
The Niche Is You
Hi, I’m Matt Gottesman (@mattgottesman on Instagram) and this is my daily podcast where I offer practical thoughts and perspectives to un-complicate life, creativity and the pursuit of your highest self.
Instead of choosing one niche for the podcast, I decided that the niche is you… a simple, straight forward show about the power of not boxing yourself into any one category, title or niche, but embracing all of your gifts, having a better relationship with yourself and trusting your path (intuition).
I’m not a "category" expert, just someone sharing my thoughts, perspectives and experiences on topics that really matter to promote a life of health, wealth, happiness & personal fulfillment.
Join me right here every day and if you never want to miss a show, text me PODCAST to 480-530-7352
Latest episodes

Jan 21, 2025 • 17min
Your Alignment is Bigger Than Your Ambition
In this episode, I talk about choosing alignment over ambition because alignment is bigger, answering the assignment you’re here for, how goals come from the. Mind but callings come from the spirit, how ambition can be mental and alignment is your calling, serving beyond yourself, connecting to something bigger and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The Same People With the Most Championships Hold the Most Records of FailureApple: https://apple.co/4aknIQiSpotify: https://spoti.fi/4g7w0Mx

Jan 20, 2025 • 18min
The Deeper You Go Into Your Own Things… The Easier Your Choices Are Made
In this episode, I talk about clarity through commitment, how your purpose creates its own filters, depth creates natural direction, how your devotion comes your decision maker, having values will naturally eliminate options, the deeper you go the more obvious what doesn’t fit and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The Same People With the Most Championships Hold the Most Records of FailureApple: https://apple.co/4aknIQiSpotify: https://spoti.fi/4g7w0Mx

Jan 17, 2025 • 17min
Private Habits Shape Public Identity
In this episode, I talk about how small choices create big changes, why your habits reveal your values, how your private standards create public excellence, daily disciplines shape the kingdom, the compound of your choices shape your destiny, consistency creates credibility and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The Same People With the Most Championships Hold the Most Records of FailureApple: https://apple.co/4aknIQiSpotify: https://spoti.fi/4g7w0Mx

Jan 16, 2025 • 20min
It's No Longer About Building a Platform, But Building Your World In Which Others Can See Themselves in Your Story
In this episode, I talk about why community building is everything, how people no longer want content but context, why creators and entrepreneurs are building their worlds online instead of platforms, how perfect “content” is no longer celebrated, why your story is the most important one to tell and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Work Isn’t Separate From Your Spiritual Practice, It Is Your Spiritual PracticeApple: https://apple.co/4h2EgysSpotify: https://spoti.fi/4j2Ge3F

Jan 15, 2025 • 17min
The Same People With the Most Championships Hold the Most Records for Failure
In this episode, I talk about why successful people have the most losses, how volume creates victory, champions take more shots, failure is a function of fearlessness, successful people are willing to fail publicly, volume beats perfection and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Work Isn’t Separate From Your Spiritual Practice, It Is Your Spiritual PracticeApple: https://apple.co/4h2EgysSpotify: https://spoti.fi/4j2Ge3F

Jan 14, 2025 • 19min
10 Uncomfortable Questions Every Person Should Ask Themselves
In this episode, I talk about 10 uncomfortable questions every person should ask themselves, days worth repeating for one year straight, observing the people you’re around, the relationship you have with your future self and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Work Isn’t Separate From Your Spiritual Practice, It Is Your Spiritual PracticeApple: https://apple.co/4h2EgysSpotify: https://spoti.fi/4j2Ge3F

Jan 13, 2025 • 21min
Goals Are For People Who Care About Winning Once… Systems Are For Winning Repeatedly (J. Clear)
In this episode, I talk about how to really achieve goals, why goals create destinations but systems create direction, the difference between an outcome and building your identity to be the person that aligns with the outcome, how process builds proof and sustainability and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Work Isn’t Separate From Your Spiritual Practice, It Is Your Spiritual PracticeApple: https://apple.co/4h2EgysSpotify: https://spoti.fi/4j2Ge3F

Jan 10, 2025 • 21min
It’s Not What You Do, But Don’t Do That Will Decide Your Dreams
In this episode, I talk about what we need to give up to achieve our dreams, how our sacrifices shape our success, the weight of unnecessary commitments, dreams demand space, knowing what we say “yes” to and knowing what we’re willing to walk away from and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Work Isn’t Separate From Your Spiritual Practice, It Is Your Spiritual PracticeApple: https://apple.co/4h2EgysSpotify: https://spoti.fi/4j2Ge3F

Jan 9, 2025 • 21min
It Doesn’t Get Harder, You Just Get Better
In this episode, I talk about why its hardest in the beginning, critics measuring success in days but builders measure in decades, understanding the compound effect, the advantages of limited resources, early supporters, firsthand learning being irreplaceable and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Creation is a Practice, Not a PerformanceApple: https://apple.co/4gFJC2QSpotify: https://spoti.fi/4gDid1A

Jan 8, 2025 • 17min
There is No Sweet Victory Without Sweat Equity
In this episode, I talk about why you’ll always be at the mercy of those who put in the hours, doing the work qualified you in more ways than you thought, skipping steps cause missteps, the facade of success costs more than the foundation of growth and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Creation is a Practice, Not a PerformanceApple: https://apple.co/4gFJC2QSpotify: https://spoti.fi/4gDid1A
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