The Self-Employed Life

Jeffrey Shaw
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Jul 12, 2021 • 15min

701: Coaching Break - Find Your Deepest Passion with Your Story of Proof

Under every story there's another story. It's one thing to understand the story behind your purpose and why you do what you do. Underneath that there's a story of proof. A story that makes sense of it all. When you recall that story of proof, it validates it all and gives you a deeper passion and commitment to the work you do. Join 18,000 subscribers looking to do "business with a soul" and sign up to receive my Self-Employed Nutshell Newsletter! Sign up here! Contact Jeffrey - Website Coaching Support My book, The Self-Employed Life is now available! Watch my TEDx LincolnSquare video and please share! Resources - Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Make sure YOUR voice is heard as a self-employed business owner and add your name to the Voices of the Self-Employed advocacy group! A grassroots movement to protect your rights and influence legislation. Add Your Name Here! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life(May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success. Join 18,000 subscribers looking to do "business with a soul" and sign up to receive my Self-Employed Nutshell Newsletter! Sign up here!
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Jul 7, 2021 • 49min

700: Susanne Mariga - Creating Generational Wealth as a Minority Business Enterprise

Revenue doesn't always equate to business profit. As entrepreneurs, we have the power to create intelligent accounting practices that include profit as a priority when money begins coming in. Being profitable is a common struggle for new and established businesses. When business owners are minorities, some of the usual efforts come with additional challenges. Susanne Mariga is a Certified Public Accountant (CPA), Certified Tax Coach (CTC), and Chartered Global Management Accountant (CGMA). She has over two decades of accounting experience and worked at Arthur Andersen and KPMG before founding her firm. She is the host of The Profit Talk podcast and the author of Profit First for Minority Business Enterprises. I have an enlightening conversation with Susanne about the profit first system and some of the unique challenges minority business owners have. We talk about the five-step accounting system that makes up the profit first system. This system ensures there is profit along with covered expenses and owner's pay. She also shares her journey and the importance of mindset, overcoming obstacles, and the road to generational wealth. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Susanne Mariga thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Join 18,000 subscribers looking to do "business with a soul" and sign up to receive The Self-Employed Nutshell Newsletter! Sign up here! Guest Contact – Susanne Mariga Profit First for Minority Business Enterprises Mariga CPA The Profit Talk Susanne Mariga LinkedIn Susanne Mariga Instagram Susanne Mariga Facebook Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Valuable complementary resources to help you- Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Jul 5, 2021 • 14min

699: Coaching Break - An Idea to Finish the 2nd Half of the Year BIG

Being at the midpoint of the year, here's a great idea and practical action you can take to finish up the 2nd half of the year in a big way to meet your goals. Give this idea a try! It's worked for me in multiple businesses and for many of my coaching clients! Also, let me know what ideas you come up with. Join 18,000 subscribers looking to do "business with a soul" and sign up to receive The Self-Employed Life Nutshell Newsletter! Sign up here! Contact Jeffrey- Website Coaching Support My book, The Self-Employed Life is now available! Check out everything available for self-employed business owners Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Make sure YOUR voice is heard as a self-employed business owner and add your name to the Voices of the Self-Employed advocacy group! A grassroots movement to protect your rights and influence legislation. Add Your Name Here! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life(May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Jun 30, 2021 • 47min

