

Hey {First Name}, An Insider's Guide to Outbound Sales
Morgan Williams
Are you running outbound sales campaigns but not getting replies or meetings? Are you looking to get started with outbound sales and cold outreach but don’t know where to start? If so, you’re in the right place. Each week, B2B outbound sales expert Morgan Williams interviews SaaS founders, agency owners, and offers his own unique insight about proven cold outreach tactics that get replies and book meetings so you can quickly grow MRR without wasting time on things that don’t work: Learn cold email, LinkedIn and other social media, cold calling, and direct mail. Tune in and subscribe right now!
Episodes
Mentioned books

May 13, 2020 • 25min
#063: The Most Powerful Growth Lever for Growing a SaaS Company with Shaun Clark
Shaun Clark is the Co-Founder of High Level - a full suite of white-label software solutions and services guaranteed to add revenue to your bottom line overnight. High Level empowers businesses to grow their businesses by generating reviews from their customers, managing their listings across 80+ sites on the web, creating and managing conversations with their customers via all of the channels including social, SMS, and Google My Business. By offering a custom set of products companies can deploy literally within hours to help them add real revenue to the bottom line. In this episode, we discuss how to guarantee your business idea will be a success, how to grow a SaaS company from scratch, and a huge opportunity that exists for aspiring SaaS entrepreneurs.
Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community
If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.

May 4, 2020 • 28min
#062: Podcast Prospecting: How to Get Sales Meetings with the C-Level (By Interviewing Them) with Michael Greenberg
Michael Greenberg is the CEO of Call for Content, a podcast agency that helps businesses generate revenue using podcasting. Growing businesses through authority marketing, podcast monetization, and audience growth. Call for Content helps you tap into this growing opportunity with strategies that get you in the ears of your ideal audience. Grow your business and share your ideas with the world. Podcasting isn’t going anywhere and it’s not just a fad; it’s here to stay. And the value of a podcast grows over time, so the sooner you start, the sooner you see results. In this episode, we discuss how to get face time with industry leaders, how to quickly build a network of highly qualified prospects, and the top two ways to promote your show so that you start attracting prospects (instead of seeking of seeking them out).
Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community
If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.

Apr 28, 2020 • 30min
#061: How to Close More Deals in Your Sales Pipeline with Nicolas Vandenberghe
Nicolas Vandenberghe is the Co-Founder & CEO of Chili Piper, a tool that turns inbound leads into qualified meetings, instantly. Nicolas started selling newspapers on the streets of Paris in high school, after studying math as an undergrad and then attending Stanford Business School, he, started and sold 3 tech companies with up to 65 employees and $11M in revenues, ran Sales for a $2Bn telecom company negotiating billion dollar deals with companies like Google, and is the now Co-Founder and CEO of Chili Piper. Chili Piper is used by Intuit, Square, Twilio, Gainsight and more than 300+ thought-leading companies worldwide for multiple use cases, from connecting prospects to sales reps instantly upon submitting a form to automating their on-boarding process. In this episode, we discuss what it takes to be a top performing salesperson, two qualities successful software salespeople share in common, and how anyone can start closing more deals in their sales pipeline.
Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community
If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.

Apr 20, 2020 • 33min
#060: Drive B2B Prospect Engagement Through The Roof Using Text Messaging with Josue Sanchez
Josue Sanchez is the Chief Marketing Officer of ReplyBuy. ReplyBuy enables businesses to start and manage personalized conversations with consumers, at scale, using their two-way text messaging platform. Their text messaging solutions have helped hundreds of businesses across the nation unlock a new communication channel that is to-date producing up to 60% engagement rates. Companies are using ReplyBuy are building stronger relationships with their audience 4x faster and 10x more effectively than cold calling and emailing. Some have already seen up to 23x ROI in their first 30 days of use. In this episode, we discuss B2B consumer behavior in 2020, mistakes to avoid when texting prospects, and how to utilize text messages for follow up to grow a healthy sales pipeline and close more deals.
Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community
If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.

