiently, operate on par with US-based teams, and deliver superior customer service.Rapido works with businesses from all sides of the logistics industry — including 3PLs, carriers, and logistics software companies. Rapido builds out teams with roles across customer and carrier sales and support, back-office administration, and technology services.The team at Rapido knows logistics and people — it’s what sets them apart. Rapido is driven by an inside knowledge of how to recruit, hire, and train within the logistics industry and a passion to build better solutions for success. Learn more about the Rapido solution and begin builFollow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

We are joined this week by Kendra Tucker, CEO of Truckstop. Our conversation starts with Kendra's pre-freight career, where she earned an International Studies degree at University of Chicago before spending the bulk of her professional time helping build CEB into an organic $500 million organization. She began in the Product org but found an adeptness at working with and understanding the needs of CEB's customers, which eventually led her to the Sales org.  She rose the ranks over her twelve years with CEB and learned invaluable lessons that she still applies today at Truckstop.One point that was abundantly clear in our conversation was the importance of having empathy for, and understanding, the customer. Truckstop's customer base includes truck drivers and freight brokers. As Kendra came into her role at Truckstop, one of the first things she did was a ride-along with an owner operator, Wayne, and longtime Truckstop customer. This experience opened her eyes to the day-to-day life of our nation's truck drivers, and Kendra felt a relatability to many drivers with a similar immigrant backstory to her own. One truth for Kendra from this experience was the validity of the American dream, something Truckstop is helping it's customers pursue through it's technology platform to improve the life and productivity of America's truck drivers.As the conversation progresses, we talk about the evolution and maturation of Truckstop over the years. We talk about business strategy, and how Truckstop is focused on trust as a pillar to drive growth across the entire life cycle of a load. Through acquisitions, Truckstop has moved into factoring, carrier identity through RMIS, and productivity through FreightFriend. Truckstop wants to be the place that truckers can come to make their business better, end to end. We close our journey with an exploration of the critical role trust and transparency play within the freight community. As we delve into Truckstop's strategic endeavors to combat fraud and enhance broker confidence, we also examine the human side of tech business. Kendra Tucker's rise to CEO is a testament to the transformative power of personal growth, empathy in leadership, and the enduring bonds within the transport sector. It's a narrative that celebrates the complexity, community, and the often-overlooked allure of the freight industry—an industry that tends to hook its professionals for a lifetime.***This episode is brought to you by RapidoFollow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

Another episode summary written by AI- hope you enjoy:We are joined this week by Felipe Capella, co-founder and CEO of Loadsmart, whose career leap from law to logistics embodies the spirit of innovation. Discover how Felipe's decision to embrace risk and innovative ideas propelled Loadsmart from skepticism about algorithmic pricing to a leader in automated, instant pricing. Our conversation centers on how Loadsmart has built it's business around technology advancements, highlighting successes and lessons learned.Stepping into the boots of a logistics pioneer, we navigate the complexities of leading a tech-driven company amidst resistance to change, underscoring the importance of customer-centric solutions. The dialogue ventures into the realm of managed transportation services, examining their potential to redefine operations for mid-sized shippers. We also unpack the strategic pivot towards offering high-margin Software as a Service (SaaS) and the utilization of vast data troves to enhance logistics operations, highlighting how these initiatives are reshaping Loadsmart's business model and identity.Looking to the horizon, the episode maps out the future terrain for Loadsmart and the freight brokerage industry at large. With an eye on growth and revenue opportunities, we dissect strategic initiatives like driver loyalty programs and the impact of API technology on brokerage margins. As we tie up the conversation, we reflect on the market's skepticism and Loadsmart's disciplined financial strategy, leaving you with a rich tapestry of insights into the visionary leadership and innovative technology steering the logistics industry towards new frontiers.***This episode is brought to you by Rapido Solutions Group.Rapido connects logistics and supply chain organizations in North America with the best nearshore talent to scale efficiently, operate on par with US-based teams, and deliver superior customer service.Rapido works with businesses from all sides of the logistics industry — including 3PLs, carriers, and logistics software companies. Rapido builds out teams with roles across customer and carrier sales and support, back-office administration, and technology services.The team at Rapido knows logistics and people — it’s what sets them apart. Rapido is driven by an inside knowledge of how to recruit, hire, and train within the logistics industry and a passion to build better solutions for success. Learn more about the Rapido soFollow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

