

Real Business Connections
Ben Albert
REAL Conversations w/ REAL business leaders making a REAL difference in our world!!!!Yes, we’re a marketing podcast. We dive into social selling, content marketing, networking, and LinkedIn, but we’re so much more. We’re about the habits, mindsets, and strategies that create true growth, connection, and fulfillment.Host Ben Albert chats with everyone from world-famous marketers, entrepreneurs, and sales geniuses to behavior scientists, wellness experts, and even near-death experience survivors. Each guest brings raw stories and insights, bridging real business success with personal growth.His role? To pull out the best nibbles of wisdom, packing decades of experience into minutes for you, the listener.Yes, we get actionable. However, we also look at the story behind the story. This podcast is a deep dive into struggle, failure, frustration, and how to develop true resilience that actually leads to success.We tackle important topics such as:• Why networking matters in business• Proven ways to increase revenue• Building real connections in business• Content marketing for maximum visibility• Using LinkedIn for social selling success• Self-development goals for entrepreneurs• How human behavior shapes success• Mastering the art of persuasion• Tips to crush your business goals• Confidence in public speaking• How to ask the right questions• Creating an unforgettable brand• Storytelling that builds belonging• Habits for resilience in business• What is real success?Real Business Connections: on a mission to actually move the needle on 1 million lives, one conversation at a time!Show Key:LST= LEARN SPEAK TEACHROC: ROCHESTER(NY) BUSINESS CONNECTIONSFMF: FIFTEEN MINUTE FRIDAYHIT: REAL HITSBite: BEN'S BITESGG: Real Talk w/ GrowGettersAB²C Lunch Break Live - LinkedIn Panel Live Stream
Episodes
Mentioned books

Mar 14, 2022 • 44min
The Art Of The Side Hustle w/ Zachary Saeva of Suitable Sounds (ROC #99)
Rochester Business Connections Episode #99 w/ Zachary Saeva of Suitable Sounds
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Keep In Touch With Zachary ...
Website: http://suitable-sounds.com/
Facebook: https://www.facebook.com/SuitableSounds/
Linkedin: https://www.linkedin.com/in/zacharysaeva/
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Watch The Full Episode: https://youtu.be/FCPNyehISOc
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Listen on…
Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8?si=2eOy5F8sQLm6JR2vHOUuIw
Itunes: https://podcasts.apple.com/us/podcast/rochester-business-connections/id1537115928
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Follow me…
Facebook: https://www.facebook.com/balbertmarketing
Instagram: https://www.instagram.com/realbenalbert
LinkedIn: https://www.linkedin.com/in/realbenalbert/
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RBC is made possible by https://www.balbertmarketing.com

Mar 13, 2022 • 1h 9min
Build Your Business Better Podcast featuring Linda Heeler of The Normal Lies Podcast (Hit #17)
Real Hits #17- Build Your Business Better Podcast w/ Andrew Biernat - Linda Heeler helps us explore the line between authentic sharing to grow your brand, and giving your audience TMI
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LEARN MORE and SUBSCRIBE to the WNY Entrepreneur Podcast:
https://podcast.flxbusinesscoaching.com/
Connect with Andrew Biernat on Linkedin: https://www.linkedin.com/in/andrew-biernat-a5491b5a/
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Listen to all episodes of the Rochester Business Connections Network...
Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8?si=2eOy5F8sQLm6JR2vHOUuIw
Itunes: https://podcasts.apple.com/us/podcast/rochester-business-connections/id1537115928
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Follow me...
Facebook https://www.facebook.com/balbertmarketing
Instagram: https://www.instagram.com/realbenalbert
LinkedIn: https://www.linkedin.com/in/realbenalbert/
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OUR WEBSITE: https://www.rochesternypodcast.com
Real Hits is made possible by https://www.balbertmarketing.com

