Selling From the Heart Podcast

There can only be one hero in your sales story. It's either you or your prospect. Sadly, most sales reps make it all about themselves and it alienates their prospects. Inspired by the book Building a Storybrand, Larry Levine and Darrell Amy explore how we can make our prospects the hero, understand their challenges, and put ourselves in the position of being their guides.dar

This week we're going to have some fun based on Larry's recent blog post, 5 Yiddish Words That Remind Me Of Sales Reps... Oy Vey! You'll enjoy this episode but beware, in between laughs, you may get a few convicting punches in the gut.

"What you put in is what you get out." Nobody embodies this maxim better than our friend, Steve Nudelberg. In this episode, Steve shares his passion for sales, relationships, and high performance by always being in the zone. Make sure to check out this amazing book, Confessions of a Serial Salesman-27 Rules for Influencers and Leaders That Will Change Your Life and Business. You're going to love Steve!

Companies like Uber and Starbucks have built huge competitive advantage by creating a better client experience. What can you do as a sales professional to create a better client experience? In this episode, Larry Levine and Darrell Amy.

In the sales world, social has become a shiny object that we expect to offer us massive sales in exchange for minimal input. In reality, social is a spotlight on some core attributes that sales reps need to work on. In this episode, Larry Levine and Darrell Amy discuss developing a substantive value proposition, bringing knowledge to back it up, and driving conversations to fill the relationship funnel. All of this requires hard work. This work also has the promise of putting a true sales professional head and shoulders above his/her peers!

Sales professionals pay close attention to their online image. This week Darrell Amy and Larry Levine share new ways you can continuously improve your LinkedIn profile to position yourself to win. 

In the marketing world, they talk about Growth Driven Design, the process by which a company continuously improves their website over time. This week Larry Levine and Darrell Amy explore how sales professionals can take the same approach to continuously improving their LinkedIn profiles. 

If you want to be a high-value sales professional, you need to bring ideas to the table. Where do these ideas come from? You need to read. This week Darrell Amy and Larry Levine share their 2018 reading list. Tune in to get inspired and to develop your own reading plan.

The new year is here! You've made a personal development and action plan. Now, it's time to execute! This week, Larry Levine and Darrell Amy discuss execution and discipline as sales reps, giving special attention to developing a planning cadence for success.

With the new year is upon us, over the past few weeks, we've challenged you to build a personal development plan and a personal business plan. This week we bring it down to action items. Larry Levine and Darrell Amy challenge you to create your personal action plan for prospecting and client management. Join us to get ideas to build your action plan for the new year.