

Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Sarah Heeter
Big Brave Business is a podcast where we challenge the status quo of traditional business practices. If you're ready to challenge norms, rewrite the rules, and redefine what it means to lead with courage and integrity, then grab a notebook and let’s dive in.
Episodes
Mentioned books

Oct 10, 2023 • 29min
43: The Ins and Outs of Building Our Brands
We work in marketing, so we LOVE to talk about branding. But “branding” looks totally different for both of us. Amanda’s business is really her as a person and how she fits into her clients’ businesses. Sarah’s business is a company with a team, a ton of resources, and a membership in addition to her client book of business. In this episode, we are each sharing 3 things that were important to us in building our brands.
Check out our YouTube Channel (new videos every Wednesday!):
Come meet our FRIENDS. Totally new content (not the same as the podcast episodes).
https://www.youtube.com/@BigBraveBusiness
Connect with us on Instagram:
www.instagram.com/bigbravebusiness
Follow Sarah:
www.instagram.com/sarahkheeter
Follow Amanda:
www.instagram.com/amandanelsonreads
Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!

Oct 3, 2023 • 34min
42: The Myth of Overnight Success in Business
One of the most egregious things in online business is the ‘myth’ of overnight success… and the high ticket coaching programs selling you the ‘secret’ to achieve overnight success. This week, we are breaking down the myth and the problems with the snake oil salesmen trying to make you feel like you need to spend 4-5 figures to achieve the impossible.
Check out our YouTube Channel (new videos every Wednesday!):
Come meet our FRIENDS. Totally new content (not the same as the podcast episodes).
https://www.youtube.com/@BigBraveBusiness
Connect with us on Instagram:
www.instagram.com/bigbravebusiness
Follow Sarah:
www.instagram.com/sarahkheeter
Follow Amanda:
www.instagram.com/amandanelsonreads
Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!

Sep 26, 2023 • 45min
41: Body Image, Self Esteem, and Social Media for Entrepreneurs
We had an interesting conversation recently on YouTube with a multi-7-figure earner about her insecurities about her body on video, and it made us reflect on all the entrepreneurs at all different levels we've gotten to work with who ALL have their own insecurities when it comes to showing up online. In 2023, showing up on social media (especially recording videos of ourselves) is such a HUGE part of what we do, and we all feel it. In this episode, we are reflecting about our own body image and self esteem journeys and how it shows up for us in our businesses, but also some of the stories of people we know.
Check out our YouTube Channel (new videos every Wednesday!):
Come meet our FRIENDS. Totally new content (not the same as the podcast episodes).
https://www.youtube.com/@BigBraveBusiness
Connect with us on Instagram:
www.instagram.com/bigbravebusiness
Follow Sarah:
www.instagram.com/sarahkheeter
Follow Amanda:
www.instagram.com/amandanelsonreads
Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!

Sep 19, 2023 • 34min
40: Green Flags - Clients We LOVE to Work With
A couple of weeks ago, we did an episode talking about RED FLAGS we’ve started looking for after a few years of client work as service providers. This week, we wanted to flip the script and talk about our green flags that get us excited about working with certain clients. When someone doesn’t have these green flags, it’s not necessarily a deal breaker, but when we do notice them we are like, “SIGN US UP.”
Check out our YouTube Channel (new videos every Wednesday!):
Come meet our FRIENDS. Totally new content (not the same as the podcast episodes).
https://www.youtube.com/@BigBraveBusiness
Connect with us on Instagram:
www.instagram.com/bigbravebusiness
Follow Sarah:
www.instagram.com/sarahkheeter
Follow Amanda:
www.instagram.com/amandanelsonreads
Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!

Sep 12, 2023 • 38min
39: Catching Up & Reflecting on 2023 So Far
It might not feel like it if you listen to this podcast weekly, but we haven’t recorded in a few weeks and we needed some time for a good solid girly catch up. We wound up reflecting about how far we’ve come so far in 2023 and what we hope to accomplish in this final stretch. It’s amazing what having a built-in business bestie can offer to help you reflect on the things you may have forgotten or downplayed over the course of the year!
Check out our YouTube Channel (new videos every Wednesday!):
Come meet our FRIENDS. Totally new content (not the same as the podcast episodes).
https://www.youtube.com/@BigBraveBusiness
Connect with us on Instagram:
www.instagram.com/bigbravebusiness
Follow Sarah:
www.instagram.com/sarahkheeter
Follow Amanda:
www.instagram.com/amandanelsonreads
Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!

