My Amazon Guy

Send us a textA+ content updates help Amazon sellers rank for more keywords, improve conversions, and grow sales. Includes alt text, crawable text, and scrollable modules to reduce distractions and increase buyer time on page.New to selling on Amazon? Download our New Seller Launch Deck to get started the right way: https://bit.ly/3Sp1Rz8#AmazonListings #AplusContent #AmazonSEO #ConversionRate #AmazonSellerTipsWatch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2-----------------------------------------------Want better ad results? Download our free Amazon PPC Guide and start improving your campaigns today: https://bit.ly/3F8SBfsStruggling to rank higher? Grab our SEO Toolkit for Amazon Sellers and fix your listings the right way: https://bit.ly/4dkfxVBTimestamps00:00 - Why A+ Content Still Matters01:15 - How Amazon Pushes A+ Content Today02:40 - Defensive Strategy in Listing Layout03:35 - Using Brand Story and Visual Space04:50 - Why Models Should Face the Camera06:00 - How Crawable Text Improves Search07:10 - Alt Text: The SEO Hack Most Sellers Miss08:00 - Comparison Charts and Cross-Selling09:15 - Outdated Listings That Hurt Sales10:20 - Should You Redo Your A+ Content?11:10 - Why Amazon Is Promoting It Again12:00 - Final Thoughts on Updating Your Content----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textSlow website speed, poor mobile UX, and missing AB testing hurt conversion rates on DTC stores. Fixable mistakes in Shopify, WooCommerce, and BigCommerce sites that impact sales and remarketing.Need help with your DTC store? Start here: https://bit.ly/3Si3zCs#directtoconsumer #dtcbrands #ecommercetips #dtcmistakes #dtcmarketingTimestamps:00:00 - Common Mistakes on DTC Websites00:22 - Site Load Time Kills Conversions01:00 - Using PageSpeed Insights for Diagnosis01:45 - Mobile Experience Still Ignored02:40 - Simple UX Fixes for Mobile Users03:18 - A/B Testing Done Right04:00 - Tools for Testing Landing Pages05:00 - How to Use  @PickFu   and Page Variants05:50 - Why You Must Set Up Retargeting06:21 - Tracking Visitors and Ad Remarketing----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textLearn the top 5 Amazon PPC mistakes that cause wasted ad spend and lost sales. Avoid common problems like turning off old campaigns, bad keyword choices, and poor CTR. This video shares simple strategies to help sellers run better-performing Amazon ads.Grab the free PPC guide and stop wasting money on your ads: https://bit.ly/3S5OIuB#AmazonPPC #AmazonAds #EcommerceMarketing #PPCMistakes #AmazonSellerTipsWatch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2-----------------------------------------------Book a call and get real help fixing your Amazon ads, fast: https://bit.ly/44uHuaRWant more clicks? Check out our CTR service to make your listings stand out: https://bit.ly/4m8ObFYTimestamps00:00 - Are These Mistakes Costing You Sales?00:22 - Top 5 Amazon PPC Mistakes Overview00:28 - Mistake 1: Negating Good Keywords01:22 - Mistake 2: Not Adding Negations Regularly01:49 - Mistake 3: Turning Off Old Campaigns02:45 - Mistake 4: Limiting Budget Instead of Lowering Bids04:02 - Mistake 5: Ignoring CTR in PPC Strategy07:18 - Get a More Clickable Image with Our Help07:53 - How My Amazon Guy Helps Sellers Every Day----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon is now crawling DTC websites for product claims, pricing, and compliance violations.Sellers are facing Amazon listing takedowns triggered by off-Amazon content and policy mismatches.See the original update from Vanessa Hung here: https://bit.ly/4dGgIinNeed help making sure your DTC site doesn’t get you flagged? Work with experts who understand Amazon's rules inside and out. Get your website aligned and stay protected:  https://bit.ly/3Si3zCs#DTCcompliance #AmazonSellers #EcommerceRisks #DTCstrategy #AmazonPolicyTimestamps:00:00 - Amazon’s AI is Watching Your Website00:14 - Vanessa Hung Raises the Red Flag00:28 - Amazon Starts Crawling Brand Sites00:51 - Non-Amazon Pages Trigger Listing Takedowns01:05 - Pricing Example: Website vs Amazon01:46 - Amazon Fees and Pricing Control02:32 - Enforcing Content Consistency03:12 - Amazon Reaching Beyond Its Platform04:07 - Automated Compliance Enforcement Explained04:51 - Overreach Concerns and Medical Claims05:35 - Should Amazon Control Off-Platform Content?06:09 - Who's at Risk: Medical and Supplement Sellers06:29 - Best Practices for Sellers to Stay