

Podcasting Tips, Podcast Growth, Listeners to Clients | The Podcast to Amplify Show
Rosemarie Callender | Podcast Strategist for Women Coaches and Experts
Ready to sign more clients and grow your online business through podcasting? Tired of the social media grind and endless content creation? If you nodded yes to either of those questions, you’re in the right place!
The Podcast to Amplify Show is the go-to podcast about podcasting for women entrepreneurs, solopreneurs, coaches, consultants and DFY service providers who want to leverage their podcast for business growth and brand recognition.
Your host, Rosemarie Callender, is a Podcast Strategist and Certified Podcast Growth Coach who has helped 60+ women CEOs start, grow and monetise their podcast through their own services, programs and digital products.
On this show, you will get answers to questions such as:
- How do I start a podcast?
- How do I get more podcast downloads?
- How do I use a podcast to get more clients?
- How do I turn listeners into clients?
- How do I grow my podcast without social media?
You’ll walk away with actionable podcasting tips to help you launch, grow and monetise your podcast without sponsors or paid ads.
Ready to amplify your voice, impact and income? Hit play on the latest episode and subscribe to the show wherever you listen to podcasts.
To learn more about Rosemarie’s services visit www.toobusytopodcast.co.uk/services
We do not accept guest pitches.
The Podcast to Amplify Show is the go-to podcast about podcasting for women entrepreneurs, solopreneurs, coaches, consultants and DFY service providers who want to leverage their podcast for business growth and brand recognition.
Your host, Rosemarie Callender, is a Podcast Strategist and Certified Podcast Growth Coach who has helped 60+ women CEOs start, grow and monetise their podcast through their own services, programs and digital products.
On this show, you will get answers to questions such as:
- How do I start a podcast?
- How do I get more podcast downloads?
- How do I use a podcast to get more clients?
- How do I turn listeners into clients?
- How do I grow my podcast without social media?
You’ll walk away with actionable podcasting tips to help you launch, grow and monetise your podcast without sponsors or paid ads.
Ready to amplify your voice, impact and income? Hit play on the latest episode and subscribe to the show wherever you listen to podcasts.
To learn more about Rosemarie’s services visit www.toobusytopodcast.co.uk/services
We do not accept guest pitches.
Episodes
Mentioned books

Apr 28, 2025 • 23min
It’s A Wrap for The Podcast to Amplify Show (+ What’s Next) [Ep 197]
After three and a half years and nearly 200 episodes, it’s a wrap for The Podcast to Amplify Show. This show has been such a huge part of my business journey, and even though it's bittersweet, I’m even more excited about what’s ahead.In this final episode, I’m sharing where I've been, what’s coming up, and the decisions that led me here — including the new direction I’m taking with my Evergreen Podcast Strategy™ - a fresh approach that's going to change the way you think about podcasting for business.Thank you so much for being part of this incredible journey. Whether you’ve been here from the beginning or just found the show recently, I’m truly grateful for you. Make sure to follow the Listeners to Clients Podcast so you don't miss when the first episodes drop — you’re not going to want to miss this next chapter!🔗 EPISODE MENTIONS AND LINKS Follow the Listeners to Clients Podcast (new episodes are dropping soon!)Chevanice Campbell - Systems Strategist📌 Ready for more? Here’s how I can help you: → Ready to turn your podcast into your most profitable platform? Apply for a Listeners to Clients Intensive - a high touch 30 day sprint for online coaches and experts ready to go ALL IN on their podcast and stop relying on social media to sign clients.→ Want a personalised podcast plan to optimise your podcast for more leads and sales? Book a Podcast Profitability Audit and receive your custom action plan in just three business days!→ Not sure where to start? Book a complimentary consult and let's chat about I can best support you.---------Connect with Rosemarie on Instagram | Website | ThreadsIf you enjoyed this episode, please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!