We are joined on this week's episode by CEO of Trucker Tools, Kary Jablonski. We begin by discussing the power of personal branding through social media. Through our candid conversation, we reveal how authenticity isn't just a buzzword—it's the hidden currency of LinkedIn, fostering genuine connections and opening doors to untold business opportunities. Kary’s insights into social media's role in the freight world, from transparent communication to product testing, are indispensable for anyone looking to elevate their professional game.On her personal journey from consulting to helping scale Uber's operations, Kary shares the valuable lessons learned about leadership within the tech and freight landscapes. We discuss the abrupt twists that come with working in dynamic environments, and how these experiences forge resilience and strategic acumen. As Kary and I swap stories, we highlight the importance of customer success, humility, and the magic of showing up as your true self in professional spaces—a strategy that translates into growth and success.We dive into the business of Trucker Tools, understanding how so much of their success is centered on the product they've built out for drivers. By focusing on creating a great tool for drivers, they've given themselves a great entry point to support brokers in their increasing need for visibility load by load. As their business has grown, they've recognized the value of integrations and partnerships to expand their abilities to serve their customers. We talk about all this, plus what the future holds for Trucker Tools as Kary's team continues to grow.The episode wraps up with deep dives into the challenges newly-appointed CEOs face, from navigating post-acquisition transitions to making strategic hires during industry downturns. Learn from our experiences as we discuss the approaches to fostering a leadership style that empowers teams and prioritizes dynamics, while acknowledging the personal obstacles we face, such as impatience. Join us for this episode, packed with authentic discussion and strategic insights that promise to resonate with professionals across industries.Follow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

When life throws a curveball, some craft an entire new ballpark—meet Jordan Graft, CEO of Highway, who sits with us today to reflect on the indelible marks of entrepreneurship and personal growth. Hear how he harnessed his experiences as a three-time CEO before the age of 40 to carve out success amidst the bustling freight industry. Our exchange offers a glimpse into Jordan's transformative journey: from embracing unexpected fatherhood and pioneering a grocery delivery venture, to influencing the freight brokerage sector as a Batman of freight fraud.Navigating the freight industry's high seas, Jordan joins me to unravel the fabric of his entrepreneurial endeavors, marked with stories of resilience, patience, and the unwavering support of family. Our heartfelt conversation sails through the evolution of personal relationships in challenging times, the rise and fall of business ventures, and the milestones along the path to leadership. Jordan's narrative is a testament to the entrepreneurial spirit—coding out of necessity, pivoting from ventures that no longer serve, and the pursuit of innovation that meets the freight industry's pressing needs.Tune in as we dissect the intricacies of the freight world, from combating sophisticated freight scams to crafting responsive customer service with a team that's as vigilant as they are dedicated. Jordan's insights on hiring with integrity, fostering workplace loyalty, and improving industry communication shine a light on the core values that drive success. Whether you're an industry veteran or a curious newcomer, this episode is brimming with tales of perseverance, the joy of translating ideas into action, and the relentless dedication to creating value in a complex yet rewarding field.Follow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

Resilience isn't just a buzzword; it's the lifeblood that fuels personal triumphs over professional stumbling blocks. Andrew is joined on this episode by Eddie Leshin, an industry veteran whose career dates back to the early days of American Backhaulers.This episode is a treasure trove of brokerage insight, but we start with some credit to the Michigan Wolverines, National Champions, and the inspiring story of running back Donovan Edwards, who demonstrated unwavering mental strength amidst adversity.We dissect the intricacies of non-compete periods in the professional world, revealing the emotional trials and the ultimate journey towards growth. You'll be captivated by our reflections on entrepreneurship within the logistics industry, the debate over non-compete clauses, and the significant role technology plays in transforming the brokerage landscape from its manual roots to the digital forefront.As we peel back the layers of leadership and mentorship, Eddie opens up about the evolution of his own leadership styles, transitioning from an immersive role to one of advisory. We share the personal stories that affirm the weight of mentorship, the essence of trust, and the satisfaction derived from guiding others to success. The episode further examines the seismic shifts within the logistics industry, contemplating the burgeoning field of managed transportation and strategic maneuvers in the competitive freight market. Listen as we lay bare the emotions of life and loss, underscoring the profound influence these experiences have on our approach to parenting and the legacy we aspire to leave.Navigating the aftermath of COVID-19's upheaval in the trucking and transportation sector, we discuss the imbalance it has wrought upon supply and demand. The conversation sets the stage for a candid look at the potential for a market correction, the cruciality of strategic partnerships, and the essence of transparency in these complex times. As Eddie and I draw this heartfelt conversation to a close, we leave you with musings on economic outlooks, life lessons, and the anticipation for what the future holds. Join us for an episode that transcends the realms of industry insights and personal narratives, weaving a tapestry rich with experience and wisdom.Follow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

