The Kelly Roach Show

Kelly Roach
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Jul 8, 2019 • 16min

USR 480: Sharing Your Story For Connection And Differentiation

Each one of us as a unique story to tell and in a world where it seems like almost everyone has an online business, that story is what is going to set you apart from the rest. Saturation is at an all-time high right now which means it is more important than ever to figure out how you are going to differentiate yourself from the rest.    In today's episode, I'm breaking down how you can use your story to create connections and differentiation in your business. What makes this strategy so powerful is that it creates connection and vulnerability with your audience. We need to ask ourselves how do we keep constantly differentiating ourselves and making a connection without oversharing.    In this specific episode, I am talking about the three layers of differentiation. I am going to walk you through how you can narrow down your story and use it to connect with your audience. It's going to help you discover the pillars in your brand and how you can use those pillars to make a stake in the ground.    Your story is going to help you elevate your brand and your business to show people you are THE MENTOR AND LEADER in your space.   For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/   Website: https://kellyroachcoaching.com   Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial    Twitter: https://twitter.com/kellyroachlive
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Jul 1, 2019 • 20min

USR 479: Earning The Attention Of Your Target Market

Millions of followers on Instagram does not equal money in the bank.    I come across so many business owners that are intimidated when they see other people in their space with millions of followers and they only have maybe two thousand. The truth is that most of those people aren’t making money from those followers.    I know business owners who only have a couple of thousand followers and making multiple six figures online. They are doing the work, showing up, and getting results.    In today's episode, I'm going to be breaking down the three things you need to be doing online to get yourself in the game and earning the attention of your target market.    It’s more than just bringing millions of people to your page but understanding what is going to make them stay there: the stickiness factor. Every few months I scroll through my social media accounts and think ‘Would I follow this account if I saw it for the first time?’   You need to be so aware of what other people are needing and creating content from that. So this week I challenge you to do an audit of your social media. See how consistent you are: what are you posting and are you presenting your brand at the level of people you want to attract?   Post your audits in the Tribe of Unstoppables Facebook group! I can’t wait to see what results you get!     For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/   Website: https://kellyroachcoaching.com   Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial    Twitter: https://twitter.com/kellyroachlive
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Jun 24, 2019 • 18min

USR 478: Focus On The WIN

Focus on the WIN.   What do I mean by that? I’m not talking about your personal win but shifting your focus on your prospect’s win. It’s gotten far too hard and complicated for businesses to grow online. Businesses are shutting down left and right because prospects are confused.   Everyone is focusing on the followers, showing up online and pumping out SO MUCH CONTENT they aren’t bringing it full circle. They aren’t focusing on getting their prospects their W.I.N.   In today’s episode, I am breaking down what a W.I.N looks like and how you can start shining the spotlight on your prospects. This episode is also going to pull the curtain back on the Live Launch Method.   I created this method to bring back the human connection to launches and to put the spotlight on THEM and giving them a WIN before they even swipe a card.   Focusing on the W.I.N will make you stand out in whatever niche you are in. Head to the Tribe of Unstoppables to get in on the next Profit Lab where I will be breaking down the Live Launch Method and creating an experience where your prospect is achieving their win!   For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/   Website: https://kellyroachcoaching.com   Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial    Twitter: https://twitter.com/kellyroachlive
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Jun 17, 2019 • 21min

USR 477: Do Less Earn More

To have a seven-figure business you don’t need to be working 40 hours a week.   I want to take you back to year TWO of my coaching business. I was still working my corporate job and my coaching business was still a side hustle, and I was in a coaching group to help me learn the growth strategies I needed.   My mindset initially was that because I was working fewer hours, I was automatically going to have less success than everyone else in my group.   Every week when we would get on our coaching call, I noticed I was having more success than the CEOs who were full time.   Turns out, success has nothing to do with the number of hours you work. What matters is HOW you use those hours.   We all want to enjoy the entrepreneur lifestyle but most of us spend so much time doing things in our business that aren’t profit-producing activities. As the CEO in your business, you need to only be spending time on the things that HAVE to get done by you. Everything else can be delegated to someone on your team.   In today’s episode, I am breaking down the only three areas you need to be spending your time so you can truly live a freedom-based life as a CEO.   By the way - in my newest book, Bigger Than You, I walk you through step by step how to hire the right people for your team but then how to scale your team so you don’t have to work 40 hours per week. I have two companies right now and neither one of them gets a full 40 hours from me but both have seen substantial growth over the last year.   Step into the role as CEO with this episode, and head over to the Tribe of Unstoppables to continue this conversation with us!   For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/   Website: https://kellyroachcoaching.com   Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial    Twitter: https://twitter.com/kellyroachlive
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Jun 13, 2019 • 29min

USR 476: Instagram Conversations with Amanda Frances

Ever wonder what 7 Figure CEOs talk about when they hop on a call together?   Today’s guest episode is a little different. Instead of bringing you an interview where I sit down and ask someone a bunch of questions, we are releasing a conversation. Self made millionaire, digital course creator, Instagram expert and Forbes contributor Amanda Frances and I sat down to have a conversation about what was working in each of our businesses.   We hit the record button and just let the conversation flow! One of the things that came up constantly was having fun and enjoying the work that you do so you can live at your highest potential.   You are the master of your life. Enjoy the ride because in reality there is no perfect strategy or system. Sometimes we make it up as we go. Amanda is going over what it working for her on Instagram, how she uses IG stories to get people into her programs but also how she is building her community on Instagram.   This is a conversation you need to be listening to! Pull back the curtain on both our companies in this week's guest episode!   For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/   Website: https://kellyroachcoaching.com   Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial    Twitter: https://twitter.com/kellyroachlive
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Jun 10, 2019 • 20min

