Female Founder World

On this episode of the Female Founder World podcast Jasmine unpacks the success of the Rhode by Hailey Bieber popup store in New York and how brands can create their own IRL experience. Read the podcast transcript here. Become a Business Bestie member To attend the next Group Business Coaching Call, signup to the group chat here.  Already signed up? Login and RSVP for Group Business Coaching with Abby Price, founder of Abbode, here. Parke Ian Charms Parasol Projects Peerspace

This is part two of Jasmine's conversation with Maggie Sellers, influencer, investor and startup educator. We're covering Maggie's resource recommendations in business and life. Links: Become a Female Founder World Business Bestie Member Tubefilter Morning Brew Female Founder World newsletter WWD BOF TechCrunch Holisticism

Maggie Sellers is on the Female Founder World podcast with Jasmine Garnsworthy. Maggie is the consumer-obsessed, former startup employee turned investor who is blowing up on TikTok. She's raised her own syndicate to invest in brands she believes in, and has brought to life some of the buzziest celeb and brand partnerships—including a move by beauty brand Nudestix to bring on Sofia Richie as Beauty Director. Maggie shares her thoughts on how to building your personal brand, why it's so hard to raise money right now, and how to make your business stand out really crowded categories. Links Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: bestie.femalefounderworld.com Check out Maggie’s business: https://hotsmartrich.shop/

Paige Cey is the co-founder of Benny, a naturopathic doctor wellness-inspired energy drink. After bootstrapping the biz on a tiny budget, Paige and her co-founder have grown Benny to become one of Canada’s fastest growing beverage companies. They’re in nearly 300 stores across North America and have been featured in Forbes and Inc Magazine. In this episode we chat about building a bootstrapped biz on a scrappy budget, creative ways to build community and buzz, and how to land a dream advisory board. Links Signup for Launch Lab: https://www.femalefounderworld.com/launch-lab  Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: bestie.femalefounderworld.com Check out Paige's business: https://drinkbenny.com/

Schmidt's Naturals founder Jaime Schmidt is on the Female Founder World podcast with Jasmine Garnsworthy this week. Jaime is the co-founder of Schmidt's Naturals, one of the original natural deodorant brands. Jaime started the business after becoming a mom and wanting to move towards the natural industry. After starting selling her deodorant at farmer's markets, Jaime grew to major national distribution and eventually to sell her business for 9-figures to Unilever. In this episode we chat about what life looks like after you have a major liquidation event, how she looked at growth and the journey while building Schmidt's Naturals, and what she'd do differently a second time around. Links Join the Retail Bootcamp waitlist: https://bestie.femalefounderworld.com/retail-bootcamp Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: bestie.femalefounderworld.com Check out Jaime's business: https://schmidts.com/

Iota founder Monique Meneses is on the Female Founder World podcast with Jasmine Garnsworthy this week. Monique is the co-founder of Iota, a science-backed skin and body care brand that focuses on the skin’s microbiome. After dealing with infertility and some scary health challenges Monique saw how impactful the products we use are on our overall health, so she decided to do something about it and launched Iota with her husband. They’ve gone on to win a ton of awards, like the coveted Allure Best of Beauty, sell out 10 times, and do it all with a lean team. In this episode we chat about starting and growing a biz with your partner, how Monique has landed such great PR and awards (11 awards since launch), how they’ve built an advisory board, and their retail strategy. Links Join the Retail Bootcamp waitlist: https://bestie.femalefounderworld.com/retail-bootcamp Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: bestie.femalefounderworld.com Check out Monique's business: https://iotabody.com/

Sakara Life founder Danielle DuBois is on the Female Founder World podcast with Jasmine Garnsworthy! After reaching her self described “rock bottom” with dieting, Danielle and her childhood bestie Whitney created Sakara Life, a plant-based nutrition program that delivers meals to your home. The company started at a dinner party. Daniella and Whitney hosted friends and asked them to buy into the business—this raised $700 and got the business started. In this episode we dive into Danielle’s inspiration behind Sakara, how they found early customers, how Danielle would grow a new biz in 2024, and their current marketing mix (hint: Danielle has a podcast and is a bestselling author!). Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: bestie.femalefounderworld.com Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Danielle’s business: https://www.sakara.com/

Abbode founder Abby Price is on the Female Founder World podcast with Jasmine Garnsworthy this week. Abby opened a vintage homewares store in Manhattan after losing her job and snagging a Covid deal from her landlord. Business was slowly growing—but then she started offering embroidery, sharing her designs on Instagram and TikTok, and sales skyrocketed. It hasn't slowed down since.  In this episode we chat about Abby's approach to networking and partnerships, how she's driving traffic in-stores, her plans for ecommerce expansion, and how she nurtures her own creativity as a business owner. Links Join a free Group Business Coaching Call with Abby and Jasmine: https://communities.kajabi.com/femalefounderworld/meetup/4b1cd94b-9264-4d04-be5d-afb93d095e80  Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: bestie.femalefounderworld.com  Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Abby's business: https://shopabbode.com/ 

It's an extra special episode of Female Founder World! Host Jasmine Garnsworthy is in the hot seat being interviewed by Natalie from the team to share her own career story and what she's learned building Female Founder World. In this chat we cover how Jasmine moved from Australia to New York to up-level her career, tips to build a powerful network, overcoming false starts and failed ideas, and how to create a profitable media business. Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887   Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy

Deco Beauty founder Julianna Dahbura is on the Female Founder World podcast with Jasmine Garnsworthy this week. In 2016 Julianna started a nail polish brand with the hopes of building a direct-to-consumer business. This was the Glossier-era, besties, so relying e-commerce only and building a business on Instagram was very exciting. And although she was doing 8-figures in revenue with her biz Deco Beauty, Julianna realized quickly that nail polish was more of an impulse purchase than an online purchase. In 2020 she thought of a brilliant pivot... and it paid off in a big way.  Since pivoting, she's 3x'ed the already successful business, has launched in retailers like Urban Outfitters, JC Penny, Anthropologie and Free People, and has done collab products with brands like Hello Kitty, Tower28, and Lisa Says Gah. Listen in for the full scoop, how Julianna made a major change in the direction of her business, how she's working on licensing deals to grow her biz, and her unique strategy for retail in 2024.  Links Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887   Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Check out Julianna's business: https://deco.beauty/