698: Stephan Aarstol - The Five-Hour Workday Experiment

Have you ever wondered why an eight-hour workday is standard for most workers? It's not because of productivity or circadian rhythms. The eight-hour workday was another innovation by Henry Ford. During the industrial revolution, most workers worked 12 to 16 hours a day, six days a week. Ford reduced hours and doubled pay, creating a safer environment and a customer base for his products. Stephan Aarstol is another innovative leader. In 2015, he reduced the working hours at his company to five-hour days. He thought the gift of time would be an excellent perk to attract the best and the brightest team members and help his brand live up to the surfer lifestyle. Stephan is the founder of Tower Paddle Boards, a direct-to-consumer SUP company. Keeping up with his surf brand, he has now added Tower Electric Bikes. Stephan was also on Shark Tank and landed a deal with Mark Cuban. He is the author of The Five-Hour Workday: Live Differently, Unlock Productivity, and Find Happiness. He's an entrepreneur, speaker, and author. He's been featured on multiple national publications and news programs. Today, we talk about his five-hour workday experiment and what went right and what didn't go right. We dive into his story and talk about maximizing productivity, valuing time, direct-to-consumer brands, and so much more. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Stephan Aarstol thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Join 18,000 subscribers looking to do "business with a soul" and sign up to receive The Self-Employed Nutshell Newsletter! Sign up here! Guest Contact – The Five-Hour Workday: Live Differently, Unlock Productivity, and Find Happiness Stephan Aarstol LinkedIn Stephan Aarstol Twitter Stephan Aarstol Facebook Stephan Aarstol Instagram The No Middleman Project Tower Paddle Boards Freakonomics Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Jun 28, 2021 • 17min

697: Coaching Break - How To Level Out Emotions About Money

Self-employment can certainly be a roller coaster. The ups and downs and money is often a driving force of those emotions. Here's a practical solution to even out the ups and downs that come from the emotions around money. The important take-away is that you must stay 90% of the time in money-making mode not in money-losing mode. Join 18,000 subscribers looking to do "business with a soul" and sign up to receive The Self-Employed Life Nutshell Newsletter! Sign up here! Contact Jeffrey- Website Coaching Support My book, The Self-Employed Life is now available! Check out everything available for self-employed business owners Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Make sure YOUR voice is heard as a self-employed business owner and add your name to the Voices of the Self-Employed advocacy group! A grassroots movement to protect your rights and influence legislation. Add Your Name Here! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life(May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Jun 23, 2021 • 45min

696: Dr. Pele - Connecting Your Happy to Profit

Success and happiness are essential to all of us, especially entrepreneurs who often strike out on their own to be happier and create their success. If this is you, today's episode will inspire and excite you. Dr. Pele is the author of the new book Social Velocity: Why Going Fast Won't Get You Far. He believes that you have to be happy before you can find success. He also has an incredible story to back up his theory. Dr. Pele was born in Africa during the Nigerian civil war. This war was a bloody battle between the Nigerian government and the state of Biafra. This battle killed millions through casualties and starvation and created a massive flux of refugees. Dr. Pele and his mother were among these refugees. Amidst the pain and hunger, something miraculous happened as his mother started singing stories to ease his suffering. Hence his first foray into the power of music and the power of story. He eventually found his way to the US and became a musician writing and producing for a major label artist. He then earned an MBA, a Ph. D, and wrote several books. He worked in various corporate roles and became a motivational speaker. He now focuses on Profitable Happiness through his podcast, books, and speaking. His enthusiasm is contagious as we discuss Social Velocity and slowing down to create relationships, using story in content, authenticity, and so much more. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Dr. Pele thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Join 18,000 subscribers looking to do "business with a soul" and sign up to receive The Self-Employed Nutshell Newsletter! Sign up here! Guest Contact – Dr. Pele Velocity Jam Free Offer for First 100 to Sign Up (Nicole Need Special Link) The Profitable Happiness Podcast Dr. Pele LinkedIn Social Velocity: Why Going Fast Won't Get You Far Dr. Pele Facebook Dr. Pele YouTube Dr. Pele Twitter 185: The Practice Of Shipping Creativity, With Seth Godin Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Jun 21, 2021 • 15min

695: Coaching Break - How To Say No

When a coaching client asked on a call for advice on how to say "no", I realized how quickly I have learned to filter the option through my brain in order to know when to say "no". Here are three simple criteria for you to use so that you know when it's best to say "no". Join 18,000 subscribers looking to do "business with a soul" and sign up to receive The Self-Employed Life Nutshell Newsletter! Sign up here! Contact Jeffrey- Website Coaching Support My book, The Self-Employed Life is now available! Check out everything available for self-employed business owners Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Make sure YOUR voice is heard as a self-employed business owner and add your name to the Voices of the Self-Employed advocacy group! A grassroots movement to protect your rights and influence legislation. Add Your Name Here! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life(May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Jun 16, 2021 • 47min