Mar 11, 2022 • 7min
3 Ways To Let Others Help You w/ John Livesay (FMF #12)
FIVE MINUTE FRIDAY #12
"3 Ways To Let Others Help You" w/ John Livesay
Article Originally Published Here: https://johnlivesay.com/3-ways-to-let-others-help-you/
Want more great tips?
John's Website: https://johnlivesay.com/
Linkedin: https://www.linkedin.com/in/jlivesay/
Email: John@Johnlivesay.com
Podcast: https://johnlivesay.com/john-livesay-podcast/
Blog Transcript:
We all know that babies need help in order to survive.
Babies have no problem asking for help (loudly) by crying.
Yet as we get older, we tend to start becoming more independent. We say things like “I can do it myself.”
This is the natural process of growing up.
However, the concept of doing everything ourselves can really be detrimental.
Here are three easy ways you can let others help you.
1) The key to the fear of the unknown is: don’t go it alone!
A healthy ego is one that realizes it can’t do everything alone and needs other experts to help.
If you think you can do everything by yourself, you will not go far.
As the African proverb says: “If you want to go fast, go alone; but if you want to go far, go together.”
2) Asking for and getting help is not a form of weakness.
When I decided to launch my podcast six years ago, the concept of editing the podcast and getting it out on all the platforms and creating transcripts was overwhelming.
Luckily for me I found a great company called Podetize. They produce my podcast so I can do what I love best: interviewing!
Another friend of mine was also thinking of starting a podcast at the same time and thought I was crazy to pay someone to help me do something that I could “figure out on my own.”
Now I have over 300 episodes out in the world, and she has yet to launch her podcast.
Sometimes, trying to do everything yourself causes you to never get anything done.
More recently, I had eyelid surgery to help my vision.
The doctor told me that not only would I need someone to take me home after the surgery, but I should have somebody stay with me because I should not be bending over or lifting anything.
Luckily, my sister Barbara came in from Chicago to stay with me in Austin for the week.
In a way, when you’re sick or recovering, you go back to being completely helpless.
I certainly couldn’t bend over to put the harness on my dog and take him for a walk, for example.
She was also fantastic at helping me keep ice on my eyes for three consecutive days.
3) The next time you think you can do it all alone, remember that we all need each other.
Letting other people help you in your career and in your personal life is a form of self love.
Love yourself enough to let others give you what you need, or pay them to help you in your career.
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Listen To All Episodes of The Real Business Connections Network on...
Spotify: open.spotify.com/show/6GIUXbsHXx0…8sQLm6JR2vHOUuIw
Itunes: podcasts.apple.com/us/podcast/roch…ns/id1537115928
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Follow me...
Facebook www.facebook.com/balbertmarketing
Instagram: www.instagram.com/realbenalbert
LinkedIn: https://www.linkedin.com/in/realbenalbert/
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OUR WEBSITE: www.rochesternypodcast.com
RBC is made possible by www.balbertmarketing.com

