datacenterHawk

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Jan 23, 2025 • 19min

Regional Podcast Episode 1 – EMEA

Join David Sandars, our Regional Director for EMEA, and Luis Bravo, a Senior Insight Analyst here at datacenterHawk, as they dive into an enlightening discussion about the development of the European data center industry. In this podcast chat, David and Luis explore the industry's evolution over the past three decades. They shed light on the key markets like Frankfurt, London, Amsterdam, Paris, and Dublin that have shaped the European data center landscape. The conversation then turns south, exploring the emergence of fresh markets in Spain, Portugal, Italy, Greece, and Austria. Our experts delve into the factors fueling this development, such as power availability and regulatory climates. Specific insights are given into Spain, Portugal, Italy, Greece, and Poland's data center developments. These insights showcase the significant investments being made and the activities of hyperscalers in these regions. The discussion ventures into the colder climates of Denmark, Sweden, Finland, Norway, and Iceland, where new locations are being scouted. In conclusion, this conversation emphasizes the industry's shift towards new markets, the importance of sustainability practices, and how connectivity is driving growth. Watch now to gain a deeper understanding of the evolving landscape of the European data center industry.
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Jan 22, 2025 • 16min

Regional Podcast Episode 1 – Latin America

In this podcast discussion, Steve Sasse, our Regional Director for the Americas, and Daniel Correia, our talented Senior Insight Analyst, explore the complexities and opportunities within the Latin American data center market. Opening Insights Our experts start by introducing the overall market size, naming key players, and explaining some of the unique elements that characterize the Latin American region. We learn that the total commissioned power of the Latin American data center market stands at around 1.3 gigawatts - an impressive figure given the region's growing tech economies. Key Markets Sao Paulo emerges as the lead market, accounting for 44% of the region's power. However, Santiago in Chile and Querétaro in Mexico also hold important positions, highlighting the varied opportunities for investment and growth. Unique Market Aspects The experts delve into the unique facets of the Latin American market, including cheap land availability and strong investments in renewable energy. These factors make the region a viable location for data center establishments keen to capitalize on cost-effective land and energy supplies. Emerging Markets and Power Challenges Our experts highlight a few emerging cities such as Rio de Janeiro, Fortaleza, Buenos Aires, and Bogota. They also delve into the inherent power challenges in the region, notably in Brazil and Querétaro, due to distribution difficulties and administrative hurdles. Market Entry Strategies To conclude, the conversation focuses on strategies for successful entry into this promising market. Crucial factors such as understanding local cultures, hiring local talent, navigating regulations, and energy access take centre stage. Notably, our experts emphasize that what works in one market may not necessarily be effective in another, underpinning the need for adaptive strategies. Whether you're a seasoned data center professional or a newcomer to the industry, this video is a must-watch for those interested in the Latin American data center market. Click through to gain valuable insights that could shape your strategic planning and growth in the region!
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Jan 22, 2025 • 23min

Next-Gen Data Centers: Insights on Efficiency and Design

Host, Mike Netzer of datacenterHawk connects with the innovative minds behind Hyper Solutions, Dennis Strieter and Vladimir Gulkarov. Together, they delve into the unique world of the data center industry, discussing their journey, the challenges they've faced, and the future trajectory of the industry. From Humble Beginnings to Industry Leaders In the opening segment, Dennis and Vladimir recount their individual paths into the data center industry. Dennis transitioned from a humble role as an office manager to becoming a top salesperson in the industry, while for Vladimir, it was a familial influence that carved his niche in the sector, starting in high-performance computing before transitioning to PDI and Eaton Corp. The Birth of Hyper Solutions The discussion moves forward to the birth of Hyper Solutions, a company born out of the trials faced during the COVID-19 pandemic with the vision to bring innovative solutions to data center manufacturing. They aim to disrupt the industry through a network effect model, akin to companies like Uber and Airbnb. Hyper Solutions' approach focuses on improving assembly processes, cutting down on lead times, and enhancing quality through innovative engineering and the smart use of distributed resources. Future-Proofing the Data Center Industry The conversation then gravitates towards the future, underscoring the importance of sustained innovation, scalability, and adapting to emerging technological demands. They predict that the industry will shift towards water-cooled systems and increased miniaturization of equipment for enhanced efficiency in power distribution. This future-gazing discussion highlights the need for continuous innovation, waste reduction, and improved product design to meet the ever-changing data center requirements, catering to the demands of both hyperscalers and enterprises.
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Jan 14, 2025 • 33min

