

Female Founder World
Female Founder World
Learn how to start and scale-up a business directly from real-world entrepreneurs as host Jasmine Garnsworthy draws out the most actionable and helpful advice and stories. Through solo episodes and interviews, you'll walk away with resources and actionable steps to implement in your own business today.
Episodes
Mentioned books

Aug 16, 2023 • 8min
Day in the Life: Lauren Chan, Founder of Henning (BONUS EP)
Lauren Chan is back with Jasmine Garnsworthy with a quick bonus episode solo on the Female Founder World podcast today! We're chatting through Lauren's #dayinthelife back when she was building Henning, compared to what her day looks like now, post-acquisition. Let me know if you're into these bonus episodes! I'm @jasminegarnsworthy on Instagram and my DMs are always open. Links Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our next event https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy

Aug 14, 2023 • 33min
Lauren Chan Scaled & Sold Her Fashion Business in 5 Years
Lauren Chan, the founder of Henning, is on the Female Founder World podcast with Jasmine Garnsworthy! Lauren Chan was working as a model and editor when she saw a glaring gap in the fashion world for luxury plus-sized fashion. In 2018 she launched Henning, the answer to that white space, and this year it was acquired by Universal Standard. Listen in on Lauren's interview on the Female Founder World podcast to learn how she funded her idea (hint: it wasn't the typical VC-route), how she landed some amazing partnerships, and for Lauren's growth tactics you can copy and paste into your business. Links Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our NYC hangout with Babba Rivera Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Shop Lauren's brand: https://www.universalstandard.com/signup/henning

Aug 7, 2023 • 36min
23-year-old Raquel Bouris was an exec assistant when she had a biz idea. This year it’s on track to make $14 million
Raquel Bouris, founder of Who Is Elijah, is on the Female Founder World podcast with Jasmine Garnsworthy! Raquel was 23 years old when she launched her luxury perfume brand, Who Is Elijah. She was at Coachella when she fell in love with her friend's perfume oil, and knew she needed to recreate it in Australia. Now 5 years since launch, Who Is Elijah is valued at $20M and can be found in 700+ stores worldwide. Listen to Raquel on the Female Founder World podcast to learn how she managed to scale her business to a be valued at $20M, how she's scaled up her team, the marketing tactics that landed her in 700+ stockists and how she's building a growing ecommerce empire. Links Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our NYC hangout with Babba Rivera Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Shop Raquel's brand: https://whoiselijah.com.au/

Jul 31, 2023 • 17min
Midyear Reset Framework, How to Collab With Barbie, Big TikTok News
Jasmine's solo on the Female Founder World podcast today! We're looking at Barbie's marketing budget and what brands need to know about Mattel's next big move, how to DIY a midyear reset, and big changes coming to TikTok that will impact the way we all do business on the platform. If you're into these solo episodes, let me know! I'm @jasminegarnsworthy on Instagram and my DMs are always open. Links Midyear reset TikTok: https://www.tiktok.com/@ttaylarosee/video/7248914583048473863?_t=8eRkONx7NDK&_r=1 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our next event https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy

Jul 13, 2023 • 30min
How Founders Should Show Up on Social Media with Jera Bean
Jera Foster-Fell (aka Jera Bean) is on the Female Founder World podcast with Jasmine Garnsworthy! Jera is a social media educator, speaker and coach. With 1.5M followers on TikTok, she's deep diving in how new businesses can leverage social media to create community and drive sales in 2023, how founders can be showing up online, and how we can be thinking about our content strategy a little bit differently. Sign up to the Launch Lab workshop series waitlist: https://www.femalefounderworld.com/launchlab Links: Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Check out Jera on TikTok: https://www.tiktok.com/@jera.bean?_t=8dbO91qREcI&_r=1 Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy

Jul 5, 2023 • 26min
Elle Liu’s Turned A Side Hustle Into The Next Big Bedding Brand
Elle Liu, founder of Eucalypso Home, is on the Female Founder World podcast with Jasmine Garnsworthy! Elle was working in corporate fin-tech alongside a ton of founders when she thought, "actually, I’d like to do that, too." She hit a million dollars in sales while still working her full time job and operating the business as a side hustle! Now 5 years since launching her own business, Elle’s sheets brand, Eucalypso, is on track to do 8-figures in revenue. Listen to Elle on the Female Founder World podcast to learn how she managed to scale her business to a million dollars in revenue without any full time and while working her full time job. In this chat we talk about paid ads, affiliate marketing, influencer marketing, how to DIY your warehouse, and when to quit your day job to take a side hustle full time. Links Check out Elle's business: https://eucalypsohome.com/?gad=1&gclid=Cj0KCQjwho-lBhC_ARIsAMpgModwV0qp76Yd8J0mR2-zLfxLoFtqGE9gwcLaGdiDG4glEpxm9wcBUdcaArxtEALw_wcB Join Elle Liu's workshop (it's free!) Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com

