

Profit with Law: Profitable Law Firm Growth
Moshe Amsel
Small Law Firms often start from the practice of law and not as a business venture. This ends up causing the growth of the firm to be much longer and more painful than it needs to be. If you started a Law Firm with the intention of increasing your impact, freeing up your time and having all the money you will ever need then the strategies we discuss will be priceless for you. Profit with Law is a show focused on the business of running a law firm as a profitable venture. Packaging and pricing your services, getting clients consistently, growing your staff in a way that feels good to you and implementing systems and technology to set yourself up for success are all discussions you will find here on the show. Moshe Amsel the host of the Profit with Law podcast is not an attorney. He has spent 20 years as an executive in the IT industry before becoming an accountant and business advisor for small businesses. As the owner of a successful accounting firm DreamBuilder Financial and Law Firm Growth coaching organization Profit with Law, Moshe has proven that there are better and different ways for a law firm to do business and be successful. Our mission is to empower all people with wealth creation so that this and future generations can lead a better life. We’d love nothing more than to do this by helping law firm owners on their journey. A law firm is not for practice it’s for profit!
Episodes
Mentioned books

Jun 14, 2021 • 31min
Replay - Step 2: Where is the Gap - 219
Send us a textShownotes can be found at https://www.profitwithlaw.com/219. Continuing the series of episodes related to adding information products as a revenue source for your law firm, Moshe Amsel shares the 3 gaps that you can solve with an information product. He explains how to identify them and how to choose one to focus on first. Resources mentioned: Unlock the Hidden Revenue Stream - One Day Summit - https://www.profitwithlaw.com/hiddenrevenue Facebook Live Broadcast with A Browne Kicking Off the Live Demo of Implementing an Information Product in a Law Firm - https://www.facebook.com/profitwithlaw/videos/1082954765408429 Episode 96: Lawyers Are Leaving Money On the Table - Lots Of It - https://www.profitwithlaw.com/096 Episode 98: Step 1: Define Your Clients Journey - https://www.profitwithlaw.com/098 Join the Law Firm Growth Incubator - https://www.profitwithlaw.com/incubator Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Jun 13, 2021 • 35min
Replay - Step 1: Define Your Clients Journey - 218
Send us a textShownotes can be found at https://www.profitwithlaw.com/218. In the first of a series of episodes related to adding information products as a revenue source for your law firm, Moshe Amsel shares the secret to successfully pulling this endeavor off. If you are serious about doubling, tripling or quadrupling your revenue in the next year, then you will want to make sure to do this first. Resources mentioned: Unlock the Hidden Revenue Stream - One Day Summit - https://www.profitwithlaw.com/hiddenrevenue Episode 29: Choosing a Niche Will Skyrocket Your Firm - https://www.profitwithlaw.com/029 Join the Law Firm Growth Incubator - https://www.profitwithlaw.com/incubator Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ Like our Facebook Page: https://www.facebook.com/profitwithlaw/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Jun 12, 2021 • 1h 12min
Replay - Legal Products Instead of Services with Bobby Klinck - 217
Send us a textShownotes can be found at https://www.profitwithlaw.com/217. In this stellar interview, Moshe Amsel and Bobby Klinck reveal the magic of using information products. One of the best outcomes of having information products is that it builds relationships with potential customers. It doesn’t only raise your conversion rates, it also creates a following of people that will sing your praises to everyone. If you want to find out more about how this works and the steps you can take to accomplishing this feat, this is an episode you don’t want to miss. Resources mentioned: Unlock the Hidden Revenue Stream - One Day Summit - https://www.profitwithlaw.com/hiddenrevenue Bobby’s website - https://www.bobbyklinck.com/ Patent Litigation Primer by Bobby Klinck - https://www.profitwithlaw.com/patentlitigationprimerbook Episode 29 - Why Choosing a Niche Will Skyrocket Your Firm - https://www.profitwithlaw.com/029 Hubspot - https://www.hubspot.com/ Marie Forleo B-School - https://marieforleobschool.com/ Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Jun 11, 2021 • 40min
Replay - Monetizing your Brain with Brita Long - 216
Send us a textShownotes can be found at https://www.profitwithlaw.com/216. Brita Long is our first guest in a series of guest interviews about using information products in your firm. Moshe Amsel and Brita Long brainstorm many great ideas on what information products you can create. As a family law attorney, Brita also gives us some topic ideas that family law attorneys can use for information products. Even if you’re not in family law, Brita’s ideas can help set you on a path towards some of the types of topics people are interested in. Resources mentioned: Unlock the Hidden Revenue Stream - One Day Summit - https://www.profitwithlaw.com/hiddenrevenue The Happier Attorney by Brita Long - https://www.profitwithlaw.com/thehappierattorney Brita Long’s Facebook group Attorneys and Flat Fees - https://www.facebook.com/groups/AttorneyFlatFee/ Episode 096 - Lawyers Are Leaving Money On the Table - Lots Of It - https://www.profitwithlaw.com/096 Episode 026 - The Death of The Billable Hour https://www.profitwithlaw.com/026 Episode 027 -The Anatomy of Flat Fee Pricing - https://www.profitwithlaw.com/027 Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Jun 10, 2021 • 1h 8min
Replay - Positioning Yourself as an Authority with Mike Saunders - 215
Send us a textShownotes can be found at https://www.profitwithlaw.com/215. When people are looking to hire a lawyer, they want someone who is authentic and the go to lawyer of that practice area. In this insightful interview, Moshe Amsel and Mike Saunders discuss the many ways to build your authority. When you become the authority figure of your practice area, people will gravitate to you because you are familiar and knowledgeable. Listen now to discover the different ways you can become the go to person for your potential clients. Resources mentioned: Unlock the Hidden Revenue Stream - One Day Summit - https://www.profitwithlaw.com/hiddenrevenue Mike Saunders’ Website - https://authoritypositioningcoach.com/ FREE Access to Authority Marketing for Law Firms Book - https://www.profitwithlaw.com/authoritybook Get your first authority boost single or triple pack ($497/$997) and start positioning yourself for success today - https://www.profitwithlaw.com/authority Podcast 2 Publish - https://authoritymarketingstrategist.com/podcastpositioning Bonjoro - https://www.bonjoro.com/ ZMOT (Zero Moment Of Truth) - https://www.thinkwithgoogle.com/marketing-resources/micro-moments/zero-moment-truth/ The Medium is the Massage by Marshall McLuhan - https://www.profitwithlaw.com/themediumisthemassagebook Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/moshea

