Content Is Profit

Today we have the pleasure of chatting with CIP Hall of Famer Ben Wilson, a master in creating and producing captivating podcasts.One f the things that always captivated us about Ben was his meticulous research and thorough approach to his shows. It has set him apart in the industry for many years.He shows up and shares valuable insights and updates on his recent endeavors and going full time with his own Podcast How To Take Over The World.We talked production, research, feedback loops and his latest adventure interviewing the one and only Mr. Beast & much more. Timestamped Overview:01:58 Ben, an inspiration for creativity and production.05:36 Spotify, Apple Podcast - great services, subscriber model.08:25 Quick feedback loops are imperative when creating content. Going back to a previous conversation, the secret sauce for good content is asking the audience what they want to hear. Feedback is important and having different avenues for it is amazing. Is this a podcast subscription or a patron community?14:38 Podcast Planet Money inspired impressive content creation.18:11 Learn from successful people, focus on one thing.20:29 Focus means saying no to good opportunities.25:39 Mind shift towards self-care; prioritize mental and physical health.29:52 Podcast host's relationship with Mr. Beas discussed.33:41 Gained weight mostly muscle, intense weightlifting experience.34:57 Team discussions on growth, talent, and operations.Enjoy!Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterConnect with Ben:WebsiteSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Are you looking to build your brand, establish credibility, and connect with your audience on a deeper level? Then podcasting might be the answer for you! In today’s episode with Dave Jackson, a podcast LEGEND and host of "School of Podcasting” you'll learn how to leverage the power of podcasting to turn listeners into a thriving livelihood 💰We talk about the importance of building multiple podcasting real estate properties to establish authority and credibility in your niche. By hosting multiple shows or episodes, you can attract different audiences, expand your reach, and position yourself as an industry expert. Dave also shares the significance of infusing your unique personality into your podcast. It's not just about the content; it's about connecting with your listeners at a personal level. Whether you're a coach or an entrepreneur, incorporating your personality into your podcasting efforts can help foster a stronger connection and build trust with your audience.We also go over practical tips on multi-purposing podcast content to create additional value for your customers. From creating micro-content for social media to using limited series podcasts as exclusive offerings to clients, the opportunities are endless.So, if you're ready to elevate your brand, engage your audience, and transform your passion into profit, take a cue from Dave Jackson's remarkable podcasting journey.Let’s go 🙌🏻Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterConnect with Dave:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

In this Halloween special episode, the hosts of Content Is Profit discuss the use of AI in content creation, including video production, podcasting, and copywriting. They explore the capabilities and limitations of AI, emphasizing the importance of human talent and creativity. The chapter also mentions specific AI tools, such as Chai Jupiti and Lacey AI, and teases upcoming episodes featuring custom Ranger helmets.

Today's podcast discusses the pros and cons of copying content formats like Alex Hormozi's videos. The importance of finding a unique message and leveraging influential factors for viral content is emphasized. Topics include pre-production strategies, analyzing video structures, managing overwhelming elements, and valuing diverse skills in content creation. The significance of consistency, frequency, and creativity in content creation is addressed, along with the value of passionate team members. The podcast concludes by promoting the next episode and encouraging listeners to share and follow.

In today's ever-expanding digital landscape, it's essential for businesses and content creators to stand out from the competition. One way to achieve this is by harnessing the power of association and creating a memorable brand identity. Today we dive into the concept of association and how it can lead to organic growth.Selecting the Perfect Association:The first step in creating a powerful brand association is to carefully select what you want to be known for. Choose an area that is both broad enough to resonate with a wide audience yet unique enough to differentiate yourself. For example, instead of aiming to be known for just "content," narrow it down to a more specific niche or approach, such as "scientific content creation."Expressing Your Association:Once you've chosen your association, it's important to express it clearly and distinctively to your audience. Find ways to communicate your unique value proposition and stand out from the crowd. Remember, valuable content means different things to different people, so consider your target audience's needs and preferences. Whether it's entertaining, informative, or calming, ensure your content aligns with your brand identity and reinforces your chosen association.Action Items - Differentiating Your Brand:1. Identify your target audience's needs and preferences to tailor your content accordingly.2. Highlight your unique value proposition by expressing your chosen association in a clear and distinctive way.3. Use various mediums such as podcasts, blogs, or videos to reach your audience effectively.4. Continuously engage with your audience by encouraging feedback and conversation.5. Leverage social media platforms and newsletters to extend your brand's reach and strengthen your association with your target market.By understanding this powerful concept and incorporating it into your brand strategy, you can create a lasting impact in the minds of your audience. Selecting the right association, expressing it effectively, and continuously differentiating your brand will set you apart in the crowded digital landscape. Embrace the power of association and watch your organic growth go through the roof!Timestamped Overview:00:02:00 Hat tip to Jake Klaus for inspiration.00:04:26 Curious about your post, wanted similar answers.00:09:57 Continuity of show builds strong relationships.00:11:45 Limited content creation, disappointed by responses.00:14:51 Personality-driven content, limited interactions, room for improvement.00:17:16 Answer email, do not unsubscribe. Summary:Organic audience through association, select, differentiate, repeat.Connect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Welcome back to the show!Today we dive into the world of content creation, AI, and the challenges faced by creators in today's digital landscape. Carly Baker, from Hubspot, comes back and breaks down some of the most interesting trends happening in today’s content creation industry. Join us as we explore the importance of knowing what to say when launching a podcast, the value of emotional editing and genuine human connection, and the potential of AI tools in content creation. Here are some of our favorite #GoldenBoulders from today’s show:AI focus and how it can help you today!New types of shows and what is the most effective today.The explosion of faceless channels and is this the new Amazon Dropshipping?AI Social Caption Generator is the tool that everyone is begging for.Enjoy!Timestamped Overview:00:04:36 Exciting event season over, AI focus.00:07:52 AI assists content creation for faster results.00:14:21 The importance of frameworks in content strategy.00:19:31 Seeking feedback on content creation and podcasting.00:21:44 HubSpot launching AI social caption generator for SEO optimization.00:28:40 Creators use emotional editing to engage viewers.00:35:47 Creator architect, content built on frameworks, YouTube's changing landscape.00:41:10 Isaac's channel has unique and fun elements.00:46:24 Challenges in business interviews and benefits of a mix of host styles.00:52:51 Focus on essential tasks for achieving goals.00:54:45 Struggling with results, keep iterating and going.01:00:07 Your network is bigger than you think.Connect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Are you looking to grow your YouTube channel and publishing platform and expand your audience? Ever wondered how to properly measure the success of your podcast's volume? 🤔Today we dive into a game-changing approach to measuring volume and its impact on your audience's engagement and satisfaction. Get ready to challenge your beliefs and discover a new perspective on content creation.Here are some of the questions we answer today:Why is Volume Not Always the Key to More Views?Are You Wasting Efforts with Overwhelming VolumeIs the More You Publish Really the More You Get Seen?Do You Believe More Views Come from Publishing More?Are You Ready to Challenge Your Beliefs on Content Volume?Enjoy!Connect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Oli Russell-Cowan, an entrepreneur in the marketing industry, discusses the success of Liquid Death, a canned water company that stands out with its unconventional brand identity and marketing strategy. The podcast dives into Oli's experiences in starting an event company, his podcast, and how these have led to valuable opportunities. The conversation also explores the concept of developing positive cults around brands, the importance of building communities and finding the perfect fit, and the power of networks and collaborations in business.

