Best Seller Secrets

Sean M. Doyle is principal at FitzMartin Inc, a leading consultancy focused on sales marketing and management, sales and marketing technology services, and revenue operations. Sean and his team at FitzMartin are focused on long term value creation through a sales-first, scientific approach to driving revenue. Over a 25+ year career and more than 5,000 client engagements, Sean has amassed unmatched expertise in helping B2B companies sell more to their most profitable customers. Sean’s latest book, Shift, explores 19 practical ideas, grounded in the science of behavioral change, that can transform a business’s marketing efforts and, by natural extension, its profitability. A native Pennsylvanian who’s put down deep Southern roots, Sean is a man of family and faith who strives to be a selfless leader. On weekends, you’ll find him out fishing local streams and teaching the art of fly fishing to anyone who wants to tag along. Listen to this informative Publish. Promote. Profit. episode with Sean Doyle about transforming a business through behavioral change. Here are some of the beneficial topics covered on this week’s show:- Why someone else sending your book as a referral is a great way to get new clients.- How we’ve learned to tune advertising out making it less effective than having a book.- Why positioning yourself in a specific market will make your book stand out more.- How the value of having a book hasn’t changed over the years.- Why authors must find ways to get their book into their ideal clients’ hands. Connect with Sean:Links Mentioned:https://www.fitzmartin.comhttps://www.fitzmartin.com/freehelphttps://www.fitzmartin.com/freehelp Guest Contact Info:Twitterhttps://twitter.com/fitzmartinb2bInstagramhttps://www.instagram.com/fitzmartinmarketing/?hl=enFacebookhttps://www.facebook.com/fitzmarketingLinkedInhttps://www.linkedin.com/company/fitzmartin/ Connect with Rob:Websitehttps://bestsellerpublishing.orgTwitterhttps://twitter.com/bspbooksInstagramhttps://www.instagram.com/bspbooks/?hl=enFacebookhttps://www.facebook.com/bestsellerpubYouTubehttps://www.youtube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

In 2004, Ron Richard was awarded “Home Care Person of the Year” followed by Top Tech Executive in 2011 in San Diego and with 17 patents in the medical field under his belt all while launching over 40 new products, managing sales in Asia, Europe, and South America and formulating new product FDA submissions, coordinate registration processes for security protocols of HIPAA/PCI/ISO/HITRUST, medical device, medical diagnostic, and life science market segments for 25 years. BLD Consulting formed in 2011 was only a natural progression in Ron’s career which became a centre stone of all his collective expertise in the Medical Industry focusing on sales, marketing, digital, web design, and overall supporting medical device manufacturers, hospitals, homecare, physician-based businesses, as well as clinical trials. During his involvement as an inventor, investor and entrepreneur, Ron worked with investors and helped them turn their ideas, as they mulled over a cup of coffee, into a product that benefits people worldwide. Ron’s book, “Someday is TODAY!” walks you through the invention process, taking drawings scribbled on a napkin to a patented product sold on shelves.Listen to this informative Publish. Promote. Profit. episode with Ron Richard about helping people through the invention process using a book. Here are some of the beneficial topics covered on this week’s show:- How working in hospitals has become constrictive for physicians and clinicians.- Why a book is a great way to share the lessons you’ve learned and the mistakes you’ve made.- How writing a book makes you an expert in your field and can help others succeed as well.- Why time might be the most valuable resource that you have. - How having a book is a big step up from having a business card or elevator pitch.Connect with Ron:Links Mentioned:https://www.inventingstartstoday.comGuest Contact Info:Twitter@rontheauthorFacebookhttps://www.facebook.com/ron.richard.7902LinkedInhttps://www.linkedin.com/in/ronfrichard/Connect with Rob:Websitehttps://bestsellerpublishing.orgTwitterhttps://twitter.com/bspbooksInstagramhttps://www.instagram.com/bspbooks/?hl=enFacebookhttps://www.facebook.com/bestsellerpubYouTubehttps://www.youtube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

