The Self-Employed Life

This we know for certain. People have to feel confident that they are going to get the results they want before they buy into your offer. They likely even want tangible results either by clearly understanding your offer promise or because they already have a high level of trust and respect for you. In this episode I share my Get This Formula to help you find the clear and concise promise in your offer.   Contact Jeffrey – Take the Self-Doubt Survey Self-Employed Newsletter Website Books Watch my TEDx LincolnSquare video and please share!   Valuable resources to help you – The Self-Employed Business Institute You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!     Host Jeffrey Shaw is a Small Business Coach, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

I’ve come to really like referring to limited thinking and mindsets as ceilings, because I think it really encompasses the problem. A limited mindset is a ceiling sitting on or close to your head, not enabling you the space you need to grow to your next level, particularly when it comes to money mindsets, which is what we're going to talk about today. My guest Israel Duran discusses the concept of a revenue ceiling, which can be both a hard barrier and a self-imposed mindset. He explains that to overcome this ceiling, you must become a different person and let go of the things that helped get you to where you are now. Israel offers three areas to focus on: mindset, toolset, and skillset, and emphasizes the importance of asking yourself who you need to become in order to break through the barrier. Whether you’re feeling stuck or simply looking to take your business to the next level, I’m sure you will find valuable insights and actionable steps in this conversation. Founder Israel Duran is known as the only “Visionary’s Mentor” who scales brands for high-profile clients using the IDA method. His team has worked with countless brands that have surpassed 6 and 7 figures, using the business optimization strategies taught and implemented by Israel. And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode. Everything you need can all be found at jeffreyshaw.com. Israel Duran, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – IsraelDuran.com Israel Duran on LinkedIn (in/israelduran) Israel Duran on Facebook (@IsraelDDuran) Israel Duran on Instagram (@israelduranassociates) Israel Duran on Twitter (@Israel_DavidD) Israel Duran on YouTube (@IsraelDuran) Contact Jeffrey – SelfEmployedNewsletter.com Website Books Watch my TEDx LincolnSquare video and please share!   Valuable complimentary resources to help you – The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out!  Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

Often we set goals, write them down, and maybe even create a vision board. We might even stick a post-it on our bathroom mirror intending to look at it goal every day. The problem is these things can eventually be easily overlooked. At the suggestion of a future podcast guest, Cara Brookins, let's consider how we can create a goal your brain can't ignore.   Contact Jeffrey – Take the Self-Doubt Survey Self-Employed Newsletter Website Books Watch my TEDx LincolnSquare video and please share!   Valuable resources to help you – The Self-Employed Business Institute You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!     Host Jeffrey Shaw is a Small Business Coach, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

Often, in order to move forward, we need to unwind from the past. As I like to teach, we must let go of something in order to grab the next thing in our lives and businesses, or to change a fundamental way we look at the world. This is because what got us here won’t necessarily get us to where we want to go next. Today I speak with Ellie Shefi, who shares her insights on how we can unprogram ourselves from external expectations and create a clear personal vision that drives every aspect of our lives. Ellie explains how to develop an Impervious Mind: a rock-solid identity that can withstand adversity. She emphasizes the importance of exploring our motivations and values, practicing self-care, and intentionally choosing our language to shift our mindset and overcome obstacles. Ellie also shares her experience with intentional and aligned business diversification. I am positive our conversation will help listeners examine their personal vision and values to move forward in business and life.   Ellie Shefi is an attorney, advisor, entrepreneur, leadership consultant, corporate trainer, keynote speaker, and #1 international best-selling author with over 30 years of experience in law, business, education, and advocacy. As the founder of MTC Consulting, Ellie advises governments, universities, corporations, entrepreneurs, and NGOs to build resilient teams, develop influential leaders, and optimize their operations. She serves on the leadership councils and advisory boards of nonprofits focused on civil rights, human rights, criminal justice reform, disaster recovery, fighting human trafficking, and ending mass atrocities. Ellie is the founder of the Made 2 Change the World ™ Foundation, an emerging nonprofit organization that equips and empowers the next generation with the tools, resources, and strategies they need to create the lives, communities, and world they envision. Ellie also hosts the Free by Design™ television show, the Creating an Impervious Mind® YouTube series, and the You Are Not Your Scars® podcast. Ellie's expertise helps her clients create well-rounded organizations and businesses that serve their wider communities.     And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode.   Everything you need can all be found at jeffreyshaw.com.   Ellie Shefi, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – EllieShefi.com Ellie Shefi on LinkedIn (in/ellie-shefi) Ellie Shefi on Facebook (@ellieshefi) Ellie Shefi on Instagram (ellieshefi) Ellie Shefi on Twitter (@ellieshefi) Ellie Shefi on YouTube (@ellieshefi) You Are Not Your Scars Podcast Contact Jeffrey – SelfEmployedNewsletter.com Website Books Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you –   The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out!  Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

