Profit Answer Man: Scaling with Profit First & Beyond

Empowering Minorities: Profit First Strategies  Susanne Mariga is a highly accomplished CPA and Fractional CFO, specializing in high net worth tax strategies for 7 and 8 figure entrepreneurs. She is the CEO of The Mariga Group, a distinguished Goldman Sachs 10,000 Small Business participant. Susanne Mariga has gained recognition for her expertise through features in esteemed publications like the Houston Business Journal and MBE Magazine. Under the esteemed Profit First brand, Susanne Mariga collaborated with Mike Michalowicz to write the book "Profit First For Minority Business Enterprises," which received positive reviews from Kirkus and was chosen as an Editor's Pick by Publisher's Weekly. Additionally, she serves as the host of the Profit Talk Podcast.  With experience growing her own small business, Susanne combines industry knowledge and personal insights to help clients create customized, profit-first business plans. Prior to founding The Mariga Group, she honed her skills at prestigious firms like Arthur Andersen LLP and a Big 4 firm.  In this episode, you will learn the following:   Adjusting prices to keep up with inflation: It is essential for business owners to regularly review and adjust their prices to account for inflation. Having a flexible budget: A flexible budget that can adapt to economic shifts is vital. Being flexible and avoiding long-term commitments: Remaining flexible and avoiding long-term commitments can be advantageous in uncertain times.  Links:  https://susannemariga.com/ Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern:  https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.  

Systemize for Success: Building Profitable Processes  Paul Jackson is the CEO of Method, a cutting-edge CRM software tailored for QuickBooks users. Paul takes us on his entrepreneurial journey, beginning with his previous venture, QXpress, which catered to service businesses. He candidly discusses the unique challenges faced by small business owners in effectively managing tracking and billing, with a specific focus on trades and construction industries. Listen in as Paul emphasizes the transformative power of automation and how it can streamline operations, improve efficiency, and boost productivity. In this episode, you will learn the following: Finding critical-thinking-intensive jobs that are carried out by key employees reduces bottlenecks and boosts overall efficiency Implementing opportunities and deals in a CRM is a crucial step for business owners to track and plan for future success. Documenting processes, even without software adoption, ensures consistency, efficiency, and scalability in operations. Links: Getting started with workflow automation checklist  method.me/workflow-checklist   https://twitter.com/PaulAlexJackson  https://www.linkedin.com/company/method-integration/ https://method.me   Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern:  https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.

The Audacious Unheard-of Ways Roy Osing took a Startup to A BILLION IN SALES Roy Osing is an accomplished individual who has achieved remarkable success as an author, entrepreneur, and executive leader. With over 40 years of experience in various business roles, including president and CMO, Roy has a proven track record of taking startups to unprecedented levels of success. During his tenure as President of a prominent data and internet company, Roy's bold and unconventional leadership strategies propelled the company from its early stages to an impressive $1 billion in annual sales. His unique approaches, which he refers to as "Audacious Unheard-of Ways," have set him apart as the sole authority on achieving high performance in businesses and successful careers.   Aside from his executive roles, Roy is also an influential blogger, content marketer, and mentor to aspiring professionals. His practical business advice has been compiled into a series of straightforward books, with his seventh publication titled "BE DiFFERENT or be dead: The Audacious Unheard-of Ways I Took a Startup to A BILLION IN SALES." In this episode, you will learn the following:   Absorb the importance of gaining a unique edge in small businesses to stay ahead in the rat race. Appreciate the beauty of integrating emotional intelligence and fervor in recruiting the right fits for your business. Comprehend the powerful alliance between personal triumphs and business aspirations for a victorious journey.  Realtize the strategic need for clarity in business, steering your venture towards its desired destination. Explore the intriguing concept of how pain can propel impactful differentiation strategies. Links: https://www.bedifferentorbedead.com/   Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://www.eventbrite.com/e/profit-first-monthly-qa-call-tickets-650137146707 Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.  