694: Kiera Dent - The Benefits of Being Business Intrigued

Do you know what it means to be business intrigued? Answering that question is what this episode is all about. Many professionals have experience with their craft or trade, but sometimes they have to learn about business through experience and the school of hard knocks. There seems to be a lack of business education in the professions. Kiera Dent is doing her best to bridge this information gap and help professionals get the most from their business. Kiera is the owner and founder of the Dental A Team, a coaching and consulting business specializing in helping dental practices and other clients increase revenue and save time by running a systemized practice. She has consulted in over 100 dental offices nationwide. Kiera and her team offer in-person dental office coaching to help create a culture and structure that increases efficiency and revenue. We have a great discussion that tackles leaving school with specialized knowledge but missing the business acumen needed to run a multi-million dollar practice. Kiera shares how she uses a three-pronged approach to help dental businesses run like a business. We also learn what all of the most successful practices have in common and attributes that lead to faster growth and revenue increases. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Kiera Dent, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Join 17,000 subscribers looking to do "business with a soul" and sign up to receive my Self-Employed Nutshell Newsletter! Sign up here! Guest Contact – The Dental A Team The Dental A Team Podcast Hello@theDentalATeam.com Kiera Dent LinkedIn National Association for the Self-Employed Miracle Morning Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Jun 14, 2021 • 12min

693: Coaching Break - Trust Your Inkling

Timing is rarely perfect in life and business. We might feel compelled to leave a steady job to start our own business but think it's not the right time. Or something inspires us to reach out for coaching support but it doesn't seem like the right time so we talk ourselves out of it. In this episode, I encourage you to listen to the inkling you are experiencing. It's quiet but saying a lot. Join 18,000 subscribers looking to do "business with a soul" and sign up to receive my Self-Employed Nutshell Newsletter! Sign up here! Contact Jeffrey - Website Coaching Support My book, The Self-Employed Life is now available! Watch my TEDx LincolnSquare video and please share! Resources - Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Make sure YOUR voice is heard as a self-employed business owner and add your name to the Voices of the Self-Employed advocacy group! A grassroots movement to protect your rights and influence legislation. Add Your Name Here! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life(May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success. Join 18,000 subscribers looking to do "business with a soul" and sign up to receive my Self-Employed Nutshell Newsletter! Sign up here!
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Jun 9, 2021 • 47min

692: Jim Knight - Leading Like a Rock Star

Do self-employed people need to cultivate leadership skills? Most of us know the answer is a resounding yes! Being a leader is even more critical when you are the person calling the shots for your business and livelihood. That's why I'm thrilled to have today's guest Jim Knight on the show. Jim's new book, Leadership That Rocks: Take Your Brand's Culture to Eleven and Amp Up Results is all about the challenges that up-and-coming leaders and entrepreneurs face. Jim has an interesting background that has culminated into his self-employed career as an author, CEO, coach, podcaster, and keynote speaker that rocks. Jim started working at the Gatorland Zoo in Florida, which eventually led to him taking photos of people with baby alligators and snakes. He is also a musician and has a degree in music. He taught middle school for six years before really honing his leadership skills at Hard Rock. At Hard Rock, Jim dove into organizational training. He created and managed staff training materials and programs for Hard Rock's Corporate University. All the while, he was learning what it takes to lead with impact and understand internal and external customers. Jim shares many of the concepts in his book and lessons learned from years of leadership experience. We talk about culture, external and internal leadership, creating impact, and so much more. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Jim Knight, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Join 17,000 subscribers looking to do "business with a soul" and sign up to receive my Self-Employed Nutshell Newsletter! Sign up here! Guest Contact – Jim Knight Leadership That Rocks: Take Your Brand's Culture to Eleven and Amp Up Results Bookstar PR Thoughts That Rock Culture That Rocks: How to Revolutionize a Company's Culture Jim Knight Instagram Jim Knight LinkedIn Jim Knight Twitter Swagger: Unleash Everything You Are and Become Everything You Want Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

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