Tech, Innovation & Society - The Creative Process: Technology, AI, Software, Future, Economy, Science, Engineering & Robotics Interviews

“Humanity needs to do three things if it wants to continue to flourish, and it will. The three things that humanity needs to do are decarbonize the global economy, drawdown, capture, harvest much of that heat-trapping pollution that we've already pumped into the atmosphere over the past hundred years because as long as it's up in our atmosphere, we're going to have continued warming. And the third thing that humanity needs to do is become more resilient to the impacts of climate change, which unfortunately will continue for the next several generations at least, even as we succeed in decarbonizing the global economy and harvesting that heat-trapping pollution from the atmosphere.So these are the three things that have to happen. These three things will happen. The open question is how rapidly will they happen? Any business that can play a vital role in making any one or two or all three of those things happen, those are businesses that are going to flourish going forward. And any business that's sitting on the side and not contributing to one of those three areas, I really think they will become increasingly irrelevant, if not completely antiquated and increasingly understood to be harmful.”Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Communication in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world’s 10 most influential scientists working on climate change.https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org

Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Communication in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world’s 10 most influential scientists working on climate change.“Humanity needs to do three things if it wants to continue to flourish, and it will. The three things that humanity needs to do are decarbonize the global economy, drawdown, capture, harvest much of that heat-trapping pollution that we've already pumped into the atmosphere over the past hundred years because as long as it's up in our atmosphere, we're going to have continued warming. And the third thing that humanity needs to do is become more resilient to the impacts of climate change, which unfortunately will continue for the next several generations at least, even as we succeed in decarbonizing the global economy and harvesting that heat-trapping pollution from the atmosphere.So these are the three things that have to happen. These three things will happen. The open question is how rapidly will they happen? Any business that can play a vital role in making any one or two or all three of those things happen, those are businesses that are going to flourish going forward. And any business that's sitting on the side and not contributing to one of those three areas, I really think they will become increasingly irrelevant, if not completely antiquated and increasingly understood to be harmful.”https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org

"I'm an educator, and I'm interested in educating people about what dinosaurs were really like. One of the ways to do that is through working on exhibits for museums, working with some of these other companies  that make things like exhibits, working with them to try to update their ideas of what dinosaurs were like. Modern exhibits oftentimes have a lot of VR in them and a lot of computer graphics and things like that.So we have to work together with companies that are interested or are doing that sort of thing.  We started working early on with Microsoft to make these virtual dinosaurs that you could put on a VR mask and see these dinosaurs. We also made a little VR game that kids could play and dig up dinosaurs. We're just trying to figure out ways to go beyond what we can do at universities and see if we can figure out ways of just sharing all this new information."Jack Horner is a severely dyslexic, dinosaur paleontologist. He attended the University of Montana for 14 semesters without receiving a degree. He has since received two honorary doctorates of science and a plethora of awards including a MacArthur Fellowship. Jack was Curator and Regent’s Professor of Paleontology at Montana State University in Bozeman, Montana for 34 years. He has more than 300 publications. He was the technical advisor for all of the Jurassic Park/ Jurassic World movies. At Chapman University where he now teaches, Jack encourages his honors students and dyslexic mentorees to challenge their preconceived ideas.https://jackhornersdinosaurs.comHorner Science Groupwww.creativeprocess.infowww.oneplanetpodcast.org

Jack Horner is a severely dyslexic, dinosaur paleontologist. He attended the University of Montana for 14 semesters without receiving a degree. He has since received two honorary doctorates of science and a plethora of awards including a MacArthur Fellowship. Jack was Curator and Regent’s Professor of Paleontology at Montana State University in Bozeman, Montana for 34 years. He has more than 300 publications. He was the technical advisor for all of the Jurassic Park/ Jurassic World movies. At Chapman University where he now teaches, Jack encourages his honors students and dyslexic mentorees to challenge their preconceived ideas."I'm an educator, and I'm interested in educating people about what dinosaurs were really like. One of the ways to do that is through working on exhibits for museums, working with some of these other companies  that make things like exhibits, working with them to try to update their ideas of what dinosaurs were like. Modern exhibits oftentimes have a lot of VR in them and a lot of computer graphics and things like that.So we have to work together with companies that are interested or are doing that sort of thing.  We started working early on with Microsoft to make these virtual dinosaurs that you could put on a VR mask and see these dinosaurs. We also made a little VR game that kids could play and dig up dinosaurs. We're just trying to figure out ways to go beyond what we can do at universities and see if we can figure out ways of just sharing all this new information."https://jackhornersdinosaurs.comHorner Science Groupwww.creativeprocess.infowww.oneplanetpodcast.org