Dec 12, 2024 • 33min
How Mocktail Mom, Deb Podlogar, Built Her Thriving Without Alcohol Community Through Podcasting [Ep 196]
What if your biggest challenges could inspire you to create something truly impactful? In this client spotlight episode, I’m chatting with Deb Podgolar aka Mocktail Mom and host of the Thriving Without Alcohol podcast. Deb candidly shares her journey from using alcohol as a coping mechanism to building a vibrant, 125K strong community for those navigating sobriety. With nearly 50,000 downloads in two years, her show has become a powerful platform for connection and growth, featuring amazing guests and supporting ventures like the Mocktail Summit and her new book, The Happiest Hour. Deb’s journey is a testament to the power of starting from a place of genuine desire to help a few and turning that into a thriving brand that inspires thousands. If you’re looking for inspiration and the courage to take bold steps toward your own goals, this episode is a must-listen!Episode takeaways:Deb’s journey from overcoming challenges with alcohol to creating the Mocktail Mom brand.Her experience of working with me launching her podcast and how her show has evolved into a thriving resource for her community.Lessons learned from podcasting, including the value of solo episodes (which she was initially resistant to) and planning ahead.Highlighting the Mocktail Summit and her new book, The Happiest Hour Deb’s advice for starting before you’re ready and embracing bold moves.EPISODE MENTIONS AND LINKSGrab your ticket for the Mocktail Summit 2025 Buy the Happiest Hour BookWebsite | InstagramTune in to the Thriving Without Alcohol podcastJoin the Mocktails & Non-Alcoholic Drinks Facebook Group 📌 Ready for more? Here’s how I can help you: → Ready to turn your podcast into your most profitable platform? Apply for a Listeners to Clients Intensive - a high touch 30 day sprint for online coaches and experts ready to go ALL IN on their podcast and stop relying on social media to sign clients.→ Want a personalised podcast plan to optimise your podcast for more leads and sales? Book a Podcast Profitability Audit and receive your custom action plan in just three business days!→ Not sure where to start? Book a complimentary consult and let's chat about I can best support you.---------Connect with Rosemarie on Instagram | Website | ThreadsIf you enjoyed this episode, please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!szbHwPwEPcOF7bvcEC9Z

Dec 6, 2024 • 12min
Do Episode Descriptions Help New Listeners Find Your Podcast? [Ep 195]
Welcome to another episode of “You Ask, I Answer” where I answer your burning podcast questions so you can easily grow your show and convert listeners into clients.Today's question is from Nina who asked, “do episode descriptions actually help new listeners find your podcast?” I love this question because as you know podcast search optimisation is my favourite podcast growth strategy so let’s find out whether episode descriptions have an impact on your podcast’s discoverability. ---------Want to be featured in a future You Ask, I Answer episode?Submit your question. I aim to publish my response within one week of submission. Thanks for listening and don’t forget to follow the podcast so you never miss an episode!📌 Ready for more? Here’s how I can help you: → Ready to turn your podcast into your most profitable platform? Apply for a Listeners to Clients Intensive - a high touch 30 day sprint for online coaches and experts ready to go ALL IN on their podcast and stop relying on social media to sign clients.→ Want a personalised podcast plan to optimise your podcast for more leads and sales? Book a Podcast Profitability Audit and receive your custom action plan in just three business days!→ Not sure where to start? Book a complimentary consult and let's chat about I can best support you.---------Connect with Rosemarie on Instagram | Website | ThreadsIf you enjoyed this episode, please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!

Dec 5, 2024 • 23min
3 Podcast Marketing Strategies You Should Ditch in 2025 [Ep 194]
Does it feel like no matter how much effort you put into marketing your podcast, you’re still talking to the same 10 people? In today’s episode, we’re diving into 3 podcast marketing strategies you should ditch in 2025. Why? Because what worked in 2020 isn’t cutting it anymore - and I want to help you focus on strategies that actually work. I’m talking simple strategies that’ll grow your podcast audience every single month. By the end of this episode, you’ll know exactly what to leave behind and what to do instead.🔗 Episode mentions and links Sign up for the Organic Podcast Growth Blueprint audio course.Seven Podcast Naming Tips for Increased Visibility and Long Term Growth [Ep 147]Five Episode Title Tweaks to Instantly Increase Your Podcast Visibility [Ep 183]Podcast SEO for Beginners! Build A Keyword Bank To Attract More Listeners [Ep 184]📌 Ready for more? Here’s how I can help you: → Ready to turn your podcast into your most profitable platform? Apply for a Listeners to Clients Intensive - a high touch 30 day sprint for online coaches and experts ready to go ALL IN on their podcast and stop relying on social media to sign clients.→ Want a personalised podcast plan to optimise your podcast for more leads and sales? Book a Podcast Profitability Audit and receive your custom action plan in just three business days!→ Not sure where to start? Book a complimentary consult and let's chat about I can best support you.---------Connect with Rosemarie on Instagram | Website | ThreadsIf you enjoyed this episode, please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!