Safe07:11 - Like, Subscribe, and Final Thoughts07:23 - Work With My Amazon Guy----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon PPC bids can make or break your ad performance and sales. This video shows 3 clear ways to optimize PPC using real formulas and logic. Includes bid strategy, revenue-per-click math, and ad placement insights.Want help fixing your ads? Book a PPC strategy call now and get real answers: https://bit.ly/3GCiF2P#AmazonAds #AmazonPPC #PPCStrategy #AmazonFBA #EcommerceTipsWatch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2-----------------------------------------------Want better ad results? Download our free Amazon PPC Guide and start improving your campaigns today: https://bit.ly/3F8SBfsStruggling to rank higher? Grab our SEO Toolkit for Amazon Sellers and fix your listings the right way: https://bit.ly/4dkfxVBTimestamps00:00 - Why Amazon Bids Matter  00:29 - Using Amazon Suggested Bids  01:34 - If-Then Logic for Bid Adjustments  02:34 - Revenue-Per-Click Formula Explained  03:59 - Bid Calculation Example  04:57 - When Software Tools Miss the Mark  05:02 - Combining Strategies to Manage Bids----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textLosing your OTP or access to Amazon Seller Central can cost sellers serious time. This video breaks down how to recover your account and prevent future login problems. Includes steps for better 2FA setup, security tips, and tools like  Authenticator.Need help securing your Amazon account or getting back in? https://bit.ly/44uHuaR#AmazonSeller #SellerCentral #AmazonAccountHelp #TwoStepVerification #FBAHelpWatch these videos on YouTube:Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39How to Increase IPI https://www.youtube.com/watch?v=TMysF_XACdQ&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL-------------------------------------------------Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4kjWmgQWant better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/3GW5zxMTimestamps00:00 – What To Do If You Lose Your OTP Code00:30 – Common Mistakes When Setting Up OTP01:20 – Account Recovery Using Amazon.com Login02:00 – Required Documents for OTP Reset03:00 – Manual Review Process by Amazon Security04:00 – Better Ways to Set Up Account Security05:10 – How to Use an Authenticator App06:00 – Using 1Password or LastPass for OTP07:00 – Why All Amazon Sellers Should Update OTP Settings-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon is refunding customers for old returns, some dating back to 2018 with no prior notice. A $1.1 billion charge and internal review raise questions about delayed Amazon refunds.Here’s Steven Pope’s original post that started everything: https://www.linkedin.com/feed/update/urn:li:activity:7330744101614551040/Steven Pope was featured in multiple news articles covering this story:USA Today | https://bit.ly/USAtodaySPNBC Chicago | https://bit.ly/NBCChicagoSPCyberNews | https://bit.ly/CyberNewsSPAARP | https://bit.ly/AARPSPNewsweek | https://bit.ly/NewsweekSPEntrepreneur | https://bit.ly/EntrepreneurSPFox Live Now | https://bit.ly/FoxLiveNowSPEconomic Times | https://bit.ly/EconomicTimesSPBlavity | https://bit.ly/BlavitySPRead more from My Amazon Guy: https://myamazonguy.com/news/amazon-issues-late-refunds/Need help with your Amazon account? Book a 1-on-1 with Noah Wickham: https://bit.ly/3YwtgCr#AmazonRefunds #EcommerceNews #AmazonReturns #amazonnews Watch these videos next:Is Amazon Suppressing Your Listing Image Hacks? https://www.youtube.com/watch?v=npD7UjHkkL8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=3Amazon Changed SEO Again https://www.youtube.com/watch?v=qIao9ijrMDQ&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=9-----------------------------------------------Having trouble with SEO, PPC, or listing issues?  