Mar 9, 2022 • 57min
Ashley Faus || Why You're Probably Not A Thought Leader and WHAT TO DO ABOUT IT! (LST #13)
Learn Speak Teach #13 w/ Ashley Faus, The Queen Of Thought Leadership!
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Thought leadership is the skilled process of being able to generate novel ideas and concepts that can be effectively taught to others. The value of thought leadership is that it helps business people establish themselves as experts in their field. It also helps them build their credibility within the industry by generating new ideas, concepts, and solutions. Thought leadership also helps companies build relationships with potential customers or partners.
Join the conversation with Ashley Faus as she shares her marketing experience, observations, and philosophies on marketing, as well as the value of thought leadership.
Ashley is a Marketer, writer, speaker, singer, actor, and fitness fiend. She has handled all aspects of marketing strategy and execution, from social media to content marketing, editorials, demand-gen, and promotional events.
Ashely loves telling high-level stories that resonate with an audience and connecting the dots between many types of assets and distribution channels.
Ashley’s writing has been published on TIME, Forbes, MarketingProfs, and The Muse, and she has spoken on various marketing topics for INBOUND, Harvard Business Review, and MarketingProfs.
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During this episode, you will learn about;
[02:26] What’s in it for you in today’s episode
[04:06] Meet Ashley Faus
[06:53] Founding ideology behind her business; Consciously Corporate
[12:06] What it means to be a “thought leader.”
[16:03] Overview of Ashley’s 4-pillar thought leadership framework
[21:07] How do you track and know your position in thought leadership
[31:19] A case study of a client Ashley worked with to build thought leadership
[37:48] The best blend of thought leadership and content creation
[42:40] Is thought leadership for everyone?
[48:10] Rapid Fire questions
[49:30] How Ashley learned about thought leadership
[52:07] How you can connect with Ashley and learn more about thought leadership
[52:54] Final nugget for you
[53:23] Episode wrap up
Notable Quotes
~ “The more you know, the more people know you.”
~ “Being good at your job does not make you a thought leader.”
~ “Marketing isn't a button. It's a recipe. Many things go in. Different amounts at different times.”
~ “Thought leadership is not just about having a good idea, it's about sharing that idea with others in a way that will be accepted.”
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Watch The Full Episode Here: https://youtu.be/cLK3Hoy3JTg
Keep In Touch with Ashley Faus:
Website: https://consciouslycorporate.com/
Twitter: https://twitter.com/ashleyfaus
LinkedIn: https://www.linkedin.com/in/ashleyfaus/
Article on the thought leadership framework:
https://www.marketingprofs.com/articles/2021/45572/so-you-want-to-be-a-thought-leader-a-framework-and-guide-for-your-thought-leadership-strategy
LinkedIn posts that show the 4-pillar framework:
https://www.linkedin.com/feed/update/urn:li:activity:6854848920477159425/
https://www.linkedin.com/posts/ashleyfaus_thoughtleadership-contentstrategy-activity-6795079540096950273-7NOt
https://www.linkedin.com/posts/ashleyfaus_thought-leadership-framework-credibility-activity-6791416214855012352-bRrU
https://www.linkedin.com/posts/ashleyfaus_thought-leadership-framework-profile-pillar-activity-6792117139760398336--riH
https://www.linkedin.com/posts/ashleyfaus_thought-leadership-framework-prolific-pillar-activity-6792862842870726656--a4D
https://www.linkedin.com/posts/ashleyfaus_thought-leadership-framework-depth-of-ideas-activity-6793929147841437697-0WI1
Article on the Content Playground, which includes explanation/examples of Content Depths:
https://cxl.com/blog/content-playground/
https://www.linkedin.com/posts/ashleyfaus_contentstrategy-marketingstrategy-activity-6828412664558030848-_OHf
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Follow me…
Facebook www.facebook.com/balbertmarketing
Instagram: www.instagram.com/realbenalbert/
LinkedIn: www.linkedin.com/in/ben-albert-a74737106/
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LST is made possible by www://balbertmarketing.com/

Mar 7, 2022 • 50min
Drinking Bubbly With Besties w/ Andrea Weigand of Andrea Maria Wines (ROC #98)
Rochester Business Connections Episode #98 w/ Andrea Weigand of Andrea Wines, LLC
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Keep In Touch With Andrea ...
Website: https://andreamariawines.com/
Instagram: https://www.instagram.com/bestiebubbly/
Linkedin: https://www.linkedin.com/in/andrea-weigand-91574b1a4/
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Watch The Full Episode: https://youtu.be/Kh1cGVvd-bU
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Listen on…
Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8?si=2eOy5F8sQLm6JR2vHOUuIw
Itunes: https://podcasts.apple.com/us/podcast/rochester-business-connections/id1537115928
–
Follow me…
Facebook: https://www.facebook.com/balbertmarketing
Instagram: https://www.instagram.com/realbenalbert
LinkedIn: https://www.linkedin.com/in/realbenalbert/
–
RBC is made possible by https://www.balbertmarketing.com

Mar 5, 2022 • 59min
Timeout With Leaders Featuring Jamie Saunders "Touch The Heart Before You Teach The Mind" (Hit #16)
Real Hits #16- Timeout With Leaders Featuring Jamie Saunders!
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LEARN MORE and SUBSCRIBE to Timeout With Leaders:
https://timeoutwithleaders.podbean.com/
Connect with Kevyn Rustici on Linkedin: https://www.linkedin.com/in/hrevolution/
Connect with Tyler White on Linkedin: https://www.linkedin.com/in/woopigtylerwhite/
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Listen to all episodes of the Real Business Connections Network...
Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8?si=2eOy5F8sQLm6JR2vHOUuIw
Itunes: https://podcasts.apple.com/us/podcast/rochester-business-connections/id1537115928
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Follow me...
Facebook https://www.facebook.com/balbertmarketing
Instagram: https://www.instagram.com/realbenalbert
LinkedIn: https://www.linkedin.com/in/realbenalbert/
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OUR WEBSITE: https://www.rochesternypodcast.com
Real Hits is made possible by https://www.balbertmarketing.com