Jun 9, 2021 • 59min
Replay - Effectuating Real Change through Courses with Joey Vitale - 214
Send us a textShownotes can be found at https://www.profitwithlaw.com/214. In this episode Moshe Amsel interviews Joey Vitale, founder of Indie Law Firm. Joey created a course and shares with us how that has had a major impact on his firm, not only in revenue and processes, but also in having a larger impact on people. Moshe and Joey discuss their desire to have a greater impact and instigate real change in the world and how you can accomplish that by creating information products. Resources mentioned: Unlock the Hidden Revenue Stream - One Day Summit -https://www.profitwithlaw.com/hiddenrevenue Joey Vitale on Facebook - https://www.facebook.com/attorneyforcreatives Joey C. Vitale on Instagram - https://www.instagram.com/joeycvitale/ Owning it live show - can be found on Joey’s Facebook page - https://www.facebook.com/attorneyforcreatives Episode 96 - Lawyers Are Leaving Money On the Table - Lots Of It - https://www.profitwithlaw.com/096 Episode 29 - Why Choosing a Niche Will Skyrocket Your Firm - https://www.profitwithlaw.com/029 Episode 098 - Step 1 Define Your Clients Journey - https://www.profitwithlaw.com/098 Episode 100 - Step 2: Where is the Gap - https://www.profitwithlaw.com/100 Episode 097 - Understanding Your Firm’s Hierarchy of Needs with Mike Michalowicz - https://www.profitwithlaw.com/097 Surge by Mike Michalowicz - https://www.profitwithlaw.com/surgebook Fix This Next by Mike Michalowicz - https://fixthisnext.com/ Pumpkin Plan by Mike Michalowicz - https://www.profitwithlaw.com/pumpkinplanbook Clockwork by Mike Michalowicz - https://www.profitwithlaw.com/clockworkbook