Jun 26, 2023 • 45min
The Influencer Marketing Strategies Driving Huge Growth for Little Spoon, Ghia, Sakara and More
Julianne Fraser is on the Female Founder World podcast with Jasmine Garnsworthy! Julianne is a digital marketing expert and the founder of Dialogue New York, the influencer marketing agency constantly recommended by founders in our community. Julianne and her team have started and scaled influencer marketing progams for all the brands you love—Sakara, Golde, Ghia, Little Spoon, and more. In today's interview, Julianne shares two cases studies and her approach to generate millions of dollars worth of sales for consumer brands. Sign up to the Launch Lab workshop series waitlist: https://www.femalefounderworld.com/launchlab Links: Get Julianne's Curation Checklist (Business Bestie subscribers only): https://bestie.femalefounderworld.com/products/digital-goods/categories/2152744682/posts/2169128940 Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Check out Julianne's business, Dialogue: https://www.dialoguenyc.com/ Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy

Jun 19, 2023 • 44min
Showpo's Jane Lu Launched Her Biz With a Social Media Contest—Now It's Hitting $100m+
Showpo founder, Jane Lu, is on the Female Founder World podcast with Jasmine Garnsworthy! If your first business failed and left you in massive debt would you try again with another business or go back to a 'safe' job? Jane Lu decided to try again, despite being $60,000 in debt. Now, her fashion company is a global household name doing nine-figures in revenue. Listen in to hear how Jane started her business from $60,000 in debt, and scaled it to $100 million+ in revenue. Links: Listen to Dulma Altan's podcast, 'Due Diligence' https://podcasts.apple.com/us/podcast/due-diligence/id1632703211 Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Check out Jane's business, Showpo, https://www.showpo.com/us/ Take Jane's business class: https://www.thelazyceo.com/ Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy

Jun 15, 2023 • 20min
Launching Your Business To A Community With Jasmine Garnsworthy
Welcome to our summer content series all about launch marketing where we drive into the exact tactics driving real traction for brands in 2023. This podcast series will culminate in LAUNCH LAB, a video workshop series with experts and brands who know how to get your new thing seen. Sign up to the Launch Lab workshop series waitlist: https://www.femalefounderworld.com/launchlab Female Founder World creator Jasmine Garnsworthy is solo on the podcast this week chatting all things community—how to create one for your business, what it really means, what your role is when you create community, and what platform you should be using. Listen to hear Jasmine's inside tips from launching and scaling communities like Female Founder World. Links: Get on the waitlist for Launch Lab: https://www.femalefounderworld.com/launchlab Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy

Jun 5, 2023 • 31min
Coco & Eve Sells 600 Hair Masks Every Day: Here's Their Launch Marketing Breakdown
Coco & Eve founder, Emily Hamilton, is on the Female Founder World podcast with Jasmine Garnsworthy! Would you sell your house to fund your business? That’s exactly what Emily Hamilton did nearly a decade ago to fund her beauty business, Coco & Eve—starting with a hair mask. Fast forward six years since starting her biz, Coco & Eve sells 600 of that OG hair mask every day! Listen in to hear how Emily bootstrapped, started, and scaled her brand to where it is today, and how she recently spent a $10,000 launch marketing budget Links: Listen to Dulma Altan's podcast, 'Due Diligence' https://podcasts.apple.com/us/podcast/due-diligence/id1632703211 Join our NYC event on June 9th: https://momence.com/Female-Founder-World/IRL%3A-Meet-Your-Business-Besties-at-Pop-Up-Grocer-in-NYC/86661426 Enter the Grant to End Gatekeeping to win $1000: https://www.femalefounderworld.com/grant-to-end-gatekeeping Check out Emily's business, Coco & Eve https://ca.cocoandeve.com/ Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join a group coaching call https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy


