App Marketing by App Masters

Steve Young
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Aug 14, 2018 • 9min

How to Sell App Store Optimization to a Skeptic

Not convinced that ASO will work for you? Well, I'm going to show you a simple way to test if app store optimization will actually lead to more organic downloads. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/uuHE4yNjJuM
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Aug 13, 2018 • 36min

673: How to Grow an App by Humanizing It with Gianluca Segato

Are you looking for simple tactics that will help your app become more shareable? Well today's guest shares how adding encouragement in his app lead to more shares on Instagram, how to use machine learning to grow app store reviews which lead to more downloads and finally how to learn good design even if you suck at it. Gianluca Segato is the Founder of Uniwhere.
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Aug 10, 2018 • 10min

How to Succeed in the App Business in 2018

You're going to discover 3 trends for App Business Success. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/bmUA3OgOLtE
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Aug 9, 2018 • 20min

672: How to Succeed Creating Indie Games with Sourav Jain

Coming up is a coaching call with an 18-year-old game developer. You will discover how to get early feedback on your game, how to use the learn-build process of game development and finally why you must study the top free games in the app stores. Sourav Jain is an indie game developer. Check out his games. YNEX
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Aug 7, 2018 • 11min

How to Increase Organic Downloads Without Changing Keywords

You're going to discover 3 simple ways to increase your organic downloads without touching your keywords Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/S4cOwQlhqSg
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Aug 6, 2018 • 41min

671: How Outlook Mobile Grew to 100 million MAU with James Colgan

Today's guest is the Senior Director of Product Management Enterprise for Outlook Mobile. You will hear how he's been able to grow the Outlook app to over 100 million monthly active users. Pay attention to how the team talked to users in their home and how that allowed them to strip out unnecessary features, why they focused on one star reviews and how they changed the on-boarding process to improve user signups. James Colgan currently serves as the Senior Director of Product Management Enterprise for Outlook Mobile.
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Aug 3, 2018 • 7min

Simple Way to Increase Day 1 Retention Rate

You're going to discover a simple way to increase your day 1 retention rate. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/ML3pfrg_gI0
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Aug 2, 2018 • 24min

670: Freelance vs Indie Developer with Spencer Depas

Coming up is a coaching call where we discuss how to figure out what your target audience wants, whether you should turn a blind eye to freelancing and the Clarity.fm hack that I used to build a profile in the early days of App Masters. Spencer Depas is a mobile consultant and Android developer.
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Jul 31, 2018 • 9min

4 Step Process to Scaling a Growth Channel

You're going to discover the 4 step process to scaling a growth channel. What's you find a growth channel that really works, how do you scale it without having diminishing returns. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/pce_8oPhiiM
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Jul 30, 2018 • 31min

669: Beginner’s Guide to Developing an App with Chaim Sajnovsky

Are you looking to hire a development firm for your first app? Well you're going to discover why documentation is so important, a simple way to validate an app idea and should you release fast or wait for a full version. Chaim Sajnovsky is the Founder at B7Dev

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