How to 3x Your Sales During a Pandemic– Publish. Promote. Profit. with Rob Kosberg Episode 154 Trudi CharestTrudi Charest is the Co-Founder of Marketing4ecps, a digital marketing agency focused on building digital advertising for healthcare practices.  Trudi is well known for designing, developing, and facilitating training and marketing programs to health professionals across North America. She is also a Licensed Optician with over 25 years of extensive eyecare experience.Trudi was one of Vision Monday’s “2019 Most Influential Women” in the optical industry. She is an active OWA member and has recently been elected to the board of directors for Optical Women’s Association.   Trudi is now adding “Best Selling Author” to her many accomplishments. She published her book, The Digital Sales Rep, in 2022 and hit best seller status in multiple categories and countries. She is an international speaker, author, industry consultant and business innovator.  Listen to this informative Publish. Promote. Profit. episode with Trudi Charest about how to 3x your sales during a pandemic. Here are some of the beneficial topics covered on this week’s show:- How many business owners had to adapt and pivot during the pandemic. - Why you should use Facebook and Instagram to reach out to people in your target markets.- How you should use your book to accomplish what you really want to do. - Why writing a book is a good investment for the future of your business.- How writing a book gives you the authority and expertise in your market.Connect with Trudi:Links Mentioned:https://thedigitalsalesrep.comGuest Contact Info:Instagramhttps://www.instagram.com/digitalsalesrep/Facebookhttps://www.facebook.com/TrudiCharestLinkedInhttps://www.linkedin.com/in/trudicharest/Connect with Rob:Websitehttps://bestsellerpublishing.orgTwitterhttps://twitter.com/bspbooksInstagramhttps://www.instagram.com/bspbooks/?hl=enFacebookhttps://www.facebook.com/bestsellerpubYouTubehttps://www.youtube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Do You Need a PR Firm to Get Media Placements?– Publish. Promote. Profit. with Rob Kosberg Episode 151Did you know that if you get PR placements without a game plan that all you get is your “15 minutes of fame?” To avoid this and actually get leads from your press, check out today’s episode where I explain how to leverage PR and media. Guess what? Like most of the strategies we share at Best Seller Publishing, it starts with your book.  I also talk about what it’s like to go through the process of hiring a PR agency, and how we do it at Best Seller Publishing. I even show you the exact ad campaigns our company is currently running to generate consistent leads.  Lastly, I explain the different ways you can use media placements to generate leads. If you’re at a stage in your business where getting media could further your authority, don’t miss this episode. This information will help you get the most out of your press, save you from falling into common pitfalls, and save you money. You’ll Discover: Listen to this informative Publish. Promote. Profit. episode about how to 3x your sales during a pandemic. Here are some of the beneficial topics covered on this week’s show:The Hierarchy of DesireWhat it’s normally like to hire a PR agency Using your book as the foundation The key points of PR Screenshare of how we set up our ad campaign Connect with Rob:Websitehttps://bestsellerpublishing.orgTwitterhttps://twitter.com/bspbooksInstagramhttps://www.instagram.com/bspbooks/?hl=enFacebookhttps://www.facebook.com/bestsellerpubYouTubehttps://www.youtube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Dr. Fred Moss, MD is the foremost expert on delivering your True Voice into the world so that it can heal. Your voice matters. Your voice can heal. Dr. Fred has been actively practicing in the mental health field internationally for over 40 years, and as a psychiatrist, has been an unwavering stand for the transformation of the prevailing, disempowering conversation that encompasses the industry globally. He is a firm believer that conversation, communication, creativity, and human connection are ultimately at the source of all healing of all conditions in all fields. Along with being a highly successful restorative/transformational coach, his signature technology, True Voice Podcasting is for people who are ready to take their lives back by speaking their authentic