As small businesses, sometimes it doesn’t occur to us to reach as big as we could. If you’re a coach, consultant, or subject matter expert, there may be much bigger clients out there for you than you’re currently thinking. Or maybe you're already landing corporate clients and want it to be easier and more consistent. Today, my guest Angelique Rewers shares insights on how small businesses can reach bigger corporate clients. She encourages business owners to stop ruling out opportunities because they seem out of reach. Angelique stresses the importance of thinking from the point of view of the corporate decision-maker and becoming a resource within their network. I’m positive our conversation will offer ideas and strategies that are applicable to all small businesses seeking to reach clients bigger than their current market.   Angelique Rewers is the CEO and Founder of BoldHaus®, an Inc. 5000 company, who specializes in helping small and diverse businesses win and work with corporate clients. With over 25+ years of experience, she is recognized as a renowned expert in small business growth, and has been featured in major media such as Forbes, Entrepreneur, HuffPost, CNBC, and The Washington Post, as well as on major news and financial networks such as ABC, NBC, CBS, and YahooFinance. Under her leadership, BoldHaus has trained and mentored over 10,000 small businesses in more than 72 countries worldwide, and has brought entrepreneurs together with major brands such as Coca-Cola, UPS, AT&T, Accenture, Intel, IBM, HP, Marriott, Chevron, Major League Baseball, and many more, through groundbreaking global conferences, helping both sides work together more effectively. Aside from her business expertise, Angelique has also trained and consulted for organizations like USAID, National Geographic, and The Smithsonian, mentoring innovators in advancing technologies for water conservation and sustainable food production in Africa, Asia, and the Middle East. She also sits on the Advisory Board for Space for Humanity and the committee for the United Nations’ Women's Peace & Humanitarian Fund.   And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode.   Everything you need can all be found at jeffreyshaw.com.   Angelique Rewers, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – BoldHaus.com Angelique Rewers on LinkedIn (in/angeliquerewers) Angelique Rewers on Facebook (@angelique.l.rewers) Angelique Rewers on Instagram (@angeliquerewers) Angelique Rewers on Twitter (@AngeliqueRewers) BoldHausGroove.com Contact Jeffrey – SelfEmployedNewsletter.com Website Books Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you –   The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

In doing research for my forthcoming book about self-doubt for high-achievers, the results of one question on the Self-Doubt Survey are a bit surprising. Sort of. It's actually the result I expected but I don't believe it's what most people would think to be true at first. It's what this result tells us that's important and in some ways, the key to unlocking our ability to manage self-doubt. Link for the Self-Doubt Survey below.   Contact Jeffrey – Take the Self-Doubt Survey Self-Employed Newsletter Website Books Watch my TEDx LincolnSquare video and please share!   Valuable resources to help you – The Self-Employed Business Institute You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out!   Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap.   Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!     Host Jeffrey Shaw is a Small Business Coach, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

I find that purpose-driven and heart-centered business owners often have an instinct that they want to run their business differently.  They sense that they don’t like the way they see other people marketing their businesses, but aren’t sure what to do about it. Today I speak with Sarah Santacroce, who shares how she's challenging the status quo and revolutionizing the way we think about marketing. Sarah discusses the power of questioning assumptions, unlearning, and breaking habits to create a more connective and humane way of doing business. Sarah also shares her three phases of transformation and the 7 P's of Humane Marketing, showing us how we can put heart back into our businesses and build stronger relationships with our clients. If you're looking for a new approach to marketing that resonates with your values and connects with your clients on a deeper level, this episode is for you. Over a decade of running a successful LinkedIn Consulting business inspired a yearning in Sarah to create a global movement that encourages people to bring more empathy and kindness to business & marketing. As a ‘Hippie turned Business Coach’, Sarah has written two books, hosts the Humane Marketing podcast and works with heart-centered entrepreneurs to question their assumptions when it comes to marketing & give them permission to market their business their way, the gentle way! Sarah shares a fresh perspective and doesn’t shy away from calling things out that no longer work for many of us when it comes to the current marketing model. Her clients sometimes refer to her as ‘the female Seth Godin’.   And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode.   Everything you need can all be found at jeffreyshaw.com.   Sarah Santacroce, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – SarahSantacroce.com Humane.Marketing Marketing Like We’re Human and Selling Like We’re Human by Sarah Santacroce Sarah Santacroce on LinkedIn (in/sarahsantacroce) Sarah Santacroce on Twitter (@sarahsantacroce) Sarah Santacroce on YouTube (@sarahsantacroce9551) The Humane Marketing Podcast The One Page Marketing Plan Contact Jeffrey – SelfEmployedNewsletter.com Website Books Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you –   The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