Mar 2, 2022 • 49min
Sean Michael Crane || Break Free From Your Mental Prison And Become Unstoppable (LST #12)
Learn Speak Teach #12 w/ Sean Crane.
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Watch The Full Episode: https://youtu.be/cOZbEvrtqTI
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There is no way of escaping the mental prison unless you break free of it. Mental prisons are a significant obstacle for people who want to break free and achieve their goals. They are like walls that we build around ourselves and prevent us from being our best selves. The key to breaking free is to accept that you’re not perfect and that you’re capable of making mistakes.
Join the conversation with Sean Crane as he shares his journey from prison to becoming a Life Coach, TedX Speaker, and a Best-Selling Author.
At 23, Sean Crane was sentenced to 7 years in prison for a crime he didn’t commit. With nothing positive to show for his life up to that point and a massive challenge ahead, he had a decision to make… Would he give up and let the rest of his life pass him by as the first 23 years did, or could he face his fears, fight through the pain and pursue the life he always wanted?
From a small cement box, Sean was able to take control of his life. He completely transformed his mentality, his routines, and the results he got in his life. “In that cell, I started to create the life of my dreams that I am able to live today.”
Sean Michael Crane is a life coach with an incredible story of perseverance and determination. He has used his hardships and life experience to reach others and inspire them to conquer their fears and pursue the life they have always dreamed of living just as he has.
Tune in!
During this episode, you will learn about;
[00:49] What’s in it for you in today’s episode
[02:58] How Sean ended up with 2,000 days in prison
[06:05] Sean’s upbringing and childhood experiences
[09:13] The aftermath of the fight and trial in court
[11:37] How hard it was to plead guilty
[15:49] Mental reactions that Sean had while in prison
[19:11] Things you can do to avoid risky situations that could land you in prison
[22:13] How to change your mindset- starting today!
[28:23] Learn to take responsibility for your predicaments
[35:09] Best approaches you can use to help people
[38:16] Self-made ideas are more powerful than outside ideas
[40:34] About Sean’s book, how it came about, and why you need a copy
[43:06] Rapid fire questions
[44:06] How to connect with Sean
[44:39] Key takeaway lessons for you
[46:07] Episode wrap up
Notable Quotes
~ “Real friends are known in times of need.”
~ “The jail cell could be the missing puzzle in your life. Don’t curse the moment, rather learn from it.”
~ “Fear has killed many more dreams than all the world wars combined.”
~ “Pain and desire are the strongest motivators to a mindset change.”
~ “You’ll never learn a lesson that’s targeted to you if you keep on pointing fingers.”
Sean’s Book
~ Break Free Of Limitations And Unlock Your True Potential by Sean Crane: https://www.amazon.com/Prison-Your-Own-Limitations-Potential-ebook/dp/B08SQR21M4
Keep In Touch with Sean Crane:
Website: https://www.seanmichaelcrane.org/
Instagram: https://www.instagram.com/sean_michael_crane/
Facebook: https://web.facebook.com/groups/2484901135093142/
LinkedIn: https://www.linkedin.com/in/sean-crane-0bab4315a/
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Follow me…
Facebook www.facebook.com/balbertmarketing
Instagram: www.instagram.com/realbenalbert/
LinkedIn: https://www.linkedin.com/in/realbenalbert/
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LST is made possible by www://balbertmarketing.com/

Feb 28, 2022 • 41min
How To Monetize Your Passion w/ Angelo "Edalo" Marinelli (ROC #97)
Rochester Business Connections Episode #97 w/ Musician, Writer, and Producer, Angelo "Edalo" Marinelli
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Keep In Touch With Edalo ...
Website: https://edalomusic.com/
Instagram: https://www.instagram.com/edalomusic
Linkedin: https://www.linkedin.com/in/angelo-edalo-marinelli-35065367/
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Watch The Full Episode: https://youtu.be/zJ_EYG_qSOs
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Listen on…
Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8?si=2eOy5F8sQLm6JR2vHOUuIw
Itunes: https://podcasts.apple.com/us/podcast/rochester-business-connections/id1537115928
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Follow me…
Facebook: https://www.facebook.com/balbertmarketing
Instagram: https://www.instagram.com/realbenalbert
LinkedIn: https://www.linkedin.com/in/realbenalbert/
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RBC is made possible by https://www.balbertmarketing.com