Profit First for Non Profits Michael Miro, the founder and principal operator of Shorepath Consulting, is a seasoned consultant with expertise in strategic planning, board development, and creative problem-solving. He has a passion for helping nonprofits, associations, and businesses tackle their challenges through innovative solutions. With a background in the nonprofit and local government sectors, as well as experience with startups and small businesses, Michael brings a diverse perspective to his work. He excels in building strong relationships with clients, actively listening, and providing strategic oversight to align with their visions.    Michael's consulting engagements span various industries, and he holds a master's degree in the Social Sciences and a certificate in Nonprofit Management. Additionally, he serves as board president for two organizations and has contributed to local committees focused on housing and community development. In this episode, you will learn the following: Balancing Programmatic Work and Organizational Development. It is crucial for nonprofits to stay focused on their goals and resist the temptation of pursuing funding opportunities that don't align with their mission. Strategic Spending and Financial Reserves. It is important to consider the cost of fundraising and allocate funds appropriately. Building Relationships with Donors: Nonprofits should prioritize effectively communicating their accomplishments, ongoing work, and future vision to inspire donors. Investing and Taking Calculated Risks. Taking strategic risks can lead to remarkable achievements and advancements for nonprofits. Links: www.shorepathconsulting.com Twitter: @ShorepathGrp   Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://www.eventbrite.com/e/profit-first-monthly-qa-call-tickets-650137146707 Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.  

Communication Mastery: Unlocking a Profitable Business  Larry Wilson, a renowned performer, writer, and recipient of the 2017 Comedy Magician of the Year award, joins us today to discuss the role of communication in business. Larry's career as a comedy magician showcased to him the magic and power of effective communication. He has taken his years of showbiz experience and harnessed it into a dynamic training system known as the Wilson Method - a technique that promises to make communication a lot easier and more effective for you. Larry is equipped with a unique perspective and an unconventional background that has made him a priceless source of wisdom to modern-day entrepreneurs. Larry, a highly accomplished entertainer, has received an Emmy nomination for his outstanding performances. In addition to being a producer and writer, he was honored as the 2017 Comedy Magician of the Year. Drawing from his experiences working alongside renowned and prosperous Hollywood stars, he has ingeniously distilled their communication techniques into an influential training system known as The Wilson Method. In this episode, you will learn the following: Realize the power of active listening to transform your communication game in business. Unwrap the potential of modern technology to create unique and compelling content that resonates with your audience. Understand the art of being resourceful in your business pursuits and see its positive implications on your profitability. Links: https://thewilsonmethod.com/   Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://www.eventbrite.com/e/profit-first-monthly-qa-call-tickets-650137146707 Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.  

Building Legacy: The Art of Crafting a Profitable Family Business In this episode, we have Tom Hubler, a celebrated authority in the world of family businesses. Starting his professional journey as a family counselor, leveraged his insights to delve deeper into the world of organizational development. Tom Hubler is a highly experienced professional who has been addressing family-owned businesses in the US since 1980. Over the years, he has provided counseling to over 500 private family businesses and has inspired numerous family business leaders through his speaking engagements.    As the owner of Hubler for Business Families, Tom has demonstrated a deep commitment to helping families of wealth and family-owned businesses thrive. He shares his insights and strategies for navigating the unique challenges faced by family businesses in his book, "The Soul of Family Business." In this episode, you will learn the following: Realize the importance of thorough planning in ensuring the sustainability of your family business. Master conflict management and effective communication essentials to bring harmony within your family enterprise. Find out how nurturing purpose and promoting individual paths can contribute to your family business's growth. Get a glimpse into how to thoughtfully integrate your children into the family enterprise, respecting their choices and providing adequate support. Identify the steps towards effective succession planning and ownership transfer in a family business landscape. Links For Tom Hubler: https://tomhubler.com   Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://www.eventbrite.com/e/profit-first-monthly-qa-call-tickets-650137146707 Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.  

In this episode, we had the pleasure of speaking with Steven Pemberton, the owner of Hollow Co, a virtual event services company. Steven shared with us his inspiring journey of how his business skyrocketed during the COVID-19 pandemic. Initially running an ecommerce business, he noticed a growing demand for virtual events and seized the opportunity to shift his focus. This episode dives into Steven's success story and how he capitalized on the need for infrastructure and support for virtual events. In this episode, you will learn the following: Analyzing Business Analytics: The significance of thoroughly analyzing business analytics, even the smallest numbers, to propel your business forward. Niche Down and Identify Ideal Clients: Understanding your target audience allows you to serve them at the highest level and optimize your marketing efforts accordingly.   Addressing Client Pain Points: Rather than solely focusing on promoting the features and benefits of your product or service, it is crucial to address your clients' pain points.   Targeted Advertising Platforms: Different advertising platforms can be effective for lead generation, depending on your ideal client. Connect with Steven Permberton:    Linkedin: https://www.linkedin.com/in/steven-pemberton-a221a11b1 Website : https://www.stevenpemberton.com/ Website (Hollow Co.): https://www.hollowco.com/challenge-builders Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://www.eventbrite.com/e/profit-first-monthly-qa-call-tickets-650137146707 Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.

