Part 2 with Barbara Savona is here! Elizabeth revisits with Barbara to discuss marketing within multifamily, sharing ideas, tools, and ways to maximize lead-to-lease through up-leveled marketing and creative innovation while also touching on how COVID-19 impacted how we market properties.About Barbara: Barbara Savona is a visionary leader, entrepreneur, and CEO with over 22 years of experience in the property management and advertising industries. She is the CEO and Co-Founder of Sprout Marketing, a cutting-edge platform designed to help multifamily housing professionals achieve their marketing and occupancy goals.As the host of the Marketing Home, Marketing You Podcast, Barbara shares her expertise and passion for helping property management professionals succeed in their careers. She provides actionable strategies and practical tips that are innovative yet easy to implement, empowering her audience to make meaningful changes that have a significant impact.Barbara's grassroots approach to multifamily marketing is informed by her diverse background as a property manager, regional supervisor, advertising executive, and branding strategist. Her philosophy focuses on small, consistent changes that deliver big results, and her clients consistently praise her innovative yet practical approach.In addition to her success as a business owner, Barbara is a nationally recognized speaker and a graduate of the AIT program. As a branding and marketing strategist, she has helped countless professionals elevate their brands and achieve their marketing goals. Barbara is also a Certified Functional Wellness Coach. Her unique approach to business incorporates a focus on wellness, ensuring that her clients and colleagues are supported in both their personal and professional lives.Barbara lives in a shipping container house in the Texas Hill Country with her husband, Doberman, and twelve chickens. About ResMan: ResMan delivers the property management industry’s most innovative technology platform, making property investments and operations more profitable and easier to manage. ResMan’s platform unlocks a new path to growth for property management companies that deliver consistent NOI improvement and brilliant resident experiences easier than ever before. To learn more about our platform, visit http://myresman.com

Elizabeth Francisco, Chief Experience Officer at Inhabit, sits down with Barbara Savona to discuss what starting your own business within multifamily is like from a female's perspective. From the successes to the challenges, Barbara offers insightful advice to others trying to move up or move forward with their own business ideas. About Barbara: Barbara Savona is a visionary leader, entrepreneur, and CEO with over 22 years of experience in the property management and advertising industries. She is the CEO and Co-Founder of Sprout Marketing, a cutting-edge platform designed to help multifamily housing professionals achieve their marketing and occupancy goals.As the host of the Marketing Home, Marketing You Podcast, Barbara shares her expertise and passion for helping property management professionals succeed in their careers. She provides actionable strategies and practical tips that are innovative yet easy to implement, empowering her audience to make meaningful changes that have a significant impact.Barbara's grassroots approach to multifamily marketing is informed by her diverse background as a property manager, regional supervisor, advertising executive, and branding strategist. Her philosophy focuses on small, consistent changes that deliver big results, and her clients consistently praise her innovative yet practical approach.In addition to her success as a business owner, Barbara is a nationally recognized speaker and a graduate of the AIT program. As a branding and marketing strategist, she has helped countless professionals elevate their brands and achieve their marketing goals. Barbara is also a Certified Functional Wellness Coach. Her unique approach to business incorporates a focus on wellness, ensuring that her clients and colleagues are supported in both their personal and professional lives.Barbara lives in a shipping container house in the Texas Hill Country with her husband, Doberman, and twelve chickens. About ResMan: ResMan delivers the property management industry’s most innovative technology platform, making property investments and operations more profitable and easier to manage. ResMan’s platform unlocks a new path to growth for property management companies that deliver consistent NOI improvement and brilliant resident experiences easier than ever before. To learn more about our platform, visit http://myresman.com

Elizabeth Francisco, Chief Experience Officer at Inhabit, sits down with Jay Harris, Principal at Harris Crystal Advisors, to discuss some of the current rental housing legislative priorities leading up to Advocate 2023. He'll share NAA's top priorities, where the disconnect between tenant and landlord stems from, and more on this episode of PropTalk. Jay Harris is a veteran property management attorney who provides wholistic legal and business counsel to rental housing and solutions providers. As general counsel to leading apartment industry vendors, he has led litigation, compliance, contracting, product, and sales/marketing functions. As regulatory counsel to the apartment and consumer reporting industries, he has advocated for favorable regulatory and legislative policy and translated complex rules for industry compliance. A Washington D.C. area native, he serves on the board of the Arlington (Va.) Partnership for Affordable Housing (APAH). See you guys at Capitol Hill! About ResMan: ResMan delivers the property management industry’s most innovative technology platform, making property investments and operations more profitable and easier to manage. ResMan’s platform unlocks a new path to growth for property management companies that deliver consistent NOI improvement and brilliant resident experiences easier than ever before. To learn more about our platform, visit https://learn.myresman.com/proptalk/.

Elizabeth Francisco, Chief Experience Officer of Inhabit sits down with Steve Wunch, VP of Learning & Development/Capital Square Living to talk about how multifamily is about human relationships at its core. He discusses how technology can help frontline staff and employees connect with residents and the industry as whole and more. A proven learning leader in the multifamily sector for over 25 years, Steve has worked for some of the biggest REIT players across the country, including Archstone, Aimco and Equity. He has developed his own unique approach to learning that creates bottom-line results. Steve is a professional facilitator in leadership, sales and customer service and is also a sought-after national speaker. He has also been a freelance consultant who has worked with multifamily companies to enhance, improve and train their organizations to improve performance. Steve began his career in multi-family as a leasing consultant, assistant manager and community manager as well as several training and support roles. He holds a Leadership Certificate from the Center for Creative Leadership, is a Developmental Dimensions International (DDI) Certified Facilitator and an MBTI Type I & II Certified Practitioner. Steve supports the learning platform at Capital Square Living, providing high-impact and position-specific learning to the entire CS Living portfolio, as well as employee development opportunities within the parent organization of Capital Square.About ResMan: ResMan delivers the property management industry’s most innovative technology platform, making property investments and operations more profitable and easier to manage. ResMan’s platform unlocks a new path to growth for property management companies that deliver consistent NOI improvement and brilliant resident experiences easier than ever before. To learn more about our platform, visit https://learn.myresman.com/proptalk/.