Data Centers In Space?! - Quarterly Data Center Update

On our latest edition of the datacenterHawk Podcast, Mike Netzer and David Liggitt engaged in a discussion about the future of data centers. They touched upon a range of topics from the potential of alternative energy sources to the growth in key markets such as Atlanta and Dallas. In this blog post, we distill the significant insights from the conversation and gauge their impact on the evolution of the data center industry. Global Market Trends in the Data Center Industry The conversation underscored the hefty investments pouring into data centers worldwide – North America, Europe, Latin America, or the Asia-Pacific. Concentrating on unique market microtrends, we see an industry evolving towards a more globalized approach. This shift is propelled by soaring demands for data center services and the necessity for advanced infrastructure to support emergent technologies like AI. The Evolution of Data Center Designs Another central issue discussed was the changing design of data centers, particularly with respect to liquid cooling density. Tech giants like Microsoft are reassessing their campus designs to accommodate new technologies and enhance efficiency. Reflecting the industry's relentless urge to adapt to changing needs and optimize operations, as data centers grow more intricate and power-demanding, innovative design solutions become critical to cater to the burgeoning demand for digital services. Navigating the Power Supply Challenge in Data Center Contracts The conversation also delved into the intricacies of securing utility provisions in data center contracts. With emphasis on PowerShell deals and the necessity for flexibility in lease structures, data center operators are steering through convoluted agreements to maintain a steady power supply. As the industry progresses, the significance of strategic partnerships and robust contractual frameworks increases. By facing these challenges head-on, data center operators can circumvent risks and enhance operational resilience. Putting Data Centers in Space? Leveraging the insights shared by Mike and David, the concept of data centers in space introduces a groundbreaking frontier for the industry. By utilizing the unique environment of space, operators can harness benefits such as consistent cooling due to extreme temperatures and the potential for efficient energy use through advanced solar technologies. Additionally, placing data centers in orbit could alleviate terrestrial constraints, such as land scarcity and environmental impact, while enabling faster global networking through reduced latency in certain configurations. However, this ambitious vision comes with significant technical, logistical, and regulatory challenges that require innovative solutions, extensive collaboration, and substantial investment. As this area continues to evolve, it represents a bold step toward redefining the possibilities within the data center landscape. Wrapping up, the dialogue between Mike Netzer and David Liggitt presents an insightful lens to view the current and future trajectory of the data center industry. From geographical expansions to design innovations and contractual nuances, the industry is witnessing massive transformations to cater to the demands of an increasingly digital world. By staying abreast of these changes and being adaptable, data center professionals can effectively steer through these shifts and drive sustainable growth in the dynamic data center market.
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Jan 13, 2025 • 19min

