

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
Mentioned books

Aug 24, 2024 • 9min
Steven Pope on Agency Success Through Investing in People Cultural Character
Send us a textIn this video, Steven Pope shares how MAG’s success is all about investing in the right people. Join Roxanne Villanueva, our VP of HR, as she talks about how focusing on talent turns challenges into real opportunities.If you’re looking to grow your business or need practical advice, this story will hit home. Learn how building the right team can lead to real results and make a lasting difference.#amazonjobs #amazonhiring #myamazonguy #myamazonguyjobs #remotejobshiringnow Be part of the 334th fastest growing company in the USA!Apply at https://myamazonguy.com/jobs/Read our Glass Door Reviews: https://rb.gy/1jmx60Employee Testimonials https://myamazonguy.com/employee-reviews-of-my-amazon-guy/Internships: https://myamazonguy.com/internships/Brand Manager jobs: https://myamazonguy.com/brand-manager-account-manager-amazon-agency/Amazon PPC jobs: https://myamazonguy.com/apply-for-ppc-job-at-my-amazon-guy/PH Jobs https://myamazonguy.com/phjobs/Graphic Designer Jobs: https://myamazonguy.com/apply-for-a-design-job-at-my-amazon-guy/Sales Jobs (Account Executive) https://myamazonguy.com/sales-jobs-my-amazon-guy-remote/BDR PH based Job: https://myamazonguy.com/bdr-business-development-representative-job-at-my-amazon-guy-remote/Cold Call Specialist PH Job: https://myamazonguy.com/phjobs/Timestamps:00:00 - Introduction to Investing in People01:00 - Challenges of Hiring: Culture Fit vs. Job Fit02:00 - Realigning Roles for Success at MAG03:00 - Steven Pope’s Belief in Competency-Based Hiring04:00 - The Power of Filipino Talent in Agency Success05:00 - Impact of Creating Jobs in the Philippines06:00 - Balancing Work, Family, and Career at MAG07:00 - The MAG Experience: Growth, Learning, and Hard Work08:10 - Closing Thoughts and Invitation to Join MAGSupport the show

Aug 23, 2024 • 1min
How to Save Thousands on Amazon Trademark Registration
Send us a textAre you risking your brand's future on Amazon with a poorly filed trademark? In this video, Steven Pope, the founder of My Amazon Guy, shares why filing a trademark correctly with the USPTO is crucial for your Amazon business. Learn how to avoid common mistakes, like choosing the wrong type of trademark, and discover how My Amazon Guy can help you register your brand in just 7 days—at almost half the cost of other programs. Get your free trademark assessment today and protect your brand! → Want us to solve your amazon account problem? Visit https://myamazonguy.com for expert assistance→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Aug 23, 2024 • 5min
Launching Your Amazon Product? Here’s How to Get It Right from Day One
Send us a textGetting ready to launch your first product on Amazon? Product launch success starts with a solid strategy. In this video, MAG'S Brand Directors Shane Keyes and Benjamin Loya, break down the essential steps to ensure your launch goes smoothly—from pricing strategies, using influencers to PPC tips that drive sales from day one.Don’t leave your success to chance—learn how to get it right from the start.→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Understanding CTR01:16 - Influencer Marketing vs. PPC for Product Launches02:07 - Launch Pricing Strategy: Gaining Velocity and Amazon Badges03:41 - PPC Campaign Setup on a Tight Budget05:19 - Final ThoughtsSupport the show

Aug 22, 2024 • 15min
Audit an Amazon PPC Account in Under 10 Minutes
Send us a textManaging Amazon ads doesn’t have to be complicated. Learn from Noah Wickham how to simplify your advertising campaigns with a quick, easy audit that takes less than ten minutes. Discover how to identify wasted ad spend, optimize your bids, and ensure your campaigns are aligned for success. This audit is an effective strategy for quickly detecting issues and making impactful changes to improve your resultsWatch the full video so you'll stop wasting time and money on ads that don’t work!#amazonppc #amazonppctips #amazonppcexpert Visit https://myamazonguy.com/ppc/ for more PPC optimization tips!→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Simplifying Ad Campaign Management01:00 - Key Metrics to Focus On02:00 - Identifying Out-of-Budget Campaigns03:30 - Tackling High ACoS Campaigns05:00 - Reducing Wasted Ad Spend07:00 - Analyzing Impressions and Low-Performing Campaigns09:00 - Optimizing Low ACoS Campaigns11:00 - The Value of Auto Catch-All Campaigns12:30 - Quick Audits for Better CampaignsSupport the show