From Zero to $100 million with Gary Garth We have an incredible guest joining us today, Gary Garth, the founder and CEO of elev8.io, Great Dane Ventures and the Accelerator Platform IO. Gary is a sales and digital marketing expert, with a wealth of experience in helping startups go to market, scale, and become profitable. He emphasizes that even the greatest products can fail if they run out of cash. Gary believes that founders should be their own chief sales officers and prioritize sales to ensure the success of their businesses. He highlights the need to know who you're working with when hiring a marketing agency and the importance of clear communication and credentials. In this episode, you will learn the following: The importance of cash flow and sales in business success. Even the greatest products can fail if they run out of cash. The significance of strategic marketing and understanding your ideal customer profile. The need for businesses to have a strong understanding of their sales funnel and key metrics, such as conversion rates and return on investment. Encouraging entrepreneurs to seek expertise and support to navigate the complexities of scaling. Connect with Gary Garth: Gary Garth on Linkedin garygarth.com https://elev8.io/  The Zero to 100 Million Sales Blueprint Goals, Grit & Greatness™ Planner  🎉 Apply the coupon 'profitanswer' to get discounted the price from $30 to zero when you buy Gary Garth’s book 🎉 https://garygarth.com/product/zero-to-100-million-sales-blueprint/   Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://www.eventbrite.com/e/profit-first-monthly-qa-call-tickets-650137146707 Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.

In today's episode, we had the opportunity to sit down with serial entrepreneur, Stephen Halasnik. With seven successful companies under his belt, Stephen has developed a knack for creating profitable businesses in his decades-long entrepreneurial journey. Two of his ventures have even skyrocketed to the prestigious Inc. 500 list of America's fastest-growing companies. His impeccable skills in lead generation and marketing. As small business owners navigate the complexities of finances and marketing, Stephen's wealth of knowledge proves to be a valuable resource for achieving increased revenue and informed decision-making.  In this episode, you will learn the following:   Gain valuable insights into the proven approaches that supercharge your business growth and success.  Appreciate the pivotal role of marketing in obtaining the elusive leads that enhance your bottom line.  Discern the importance of interpreting and scrutinizing essential business figures for cultivating progress.  Embrace the power of emphasizing your assets and letting go of constraints for optimized results.  Ascertain the key to cultivating synergistic alliances that amplify sales and marketing effectiveness.  Connect with Stephen Halasnik: fscreditline.com financingsolutionnow.com   Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://www.eventbrite.com/e/profit-first-monthly-qa-call-tickets-650137146707 Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.  

In this episode of Profit Answer Man, we dive into the world of influencer marketing with our guest, Sarah Saffari. Sarah is an entrepreneur and business leader who runs a boutique marketing agency specializing in strategy, influencer marketing, brand partnerships, and content creation across channels. With her extensive experience working with diverse organizations, she helps businesses build cohesive marketing strategies to enhance their visibility and brand presence. Join us as Sarah shares valuable insights and strategies to leverage the power of influencer marketing for your business.  In this episode, you will learn the following: ●        Understanding the Power of Influencer Marketing: Sarah explains the fundamentals of influencer marketing and why it has become a game-changer for businesses in today's digital landscape. She discusses how influencer collaborations can help amplify brand reach, establish credibility, and drive conversions.   ●        Navigating the Influencer Landscape: With the abundance of influencers across various platforms, it can be overwhelming for businesses to choose the right ones to collaborate with. Sarah provides practical tips and strategies for identifying and vetting influencers, ensuring that their values align with your brand and target audience.   ●        Crafting Effective Influencer Campaigns: Building successful influencer campaigns requires careful planning and execution. Sarah shares her expert advice on designing compelling campaigns that resonate with the influencer's audience while aligning with your brand goals. She emphasizes the importance of authenticity, storytelling, and measuring campaign performance for optimal results.  Links: Website: www.suiteinnovators.com. Linkedin: https://www.linkedin.com/in/sarah-saffari-890360165/ Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://www.eventbrite.com/e/profit-first-monthly-qa-call-tickets-650137146707 Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.