Jun 8, 2021 • 24min
Replay - Lawyers Are Leaving Money On the Table - Lots Of It - 213
Send us a textShownotes can be found at https://www.profitwithlaw.com/213. Sometimes, you find out about an idea that makes so much sense and yet seems so far out of reach from what you know to be normal that you have to think “It can’t be that simple”. Today, Moshe reveals why the biggest asset a lawyer has - their knowledge - can be the impetus of a scalable business that is no longer tied to the amount of effort expended. Imagine the possibility! You don’t want to miss this episode, it is the beginning of a revolution. Resources mentioned: Unlock the Hidden Revenue Stream - One Day Summit - https://www.profitwithlaw.com/hiddenrevenue This episode is sponsored by Smith AI. Curious how you can use a receptionist service at your law firm? Download the Smith AI free eBook: Are you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with Virtual Receptionists. This episode is sponsored by Get Staffed Up. Start growing your team with virtual assistants that cost a fraction of in-office staffers. Learn more at profitwithlaw.com/getstaffedup Book a free coaching session and learn more about our 90-Day Law Firm Turnaround Group Coaching Program. Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Jun 3, 2021 • 1h 4min
Master Your Business Development Plan with Steve Fretzin - 212
Send us a textShownotes can be found at https://www.profitwithlaw.com/212. Sales. What is your first reaction when you hear that word? For many law firm owners, it has the impression of aggressive selling and pitch meetings. However, we need to understand that law firms are a business, and sales is a key part of growth. It’s more than just selling; the sales process or business development is about building trust and relationships. In this episode, Steve Fretzin joins us to discuss the value of having a business development plan in growing your firm. We talk about the importance of identifying your niche and target clientele. Steve also shares that people’s decisions are driven by different motivators. If we want to serve our clients well, we need to understand them down to these motivations. We need to know how to ask the right questions. If you want to gain a deeper understanding of the importance of having a business development plan, then this episode is for you. Resources mentioned: This episode is sponsored by Smith AI. Curious how you can use a receptionist service at your law firm? Download the Smith AI free eBook: Are you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with Virtual Receptionists. This episode is sponsored by Get Staffed Up. Start growing your team with virtual assistants that cost a fraction of in-office staffers. Learn more at profitwithlaw.com/getstaffedup Book a free coaching session and learn more about our 90-Day Law Firm Turnaround Group Coaching Program. Connect with Steve: Website | LinkedIn | Twitter | YouTube | Email Be THAT Lawyer with Steve Fretzin Be THAT Lawyer Episode with Ken Levinson on building a niche law practice Sales-Free Selling

Jun 2, 2021 • 31min
Appreciating the Growing Pains in Your Journey to Success - 211
Send us a textShownotes can be found at https://www.profitwithlaw.com/211. As law firm owners, when we have challenges, it is easy to feel like the deck is stacked against you and nothing is going your way. When the truth is that the challenge you’re facing is actually making you the future firm owner you are trying to be. Join Moshe Amsel on this solo episode as he makes the case for why challenges are good and simply growing pains in your journey to law firm success. Resources mentioned: This episode is sponsored by Smith AI. Curious how you can use a receptionist service at your law firm? Download the Smith AI free eBook: Are you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with Virtual Receptionists. This episode is sponsored by Get Staffed Up. Start growing your team with virtual assistants that cost a fraction of in-office staffers. Learn more at profitwithlaw.com/getstaffedup. Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

May 27, 2021 • 60min
Building Better Attorney-Client Relationships through Your Firm’s Sales Process with Matt Spiegel - 210
Send us a textShownotes can be found at https://www.profitwithlaw.com/210. Many lawyers are stuck in the mindset that legal outcome is all there is to fostering client relationships. However, being a competent, reliable, and trustworthy lawyer also means providing a good client experience, which can make or break your firm's success. Thus, you have to see the whole process of engaging clients from a business and sales standpoint. More than anything, you have to be there for them at every step of the sales process. In this episode, Lawmatics founder and CEO Matt Spiegel joins Moshe Amsel in a conversation around engaging clients in the entire sales process. He shares the journey behind building Lawmatics and his transition towards legal tech. Matt outlines the three phases clients go through in a law firm and the role automated marketing plays throughout this sales process. He also offers excellent points on KPIs and the importance of understanding metrics for law firms. If you want to know how to improve your sales process and boost your customer relationship management, then this episode is for you. Resources mentioned: This episode is sponsored by Smith.ai. Curious how you can use a receptionist service at your law firm? Download the Smith.ai free eBook: Are you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with Virtual Receptionists. This episode is sponsored by Get Staffed Up. Learn more at profitwithlaw.com/getstaffedup The Law Firm Growth Summit Join the Law Firm Growth Summit’s Facebook community Connect with Matt: Email | Twitter | LinkedIn Lawmatics Sign up for a FREE TRAINING with the Lawmatics team on creating an automated process for your law firm! Sign up to GET A DEMO at Lawmatics and learn how they can help your firm!