Aug 22, 2024 • 6min
Get More Sales on Amazon by Solving These Common Issues with Steven Pope
Send us a textAre you constantly asking, "How do I grow my Amazon sales?" or "Why is my listing not showing up?" You're not alone—these are the most common questions Amazon sellers face. In this video, Steven Pope addresses these challenges head-on, revealing his top three strategies to increase your sales.Learn how to optimize your product listings to maintain visibility on Amazon and discover techniques for identifying and addressing hidden listing suppressions to ensure your products are effectively showcased to potential customers.#AmazonSales #AmazonSellerTips #EcommerceGrowth #SEOforAmazon #AmazonFBA→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Sales Growth Overview00:08 - Identifying Amazon Seller Challenges00:31 - Top 3 Strategies for Increasing Amazon Sales01:06 - Main Image CTR Hack Explained01:35 - Common Brand Questions and Meeting Preparation02:14 - Dealing with Listing Suppressions and Alerts03:20 - Hidden Suppression Detection on Amazon03:56 - SEO and PPC Keyword Strategies04:37 - The Golden Ratio of Keywords for Amazon Success05:16 - Final Thoughts on Common Seller QuestionsSupport the show

Aug 21, 2024 • 4min
Unable To Upload New Products? Amazon Error Code 8566 Solved!
Send us a textAmazon error code 8566 giving you a hard time? Don’t worry, we’ve got the quick fix you need. Learn how to resolve this common issue, whether you’re dealing with sales history problems or mismatched product IDs. Watch now to get back on track with your Amazon listings!→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Amazon Error Code 856600:30 - Reason 1: Not Enough Sales History & Solution01:45 - Reason 2: Incorrect Brand Name or UPC & Solution03:15 - Summary of Solutions and Final Tips04:00 - ConclusionSupport the show

Aug 21, 2024 • 3min
Is Lowering Your Amazon Product Price Below $10 a Smart Move?
Send us a textStruggling with whether to drop your product price below $10 on Amazon? Watch this video as Steven Pope breaks down the crucial factors to consider before making a move. Explore the impact of pricing adjustments on your sales, how Amazon fees can eat into your margins, and whether enrolling in the Small and Light program is a game-changer. Plus, discover why dynamic pricing could be your secret weapon for accelerating brand growth and maximizing profits.→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction to Pricing Challenges00:30 - Analyzing Whether to Lower Your Price Below $1001:15 - Understanding the Small and Light Program02:00 - Dynamic Pricing Strategies and Amazon Algorithm Benefits02:45 - Advertising Challenges for Low-Priced ItemsSupport the show

Aug 20, 2024 • 14min
How To Buy and Transfer an Amazon Account in 2024
Send us a textBuying an Amazon brand can fast-track your success, but it's not without risks. In this video, we break down the key steps to take before making the purchase, including how to handle account transfers and avoid common pitfalls. Don't miss these expert tips on brand registry, account health, and financial verification.→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Buying an Amazon Brand00:32 - Key Steps Before Purchasing an Amazon Brand01:12 - Checking Account Health and Performance Notifications02:16 - Analyzing Financials and Transaction Views03:08 - Verifying Brand Registration and Preparing for Transfer05:02 - Detailed Steps for Transferring an Amazon Account07:00 - Final Tips and Common Pitfalls in Account TransfersSupport the show

Aug 20, 2024 • 13min
How One Dirty Diaper Nearly Destroyed an Amazon Business
Send us a textImagine opening an Amazon package and finding a used diaper with skid marks inside—yes, you read that right! In this video, Steven Pope talks about a real-life horror story from the Amazon FBA world that every seller needs to hear. Discover how a single bad review from a used diaper nearly destroyed a mom-and-pop business and the shocking layers of failure that led to this disaster. Plus, learn what you can do to protect your Amazon business from similar nightmares. Watch now to see how this could change Amazon's policies forever!You may also watch the video here: https://youtu.be/wcav3P0wWq8#AmazonFBA #AmazonSellers #ProductReviews #AmazonProblems #NegativeReviews #FBAHorrorStories #AmazonPolicy→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Diaper Incident01:02 - Breaking Down the Multiple Failures in the FBA Process03:18 - Amazon's Responsibility and Policy Implications05:01 - Challenges in Removing Negative Reviews07:31 - Examples of Unusual Product Reviews and Their Impact09:46 - The Risks of Selling in Sensitive Categories like Baby Products12:10 - How We Help SellersSupport the show

Aug 19, 2024 • 4min
Increase Your Amazon Average Order Volume with Product Grids
Send us a textFinding it tough to increase your average order value on Amazon? Discover how adding a simple product grid to your A+ content can transform your listings. This technique not only helps customers compare and choose your products but also pushes competitor listings out of sight. Learn how to easily implement this strategy and watch your sales grow!Unlock the potential of your Amazon store with this game-changing tip. Perfect for those who are hands-on but new to marketing, this video breaks it down step-by-step.#AmazonSales #EcommerceTips #AmazonSellers #IncreaseAOV #ProductGrids #AmazonMarketing #EcommerceGrowth #AmazonStrategy → Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Increasing Average Order Value on Amazon00:30 - The Power of Product Grids in A+ Content01:10 - How Comparison Charts Enhance Customer Decision-Making01:50 - Upselling and Pushing Competitors Down with Product Grids02:30 - Step-by-Step Guide to Implementing Product Grids03:30 - Boosting Your Amazon Sales with Simple GridsSupport the show