If you sell your services or products, in any way pitch yourself, or reach out to let people know what you do (and everyone does), then this mindset shift will be valuable for you. The idea of being "resource minded" came up in a previous episode guest, Nikki Rausch and really resonated for me. It has already shifted the way I approach many things, I just had to share!   Contact Jeffrey – Self-Employed Newsletter Website Books Watch my TEDx LincolnSquare video and please share! Take the Self-Doubt Survey   Valuable resources to help you – The Self-Employed Business Institute You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out!   Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap.   Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!     Host Jeffrey Shaw is a Small Business Coach, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

I think sometimes we forget that being effective at sales is a learned skill. Maybe we think we’re naturally good at it, or have been doing it so long that we must be good at it, or we despise sales and stay away from it altogether. What I gained from reading Nikki Rausch’s book The Selling Staircase aligns perfectly with what we do here on The Self-Employed Life. Nikki emphasizes the need to study communication and pay attention to social cues in order to relate to potential clients, and stresses that sales is something you do with another person, not something you do to them. Nikki also shares her five steps of the Selling Staircase, providing valuable insights for anyone looking to improve their sales process.  Whether you're an experienced salesperson or someone who avoids sales like the plague, I guarantee my conversation with Nikki will offer a fresh perspective on the subject.   Nikki Rausch integrates her 25+ years of experience selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA, sharing with her clients the same approaches that led to her shattering sales records in her industry and receiving multiple “top producer” awards along the way. Nikki has received numerous sales awards, shattered sales records across industries, and was featured in Female Entrepreneur Magazine. A sought-after speaker, she regularly shares the results of success through illuminating keynote addresses and business-changing workshops. Her robust Sales Maven Society ignites game-changing outcomes for clients, many of whom have also reaped the benefits of her immersive VIP consultations.   And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode.   Everything you need can all be found at jeffreyshaw.com.   Nikki Rausch, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – YourSalesMaven.com/Jeffrey – Free gift for listeners of The Self-Employed Life YourSalesMaven.Com The Selling Staircase: Mastering the Art of Relationship Selling by Nikki Rausch Nikki Rausch on LinkedIn (/sales-maven) Nikki Rausch on Facebook (/yoursalesmaven) Nikki Rausch on Instagram (@your_sales_maven)   Contact Jeffrey – SelfEmployedNewsletter.com Website Books Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you –   The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it ou Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

What does it really take to live an unconventional life - the life that we live as self-employed business owners?  We’re going to explore that today with our guest, Mike Fata. Mike shares his inspiring journey of overcoming adversity and achieving success while prioritizing his mental and physical health. During our conversation, Mike delves into the topic of self-doubt and the difference between Impostor Syndrome and general self-doubts. He explains how self-doubt can hold us back and prevent us from achieving our full potential. Finally, we touch on the importance of being present and fully engaged in the moment, whether in business or in life. Mike reminds us that if we're constantly thinking about ‘the game’ while we're playing, we'll never truly be ‘good’ at the game. I know that my conversation with Mike Fata will give valuable insights into the mindset, habits, and strategies necessary for success in living an unconventional life as a self-employed business owner.   With over 25 years of experience in natural health, Mike Fata is an aspiring author, keynote speaker, and a mentor to entrepreneurs in the natural products industry. Mike co-founded Manitoba Harvest Hemp Foods in 1998 and served as its Chairman of the Board and CEO until 2016. He guided the company through a strategic sale to Tilray for $419 million in 2019. He completed his third nine-figure exit deal in February 2022 as Chairman of the Board of Sol Cuisine. Mike is currently the CEO of Fata & Associates, Chairman of the Board of Nuts For Cheese, and Global Growth Advisor for Mid-Day Squares. He is also a lifetime member and past chairman of the Canadian Health Food Association and Young Presidents Organization. When he's not busy with work, Mike enjoys homeschooling his children, organic farming, and coaching and mentoring entrepreneurs. In 2021 Mike launched www.fatafleishman.org, a free mass mentorship toolbox for CPG entrepreneurs. He hosts the Founder to Mentor podcast, which connects listeners with world-class founder mentors to inspire personal and professional growth. Mike’s new book Grow: 12 Unconventional Lessons for Becoming and Unstoppable Entrepreneur releases in March 2023.   And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode. Everything you need can all be found at jeffreyshaw.com.   Mike Fata, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world.   Guest Contact – www.MikeFata.ca Grow: 12 Unconventional Lessons for Becoming an Unstoppable Entrepreneur by Mike Fata Mike Fata on LinkedIn (ln/themikefata) Mike Fata on Instagram (@themikefata) Mike Fata on Twitter (@themikefata) Contact Jeffrey – Website Books Watch my TEDx LincolnSquare video and please share!    Valuable complimentary resources to help you –   The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.