
Vegan Business Tribe Podcast
If you have a vegan business, or are thinking of starting one, then Vegan Business Tribe is here to support you, inspire you, connect you with other vegan business owners - AND give you the knowledge you need to build a successful vegan business.
Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.
Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!
Latest episodes

Mar 22, 2023 • 31min
098 - You need a better profile photo
How to create a better profile picture. Let's admit it - most of us use quite a boring photo of ourselves for our online profile pic. You are never going to convince people that you are an expert in your field if your profile picture is some selfie or out-of-date image that looks like your school yearbook photo.In this episode, David looks at how to get a profile photo that stands out and whether or not you need to use a professional photographer to create one. He also explains why magazines and websites will be more likely to publish your story if you can provide a great image of yourself to accompany it.-------------------------With huge thanks to our sponsors:Vegan AccountantsUse an accountant that understands your ethics and mission as a vegan business. The team at Vegan Accountants help ethical businesses with their accountancy and tax compliance.https://veganaccountants.co.uk/The Vegan PublisherA 100% vegan publisher who transforms vegan, ethical, sustainable and responsible business owners or entrepreneurs into bestselling authors. https://theveganpublisher.com/-------------------------About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Feb 15, 2023 • 32min
097 - Sell more to your current customers
Retaining customers & creating champions. To celebrate the launch of our brand new course 'How to get customers', David explains why someone becoming your customer is not the end of their customer journey. If you can sell to someone once, you can sell to them twice. And even better, if they believe in your mission then your current customers will go out and find more customers for you on your behalf!You can find the full four and a half hour video course on how to get customers in our Vegan Business Tribe Academy which is included for all Vegan Business Tribe members.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Jan 17, 2023 • 44min
096 - What to do when someone doesn't pay
How to make sure you get paid and what to do if you don't. Usually the customer/supplier relationship goes pretty smoothly. You do the work or deliver your product and the customer pays you for your hard work. But sometimes, you send off your invoice and then... nothing! In this episode, David looks at what to do if someone doesn't pay your invoice, and how to make sure you have the business basics in place to avoid getting into that situation in the first place.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Dec 14, 2022 • 31min
095 - How to make the most of Veganuary 2023
How your vegan business can partner with the Veganuary campaign. Veganuary is the biggest event in the vegan calendar, where millions of people around the world take on the challenge to eat vegan for the month of January. Supporting and partnering with the campaign is easy, and something every vegan business should do to make the most of this increased interest in veganism. In this episode, David looks at the statistics from the 2022 Veganuary campaign and explains how to use the official veganuary branding in your marketing. We then go through all the different ways that your company can get involved with the campaign, from coming up with special offers for Veganuary to include on the official website through to getting your workplace to take up the Veganuary challenge.Learn more about Veganuaury and sign-up to the challenge here: www.veganuary.comAbout Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Nov 25, 2022 • 15min
094 - She said yes!!
Following the hugely successful Vegan Business Tribe Live event, David catches up on what's been going on in the Tribe. Join Lisa and David in celebrating some amazing personal news, and then David takes a look back at the Vegan Business Tribe Live event at London Olympia last week (as well as a look forward to repeating the event in 2023). And did David seriously record this on the eve of his and Lisa's wedding? You bet!About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Nov 8, 2022 • 43min
093 - Writing a book as a marketing tool for your vegan business
Why becoming a published author will create huge visibility for your business. As our final Road to Vegan Business Tribe Live episode, we talk to Mitali Deypurkaystha ahead of her appearance on our Vegan Business Tribe stage.Mitali’s mission is to create an army of vegan thought leaders through her publishing company, The Vegan Publisher. With her support, vegan business owners and professionals can create what might end up being the best marketing tool for their business ever.See Mitali on our panel on how to become a vegan author at Vegan Business Tribe Live at the London Olympia on the 12th and 13th of November 2022.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Oct 22, 2022 • 43min
092 - How to get the most out of trade shows
As part of our road to Vegan Business Tribe Live at the London Olympia, we look at how to maximise taking part in a trade show. Tradeshows and larger consumer shows like VegfestUK, are places where you will meet not just new customers, but also great new contacts that might help your business move forwards. But you need to have a strategy to capture the details of people who show an interest in your stand so that you can continue to market to them after the event.In this episode, David shares his years of experience of doing tradeshows to teach you what you need to be doing before, during and after the event to maximise what you get out of it.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Oct 4, 2022 • 54min
091 - How Clive's Pies became Clive's Purely Plants
Part of our 'Road to Vegan Business Tribe Live' at the London Olympia! How Clive's scaled-up, went vegan and found investment. Esther Pearson led Clive's Purely Plants through the transformation of becoming a vegan-only food manufacturer. This resulted in them finding investment to scale up their production and Clive's are now listed in supermarkets and independents across the country. In this prelude to her appearance at Vegan Business Tribe Live at the London Olympia in November, Esther shares with us what she learnt from that journey and her biggest advice for others wanting to follow in Clive's footsteps.Join us for vegan Business Tribe Live on the 12th and 13th of November 2022 at the London Olympia as part of VegFestUK. Find out more and get your ticket here: https://veganbusinesstribe.com/tribe-live/About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Sep 13, 2022 • 36min
090 - 5 amazing vegan marketing campaigns with Sandra Nomoto
Innovative vegan marketing case studies from around the world. To celebrate the release of her new book 'Vegan Marketing Success Stories', I invite Sandra Nomoto to co-host this episode as we discuss five of our favourite vegan marketing case studies from the book. From Canadian chocolate company Mid Day Squares turning their founders into their own reality TV show, to Doctors Against Animal Experiments partnering with a German haulage company to display their animal-rights adverts on the side of trucks across Europe.Get a copy of the book yourself here: https://www.sandranomoto.com/products/Also remember that we're now on our 'Road to Vegan Business Tribe Live' at the London Olympia in November, so grab your tickets here: https://veganbusinesstribe.com/tribe-live/About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Aug 31, 2022 • 44min
089 - How LoveSeitan scaled-up and found investment
Part of our 'Road to Vegan Business Tribe Live' at the London Olympia! Steve Swindon founded vegan meat replacement company LoveSeitan in his co-founder's kitchen, but they quickly attracted vegan entrepreneur Heather Mills as an investor and partner. In this episode, David talks to Steve about how they scaled up so quickly using vegan events as a test bed, and how they moved from a home kitchen producer to now supplying supermarkets, manufacturers and wholesalers across the UK.This episode is a masterclass recording from our Vegan Business Academy, which is usually reserved for our Vegan Business Tribe members only. You can hear Steve speak live at Vegan Business Tribe Live on the 12th and 13th of November 2022 at the London Olympia as part of VegFestUK. Find out more here: https://veganbusinesstribe.com/tribe-live/About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!