USR 475: How To Trigger Massive Money Breakthroughs

Having the right money mindset takes more than just strategy.   In today's episode of Unstoppable Success Radio, you’ll learn how to trigger money breakthroughs in your business. Before we dive deep into the strategy, I want to take some time to talk about the mindset behind these breakthroughs.   Mindset ALWAYS comes before mechanics. Before you can even start putting your plan in place, you need to be in the right mindset to achieve your goals. It's as simple as waking up and having gratitude. By focusing your energy on gratitude and abundance, you will achieve those results.   Be grateful for what you have but don't feel guilty for wanting more. We need to 10x our goals, think bigger, and put ourselves in the shoes of those making billions of dollars. Why? When you plant the seed in your mind and expose yourself to dreams you didn't think were possible, you achieve it.   This episode is going not not only put you in the right mindset to achieve more money breakthroughs but give you strategies and the tools you need to get there. Put everything together from this episode, and you will achieve money breakthroughs in DAYS.   If you are still struggling to create the vehicle that will drive more money into your business, join my private Facebook Group, The Tribe of Unstoppables! You can take part in one of our Live Launch Labs. The method will help you accelerate your goals using our signature launch method!   For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/   Website: https://kellyroachcoaching.com   Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial    Twitter: https://twitter.com/kellyroachlive
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Jun 3, 2019 • 19min

USR 473: How To Break Out Of A Content Creation Rut

In today's episode, I am breaking down three reasons why you could be in a content rut and how you can get back on track. I'm sure you've heard or seen episodes like this before on other podcasts or even on this show. However, this episode is different.   One of the main reasons we get blocked creating content is we forget what we are here to do — and what our higher power is. Content is the nurturing process in your marketing. Most people are consuming your content for YEARS before they decide to make a purchase.   Content creation is the process of serving in its highest form. Use this episode to get back to your center. We get so caught up in the day to day tasks, and creating content is not always high on the list of importance. The reason you are creating content is for your higher purpose.   This episode is going to get you thinking about your why and how it connects to daily content creation. Make sure you share WHY you like this episode in our Private Facebook group, The Tribe Of Unstoppables!   Tag us on Instagram too! @kellyroachofficial   For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/   Website: https://kellyroachcoaching.com   Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial    Twitter: https://twitter.com/kellyroachlive
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May 27, 2019 • 14min

USR 472: Reinvent Yourself

Embrace your transformation.   That is the theme of today's episode. The world of business is changing every single day. There are new ways to generate leads, new social media platforms to leverage, and new ways to bring content to your audience. The world has turned upside down, and it's only going to continue to change at a faster rate.   Traditional business is no more. The way things were done even just a year ago is over. So what do you do? Embrace it!   In today's episode, I'm sharing three ways you can embrace the reinvention of your business and mindset. It's time to start mastering the art of pivoting in your industry. It needs to become a skill that you use every single day.   I want to put this idea in front of you this week because some of us are still scared. Business owners aren't confident they can change the way they do business and still be successful. I'm here to tell you that it might be hard or scary, but pivoting is NECESSARY to have success in this marketplace.   Don't wait to pivot until you have to. Look for opportunities that you can embrace and use to reinvent the way you do business. This episode will change your mindset and help you see the bigger picture!   For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/   Website: https://kellyroachcoaching.com   Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial    Twitter: https://twitter.com/kellyroachlive
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May 23, 2019 • 23min

USR 471: Identifying Profit Leaks with Thor Conklin

Want to increase your profits this year?   As entrepreneurs and business owners, we have to be money-driven. Money is what keeps the business going. However, as much as we like to MAKE money, we need to be more aware of the ways we can SAVE money.   In this episode of Unstoppable Success Radio, I'm talking to Thor Conklin. Thor is a CEO, Profitability Consultant, Keynote Speaker and entrepreneur with over 19 years of experience helping clients around the world with combined revenue of $12.7 billion dollars.   Today Thor is breaking down four ways you can plug common profit leaks you might be experiencing in your business.   One of the things Thor talks about at the beginning of the episode is the difference between what your business is making and what you take home as an entrepreneur. Just because you make a million dollars this year, doesn't mean you are taking home the same amount. There are expenses, employees, projects, and the list goes on.   Thor stresses to get these profit leaks fixed so you can not only save money but bring home more money at the end of the day! This episode is FULL of fantastic content, and I can't wait for you to start taking action!   If you want to get in touch with Thor and ask him your questions shoot him an email at thor@thorconklin.com!   For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/   Website: https://kellyroachcoaching.com   Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial    Twitter: https://twitter.com/kellyroachlive
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May 20, 2019 • 21min

USR 470: Claiming Your Destiny

We have been talking a lot about strategy lately, so today I'm mixing it up! In today's episode, we are focusing on the heart, energy, and the emotion behind claiming your destiny. The truth is that we can talk about strategy all day long. If you don't have the mindset or the drive behind it, you will not accomplish even 1% of your dreams.   Today I'm discussing five things to click back into place and put into overdrive for your mindset. It's going to help you match the strategy and the action you are taking with the mindset that will make your destiny a reality.   No matter the destination you wish to have for your life, remember that the outcome you have your heart set on was there for a reason. You were meant to achieve it.   When we let outside opinions or fear get to us, we have two choices: push our dreams down, or push forward.   Doing something that isn't in alignment with our HIGHEST potential is never going to bring total fulfillment. Happiness is progress.   With these five principles, you will get clarity on what your highest potential looks like and discover your destiny!   Make sure you hit subscribe and leave a review about this episode. I want to know how you are going to claim your future and what you look to accomplish on this journey!   For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/   Website: https://kellyroachcoaching.com   Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial    Twitter: https://twitter.com/kellyroachlive

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