Cubicle to CEO

Em Ducharme is a business strategist and founder of Zero to CEO whose work has been featured on major media outlets such as Forbes, ThriveGlobal, The Good Men Project and Business2Community.As a former corporate sales consultant for Fortune 500 companies, Em helped to grow and scale businesses for the last ten years in various sectors, inluding hospitality, finances, entertainment, and e-learning. She's raised millions of dollars in investor funds for the companies that she worked with and was able to scale her own companies past the multi 6 and 7 figure mark in record-breaking time.We cover a diverse range of topics in today’s conversation, including making the leap from the corporate world to entrepreneurship, proof that having more products is actually less profitable, and how she made six figures in five hours while going to the spa. Curious what type of business owner you are? Take Em’s quiz!https://www.zerotoceo.co/ceo-archetype-quiz----- Reach your dream clients on Instagram for only $27 with Hashtag Hacks!If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class Learn more about your ad choices. Visit megaphone.fm/adchoices

Hello friends! Welcome back to the show. Today I'm thrilled to be bringing you two of our amazing Cubicle to CEO Members, Sarah Matson and Ashley Lew. They're on today sharing their experience being a part of The Cubicle to CEO Membership, and how they've used our Consistent Clients Cashflow System (that we teach inside the membership) to make their first $10K month! I can't stress enough how important it is to not only learn from industry leaders, but to learn from one another as we navigate how to build our businesses together. It's also so amazing to see how two entrepreneurs from completely different industries can see success using the same system! So, I want you to look at today's episode as a case study of how these two achieved this revenue goal in their businesses, and what it looks like to accelerate the growth of your business. Connect with Sarah:1. Sarahmatson.com 2. IG: @sarahmatsontribeConnect with Ashley:1. propertybyashley.com2. IG: @propertybyashley3. Facebook: @propertybyashIf you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices

Hang out with us inside our free Facebook group, The Cubicle to CEO Podcast Lounge!Welcome back to another solo episode! This week's episode is on a really juicy topic that has completely transformed the way that I do business. It is the Dunning Kruger effect. I was first introduced to this concept by a friend & business mentor of mine, and it has radically changed the way that I look at my behavior patterns around business. If you struggle with shiny object syndrome, or feel like you start things but never finish them, this episode is a short discussion on this topic where I break down why this happens, how you can avoid it, and show up for your own life. Reach your dream clients on Instagram for only $27 with Hashtag Hacks!If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices

Book a call with a Gravy specialist to see how much money they can recover for you! http://sharegravy.com/ellenWhat does it look like to create a billion dollar business? Today’s guest is a serial entrepreneur who has successfully created and sold several multi-million dollar companies, but his next mission is to return $1 billion dollars back to subscription based businesses through his latest venture, Gravy. Casey Graham is the Co-Founder and CEO of Gravy, the leading failed payment recovery and customer retention solution for companies with recurring revenue. This episode probably ranks in my top 5 favorite conversations on this show, to date. But before I tell you why, if you are a course creator, membership site owner, or sell any products with payment plans, it’s likely you’ve had a failed credit card payment before. Here’s the crazy offer you guys. The team at Gravy will actually PAY YOU 10% of your failed payments, just for the opportunity to recover that money FOR YOU. So they only get paid if you get paid, and you are guaranteed to walk away with at least 10% cash back on your churn, even if they don’t recover any of your failed payments (which by the way, never happens). WHAT?! This is a 100% risk-free, no brainer opportunity for you to jump on. If you want to book a call with one of their retention specialists and see how much revenue they can recover for you, go to sharegravy.com/ellen or click the link in the show notes to book a call with one of their amazing retention specialists. We use Gravy in our business and love their team - they are awesome humans. And it’s no surprise because Casey is an incredible leader, and I was floored by the wisdom he shared in today’s conversation on how to foster a strong team culture and create a legacy with your owner’s intent, scaling from a million to a billion dollar business, and the forgotten marketing funnel for increasing your company’s bottom line. I’m just looking at the bullet point summaries right now guys, and honestly, there is too much goodness to preview here in 30 seconds. So I’m just going to insist you grab a pen and notebook, and listen carefully because I promise this next hour is going to be worth your time.Connect With Casey & Gravy Solutions:1. gravysolutions.io2. @gravysolutionsIf you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class Learn more about your ad choices. Visit megaphone.fm/adchoices

Get access to Hashtag Hacks here: https://ellenyin.com/hashtaghacksWe have an exciting guest on the show today, friends. I’m thrilled to be sharing my conversation with the inspiring Jordan Lee Dooley. Jordan is a National Bestselling Author, Speaker, Creative Business Educator, and Host of the Top Rated Podcast, SHE. This Indiana Native is kind of a superstar - it’s funny because I actually went to Target for some groceries after our interview and happened to walk by Jordan’s face on the cover of her debut book, Own Your Everyday, on display in the book section. Jordan’s mission is to help people find and live their purpose through her online education platform called The Own It Academy, which is designed to help creative women start and grow small businesses from home - much like how Jordan got her start as an Etsy shop owner selling her calligraphy work. On her impressive list of accomplishments includes serving on Liberty University’s School of Business Board of Advisors, and features in Forbes as well as a spot on SUCCESS Magazine’s 30 under 30 List. Today, we dive deep into Jordan’s 3 part system for telling captivating stories that sell, how to go through a successful rebrand or even intentional pause in your business, and breaking out of the hustle mode as an entrepreneur so you can use money as a vehicle to build a life rich in the priorities that matter most to you.Connect With Jordan:1. www.theownitacademy.com2. @jordanleedooley on Instagram3. @shepodcast on Instagramf you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class Learn more about your ad choices. Visit megaphone.fm/adchoices