Dawn Salvucci-Favier, CEO of Greenscreens.ai, shares her transformative adventure from an administrative assistant to leading a pioneer predictive pricing platform in the truckload spot freight industry (soon to be beyond spot). Her narrative is a riveting tale of seizing opportunities, the impact of mentorship, and the evolution of logistics from a world of manual route planning to the cutting-edge technological advancements that are reshaping how we think about transportation and supply chain management today.Tune in to uncover the behind-the-scenes of the logistics software industry and what it takes to build a successful startup in this competitive space. Dawn's candid recount of her transition from retail giants like TJX Companies and Staples to the startup world paints a vivid picture of the flexibility, talent acquisition, and sheer determination required to not only survive but thrive. Trace the steps Dawn took in helping to build 3GTMS and learn how she navigated her career through emotional and practical challenges, ultimately finding her resilience and support network instrumental in joining Greenscreens.ai.This episode isn't just a career chronicle; it's an education in the power of data, strategic partnerships, and the foresight to stay neutral for future growth. Delve into the intricacies of ecosystem collaboration in TMS, the strategic significance of neutrality for start-ups, and how Greenscreens.ai's platform uses big data and machine learning for real-time pricing predictions. Whether you're in the logistics field, fascinated by startup cultures, or looking for inspiration to pivot in your career, Dawn's journey offers a wealth of insight into the continuous innovation driving the freight industry forward.Follow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

Matt Vogrich joins the show to share his story. Once known as the "Mop-Topped Assassin", Matt enjoyed an illustrious basketball career, being recognized as the Gatorade Player of the Year in Illinois his senior year of high school before joining John Beilein and the Michigan Wolverines for college. From there, he helped his team over a four-year stretch go from a losing record to playing in the national championship his senior year. He shares his stories and lessons learned from playing for one of the best coaches in the country. We then jump into the MoLo story. With zero experience in freight, Matt founded MoLo Solutions and led it from 0 to $600 million in annual revenue in just four years, while the company also received accolades every year for being the top brokerage workplace in Chicago. We swap stories dating back to the initial planning days before moving our first load, to the challenges of leading through Covid, to eventually selling the company.Follow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

AI-written episode description:What happens when you combine an unwavering entrepreneurial spirit, a fascination with the trucking industry, and a passion for tech innovation? You get a riveting discussion with our guest, Brian Cristol, Founder and CEO of Isometric Technologies. His journey traverses his time in investment banking, his pivot to the tech world, his experiences with college football, and his path to entrepreneurship with Iso. Listen as we share stories from his past and gain valuable insights into his mindset that has led to his success in the logistics tech industry.Our conversation keeps you on your toes as we transition from sports to banking, and eventually land in the world of startups. Brian shares the challenges he faced while making the leap from a secure job in finance to a tech startup, and his journey at Uber Freight. We chat about sales tactics, creative subject lines, and the importance of empathy in the trucking industry. We also explore the birth of Uber Freight, the skepticism it faced, and its ultimate success.As we wind down, Brian shares his plans for his business, Iso, with a focus on the challenges traditional scorecard systems pose and the potential of a digital infrastructure to enhance partnerships. We discuss the idea of a FICO-type guide for freight brokers and a service index. This episode is a treasure chest of stories about overcoming adversity, insightful discussions, and valuable lessons. So tune in, it's time to hit the road!Follow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***