6 Figure Creative

Mastering is a dark art that the average person has no idea how to comprehend.  Because of this, it can be a struggle to build a thriving, steady, sustainable mastering business.  How do you stand out from the crowd as things get more and more crowded? How do you get clients to give you a chance?  How can you get your first handful of clients? Listen now to learn from how Chris Graham grew his mastering studio to six figures.

You have a solid website, a badass portfolio, and people are starting to show more and more interest in hiring you.  Now you need to turn those leads into clients. If you want to start closing sales like a badass, make sure you have five key systems in place to make this easier… even if you suck at “selling yourself”.  Listen now to learn what these systems are and how you can implement them to give your business the boost it needs!

Whether you’re relying on word-of-mouth, cold outreach, organic social media, or paid advertising, the way you set up your Instagram profile can make or break your efforts.  That’s why this week we brought on Brandon Brown of Media Whisper to share his expertise about all things Instagram.  Listen now to find out how to set up a social media presence that helps you pre-sell clients before they’ve even contacted you.

Out of sheer curiosity, I checked the Facebook Ads platform to see how much I’ve spent on advertising so far.  $254,336.67 This has all been done with a 2.65x return on ad spend (i.e. I make $2.65 for every $1 spent).  The result is that all of my businesses have benefited from what I’ve learned during this journey.  In this episode, I want to talk you through what I learned, how it applies to your studio, and what you can do to start unf*cking your marketing funnel.

Right now struggling studio owners have two choices: Choice A: You can stick your head in the sand, complain about the end of the world, and wait around for months until this is all over.  Choice B: You can take action to turn things around by understanding that just because things are bad for some people (let’s be real, many people), doesn’t mean that you can’t get clients! Mark Eckert is kicking ass in the indie-pop world. Listen now to find out how you can do the same for your business

I’ve seen businesses in similar niches, with similar resources at their disposal, and similar family lives who are in completely different places only 1 month into this quarantine. One is falling apart. The other lost all of their upcoming projects, but they’ve decided to pivot their business to something they can still do remotely. Why is there such a big difference between these people? It all comes down to mindset. Nothing else matters if your mindset is fucked.

Now, more than ever, many studio owners have an abundance of free time on their hands. What you do with that free time is going to separate the winners from the losers when this is all over.  Which side do you want to be on? Listen now to learn 5 things you can work on today to make sure your studio is ready for the onslaught of customers tomorrow!

The audio industry has been hit hard by the COVID-19 crisis. Studios around the world have had their bookings wiped out, and everyone’s scrambling to adapt.  So, what can we do to make it through this crisis and come out of it stronger than we were before? With no slowdown in sight for COVID-19, there is still a light at the end of the tunnel that we need to keep moving toward.  Listen now to find how you can adapt your business so that you make it through this crisis as strong as ever.

This virus isn’t going away soon. As things continue, reality becomes bleaker and bleaker. But it doesn’t have to mean the end of your business! Joe Wadsworth's business has over 30 audio engineers and producers on staff, and he’s in the process of hiring more simply because he can’t keep up with the amount of work coming in. Listen now to find out what sets Joe’s business apart from all the other recording studios who are struggling right now so you can make it through this crisis.

The audio industry has always been one to change quickly due to advances in technology, however, this is the first time we’ve ever been forced to rapidly adapt due to a virus.  Fortunately, you can create a business that will not only put food on the table for you and your family, but also let you continue working from home until the COVID chaos dies down. Listen now to find out how you can build a business that will let you survive the coming months without having an existential crisis.