Sep 5, 2023 • 30min
38: Red Flags - How to Know if a Client is Not Right For You
For the past few weeks, we’ve gone super deep, so in this episode we decided to lighten things up a little bit and talk about red flags that indicate a client isn’t right for us. Our businesses are different, our offers are different, and our preferences are different, so we have different indicators and ways of managing those indicators. What are your client red flags? We want to know! Tell us over on IG.
Check out our YouTube Channel (new videos every Wednesday!):
Come meet our FRIENDS. Totally new content (not the same as the podcast episodes).
https://www.youtube.com/@BigBraveBusiness
Connect with us on Instagram:
www.instagram.com/bigbravebusiness
Follow Sarah:
www.instagram.com/sarahkheeter
Follow Amanda:
www.instagram.com/amandanelsonreads
Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!

Aug 29, 2023 • 30min
37: Deconstruction: Unlearning, Reprogramming, and Relapse
In this final part of our 3-part deconstruction series drawing parallels between healing from religious trauma and healing from corporate trauma, we are digging deeper into the process of deconstruction and reprogramming.
Sarah also mentioned a couple of resources (we only really talked about one on the actual episode), so here they are in case you want to do a little further research:
The three phases of Deconstruction that we discussed on the podcast: https://rebekahdrumsta.com/blog/stages-of-deconstruction
A different approach with 6 phases of Deconstruction: https://mikeinsac.com/2019/05/25/the-six-stages-of-deconstruction/
Please share your thoughts, reflections, or any personal stories about your own deconstruction experience that you want to get off your chest with us in the DMs over on Instagram. We love connecting with you and our inboxes are always a safe space.
Check out our YouTube Channel (new videos every Wednesday!):
Come meet our FRIENDS. Totally new content (not the same as the podcast episodes).
https://www.youtube.com/@BigBraveBusiness
Connect with us on Instagram:
www.instagram.com/bigbravebusiness
Follow Sarah:
www.instagram.com/sarahkheeter
Follow Amanda:
www.instagram.com/amandanelsonreads
Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!

Aug 22, 2023 • 38min
36: Deconstruction: Religion, Capitalism, and More
In part 2 of our episodes about the relationship between religious cults, online marketing, and capitalism, we are starting to talk about deconstruction. What is deconstruction and what does that look like? How can we relate religious deconstruction experiences to the deconstruction of the corporate 9-5 life? We get a little in the weeds in this episode, but hang in there with us and try to keep an open mind, because we share some really personal stories, too.
Check out our YouTube Channel (new videos every Wednesday!):
Come meet our FRIENDS. Totally new content (not the same as the podcast episodes).
https://www.youtube.com/@BigBraveBusiness
Connect with us on Instagram:
www.instagram.com/bigbravebusiness
Follow Sarah:
www.instagram.com/sarahkheeter
Follow Amanda:
www.instagram.com/amandanelsonreads
Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!

Aug 15, 2023 • 28min
35: What do Religious Cults, Corporate Culture, and Online Marketing have in Common?
Amanda has alluded to her religious trauma from her past on this podcast before, and in this episode we decided to dig in. On one hand, we can get to know her better. On another hand, you might relate to her story. And on a third hand, we can all relate: because these same practices and tactics show up in corporate life and in online marketing.
This is the beginning of what turned into a three-part series, so make sure to follow the podcast so you get notified when next week’s episode drops, when we start to dig into Deconstruction.
Check out our YouTube Channel (new videos every Wednesday!):
Come meet our FRIENDS. Totally new content (not the same as the podcast episodes).
https://www.youtube.com/@BigBraveBusiness
Connect with us on Instagram:
www.instagram.com/bigbravebusiness
Follow Sarah:
www.instagram.com/sarahkheeter
Follow Amanda:
www.instagram.com/amandanelsonreads
Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!

Aug 8, 2023 • 31min
34: Why do entrepreneurs monetize everything we love? - Entrepreneurship and Hobbies
Why don’t we have any hobbies? Answer: because we monetize everything we love. After all, in capitalist society, time is money. But also, we LOVE entrepreneurship, so our digital marketing and business development wheels are always turning. We also do this to our friends and family. “Oh, you love that? Why don’t you start a business about it?” Do you have this problem too?
Check out our YouTube Channel (new videos every Wednesday!):
Come meet our FRIENDS. Totally new content (not the same as the podcast episodes).
https://www.youtube.com/@BigBraveBusiness
Connect with us on Instagram:
www.instagram.com/bigbravebusiness
Follow Sarah:
www.instagram.com/sarahkheeter
Follow Amanda:
www.instagram.com/amandanelsonreads
Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!


