Authentic AI® for Entrepreneurs: Branding & Marketing With Chat GPT and AI Tools

Send us a textToo old? Too late? Too techy? Nope.In this empowering episode, Kinsey chats with marketing strategist Michelle Thames about why AI is absolutely for women over 40—and how embracing it can radically shift your confidence, business growth, and even your mindset.Michelle shares real examples from her own business (and her multi-6-figure clients!) about how AI tools like ChatGPT are helping her get more done with less burnout—and how she uses it for everything from podcast scripts to devotional support. This one’s a must-listen, especially if you’ve ever felt hesitant about using AI.✨ Hit Play Now To Hear:✸ Why mindset—not tech skills—is the real barrier for many women✸ The truth about “cutting corners” vs. working smarter✸ Ways AI can actually improve your mental health and motivation✸ Michelle’s favorite ways to use ChatGPT (including for pitches, meetings, and marketing campaigns)✸ How to get started—even if AI feels overwhelming right nowLet’s break down the myths, ditch the guilt, and embrace what’s possible.🎧 Connect with Michelle Thames: Instagram: @michelleLthames Website + Resources: stan.store/michellelthamesReady to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPTto get 20 AI Prompts for Reels hooks + captions (and more!)DIYwith.AI/ReelsConnect with your host Kinsey: Authentic AI Website: diywith.ai Authentic AI Instagram: @authenticaiforentrepreneurs ---------------------------------------Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!) DIYwith.AI/Reels ---------------------------------------Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT. DIYwith.AI/Blueprint

Send us a textWhat happens when you mix powerful brand storytelling, emotional video, and a custom team of GPTs? You get a wildly thoughtful offer that saves your students time and builds real trust — without losing the personal touch.In this episode, Mariana Henninger of Brand Magnetic shares how she’s using custom GPTs to upgrade her hybrid group program, speed up delivery, and help students get un-stuck faster (without overwhelming them with bots or instructions).👀 This one’s for the solopreneur who wants to scale without sacrificing soul.Hit Play Now to Hear: ✸ How Mariana blends done-for-you and done-with-you using AI ✸ Why “brand videos” are more than just fancy B-roll — they’re trust accelerators ✸ Her approach to emotional visuals (and why a jigsaw puzzle might be the perfect metaphor) ✸ A behind-the-scenes peek at building white glove GPT workflows ✸ How she’s saving students hours without handing off the work entirely🧠 Want Mariana’s storytelling magic?  Grab her free guide: brandmagnetic.com/cheatsheet📸 Follow her on IG: @brandmagneticReady to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPTto get 20 AI Prompts for Reels hooks + captions (and more!)DIYwith.AI/ReelsConnect with your host Kinsey: Authentic AI Website: diywith.ai Authentic AI Instagram: @authenticaiforentrepreneurs ---------------------------------------Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!) DIYwith.AI/Reels ---------------------------------------Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT. DIYwith.AI/Blueprint

Send us a textWhat happens when someone with decades of experience in customer experience and strategy goes all in on AI? You get conversations like this.In this episode, I’m joined by Simon Kriss — AI advisor, author, and host of AI in Five — for an energizing, real-talk convo about what’s working (and what’s not) when it comes to using AI in a more authentic, human-first way.We cover everything from chatbot fails to data experiments, plus the tools Simon uses daily in his solopreneur life — and the bigger mindset shifts that can unlock the real potential of this tech.🎧 In this episode, we talk about: ✸ Why most AI chatbot experiences are still terrible — and what needs to change ✸ How to use AI to analyze your content performance without losing hours to spreadsheets ✸ What “adoption bias” is — and why people love to dunk on AI before they even try it ✸ Tools Simon loves: Perplexity, Claude, Brand Ninja, Curious Thing’s AI assistant "Lucy" ✸ Why Simon says: “The AI you’re using today is the worst you’ll ever use” (and how to not let that intimidate you)This one is fun, practical, and packed with permission to experiment — especially if you’ve been on the edge of using AI in your biz and aren’t quite sure where to start.—🔗 Resources & Links → Connect with Simon on LinkedIn: linkedin.com/in/simonkriss → Visit his site: simonkriss.ai → Listen to his podcast: AI in Five on YouTube → Try the AI phone assistant Lucy (by Curious Thing): curiousthing.io → Grab the Authentic AI Brand Blueprint to start building your own voice-aligned GPTReady to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPTto get 20 AI Prompts for Reels hooks + captions (and more!)DIYwith.AI/ReelsConnect with your host Kinsey: Authentic AI Website: diywith.ai Authentic AI Instagram: @authenticaiforentrepreneurs ---------------------------------------Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!) DIYwith.AI/Reels ---------------------------------------Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT. DIYwith.AI/Blueprint

Barb Davids, founder of Compass Digital Strategies and host of Small Business Sweet Spot, shares her expertise in using AI for effective SEO and content marketing. She reveals how to avoid common pitfalls of AI tools that deliver superficial results. Barb discusses innovative uses of AI, like creating interactive quizzes to enhance blog engagement. She also introduces her Instant Blog Planner, a game-changer for streamlining content creation while keeping your unique voice intact. Discover how to make your blog posts stand out with originality and value!