Apr 14, 2020 • 30min
#059: Three Simple Steps for Flooding Your Sales Pipeline With New Opportunities with Blake Johnston
Blake Johnston is the CEO of OutboundView. OutboundView helps organizations design, develop, and implement successful outbound sales and B2B lead generation strategies. Their services include outsourced sales development, buyer intent data, list building, and other lead generation services. All closed deals start with the identification of an opportunity, OutBound View helps organizations find more opportunities. In this episode we discuss, what all companies should have in place before starting an outbound prospecting program, how starting with the right data can help you avoid throwing your money in the trash, and three simple steps for flooding your sales pipeline with new opportunities.
Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community
If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.

Apr 6, 2020 • 28min
#058: How to Create a Sales Proposal That Closes The Deal For You with Adam Hempenstall
Adam Hempenstall is the Founder and CEO of Better Proposals. Better Proposals is a simple proposal software for creating beautiful, high-impact proposals in minutes. Having helped his customers at Better Proposals win over $120M in business in only one year, he has launched the first Proposal Writing University where he shares business proposal best practices. In this episode, we discuss proposal mistakes that can kill your deal, how to create a winning proposal, and some simple things you can do to make your sales process simpler and more effective.
Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community
If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.

Mar 30, 2020 • 30min
#057: How to Find Contact Data For Hundreds of LinkedIn Prospects in Just One-Click With Hans Dekker
Hans Dekker is the Head of Growth at Wiza, Wiza is a sales prospecting tool that turns any LinkedIn Sales Navigator search into a clean list of verified emails, ready for outreach. In this episode, we discuss what it takes to send cold email effectively, how to send a high volume of emails while keeping a human touch, and several buying signals that indicate someone may be in-market for your product or service.
Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community
If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.

Mar 24, 2020 • 40min
#056: A Five-Step SEO Strategy for Generating 30+ Inbound Leads a Week with Deepak Shukla
Deepak Shukla is the Founder and CEO of Pearl Lemon an award-winning SEO agency based in the U.K. Deepak grows companies with results-driven Search Engine Optimization. Pearl Lemon outranks bigger, better-funded competitors of their clients. By managing a distributed team of SEO nerds at Pearl Lemon, Deepak is able to draw upon the BEST talent globally. Personally, Deepak is a TedX Speaker; has appeared in Inc, Huffington Post, and the BBC; Has his own weekly webinar on SEMRush; and has personally run over 30 marathons. In this episode, we discuss the three things a prospect must be certain of before buying from you, the DRAGON framework for running an efficient sales process, and a five-step SEO strategy for unleashing a flood of inbound leads.
Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community
If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.

Mar 16, 2020 • 33min
#055: How to Grow a SaaS Company from 170 to 1,000+ customers in 2.5 years by educating your prospects with Nick Malekos
Nick Malekos is a Sr. Marketer at LearnWorlds. LearnWorlds.com is an e-learning company that is transforming self-paced learning. Their white-label SaaS platform offers professional trainers, training organizations, and businesses a hassle-free way to create their own, personally-branded, online school. LearnWorlds functions as an “educational amplifier”, transforming the study of textual and video-based learning material into an interactive, social, gamified, enjoyable and notably effective learning practice. In this episode, we discuss how to market a product to a large audience, how to create "sticky" customer relationships to reduce churn, and how to find and scale marketing channels to drive exponential growth.
Join a community of SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community
If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.

Mar 9, 2020 • 45min
#054: Ecommerce Cold Outreach Consultation Part 2 of 2
(This is part 2 of a 2 part series) In this special episode I speak with Julian Perera, Founder of Pooches Aroma, a unique body spray for dogs. Julian has seen early success by selling his product door to door to pet stores in the Greater New York area. Julian reached out to me because he was looking for a way to get in front of more pet store owners using cold email as a marketing channel. In this episode, we discuss the technical side of cold email (how to avoid going into the spam box), how to use landing pages and video in cold email outreach, and different angles to take for cold email copywriting.
Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community
If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.