Regional Podcast Episode 1 – North America

Discover fresh insights about the Northern American data center market from the experts themselves. In our recent podcast, Ed Socia, our Director of North America, and Montana Myer, our Senior Analyst delve into market trends, growth indicators, challenges, and opportunities. Hyperscale Users: Dominating the North American Landscape In the first segment of their discussion, Socia and Myer explore the increasing influence of hyperscale users in North America, especially within the United States. They delve into the dichotomy of self-building vs. leasing practices and their implications on the market dynamics. The duo also discuss how various government incentives, including state and local tax benefits, act as considerable pull factors in this region, directly influencing site selection and development decisions. Primary Markets and Submarkets: The Powerhouses of Growth Next, the discussion moves onto the primary data center marketplaces. Socia and Myer shed light on the continued expansion within established markets such as Northern Virginia, Dallas, Chicago, Atlanta, Phoenix, and Silicon Valley. They highlight an interesting trend: hyperscale users are experimenting with a combination of self-building and leasing principles within these markets, indicating a shift in data center development strategies. Emerging Markets and Connectivity: The Future of Data Centers Finally, Montana and Ed discuss some of the exciting emerging data center markets within North America, including areas like Charlotte, Louisiana, Mississippi, and Arkansas. These regions are attracting a lot of interest from both hyperscale users and third-party developers. The importance of solid connectivity and power infrastructure in operating a successful data center is underscored, emphasizing strategic partnerships with utilities and fiber connectivity as a prerequisite for success. datacenterHawk: Navigating the Future of Data Centers In closing the discussion, Socia and Myer express their ongoing commitment to guiding industry professionals to make informed decisions in this dynamic landscape. With these insights and the support of datacenterHawk, they encourage everyone to navigate the ever-evolving complexities of the North American data center market confidently. Stay tuned for more insights!
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Dec 19, 2024 • 25min

2025 Global Data Center Predictions

The global data center industry is evolving rapidly, fueled by increasing demand for power, sustainability initiatives, and the growth of emerging markets. In this panel discussion, datacenterHawk Regional Directors from North America, EMEA, and Latin America (LATAM) share their perspectives on the trends shaping the industry in 2025. North America continues to lead the data center market, with hyperscalers employing a dual approach: self-builds alongside third-party colocation deployments. Power availability remains a critical challenge, driving exploration of natural gas and renewable energy solutions. Emerging submarkets like Charlotte, Kansas City, and Minneapolis are gaining attention, complementing the robust activity in established hubs like Phoenix, Dallas, and Northern Virginia. EMEA remains a dynamic region for data center growth. The Nordics stand out for their access to renewable energy and lower operating costs, driving significant hyperscale deployments. AI-driven demand is shaping market trends, with requirements often exceeding 10 MW. Secondary markets such as Spain, Italy, and Eastern Europe are emerging as key players, leveraging infrastructure investments to support large-scale projects. Sustainability initiatives remain central, with commitments to carbon neutrality by 2030 shaping regional strategies. Latin America is rapidly emerging as a high-growth region in the global data center landscape. Brazil leads the charge, with Sao Paulo serving as a primary hub, supported by its strong renewable energy resources and established infrastructure. Secondary markets like Rio de Janeiro and Bogota are gaining traction, driven by hyperscaler interest and the increasing digitization of the region’s economies. While challenges such as power constraints and high import tariffs exist, LATAM markets are innovating to attract investment, including leveraging renewable energy to meet sustainability goals. Power Availability: Reliable and sustainable power sources are becoming a central focus, prompting shifts to regions with robust energy resources. Emerging Markets: Secondary and tertiary markets, such as Rio de Janeiro, Bogota, and Spain, are growing rapidly and attracting hyperscalers. Technological Innovation: The demand for high-density computing, driven by AI, is pushing advancements like liquid cooling technologies to the forefront. Sustainability: The commitment to carbon neutrality by 2030 is reshaping data center design, energy sourcing, and operational strategies across all regions. Join us as we explore the exciting changes shaping the future of data centers in 2025.
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Dec 13, 2024 • 31min