message into the world. TVP is designed to guide people from all walks of life, who are ready to rediscover the confidence and courage necessary to bring their full and real humanity back into all areas of their life. Dr. Fred’s conversations and talks are designed to be thought-provoking and compelling and leave audiences refreshed and revitalized, with a new sense of what it really means to be a human being.Listen to this informative Publish. Promote. Profit. episode with Dr. Fred Moss about helping people deliver their true voice using a book. Here are some of the beneficial topics covered on this week’s show:- How communication, connection, conversation, and creativity are at the heart of healing all conditions.- Why going off a medication is less scary then starting a new medication.- How you can bring your authentic message into the world. - Why the biggest threat to humanity is people not being able to speak with their authentic voices.- How the best way to express yourself might be to stay silent and listen instead.Connect with Dr. Fred Moss:Links Mentioned:http://findyourtruevoicebook.comhttps://welcometohumanity.netGuest Contact Info:Twitterhttps://twitter.com/drfredmoss?lang=enInstagramhttps://www.instagram.com/drfredmoss/Facebookhttps://www.facebook.com/fred.moss.1291LinkedInhttps://www.linkedin.com/company/dr-fred/Connect with Rob:Websitehttps://bestsellerpublishing.orgTwitterhttps://twitter.com/bspbooksInstagramhttps://www.instagram.com/bspbooks/?hl=enFacebookhttps://www.facebook.com/bestsellerpubYouTubehttps://www.youtube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Over the past 15 years, Russell Brunson has built a following of over a million entrepreneurs, sold hundreds of thousands of copies of his books, popularized the concept of sales funnels, and co-founded a software company called ClickFunnels that helps tens of thousands of entrepreneurs quickly get their message out to the marketplace.Listen to this informative Publish. Promote. Profit. episode with Russell Brunson about the key to growing ClickFunnels. Here are some of the beneficial topics covered on this week’s show:- How you don’t need to love the process of writing to become an author.- Why the written word is one of the most important things we have as a society. - How everything eventually funnels down into ClickFunnels.- Why writing a book can help turned churned prospects into clients.- How the best way to sell a book is to sell it for free.Connect with Brunson:Links Mentioned:clickfunnels.comhttps://marketingsecrets.comGuest Contact Info:Twitterhttps://twitter.com/russellbrunson?Instagramhttps://www.instagram.com/russellbrunson/?hl=enFacebookhttps://www.facebook.com/RussellBrunsonLIVE/LinkedInhttps://www.linkedin.com/in/russellbrunson/Connect with Rob:Websitehttps://bestsellerpublishing.orgTwitterhttps://twitter.com/bspbooksInstagramhttps://www.instagram.com/bspbooks/?hl=enFacebookhttps://www.facebook.com/bestsellerpubYouTubehttps://www.youtube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

What if I told you that you could make money using your book before you even publish? Today I explain how you can sell ads and sponsorships within your book, long before it’s ever completed. You can earn 15-20k just by having a “sponsored” section in your book. There are several steps to do this effectively, and I’ll go through each of them in this episode. Hey! Bonus! You can even use this strategy if you’ve already published your book either by relaunching it or by making it a part of your second edition. You’ll Discover:●     Complementary business vs. competitive businesses (4:10)●     How to make a compelling offer in your pitch (7:39)●     Ways to use the sponsorships to everyone’s advantage (11:12)●     Making it a no-brainer “yes” for the sponsor (13:15)●     Conclusion and what pre-launch income can be used for (15:12)Connect with Rob: Website  https://bestsellerpublishing.org Twitter https://twitter.com/bspbooks Instagram https://www.instagram.com/bspbooks/?hl=en Facebook https://www.facebook.com/bestsellerpub YouTube https://www.youtube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Michael is a licensed Broker and REALTOR® with 20 years of residential brokerage and investment experience. He specializes in homes that did not sell the first time and has closed hundreds of homes. After graduating with a BBA in Finance at Gonzaga University, Michael processed