13 snips
Nov 30, 2024 • 34min
Podcast Management Systems: Manage Your Podcast in Less Than 10 Hours a Month w/ Systems Strategist, Sam Whisnant [Ep 193]
Sam Whisnant, a Systems Strategist who has helped over 50 clients scale their businesses, shares her secrets to effective podcast management. Discover how she streamlines her podcast workflow, cutting her time down to just 1-2 hours a week. Sam discusses the transformative role of AI tools, the importance of choosing the right software, and strategies for consistent content planning. With insights on outsourcing and efficient systems, she reveals how podcasting can be enjoyable and fit seamlessly into your business.

Nov 25, 2024 • 17min
The #1 Way New Listeners Discover Your Podcast That You’re Probably Overlooking [Ep 192]
What if you could release a new podcast episode and never have to promote it on social media…like ever? Sounds like a dream right? Well, not too long ago, I thought the same thing. Back then, I was caught up in the hamster wheel of creating reels, carousels and audiograms, hoping and praying they’d drive traffic to my podcast. But now? I’ve found a way to make my episodes work for me every single day and without the social media hustle. If you're tired of feeling like you're talking into the void or simply frustrated that people aren’t finding your show, this episode is for you. Tune in to hear this secret (not so secret) strategy so your podcast can be discovered by the humans you create it for - the ones actively searching for the solution you provide. Let’s dive in!EPISODE MENTIONS AND LINKSThree Key Places to Use Keywords for Podcast Growth [Ep 103]Podcast SEO for Beginners: Creating a Strong Keyword Bank [Ep 184]Five Episode Title Tweaks to Instantly Increase Your Podcast Visibility [Ep 183]Apply for your Listeners to Clients Intensive today📌 Ready for more? Here’s how I can help you: → Ready to turn your podcast into your most profitable platform? Apply for a Listeners to Clients Intensive - a high touch 30 day sprint for online coaches and experts ready to go ALL IN on their podcast and stop relying on social media to sign clients.→ Want a personalised podcast plan to optimise your podcast for more leads and sales? Book a Podcast Profitability Audit and receive your custom action plan in just three business days!→ Not sure where to start? Book a complimentary consult and let's chat about I can best support you.---------Connect with Rosemarie on Instagram | Website | ThreadsIf you enjoyed this episode, please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!

Nov 25, 2024 • 14min
Will Releasing Multiple Episodes a Week Help Grow Your Podcast Faster [Ep 191]
Have you ever wished someone could give you straight answers to your biggest podcasting questions? Well, wish granted! Welcome to You Ask, I Answer: a brand-new segment where I take your questions and deliver the real, no-fluff advice you need to grow, launch and monetise your show with confidence. In today's episode, I’m diving into a question a client recently asked: will releasing multiple episodes a week help grow my podcast faster! Tune in to hear my answer. It might surprise you!EPISODE LINKS AND MENTIONSPodcast Statistics! What You Should Be Tracking And Why for Growth [Ep 62]Want to be featured in a future episode of You Ask, I Answer? Submit your question through this form. I aim to publish my response within one week of submission. 📌 Ready for more? Here’s how I can help you: → Ready to turn your podcast into your most profitable platform? Apply for a Listeners to Clients Intensive - a high touch 30 day sprint for online coaches and experts ready to go ALL IN on their podcast and stop relying on social media to sign clients.→ Want a personalised podcast plan to optimise your podcast for more leads and sales? Book a Podcast Profitability Audit and receive your custom action plan in just three business days!→ Not sure where to start? Book a complimentary consult and let's chat about I can best support you.---------Connect with Rosemarie on Instagram | Website | ThreadsIf you enjoyed this episode, please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!