The Future of Data Centers with TD Cowen

Bringing together Ed Socia, datacenterHawk's North American Insight Director, and Mike Elias, the Senior Equity Research Analyst at TD Cowen, we've entered an intriguing dialogue revolving around the future of the data center industry. The riveting video discussion elucidates the evolution of the industry, the impact of AI, and the potential growth that could reshape the landscape in the coming years. The Journey of Mike Elias into Data Center Industry The dialogue begins with Mike Elias, the seasoned Equity Research Analyst from TD Cowen, sharing his professional voyage into the data center industry. He sketched out his impressive journey from the realm of engineering to equity research. The viewers could clearly perceive his strong passion for data centers and his profound knowledge in this field, especially when he elucidated the changing needs for digital infrastructures in recent years. Shift in the Demand for Digital Infrastructure Our discussion further delved into the evolution of demands for digital infrastructure, particularly in the post-Covid era. Mike emphasized the escalating need for data center capacity in today's digitized world. He also stressed the role of hyperscalers as the prominent drivers of market demand and the changing requirements for larger data centers. Potential Impact of AI on Data Centers The conversation went on to explore the potential impact of AI on data centers. Mike shared a sense of optimism about the diverse applications of AI across various sectors in future and highlighted the positive implications for society at large. The grand vision he shared emphasized the long-term benefits for the data center sector as AI investments continue to proliferate. Changing Dynamics of Capital in Data Centers Towards the end, Mike shed light on the changing dynamics of capital in the data center domain. He discussed the implications of interest rate changes on data center pricing and the potential for public companies to re-emerge in the market. The need for capital, intended for long-term support to foster the growth of the sector, was highlighted. In conclusion, the insightful dialogue between Ed Socia and Mike Elias offered a valuable peek into the future of data centers. As the industry continues to evolve, the prospects for growth and innovation appear promising. Certainly, this sector will continue to offer abundant opportunities for investment and development in the foreseeable future.
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Dec 3, 2024 • 18min

Revolutionizing Data Centers: A Discussion with Marcos Paraíso

In a recent video discussion between David Liggitt, Founder and President of datacenterHawk, and Marcos Paraíso, Vice President of Business Development of Modular Data Centers, the future of data centers was explored. Marcos shared insights into Modular Data Centers' vision and approach to addressing the growing demand for data centers in the market. This blog delves deeper into the key points discussed in the video and highlights the potential trends shaping the data center industry. Vision and Approach Modular Data Centers' main thesis revolves around addressing the continuous growth of demand for data centers in the market. Marcos emphasized the need for a different construction model to meet the increasing capacity and power density requirements of data centers. By focusing on prefabricated data centers that can be built and delivered quickly, Modular Data Centers aims to bridge the gap between capacity demand and traditional construction methods. This innovative approach allows for flexibility and customization to cater to specific client requirements, whether for smaller edge data centers or large-scale AI facilities. Flexibility and Market Opportunities Flexibility is a key theme in the data center industry, especially with the evolving demands of technologies like AI and liquid cooling. Modular Data Centers' ability to adapt to changing requirements and provide scalable solutions positions them well in the market. The Latin American market, in particular, presents significant opportunities for growth, with a focus on AI-driven demand and clean energy solutions. By leveraging the region's power generation capabilities and skilled workforce, Modular Data Centers aims to capitalize on the potential for investments in AI infrastructure in Brazil and other Latin American countries. Speed to Market and Supply Chain Innovation One of the key advantages of Modular Data Centers' approach is the speed to market it offers. By streamlining construction processes and utilizing controlled environments for prefabrication, the company can deliver data centers up to 60% faster than traditional construction methods. Additionally, innovations in the supply chain, such as developing custom switchboards and strategic partnerships with key providers, ensure a reliable and efficient procurement process. The continuous improvement of product offerings, from small modular solutions to large-scale AI-ready architectures, demonstrates Modular Data Centers' commitment to evolving with the industry's changing needs. As the data center industry continues to evolve rapidly, companies like Modular Data Centers are at the forefront of driving innovation and transformation. The discussion with Marcos Paraíso sheds light on the company's vision for revolutionizing data center construction and meeting the demands of a dynamic market. With a focus on flexibility, speed to market, and strategic partnerships, Modular Data Centers is poised to make a significant impact in the industry in the coming years. Stay tuned for more updates on the latest trends and developments shaping the future of data centers.
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Nov 19, 2024 • 23min