Send it to us: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20UsTimestamps00:00 - Amazon Refund Scandal Overview00:16 - Refunds Going Back to 201800:34 - $1.1 Billion One-Time Charge Explained01:10 - Inventory & Tariffs Connection01:45 - Internal Review or Lawsuit Cover?02:30 - Class Action Lawsuit Timing03:00 - Steven Pope’s $1,800 Refund Case03:45 - Refund Delays for Regular Customers04:25 - Amazon’s Interest Double Standard04:55 - Final Thoughts and Call to Action----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textLearn how to use PPC negation to reduce wasted spend in your Amazon campaigns. This video explains when and how to apply PPC negation based on real ad performance. Follow proven steps to improve targeting and make your Amazon ads more profitable.Download the free PPC guide and stop wasting ad spend on bad keywords.Start fixing it today: https://bit.ly/3S0YkH4#AmazonPPC #AmazonAds #NegativeKeywords #AmazonFBA #AmazonSellerTipsWatch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2-----------------------------------------------Not getting sales? Send us your listing and let our experts take a look: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20UsBook a free consultation with My Amazon Guy: https://bit.ly/44uHuaRTimestamps00:00 - When to Negate Keywords in Amazon Ads00:45 - SOPs for Finding Wasted Ad Spend01:12 - Downloading the Search Term Report02:00 - Why Use 60-Day Timeframes03:01 - Filtering Non-Converting Broad/Auto Terms04:17 - What Zero Orders and High Spend Means05:14 - When High Clicks With No Sales Are a Problem06:00 - Using ACoS to Decide on Negations06:50 - Common Sense Negation Filters by Product Type08:04 - Where to Get SOPs for Amazon Ad Management----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon PPC is filled with half-truths and outdated advice. These are the myths that cost sellers money. From rankings to ad positions, here’s what actually works based on real data, not guesswork.Struggling with ads? Book a PPC strategy call and get real answers for your Amazon business: https://bit.ly/3GCiF2P#AmazonPPC #AmazonAds #AdMyths #EcommerceMarketing #AmazonTipsWatch these videos on Youtube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2-----------------------------------------------Want better ad results? Download our free Amazon PPC Guide and start improving your campaigns today: https://bit.ly/3ZmYSLcStruggling to rank higher? Grab our SEO Toolkit for Amazon Sellers and fix your listings the right way: https://bit.ly/43kBZJwTimestamps00:00 - 5 Myths That Hurt Your Amazon Ads  00:24 - Myth 1: PPC Is the Main Driver of Organic Ranking  01:42 - Myth 2: Top Ad Spot Is Always Most Profitable  03:04 - Myth 3: Set It and Forget It Actually Works  04:19 - Myth 4: Keyword Research Alone Is Enough  05:56 - Myth 5: More Keywords = More Sales  ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMost Amazon sellers don’t use all the ad types available. This 2025 walkthrough shows how to run every campaign format. Learn how to structure and set up Amazon PPC ads including sponsored products, brands, display, and video. Understand bidding, placement, TACoS, keyword vs product targeting, and which campaigns to focus on first.Need help with your Amazon ads? Book a call with My Amazon Guy and get expert suppor fast: https://bit.ly/44uHuaR#AmazonPPC #AmazonAds #AmazonAdvertising #PPCstrategy #AmazonSellersWatch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2-----------------------------------------------Want better ad results? Download our free Amazon PPC Guide and start improving your campaigns today: https://bit.ly/3F8SBfsStruggling to rank higher? Grab our SEO Toolkit for Amazon Sellers and fix your listings the right way: https://bit.ly/4dkfxVBTimestamps00:00 - Are You Using Every Amazon Ad Type?00:36 - Intro to Ad Types on Amazon01:11 - Sponsored Products Overview01:51 - Naming Ad Groups the Right Way02:32 - Auto Campaign Setup Walkthrough03:14 - Bidding for Close, Loose, Substitutes & Complements05:01 - Negative Keyword & Product Targeting Explained06:04 - Campaign Bidding Strategies Compared08:01 - Understanding Placement Bid Adjustments10:11 - Proper Campaign Naming Examples12:02 - Budgeting Based on TACoS14:04 - Automated Tasks & Bid Scheduling14:37 - Manual Campaigns: Keyword Targeting16:02 - Broad vs Phrase vs Exact Match Keywords17:57 - How to Set Competitive Bids19:04 - Product Targeting Strategies20:50 - Why Price Matters in Product Targeting22:04 - Sponsored Brands Overview24:05 - Why Video Ads Perform Best25:32 - Store vs Product Landing Pages26:45 - Cost Controls & Keyword Targeting for Videos28:29 - Creative Guidelines for Sponsored Brand Videos30:12 - Sponsored Display Overview32:02 - Choosing Targeting Types on Sponsored Display34:46 - In-Market, Lifestyle & Remarketing Audiences35:11 - Creative Formats for Sponsored Display36:22 - Sponsored TV Explained (Why It’s Rarely Used)37:11 - Recommended Budget Allocations by Campaign Type39:08 - When to Use DSP (Link to Deeper Guide)----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show