Creator Empires Podcast
Jan van der Aa
The Creator Empires podcast is all about helping you turn your successful brand into a strong, future-proof online business so you can reclaim your time, build wealth, and grow your impact in the world. Join our community!
Episodes
Mentioned books
Jun 9, 2023 • 29min
176. Building A Creator Business That Outlives You
Creating a creator business is relatively easy. You build a product that already exists, add your personal brand to it and there you go.
But what if your personal brand expires?
Will your business die with you?
In this episode, we talk about how to make your business future-proof.
Sign up for our Weekly Smarts Newsletter for weekly tips and insights on how to build a creator business:
https://weeklysmarts.com/
Learn more about our Inner Circle and Mastermind events: https://creatorsmarts.com/
Want us to help you to grow your creator empire through developing courses?
Check out: creatorempires.com
Jun 5, 2023 • 47min
175. Course or Membership? with Rob Balasabas from Uscreen
Are memberships really the future? Or are some creators better off selling one-off courses? This is what I discuss with Rob, Head of Partnerships and Community at Uscreen.tv.
Rob on YouTube:
https://www.youtube.com/@robertbalasabas
Rob's Coffee with content creators podcast:
https://podcasts.apple.com/gb/podcast/coffee-with-content-creators/id1596688575
Sign up for our Weekly Smarts Newsletter for weekly tips and insights on how to build a creator business:
https://weeklysmarts.com/
Learn more about our Inner Circle and Mastermind events: https://creatorsmarts.com/
Want us to help you to grow your creator empire through developing courses? Check out: creatorempires.com
May 17, 2023 • 49min
174. How Creators can use AI to Explode their Education Business - with Lucas Bighetti
With the current advancements in AI-powered platforms, creators in the education space have a huge opportunity: using existing AI-powered coaching or tutoring platforms created by someone else, and adding their personal brand to it.
You get to put your own branding, voice and personality on it. This way, creators in the education field can offer their own special educational offerings without going through the hassle of building the tech themselves.
References:
The 23-year-old influencer offering to be your virtual girlfriend: https://caryn.ai/
Xiaoma's video 'I built my own AI tutor to teach me Chinese': https://www.youtube.com/watch?v=YjGk7EmYuxY&ab_channel=Xiaomanyc%E5%B0%8F%E9%A9%AC%E5%9C%A8%E7%BA%BD%E7%BA%A6
Learn more about the AI tutor we're building:
streetsmartlanguages.com/ai
Lucas Bighetti on IG:
https://www.instagram.com/lucas_bighetti/
Sign up for our Weekly Smarts Newsletter for weekly tips and insights on how to build a creator business:
https://weeklysmarts.com/
Learn more about our Inner Circle and Mastermind events: https://creatorsmarts.com/
Want us to help you to grow your creator empire through developing courses? Check out: creatorempires.com
May 5, 2023 • 29min
173. The 8 Biggest Takeaways from NasSummit 2023
Last weekend I flew to Dubai for NasSummit 23. In this video, I'm sharing with you my 8 biggest takeaways from the event.
Sign up for our Weekly Smarts Newsletter for weekly tips and insights on how to build a creator business:
https://weeklysmarts.com/
Learn more about our Inner Circle and Mastermind events: https://creatorsmarts.com/
Want us to help you to grow your creator empire through developing courses? Check out: creatorempires.com
Apr 7, 2023 • 12min
172. How Much Creators Make with Courses...
Sign up for our Weekly Smarts Newsletter for weekly tips and insights on how to build a creator business:
https://weeklysmarts.com/
Learn more about our Inner Circle and Mastermind events: https://creatorsmarts.com/
Connect with me on IG: @janvanderaa1
Want us to help you to grow your creator empire through developing courses? Check out: creatorempires.com
Mar 31, 2023 • 10min
171. One Product, One Avatar, One Channel?
There is a common piece of advice that says ‘you should only have one product - one avatar - one marketing channel until you hit $1 million in revenue. Is this advice also relevant to YouTube creators?
Sign up for our Weekly Smarts Newsletter for weekly tips and insights on how to build a creator business:
https://weeklysmarts.com/
Learn more about our Inner Circle and Mastermind events: https://creatorsmarts.com/
Want us to help you to grow your creator empire through developing courses? Check out: creatorempires.com
Mar 31, 2023 • 13min
170. What went 'Wrong' with Yes Theory's Course Launch
Last week YouTube channel Yes Theory announced their course on becoming a YouTube creator and storytelling. During a live six-week bootcamp costing $349, students would get access to the live workshops hosted by the Yes Theory team, access to a community of creators, and personalised feedback from community members.
Sounds reasonable right?
Not according to many of the comments that poured in. One predicted this was the moment a video would be spawned titled: “When Yes Theory became No Theory”.
In this episode, we talk about the marketing lessons we learned from this phenomenon.
Sign up for our Weekly Smarts Newsletter for weekly tips and insights on how to build a creator business:
https://weeklysmarts.com/
Learn more about our Inner Circle and Mastermind events: https://creatorsmarts.com/
Want us to help you to grow your creator empire through developing courses? Check out: creatorempires.com
Mar 21, 2023 • 60min
169. 48 Ways To Grow Your Course Business
Check out our course monetization checklist with the 48 tips I mentioned in this episode:
shorturl.at/lLZ12
Learn more about our Inner Circle and Mastermind events: https://creatorsmarts.com/
Want us to help you to grow your creator empire through developing courses? Check out: creatorempires.com
Mar 16, 2023 • 17min
168. Our Plans For 2023
People have been asking me what’s going on with the podcast so here’s an update on what has been going on behind the scenes.
Learn more about our Inner Circle and Mastermind events: https://creatorsmarts.com/
Want us to help you to grow your creator empire through developing courses? Check out: creatorempires.com
Dec 23, 2022 • 48min
167. Writing a Killer Sales Page with Nick Poninski
If you want to sell online courses you need to understand copywriting. In this episode, Nick walks you through the process of writing a high-converting sales page.
More info about Nick Poninski:
https://nickponinski.com/
He's also on LinkedIn:
https://www.linkedin.com/in/nick-poninski-copywriter-35896979/
For more interviews and to learn more about how we can help you with your business:
https://creatorsmarts.com/
Subscribe to our YouTube channel and don’t miss our weekly business-building tips:
https://bit.ly/3u32oZt
Our second YouTube channel and watch clips with the highlights of our podcast interviews:
https://bit.ly/3w5lsrM
Want us to help you to grow your creator empire through developing courses?
Have a look at creatorempires.com