From Retail Store to Carrier Hotel: The 165 Halsey Street Story

Nestled in bustling Newark, New Jersey, lies 165 Halsey Street, a towering testament to evolution and innovation. What was once a Macy's department store has been masterfully reimagined into an interconnected carrier hotel and colocation data center. This transformation didn't happen overnight, but through successive waves of planning, development, and strategic investments. Let's take a closer look at the unique history, striking design, and robust infrastructure that distinguishes this facility from others in the data center realm. The Fascinating Transformation of 165 Halsey Street From the moment 165 Halsey Street was purchased as an empty structure in the 90s, its destiny to become a major data center was set. Stepping up to the plate, it's now a sprawling facility with over a million square feet . It accommodates 450,000 square feet of owner-operated Colo facilities, boasting a total capacity of 25 to 30MW, and with an ambitious blueprint for expansion up to 80MW. Riding the Wave of the Future - The Robust Infrastructure of 165 Halsey Street The building's infrastructure goes above and beyond to ensure it's prepared for whatever the future brings. The 14-story structure is equipped with dedicated data center floors and a power capacity teetering around 80MW, ready for any intensity of demand. Massive investments in a 4000-ton chiller evaporative cooling plant and a 15MW upgradable generator plant secure its ability to scale and adapt to emerging technologies and their specific cooling needs. Strategic Location and Connectivity - The Geographical Advantage of 165 Halsey Street Strategically located at the heart of the New York metropolitan area, 165 Halsey Street offers connectivity and accessibility. Newark's proximity to major financial and commercial hubs makes it an ideal site for businesses requiring low-latency connections and robust internet infrastructure. The facility boasts an extensive fiber network with access to over 60 independent carriers, providing seamless interconnectivity options that cater to diverse business needs. This advantageous positioning not only enhances 165 Halsey Street's appeal to enterprises seeking reliable data solutions but also reinforces its status as a critical node in global digital communications networks. As 165 Halsey Street relentlessly evolves to keep pace with an ever-changing market, its commitment to customer service, infrastructure investment, and flexibility remains unwavering. This commitment cements its reputation as a pioneering data center and carrier hotel in the region.
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Nov 5, 2024 • 26min

Power Dynamics and Infrastructure Challenges in Data Centers

In a technology-driven world, the data center industry continues to thrive and evolve. Recently, Atul Roy, CEO of Hudson IX & Head of Telecoms Infrastructure at Cordiant, and Ed Socia, North America Insight Director at datacenterHawk, joined forces for a comprehensive discussion about this thriving industry. Their conversation traversed topics including the unique history of 60 Hudson, the evolution of data center requirements, the challenges of power access, and the intriguing concept of edge computing. An Odyssey Through Time: The History of 60 Hudson Atul Roy gave us a glimpse into the past as he narrated the intriguing history of 60 Hudson. Originally a Western Union building from the 1920s, 60 Hudson has morphed into one of the most connected carrier hotels in the U.S., boasting over 300 carriers. This phenomenon, dubbed the "snowball effect," has rocketed 60 Hudson into the limelight as a key interconnection hub within the data center industry. Shifting Sands: The Evolution of Data Center Requirements Our conversation then turned towards the changing dynamics of data center requirements, focusing particularly on the increasing rack densities. Roy shed light on this shift from lower to higher densities, stating that new data halls are now being designed to handle 40 to 50 kW per rack. He underscored the importance of balancing efficiency and customer experience while satisfying these burgeoning customer demands - a crucial priority for Hudson IX. Power Play: Access and Infrastructure Challenges A key part of the conversation revolved around the persistent challenge of power access in the data center industry. Roy delves into the power constraints faced in regions like Northern Virginia and Santa Clara and stresses the importance of careful asset sourcing to mitigate power-related issues. The duo also inspected how power dynamics impact data center operations and discussed the urgent need for robust power infrastructure. As we draw the curtains on this comprehensive chat with Roy and Socia, it's clear that significant evolution awaits the data center industry. The intricate interplay between data centers, fiber, and towers will continue to mold the industry's landscape, focusing on meeting evolving customer requirements and managing infrastructure challenges. This enriching discussion has illuminated the complexities and opportunities that await in the expansive world of the data center ecosystem.

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