SuperPod — The no-filter MSP show

Discover how Jacob Bespalec turned the challenges of running an MSP in a rural setting into opportunities for growth. From building strong client relationships to driving community impact, Jacob’s journey offers practical lessons for thriving in any environment.

Heather MacDonald, Director of UK-based Counting Creators, shares insights on common mistakes MSPs make, the importance of setting up a solid financial foundation, and how to choose the right accounting partner. She discusses the pros and cons of outsourcing versus in-house accounting, key financial metrics that MSPs should track, and the critical role of management accounting. Heather emphasizes the necessity for MSPs to understand their numbers to ensure business growth and sustainability. 

In this episode, George shares insights on the importance of niche specialization, the transition from break-fix to managed services, and the challenges faced along the way. He emphasizes the need for documented processes, the right tools, and building strong customer relationships to ensure business growth and efficiency. 

In this episode, Joe Burns, CEO of Reformed IT, discusses his journey as a second-time MSP founder. The conversation covers key lessons learned from his previous experience, the importance of employee wellness, intentional business planning, and the significance of community engagement. Joe emphasizes the need for a structured approach to client relationships, focusing on ideal customer profiles, and the value of understanding financial metrics.

In this special episode, Natalia Scheidegger, CEO of Australia-based 3rdmill, and Vera Tucci, COO of Italy-based T-Consulting, have a heartfelt and insightful conversation with SuperOps Channel Chief Juan Fernandez on their accidental foray into the MSP world, their journeys so far, and the lessons they have learnt along the way.

Matt Kordell, COO of Austin-based CyberStreams, and his co-founder started their MSP business with an acquisition. It's safe to say inorganic growth is in the company's DNA. CyberStreams has completed 3 acquisitions and is on the hunt for its 4th one. 

Did you know that project management is a drain on profitability for many MSPs? But, there is a way to do projects that do not tie down your top techs and can still earn you profitable revenue. Project Delivery and IT Operations leader, Todd Kane, who is President of Evolved Management Consulting, joins us in the next episode of SuperPod to share his Project Management playbook.

Mark Copeman, Director of UK-based Wingman Marketing, is an expert in Managed Service Providers (MSPs) marketing, In this episode he discusses the essential foundations of marketing for MSPs. He emphasizes the importance of starting with a clear understanding of goals, target markets, and value propositions. Mark reframes the concept of lead generation, and explains why ecosystem approach to marketing works.

In this episode of SuperPod, Alex Harvey, Managing Director of Snap IT, talks about what he wished he knew when starting his MSP. Alex dives deep into the early days of his MSP business journey, the assumptions he made, and what he would change if he were to do it all over again. He shares extremely practical insights on topics like financial management, operational processes, hiring, marketing, client acquisition, dealing with difficult clients, and pricing strategies. This is a must listen for founders who are early in their MSP journey.

Claire Jenks is Director of Jenks Creative and calls herself the MSP Implementation Sidekick. Making MSPs more productive, while also ensuring they have time for themselves outside of work is something Claire wants to make happen. In this episode she shares her practical suggestions and strategies that all MSPs can follow, so they get more needle-moving work done, and still have time for their families and hobbies.