Feb 27, 2022 • 57min
Normal Lies Podcast: Uncovering Business Lies & a "Secret Sauce" for Success Hit #15)
Real Hits #15: "Normal Lies: Uncovering Business Lies & a "Secret Sauce" for Success, with Ben Albert
LEARN MORE and SUBSCRIBE to the Normal Lies Podcast
https://www.normal-lies.com/
Connect with Linda Heeler on Linkedin: https://www.linkedin.com/in/linda-heeler-pcc-4b767212/
Listen to all episodes of the Rochester Business Connections Network...
Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8?si=2eOy5F8sQLm6JR2vHOUuIw
Itunes: https://podcasts.apple.com/us/podcast/rochester-business-connections/id1537115928
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Follow me...
Facebook https://www.facebook.com/balbertmarketing
Instagram: https://www.instagram.com/realbenalbert
LinkedIn: https://www.linkedin.com/in/realbenalbert/
-
OUR WEBSITE: https://www.rochesternypodcast.com
Real Hits is made possible by https://www.balbertmarketing.com

Feb 25, 2022 • 6min
7 Simple Steps to Guarantee You’ll Win The Day (FMF #11)
FIVE MINUTE FRIDAY #11
"7 Simple Steps to Guarantee You’ll Win The Day" w/ your host, Ben Albert
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Transcript:
Are you a winner!? If so, you need to take calculated steps to ensure you win the day, every day! A lot of small parts lead up a massive whole. So let’s focus on the essential actions necessary to effectively boost your efficiency every day!
I’m Ben Albert of Balbert Marketing, and I’m here to provide 7 simple steps to guarantee you win the day!
1. Plan Your Day The Night Before: Seriously, don’t leave the next day to chance. At the end of each day, write out all the things you need to do the following day to achieve your goals. Write out your schedule to the best of your ability. What I love to do is is make a list of NON-NEGOTIABLES for the next day. I put them on a big whiteboard, so it’s in front of me the moment I reach the office (the guest bedroom) in the morning.
2. Prioritize Your Non-Negotiables: Number each item and do the more challenging jobs first. There’s always the temptation to do the easy jobs first. However, think how the thought of doing the complex jobs hangs over you as you do the easy stuff. Think how good you’ll feel when the toughest tasks are out of the way. I like to do some of my most important tasks absolutely first thing in the morning.
3. Stick To Your List: Check off each item. Don’t get distracted. Don’t let emails and texts ruin your momentum. You don’t need to answer every email/text as they come in. Set a schedule to check your email/notifications at a specific time each day to avoid constantly checking. Or really, do whatever strategy works best for you! But make sure you stick to your list!
4. Remember the Three “D’s”: Do it, Delegate it or Dump it. When a new task comes up, take action immediately. Either do something about it now, delegate it to someone else or throw it in the trash. Don’t waste unnecessary time, especially in the morning, thinking about tasks without taking action.
5. Don’t Procrastinate: I know I just addressed this in the three Ds. But I think it’s important to hammer this one down. Don’t procrastinate! Take your list of priorities and get them done! You can do it! And if/when you do check texts and emails, address them right away! No procrastination!
6. Schedule in breaks and fun tasks: Schedule out time in your day to take a walk, work out, relax and decompress, or anything that makes you happy. Make the workday less stressful and more fun. And plan that time out! Schedule it! To win the day, you need to take time off for yourself.
7. Keep it Real: Seriously, sometimes we all need a reality check. Ask yourself, “am I slacking off.” “Am I living up to my potential?” “Am I holding myself accountable?” If the answer is no, remember, you’re only human. But let’s get better!
I appreciate you engaging with me today, I’m going to coming at you with countless tips, and to make it more fun, most weeks will have an expert guest; if you’d like to learn more about Balbert Marketing and our services, I encourage you to go to balbertmarketing.com
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Listen To All Episodes of The Real Business Connections Network on...
Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8?si=2eOy5F8sQLm6JR2vHOUuIw
Itunes: https://podcasts.apple.com/us/podcast/rochester-business-connections/id1537115928
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Follow me...
Facebook https://www.facebook.com/balbertmarketing
Instagram: https://www.instagram.com/realbenalbert
LinkedIn: https://www.linkedin.com/in/realbenalbert/
-
OUR WEBSITE: https://www.rochesternypodcast.com
RBC is made possible by https://www.balbertmarketing.com