Check out the timestamps below to see who asked what, and where in this episode you can find specific answers!2:40 - Britney Gardner of The Show Up System: What is the next best thing if you’re not able to do sales calls?4:30 - What is your favorite & least favorite thing about podcasting?7:57 - Heather Stewart of Prosperity Flow Coaching: When you are starting to get coaching clients but you don't have a large library of additional offerings for them to access - what have you found is the best way to keep them in your funnel and keep them engaged with your business?10:22 - Elizabeth Stuckey of Raise Your Words Design: Do you recommend splitting into separate Instagram accounts if you have two different audiences you serve?13:19 -Vanessa Helizet Spriet of HelloMEDIO! What was the greatest mistake you ever made? How did it change your personal development?18:54 - Firiel Severns of Albany Bridal Show:What is the best way for an event to capitalize on Pinterest?22:12 - Diane Bader of FASTer Way to Fat Loss: What do you do in your free time?29:10 - Kelly Campbell of Rodan and Fields: How important is branding yourself while growing your business? 32:25 - Araceli V of Thrill of the Luxe: What's one thing you would invest in for your business? 35:34 - Jeannette Kathleen Moore of The Unlearning: Did your grade school education fulfill you? Did you attend private or public? Why or why not? What are your thoughts on the state of the public school system in America at this time?42:59 - Sandra Kuehni of Digital Biz Babes: If you were building an online business while still working in your 9-5 job and juggling your family and you had 1-2 hours max available per day what would be the steps to take to make it happen?46:35 - Bahja Wampler of Monat Global: You have an incredible smile. Have you ever had braces? What are some of your go-to beauty products? Your makeup always looks so natural.51:13 - Mikaela of Mikaela Lauren Wellness: How to find people to actually opt in!? How do I get more people to see my opt in or offer?55:13 - Tae Hall of It’s VA Tay: How do you start a conversation in the DMs without people automatically rejecting you because they think you’re trying to sell something? How do you have meaningful conversations when you’re an introvert?1:01:10 - April Ray of April Ray Creative: How would you go about offering a new service to your existing audience and client base without being too sales-y?Tune into my Email Marketing Made Simple Workshop feat. Flodesk Learn more about your ad choices. Visit megaphone.fm/adchoices

This conversation is with one of the boss ladies I respect the most and a local business trailblazer, Alicia Brown. Alicia is the co-owner of Honeycomb Salon and its sister sustainable salons & day spas in Corvallis, Oregon. Alicia is my former boss turned friend (we’ll share a bit more of that story in today’s episode), and in just 3 years of opening the doors to the first Honeycomb, now has 4 salons supporting 60 employees. In an industry where profitability evades most salon owners for years, Alicia has defied the odds by being profitable + debt free since the beginning. Today she shares why she chose to scale with employees rather than independent contractors, the importance of mentorship, and how she maintains a strong team culture alongside rapid growth.Connect With Alicia: @alicia.the.alchemist - Instagram  www.honeycombcorvallis.com  www.beyond-the-chair.com If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class Learn more about your ad choices. Visit megaphone.fm/adchoices

Ready to create your own Tiny Offer? Learn how here: https://alliebjerk.thrivecart.com/tiny-offer-lab-group-coaching/?affiliate=ellenyin002There are few people that could get me up before the sunrise, but today you’ll get to listen in to an early morning coffee chat with my dear friend, Allie Bjerk. In an online world of flashy cars, mansions, and big claims, I immediately resonated with Allie because we both adopt an anti-guru approach to marketing. Allie teaches entrepreneurs how to create more impact and income with time-leveraged programs & marketing automation through her signature program I joined a few months ago, Tiny Offer Lab. Our conversation centers on how to create a list of buyers instead of freebie seekers, how Allie made over a million dollars from a single funnel selling a $27 digital product, and how she manages two, 7 figure businesses on 20 hours a week as a mom of 3. Keep listening for Allie’s tangible steps on how to dream big and start tiny.Connect With Allie:1. alliebjerk.com2. @alliebjerk on IGIf you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class Learn more about your ad choices. Visit megaphone.fm/adchoices

If you’re looking for tangible Instagram marketing tips to implement, this is the episode for you. Today I’m chatting with my friend Shannon Lutz, owner of The Social Bungalow. Shannon has a true gift for teaching, and I’m so excited for you guys to hear her breakdown of how to create social proof on Instagram stories using her 4 part methodology: Results, Money Where Your Mouth is, Showing You’re In Demand, and Mini Trainings. My other favorite parts of our conversation include what she learned from marketing for celebrities like J. Lo and A Rod, unique strategies to convert your followers into buyers in DMs, and why business is a continual pivot.Connect With Shannon:1. @thesocialbungalow on Instagram2. The Social Bungalow OnlineIf you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class Learn more about your ad choices. Visit megaphone.fm/adchoices

My team and I wanted to do something to give back, so we're offering FIVE $100 grants to small business owners who need an economic boost right now. Apply here by April 13th (Easter): www.ellenyin.com/grantI know a lot of you are worried right now. These are uncertain times, especially for small business owners, and I want to be sensitive to that. However, I believe this is actually a time to see your business thrive rather than shutting down, hiding, and focusing on the lack. Keep listening for my insights on how to profit through COVID-19, not from it, the best resources to protect your business financially right now, and an end of Q1 update on my business + reflection on the last three years of growth. More Resources From This Episode: 1. The Economic Injury Disaster Loan2. Payroll Protection Program3. Kelli Loo CPA's Blog on the PPP SBA Loan4. Kelli Loo CPA's Blog on CARES Act & SBA Loans5. Gravy Solutions Blog6. Hashtag Hacks $27 Mini-CourseIf you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class Learn more about your ad choices. Visit megaphone.fm/adchoices