Elizabeth Francisco, Chief Experience Officer at Inhabit, sits down with Marcus Wilson, Multifamily Technology Executive and Founder of Pivotal Impact Consulting, to discuss how we align our tech stacks with the people and processes in place. From decision making to onboarding, Marcus makes valid points around how you can make the most optimal experience for properties through tech and people. Marcus Wilson – is a Multifamily Technology Executive and Founder of Pivotal Impact Consulting which assists companies in scaling by leveraging technology to optimize operations, to better manage the pain points of growth in both favorable and challenging conditions. With a people first approach, Marcus has built and lead teams on numerous projects to deploy complex IT systems and software, advocated and communicate technology capabilities, global change and cost optimization initiatives that deliver sustainable, profitable results. Marcus’ experience expands across the technology solutions and training landscape producing results for both products and teams managed. He maximized overall efficiency of IT support operations and ensures all projects align with business objectives and company strategy, resulting in millions of dollars in Revenue boost. He holds a BBA in Computer Information Systems from University of West Georgia.Known for his ability to motivate and inspire teams, Marcus has served as an MC/Host and has spoken on several panels for cyber security, technology, and operations, as well as session speaker on creating a culture of data-driven decision makers. In addition, Marcus served as a committee member on the Technology Committee for the NHMC in 2020 and 2021.

Rue Fox and Janel Ganim have lots to share on this new episode of C&C! From a real update on TRACS 203-A to upcoming events and more, listen to Rue and Janel share the latest Affordable updates over the Cocktail of the Episode: Yuengling Hershey's Chocolate Porter!About ResMan: ResMan delivers the property management industry’s most innovative technology platform, making property investments and operations more profitable and easier to manage. ResMan’s platform unlocks a new path to growth for property management companies that deliver consistent NOI improvement and brilliant resident experiences easier than ever before. To learn more about our platform, visit https://learn.myresman.com/proptalk/.

Josh Heck, SVP Sales, Chief Sales Officer of Anyone Home, sits down with Elizabeth Francisco to discuss why and how technology should be used within multifamily, as well as the ways it supports staff and revenue streams in the long run.Josh Heck is the SVP Sales, Chief Sales Officer of Anyone Home. Previously, Josh has spent more than 15 years in the multifamily and property management industry with companies like Rainmaker, LRO, Entrata and American Utility Management (AUM). Josh brings a wealth of experience, providing strategic sales leadership to ensure Anyone Home achieves revenue and growth targets. His primary objective is to be a partner with Anyone Home leadership to help properties make the most of their centralization through CRM, Websites, and Contact Center.About ResMan: ResMan delivers the property management industry’s most innovative technology platform, making property investments and operations more profitable and easier to manage. ResMan’s platform unlocks a new path to growth for property management companies that deliver consistent NOI improvement and brilliant resident experiences easier than ever before. To learn more about our platform, visit https://learn.myresman.com/proptalk/.

Inhabit IQ's Elizabeth Francisco sits down with Carol Enoch, CEO of Enoch and Co. and Canary Real Estate Investment, to discuss what being a trailblazer and entrepreneur has looked like on her journey. From leadership and professional development to facing obstacles along the way, Carol provides authentic and encouraging advice for other professionals looking to make their own leaps in life.Follow Carol on LinkedIn here: https://www.linkedin.com/in/carolenoch/About ResMan: ResMan delivers the property management industry’s most innovative technology platform, making property investments and operations more profitable and easier to manage. ResMan’s platform unlocks a new path to growth for property management companies that deliver consistent NOI improvement and brilliant resident experiences easier than ever before. To learn more about our platform, visit https://learn.myresman.com/proptalk/.

Rue Fox and Janel Ganim are coming to you LIVE from NAHMA to give updates on the Affordable Housing industry, as well as hearing from industry leaders themselves. Peter Lewis, Executive Vice President of Property Management, the Schochet Companies, Anthony Sandoval, President & CEO of WSH Management Inc., and Jennifer Wood, Vice President of the John Stewart Company all shared their insights into employee retention and recruiting, legislative changes, and more!About ResMan: ResMan delivers the property management industry’s most innovative technology platform, making property investments and operations more profitable and easier to manage. ResMan’s platform unlocks a new path to growth for property management companies that deliver consistent NOI improvement and brilliant resident experiences easier than ever before. To learn more about our platform, visit https://learn.myresman.com/proptalk/.

Elizabeth Francisco sits down with Jaime Conde, Vice President of Sales at Anyone Home, to discuss the new ways of engagement for centralized leasing. Jaime Conde began his multi-family life building software tools for operators as a product and development manager at both Entrata and Anyone Home. His technical product management background, combined with a mastery-level problem-solving aptitude, makes him an expert in engineering solutions for customers and the market.Conde holds a degree in Economics from Brigham Young University. A self-proclaimed “foodie,” he loves cooking with his wife, spending time with his 5 children, and surfing.For more information on Anyone Home: https://anyonehome.com/About ResMan: ResMan delivers the property management industry’s most innovative technology platform, making property investments and operations more profitable and easier to manage. ResMan’s platform unlocks a new path to growth for property management companies that deliver consistent NOI improvement and brilliant resident experiences easier than ever before. To learn more about our platform, visit https://learn.myresman.com/proptalk/.