"It's one of our more popular experiences at the GRAMMY Museum. We have something called Mono to Immersive, which actually takes a Bruno Mars and Cardi B performance at the GRAMMY Awards, and we put guests/listeners into a room, and they watch this performance. And we had Grammy-winning engineers mix these performances. What would that Bruno Mars and Cardi B performance sound like if it were mono sound - so records, wax cylinder? Think about that. And then what about on cassette? And then what about on MP3? And then now on streaming? And then what we call immersive, which is surround sound? So we really try to walk visitors through the history of recorded sound and how much technology has changed, not just the recording process, but the listening experience as well."The GRAMMY Museum believes that music is a gateway to learning. Their mission is to explore and celebrate the enduring legacies of the creative process behind all forms of music through immersive and interactive exhibits and essential music education programs. Michael Sticka serves as President/CEO. He’s responsible for the creation of the Museum's growth and sustainability as an independent nonprofit arts organization, overseeing the Museum Foundation™’s national programming, including GRAMMY In The Schools®, grants for music research and preservation and national affiliates. Their many projects include the multimillion-dollar renovation of the Museum in downtown Los Angeles, building the only gallery dedicated to Latin music in California; GRAMMY Museum at Home, a collection of virtual exhibits, artist programs and educational content available free to educators and music lovers worldwide; and their official streaming service COLLECTION:live™. An advocate for accessibility, the GRAMMY Museum became the only museum named as a Certified Autism Center™ in California. Prior to joining the Academy, Sticka consulted for nonprofit organizations and co-founded the Zoot Theatre Company in Dayton, Ohio.Grammymuseum.orgIG, FB, TW: @grammymuseumwww.creativeprocess.infowww.oneplanetpodcast.org

The GRAMMY Museum believes that music is a gateway to learning. Their mission is to explore and celebrate the enduring legacies of the creative process behind all forms of music through immersive and interactive exhibits and essential music education programs. Michael Sticka serves as President/CEO. He’s responsible for the creation of the Museum's growth and sustainability as an independent nonprofit arts organization, overseeing the Museum Foundation™’s national programming, including GRAMMY In The Schools®, grants for music research and preservation and national affiliates. Their many projects include the multimillion-dollar renovation of the Museum in downtown Los Angeles, building the only gallery dedicated to Latin music in California; GRAMMY Museum at Home, a collection of virtual exhibits, artist programs and educational content available free to educators and music lovers worldwide; and their official streaming service COLLECTION:live™. An advocate for accessibility, the GRAMMY Museum became the only museum named as a Certified Autism Center™ in California. Prior to joining the Academy, Sticka consulted for nonprofit organizations and co-founded the Zoot Theatre Company in Dayton, Ohio."It's one of our more popular experiences at the GRAMMY Museum. We have something called Mono to Immersive, which actually takes a Bruno Mars and Cardi B performance at the GRAMMY Awards, and we put guests/listeners into a room, and they watch this performance. And we had Grammy-winning engineers mix these performances. What would that Bruno Mars and Cardi B performance sound like if it were mono sound - so records, wax cylinder? Think about that. And then what about on cassette? And then what about on MP3? And then now on streaming? And then what we call immersive, which is surround sound? So we really try to walk visitors through the history of recorded sound and how much technology has changed, not just the recording process, but the listening experience as well."Grammymuseum.orgIG, FB, TW: @grammymuseumwww.creativeprocess.infowww.oneplanetpodcast.org

"Cities are certainly a great place to start because the way that we do them - you can see it if you go up in an airplane and look down - you can see that they're built against nature. You can see it in the color of the city. It's interesting. We reflect it in our maps. Cities are gray, and the rest of the world is green. We build them against the natural world, and the way that we do it - concrete - is one of the worst environmental materials we could use, and we have no intention, at the moment, of changing that.And we're going to add roughly two more billion people, almost all of whom will live in cities. The scale of that problem is absolutely staggering, and we intend to put them in buildings. No one I've found is willing to say, No, actually you've got to stay outside. No, we're going to put them in buildings. And we're going to build about half the world again to accommodate it. So all of that has to change, and the good news is that there's huge effort being made, huge innovation projects all over the world."Designer, author, educator and artist Bruce Mau is a brilliantly creative optimist whose love of thorny problems led him to create a methodology for life-centered design. Across thirty years of design innovation, he’s collaborated with global brands and companies, leading organizations, heads of state, renowned artists and fellow optimists. Mau became an international figure with the publication of his landmark S,M,L,XL, designed and co-authored with Rem Koolhaas, and his most recent books are Mau MC24: Bruce Mau’s 24 Principles for Designing Massive Change in Your Life and Work and, with co-author, Julio Ottino, dean of Northwestern University’s McCormick School of Engineering, The Nexus: Augmented Thinking for a Complex World – The New Convergence of Art, Technology, and Science. Mau is co-founder and CEO of Massive Change Network, a holistic design collective based in the Chicago area.www.massivechangenetwork.comwww.Brucemaustudio.comMau MC24The NexusImage Courtesy of Massive Change Networkwww.creativeprocess.infowww.oneplanetpodcast.org