Nov 21, 2024 • 25min
5 Episode Ideas You Can Record Today to Build Trust and Increase Your Listener to Client Conversions [Ep 190]
If you’ve ever thought, what on earth should I talk about or wondered if your episodes are really helping build trust and turn listeners into clients - this episode is exactly what you need. I’m sharing five episode ideas you can record right now to connect with your audience and guide them toward taking that next step with you. These ideas are simple, powerful, and designed to position you as the go-to expert your listeners are already looking for. I’ve been itching to share these with you, so grab your notebook and let’s dive right in!EPISODE MENTIONS AND LINKS Ready to turn your podcast into your BEST client conversion tool? Apply for a Listeners to Clients Intensive today!Three Episode Types To Turn Listeners Into Clients [Episode 95]A Beginner's Guide To Podcast Strategy: What Is IS and What It's Not [Episode 180]Five Reasons Why Your Podcast Isn't Growing [Episode 138]How Carolyn Solo Converts Listeners into Clients With A Niche Podcast [Episode 157]From Stranger to $20k 1:1 Coaching Client In Less Than 30 Days w/ Isabella Ochoa [Episode 142]How to Grow Your Podcast Audience and Increase Listener-to-Client Conversions [Episode 151]Liked this episode? You’ll love these 👇🏼Three Powerful Ways To Sell Your Offers On Your Podcast [Episode 167]📌 Ready for more? Here’s how I can help you: → Ready to turn your podcast into your most profitable platform? Apply for a Listeners to Clients Intensive - a high touch 30 day sprint for online coaches and experts ready to go ALL IN on their podcast and stop relying on social media to sign clients.→ Want a personalised podcast plan to optimise your podcast for more leads and sales? Book a Podcast Profitability Audit and receive your custom action plan in just three business days!→ Not sure where to start? Book a complimentary consult and let's chat about I can best support you.---------Connect with Rosemarie on Instagram | Website | ThreadsIf you enjoyed this episode, please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!

Nov 14, 2024 • 23min
3 Powerful Messaging Shifts To Sign Clients Directly From Your Podcast [Ep 188]
You know your podcast content is solid. Your listeners are tuning in and telling you how much they love what you're sharing. But when it comes to turning those listens into actual sales or clients, you might be thinking, What am I missing? The truth is, it’s probably not that you’re doing anything wrong. But there are a few small messaging shifts you can make that’ll help move people from casually listening to enquiring about your signature offer.In today's episode, we’re exploring three powerful messaging shifts that will help you sign your first (or next) client directly from your podcast. If you’re ready to take your podcast from a place of nurturing to conversion, let’s dive into those three shifts that will make all the difference!🔗 EPISODE MENTIONS AND LINKS Apply for a Listeners to Clients IntensiveHow to Attract Premium Clients with Empowered Messaging w/ Nathalie Alvarado [Episode 154]Three Powerful Ways To Sell Your Offers On Your Podcast [Episode 167]Liked this episode? You’ll love these 👇🏼Repurpose Your Podcast Content: Transforming a Single Podcast Episode into a Content Goldmine w/ Felly Day [Episode 170]📌 Ready for more? Here’s how I can help you: → Ready to turn your podcast into your most profitable platform? Apply for a Listeners to Clients Intensive - a high touch 30 day sprint for online coaches and experts ready to go ALL IN on their podcast and stop relying on social media to sign clients.→ Want a personalised podcast plan to optimise your podcast for more leads and sales? Book a Podcast Profitability Audit and receive your custom action plan in just three business days!→ Not sure where to start? Book a complimentary consult and let's chat about I can best support you.---------Connect with Rosemarie on Instagram | Website | ThreadsIf you enjoyed this episode, please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!

9 snips
Nov 7, 2024 • 23min
Turn Listeners Into Clients: The Four Stages Of Your Podcast Funnel [Ep 187]
Explore the transformative power of a podcast as a marketing tool. Discover the four crucial stages that can turn casual listeners into high-ticket clients. Learn effective strategies for building awareness and nurturing interest through captivating content. Understand how to establish trust with your audience and implement compelling calls to action. By the end, you’ll view your podcast as more than just content—it's a pathway to creating loyal, long-term relationships with clients.