Kara Duncan, a Pinterest strategist and blogging expert, joins to share her insights on enhancing content creation with AI tools. She discusses her effective blog-to-Pinterest workflow, revealing how AI boosted her writing confidence and creativity. Both guests highlight the benefits of custom GPTs for productivity and reducing emotional labor. They offer practical tips for overcoming creative blocks and streamlining marketing strategies, making AI an essential ally for entrepreneurs seeking joy in their work without burnout.

Send us a textIf you’ve ever felt like AI wasn’t for you — maybe it felt too technical, too cold, or just not built with your life in mind — this episode is here to gently blow that belief out of the water.In this conversation, I’m joined by AI coach and consultant Shawn Every, who shares her powerful story of reinvention after chronic illness — and how she now helps other women, especially those often left out of tech, use AI tools to support their lives, businesses, and mental health.We talk about the emotional side of using AI, from daily mindset support to parenting conversations — and how these tools can genuinely be a lifeline for folks navigating invisible challenges.🎧 Press play to hear: ✸ How AI tools helped Shawn rebuild her confidence and career after chronic illness ✸ Why she calls ChatGPT her “AI bestie” (and uses it as a therapist, cheerleader, and co-strategist) ✸ What people get wrong about AI as a “shortcut” — and why it’s actually an equalizer ✸ How to use AI for emotional regulation, tough conversations, and support during flare-ups ✸ Tips to help neurodivergent, disabled, or overwhelmed entrepreneurs get started with AI toolsThis episode is part pep talk, part practical guide — and a beautiful reminder that AI isn’t just about productivity. It can be about healing, too.—🔗 Connect with Shawn: Website: askshawnai.com Instagram: @aiwithshawn✨ Resources Mentioned: → Shawn’s Live Workshops on Using AI for Mindset, Parenting & Chronic Illness Support → Authentic AI Brand Blueprint — the foundational doc I use to train your AI assistant to actually sound like youReady to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPTto get 20 AI Prompts for Reels hooks + captions (and more!)DIYwith.AI/ReelsConnect with your host Kinsey: Authentic AI Website: diywith.ai Authentic AI Instagram: @authenticaiforentrepreneurs ---------------------------------------Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!) DIYwith.AI/Reels ---------------------------------------Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT. DIYwith.AI/Blueprint

Join Mike Allton, Chief Storyteller at Agorapulse and seasoned solopreneur, as he dives deep into the transformative power of AI in marketing and branding. He shares how to personalize AI assistants, train them like team members, and create high-performing content from podcast interviews. Discover the common misconceptions about AI, the importance of a compelling brand story, and what it means to embrace AI as a revolutionary tool for the future of work—all while keeping the human touch intact.

Discover how to train AI tools to sound like your brand using a straightforward method involving just a Google Doc. Learn about the game-changing Brand Blueprint approach that saves time and enhances authenticity. Uncover the five essential strategies your AI assistant needs to embody your unique voice from the start. Hear testimonials about how this process can provide clarity and even evoke strong emotions. Plus, explore innovative applications of your Brand Blueprint in client work and team onboarding.

Send us a textThis is one of the most important convos I’ve had on the pod.In this episode, Maya Stojkovich and I dive into the real impact AI has on the environment — what’s hype, what’s true, and how to stay grounded in action instead of spiraling in overwhelm. We talk about the politics, the power structures, the greenwashing…and how AI might actually help us fix some of the problems it’s contributing to.Hit Play Now To Hear: ✸ Why blaming AI users misses the bigger picture of climate impact ✸ How water, minerals, and energy intersect in the AI boom ✸ The myth of the all-powerful “individual” in climate action — and what really works ✸ Ways to use AI more consciously without ditching it altogether ✸ How to get involved in advocacy (yes, even if you hate calling your reps)This one’s spicy, hopeful, and clarifying — especially if you’re a values-driven founder who cares deeply about people and the planet.—🔗 Links & Resources Mentioned → Sign the AI Climate Impact Petition (global + easy to sign) → Grab the Free AI Advocacy Guide with prompts to email or call your reps → Explore Authentic AI Advocacy Resources for more ethical, efficient AI use👋 Connect with Maya Website: thecoursecorrector.com LinkedIn: Maya Stojkovich Instagram: @thecoursecorrector 🔥 Try Maya’s Free AI LinkedIn Post Generator!Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPTto get 20 AI Prompts for Reels hooks + captions (and more!)DIYwith.AI/ReelsConnect with your host Kinsey: Authentic AI Website: diywith.ai Authentic AI Instagram: @authenticaiforentrepreneurs ---------------------------------------Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!) DIYwith.AI/Reels ---------------------------------------Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT. DIYwith.AI/Blueprint

In this engaging conversation, Dana Johnson, a Pinterest strategist and organic marketing expert for creative entrepreneurs, shares her journey to a six-figure year using ChatGPT. She discusses blending evergreen marketing with AI for a human-first approach, and the pivotal role Pinterest plays in creative businesses. Dana also reveals how she integrates AI tools for project management, personal branding, and even personal wellness. Plus, she shares a fun treadmill reflection technique and insights into effective landing pages that won't make you cry!