Ready to level up your mindset and problem-solving skills? Join us as we dive into an intense conversation with Thomas Brainsky, the ultimate super connector and strategic problem-solver.Discover how Thomas turns challenges into opportunities and shares invaluable advice on navigating chaotic events. Get ready to unlock your potential and learn the secrets to tapping into your available resources.Don't miss this episode if you're ready to skyrocket your entrepreneurial journey and gain a fresh perspective on taxes, connecting with people, and embracing the power of problem-solving. PS: He shares how to keep $50,000 extra in your pocket every year! Tune in now! Timestamped Overview:00:02:18 Impressive super connector builds successful businesses internationally.00:06:14 Growing up sucks, but it's necessary.00:08:35 Working young to earn money for Walkman.00:14:04 Transition from lawns to charter flights. Niche industry with jumbo jets. Resource management key to success.00:16:42 Challenges bring freedom, managers should trust employees.00:18:59 Experiences shape us and impact opportunities.00:25:21 Pilot training teaches repetition, but also flexibility.00:29:02 Gratitude exercise brings perspective in life.00:32:08 Podcasting, losing money, need a CPA.00:35:09 CPA strategists use tax code insights.00:40:26 Incredible resource for entrepreneurs, contact for info.00:45:03 Scroll down for links and take offer.00:47:11 Tune in, follow, share, review. Thanks!Connect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterConnect with Thomas:FacebookInstagramLinkedInSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Have you ever wondered how successful content creators navigate through the often daunting validation (not the one you think) process?Today we into the crucial role that validation and feedback play in content success.Constantin, a passionate podcaster, shares his journey from doubting the viability of his idea to building an influential platform. With a wealth of experiences, Constantin highlights valuable action items for podcasters striving to make a significant impact.One key takeaway is the importance of self-validation. Constantin encourages podcasters to trust their instincts and execute their ideas with confidence. However, he also emphasizes the value of seeking feedback from trusted sources to identify blind spots and improve content.To succeed in the content world, consistency is key. Building trust and authority requires a regular content output. He advises podcasters to focus on fostering relationships not only through podcasting but through other platforms such as blogs, Facebook, Instagram, and even phone calls.Today’s reflections showcase the gamut of emotions and challenges encountered during his podcasting journey. From initial doubts to overwhelming responses from potential guests, his experience teaches us the power of taking that first step, seeking feedback, and ultimately embracing the transformative nature of content creation.Enjoy!Timestamped Overview:00:01:35 Special guest shares inspiring story and tips.00:05:18 Inspiring, empowering people through podcasting journey00:07:31 Podcast idea started with self-doubts, met feedback.00:10:33 Being decisive, seeking opinions, and personal fulfillment.00:13:55 Learning to receive feedback and seeking validation in the creative process.00:19:26 Importance of strong vision in podcasting or business. Learning, feedback, improvement, value in connections.00:22:24 Powerful tool connects us with admired people.00:27:03 Personal growth through podcast conversations leads to opportunities.00:33:38 Balancing corporate life and content creation process.00:36:27 Record, edit, research, combine, script, capsule streamlines process.00:39:09 Consider your available time and resources. Do a time study to determine how much time you can dedicate each week. Utilize editing software and recommended scripts. Tech should not hinder collaboration and production. Check out the podcast "Unleash Thyself" by Constantine.00:42:40 Believe in yourself, take action, follow your heart.Connect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterConnect with Constantin:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes