
The Niche Is You
Hi, I’m Matt Gottesman (@mattgottesman on Instagram) and this is my daily podcast where I offer practical thoughts and perspectives to un-complicate life, creativity and the pursuit of your highest self.
Instead of choosing one niche for the podcast, I decided that the niche is you… a simple, straight forward show about the power of not boxing yourself into any one category, title or niche, but embracing all of your gifts, having a better relationship with yourself and trusting your path (intuition).
I’m not a "category" expert, just someone sharing my thoughts, perspectives and experiences on topics that really matter to promote a life of health, wealth, happiness & personal fulfillment.
Join me right here every day and if you never want to miss a show, text me PODCAST to 480-530-7352
Latest episodes

Jul 18, 2025 • 19min
Most of Your Stress Comes From What You Haven’t Let Go Of Yet
Explore the hidden costs of unmade decisions and how stress often arises from clinging to outdated commitments. Discover the power of releasing attachments for a more fulfilling life. Learn how simplifying your life can foster clarity and growth. Uncover the spiritual strategy of letting go to find peace and reclaim your power. This conversation provides valuable insights into setting boundaries and making space for new opportunities.

Jul 17, 2025 • 21min
What If My Gifts Don’t Look Like the Industry Standard?
In this episode, I talk about why your gifts won’t (and shouldn’t) look like everyone else’s, how “industry standards” are often fear-based templates, the difference between trend-chasing and truth-living, how to trust your unique wiring as the blueprint for your mission and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:You Don’t Need to Reinvent Yourself… You Need to Remember YourselfApple: https://bit.ly/3ImWKgYSpotify: https://bit.ly/4nJAKwY

Jul 16, 2025 • 19min
Your Art Isn’t Just What You Make… It’s What You Free in Others
In this episode, I talk about why your work is bigger than the product… it’s the presence behind it, how honest expression gives permission to others, why your resonance matters more than your reach, the legacy of your art isn’t just what you leave behind… it’s what you unlock in real time and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:You Don’t Need to Reinvent Yourself… You Need to Remember YourselfApple: https://bit.ly/3ImWKgYSpotify: https://bit.ly/4nJAKwY

Jul 15, 2025 • 17min
The Aligned Life Isn’t a Perfect One… It’s a Peaceful One
In this episode, I talk about why chasing perfect keeps you in fear and indecision, the difference between alignment and perfection, how peace becomes a compass for discernment, why your next level doesn't require pressure… it requires presence and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:You Don’t Need to Reinvent Yourself… You Need to Remember YourselfApple: https://bit.ly/3ImWKgYSpotify: https://bit.ly/4nJAKwY

Jul 14, 2025 • 20min
Your Growth is a Journey… Not a Metric
In this episode, I talk about why chasing numbers keeps you stuck in the wrong game, metrics as a byproduct, not a mission, reframing success to match soul goals, not social stats, celebrating growth as devotion, not validation and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Receive Like You’ve Been Prepared For This… Because You HaveApple: https://bit.ly/3G3ZrDDSpotify: https://bit.ly/4keibhH

Jul 11, 2025 • 22min
What If It’s Not Imposter Syndrome But Resistance to Your Power?
In this episode, I talk about why you feel fear or friction right before you step into alignment, the difference between “imposter syndrome” and spiritual resistance, what real power asks of you — and why it scares you, how to move forward with the weight of your assignment and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Receive Like You’ve Been Prepared For This… Because You HaveApple: https://bit.ly/3G3ZrDDSpotify: https://bit.ly/4keibhH

Jul 10, 2025 • 22min
You Don’t Need to Reinvent Yourself… You Need to Remember Yourself
In this episode, I talk about why reinvention is often a reaction to pressure, not purpose, the cost of trying to become more “acceptable” instead of more authentic, how to reconnect with the self that existed before the noise, what remembering actually looks like in real life — in business, creativity, and relationships and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Receive Like You’ve Been Prepared For This… Because You HaveApple: https://bit.ly/3G3ZrDDSpotify: https://bit.ly/4keibhH

Jul 9, 2025 • 19min
The More You Become Who You Are, the More the World Rearranges to Meet You
In this episode, I talk about why alignment is a spiritual magnet — not a branding tactic, how honesty invites acceleration that hustle never could, why your next level isn’t found — it’s revealed when you drop the mask, how identity work rewires opportunity and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Receive Like You’ve Been Prepared For This… Because You HaveApple: https://bit.ly/3G3ZrDDSpotify: https://bit.ly/4keibhH

6 snips
Jul 8, 2025 • 21min
Build Something That Aligns With Your Deepest Curiosities, Not What Chases Validation From the Crowd
Discover the power of following your deepest curiosities instead of chasing external validation. Learn how to identify your 'home frequency' for authentic expression. Explore the dangers of trend-chasing and why embodying your unique essence makes you unforgettable. The importance of personal passion shines through as a path to genuine fulfillment and creativity. Tune in for insights on nurturing authenticity for sustainable growth and steering clear of burnout.

Jul 7, 2025 • 26min
Stop Asking for a Relationship — Start Asking for Wisdom
In this episode, I talk about why wisdom has to come before partnership, what God begins to remove when He’s refining your relationship vision, how peace becomes your new standard for alignment, why the waiting is not passive — it’s preparation, how divine union starts with personal clarity and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Receive Like You’ve Been Prepared For This… Because You HaveApple: https://bit.ly/3G3ZrDDSpotify: https://bit.ly/4keibhH