consumer loans at a Federal Credit Union, moved to co-managing a portfolio at Charles Dunn Company, underwrote loans at CB Commercial, and then moved on to flipping homes. Neighbors and other agents wanted to work with him. In 1999, he opened Bradmont Realty and grew it to 10 agents. In 2005, Prudential Realty bought his brokerage, and since then, he has outsold 95% to 99.5% of all agents locally and nationally as a full-time agent. He knows how to sell and does not waste his time with things that do not help his clients. He and his family reside in Pasadena’s Bungalow Heaven Historic District.Listen to this informative Publish. Promote. Profit. episode with Michael Bell about using a book to help home sellers. Here are some of the beneficial topics covered on this week’s show:- Why you shouldn’t let your listing agent represent a buyer on your transaction.- How the real estate market has never been hotter than it is right now.- Why there is a housing problem and how it could be fixed.- How many houses sit on the marketplace because they are overpriced.- Why having signed copies of your book can be a helpful selling tool.Connect with Michael:Links Mentioned:https://www.michaelbbell.comConnect with Rob:Websitehttps://bestsellerpublishing.orgTwitterhttps://twitter.com/bspbooksInstagramhttps://www.instagram.com/bspbooks/?hl=enFacebookhttps://www.facebook.com/bestsellerpubYouTubehttps://www.youtube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

In this episode, I talk about one of my favorite topics: goal setting. I’m excited to share with you a compilation of goal-setting hacks that I’ve learned from productivity experts over the years. I talk about how to set more attainable goals, how to categorize your goals, and how to analyze the goals that you’ve achieved and not achieved.  I hope to re-ignite your desire to reach your goals. It also may help you to uncover valuable information as to why you might be falling short in some areas… and how to turn that around so you can achieve everything you want.  Remember: if you’re not where you want to be, it’s often not because you’re not capable of achieving your goals, it’s because you haven’t built any systems to ensure that you get there. Let’s simplify the goal-setting process so you have nothing standing in your way from achieving your dreams.  You’ll Discover:●     The different types of goals (2:26)●     The three steps I take to take stock of your progress (4:23)●     The four ways to analyze the goals you did and didn’t achieve (7:17)●     Organizing your goals for the future (15:00)Connect with Rob: Website  https://bestsellerpublishing.org Twitter https://twitter.com/bspbooks Instagram https://www.instagram.com/bspbooks/?hl=en Facebook https://www.facebook.com/bestsellerpub YouTube https://www.youtube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Stacy Tuschl is a best-selling author, speaker, the owner of multiple 7-figure businesses, and the creator of the Foot Traffic Formula™, where she helps small business owners get more customers in their door, more profit in their pockets, and more happiness in their homes. Stacy’s in-depth process guides her students to break through their challenges, operate at their highest potential, and create self-sustaining businesses—all without sacrificing their families or lifestyles. You shouldn’t be sacrificing your life for your business; your business should be supporting your life.Listen to this informative Publish. Promote. Profit. episode with Stacy Tuschl about creating 7-Figure Businesses using a book. Here are some of the beneficial topics covered on this week’s show:- How a book works best when it has a product that it can sell.- Why it’s important for your book to focus on a specific topic.- How sometimes the best way to learn is through making mistakes.- Why business owners should be checking their DMs on social media.- How your program must have even more value than your book.Connect with Stacy:Links Mentioned:https://stacytuschl.mykajabi.com/offers/pgFqgSpn/checkoutGuest Contact Info:Instagramhttps://www.instagram.com/stacytuschl/Facebookhttps://www.facebook.com/stacytuschlConnect with Rob:Websitehttps://bestsellerpublishing.orgTwitterhttps://twitter.com/bspbooksInstagramhttps://www.instagram.com/bspbooks/?hl=enFacebookhttps://www.facebook.com/bestsellerpubYouTubehttps://www.youtube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750