Designer, author, educator and artist Bruce Mau is a brilliantly creative optimist whose love of thorny problems led him to create a methodology for life-centered design. Across thirty years of design innovation, he’s collaborated with global brands and companies, leading organizations, heads of state, renowned artists and fellow optimists. Mau became an international figure with the publication of his landmark S,M,L,XL, designed and co-authored with Rem Koolhaas, and his most recent books are Mau MC24: Bruce Mau’s 24 Principles for Designing Massive Change in Your Life and Work and, with co-author, Julio Ottino, dean of Northwestern University’s McCormick School of Engineering, The Nexus: Augmented Thinking for a Complex World – The New Convergence of Art, Technology, and Science. Mau is co-founder and CEO of Massive Change Network, a holistic design collective based in the Chicago area."Cities are certainly a great place to start because the way that we do them - you can see it if you go up in an airplane and look down - you can see that they're built against nature. You can see it in the color of the city. It's interesting. We reflect it in our maps. Cities are gray, and the rest of the world is green. We build them against the natural world, and the way that we do it - concrete - is one of the worst environmental materials we could use, and we have no intention, at the moment, of changing that.And we're going to add roughly two more billion people, almost all of whom will live in cities. The scale of that problem is absolutely staggering, and we intend to put them in buildings. No one I've found is willing to say, No, actually you've got to stay outside. No, we're going to put them in buildings. And we're going to build about half the world again to accommodate it. So all of that has to change, and the good news is that there's huge effort being made, huge innovation projects all over the world."www.massivechangenetwork.comwww.Brucemaustudio.comMau MC24The NexusImage Courtesy of Massive Change Networkwww.creativeprocess.infowww.oneplanetpodcast.org

"So the idea of the multiverse, as you all know, is a pretty big idea in physics right now. Many physicists are thinking about interpreting quantum theory in terms of the multiverse or many-worlds interpretation. Max Tegmark, for example, has the idea that there's what he calls a Level IV multiverse. He thinks that mathematics is fundamental. So the fundamental reality is just mathematics, and in some sense, Gödel's incompleteness theorem says that there's endless mathematics. There's no end to mathematical exploration. And so that's Tegmark's multiverse: whatever is mathematically possible is actual."Donald D. Hoffman is a Professor of Cognitive Sciences at the University of California, Irvine. He is the author of The case against reality: Why evolution hid the truth from our eyes. His research on perception, evolution, and consciousness received the Troland Award of the US National Academy of Sciences, the Distinguished Scientific Award for Early Career Contribution of the American Psychological Association, the Rustum Roy Award of the Chopra Foundation, and is the subject of his TED Talk, titled “Do we see reality as it is?”http://www.cogsci.uci.edu/~ddhoff/The Case Against Realitywww.creativeprocess.infowww.oneplanetpodcast.org

Donald D. Hoffman is a Professor of Cognitive Sciences at the University of California, Irvine. He is the author of The case against reality: Why evolution hid the truth from our eyes. His research on perception, evolution, and consciousness received the Troland Award of the US National Academy of Sciences, the Distinguished Scientific Award for Early Career Contribution of the American Psychological Association, the Rustum Roy Award of the Chopra Foundation, and is the subject of his TED Talk, titled “Do we see reality as it is?”"So the idea of the multiverse, as you all know, is a pretty big idea in physics right now. Many physicists are thinking about interpreting quantum theory in terms of the multiverse or many-worlds interpretation. Max Tegmark, for example, has the idea that there's what he calls a Level IV multiverse. He thinks that mathematics is fundamental. So the fundamental reality is just mathematics, and in some sense, Gödel's incompleteness theorem says that there's endless mathematics. There's no end to mathematical exploration. And so that's Tegmark's multiverse: whatever is mathematically possible is actual."http://www.cogsci.uci.edu/~ddhoff/The Case Against Realitywww.creativeprocess.infowww.oneplanetpodcast.org