

Profit Answer Man: Scaling with Profit First & Beyond
Rocky Lalvani
Hi, I'm the Profit Answer Man!
The Profit Answer Man podcast is a weekly show hosted by Rocky Lalvani, a business coach and Certified Profit First Professional. In each episode, Rocky shares his expertise on how to scale profit and cash flow for 7-8 figure businesses.
Episode 1 is the why, 2 - is Mike Michalowicz, and 3-13 are Rocky's take on each chapter in the book.
The Profit Answer Man podcast is designed for small business owners, entrepreneurs, and anyone else looking to improve their financial management skills. Rocky covers a wide range of topics, including how to prioritize profit, manage cash flow, and grow your business.
One of the things that sets the Profit Answer Man podcast apart is Rocky's engaging and entertaining style. He uses anecdotes, humor, and relatable examples to make the concepts he's discussing easy to understand and apply.
If you're a small business owner looking for practical advice on how to improve your financial management and increase profitability, the Profit Answer Man podcast is definitely worth a listen. Whether you're just starting out or have been in business for a while, you'll find plenty of valuable insights and tips that can help you take your business to the next level.
Sign up to be notified when the next cohort of the Profit First Experience Course is available! http://bit.do/profitblueprint
More about making profitability simple: http://profitcomesfirst.com/
Profit Answer Man Facebook group: https://www.facebook.com/groups/496018144624882/
My podcast about living a richer more meaningful life: http://richersoul.com/
Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.
The Profit Answer Man podcast is a weekly show hosted by Rocky Lalvani, a business coach and Certified Profit First Professional. In each episode, Rocky shares his expertise on how to scale profit and cash flow for 7-8 figure businesses.
Episode 1 is the why, 2 - is Mike Michalowicz, and 3-13 are Rocky's take on each chapter in the book.
The Profit Answer Man podcast is designed for small business owners, entrepreneurs, and anyone else looking to improve their financial management skills. Rocky covers a wide range of topics, including how to prioritize profit, manage cash flow, and grow your business.
One of the things that sets the Profit Answer Man podcast apart is Rocky's engaging and entertaining style. He uses anecdotes, humor, and relatable examples to make the concepts he's discussing easy to understand and apply.
If you're a small business owner looking for practical advice on how to improve your financial management and increase profitability, the Profit Answer Man podcast is definitely worth a listen. Whether you're just starting out or have been in business for a while, you'll find plenty of valuable insights and tips that can help you take your business to the next level.
Sign up to be notified when the next cohort of the Profit First Experience Course is available! http://bit.do/profitblueprint
More about making profitability simple: http://profitcomesfirst.com/
Profit Answer Man Facebook group: https://www.facebook.com/groups/496018144624882/
My podcast about living a richer more meaningful life: http://richersoul.com/
Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.
Episodes
Mentioned books

Dec 19, 2023 • 42min
Ep 194 How to Scale Your Business with Strategic Financial Leadership with Jody Grunden
How to Scale Your Business with Strategic Financial Leadership Discover the secrets to improving cash flow and making informed financial decisions in your business with Jody Grunden. Jo is an accounting visionary with over 20 years of experience. He has helped pioneer innovative changes within the industry, including the introduction of the first subscription-based billing method employed by an accounting firm. He is the author of two books, Digital Dollars and Cents and Building the Virtual CFO Firm in the Cloud. Together with his partner Adam Hale, Jody co-founded Summit CPA Group in 2002. It was the first fully distributed accounting firm in the country. In 2020, Summit merged with Anders CPAs + Advisors, and is now recognized as Summit Virtual CFO by Anders. Jody's specialties include Virtual CFO Services, Creative Agencies, and Remote Team Management. Through his virtual CFO services, Jody has revolutionized the way businesses approach their finances, providing customized strategies and forecasts to drive success. In this episode, you will learn the following: Streamline your business finances with virtual CFO services for improved cash flow and financial metrics. Optimize your business operations with efficient systems and processes to boost profitability. Gain access to different tiers of support and services tailored to your business needs. Uncover the secrets to maximizing profitability and cash flow for long-term business success. Learn how to manage cash flow effectively and make informed financial decisions that drive growth. Links: https://www.summitcpa.net/ Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst

Dec 12, 2023 • 35min
Ep 193 Improving Cash Flow with Julian Rubinstein
Improving Cash Flow In this episode, join us as we welcome Julian Rubinstein, a renowned expert in improving cash flow for entrepreneurs and small business owners. Julian Rubinstein is the Founder, and President of American Asset Management, Inc. – an Investment Advisor Representative with over 20 years of business and investment management experience. Mr. Rubinstein's career includes the founding of the largest manufacturer of shower stalls and laundry/utility sinks in the United States (American Shower & Bath, Corp.) and then selling the company to Masco Corporation, a Fortune 500 company (MAS; NYSE), five years of executive management and mergers and acquisitions work with MASCO and participation as the operational partner at Sun Capital Partners, one of the largest private equity firms in the United States. Mr. Rubinstein has been advising individuals and corporations on their investments and 401(k) plans since 1998. With his wealth of knowledge and practical advice, Julian Rubinstein is well-equipped to guide small business owners and entrepreneurs in improving their cash flow and driving profitability. In this episode, you will learn the following: Maximize your business profits with proven strategies for increased cash flow. Unlock the keys to workforce efficiency and boost your productivity to new heights. Discover easy and frugal expense management tips to save money and increase your bottom line. Master the art of negotiation to secure better vendor deals and maximize your savings. Set clear and attainable goals to drive your business towards success with confidence. Social Media Links: https://www.americanasset.com/ https://www.facebook.com/americanassetmgmt/ https://www.linkedin.com/in/julian-rubinstein-125b6312 Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst

Dec 5, 2023 • 41min
Ep 192 Increasing Cashflow with The Numbers Coach Mike Iverson
Increasing Cashflow In this episode, Rocky sits down with Michael Iverson – the founder of a financial consulting business focused on the delivery of interim strategic CFO services. Responsible for the operations of a consulting business that provides recurring, part-time or project based assignments to fill vacancies or supplement a business' staff with the benefits of experienced financial professionals. Services include the preparation of key financial functions such as budgeting, cash flow forecasting, banking and capital funding, mergers and acquisition activity and general accounting for month end analysis and decision making. The company's professionals also have extensive experience with other key business issues such as risk management and human resource management. With a focus on educating and empowering business owners, Mike's expertise lies in equipping them with the tools and knowledge needed to make informed financial decisions. In this episode, you will learn the following: Understand your financial numbers and gain insights that can drive your business forward. Master the art of cash flow management to keep your business running smoothly even in uncertain times. Learn how to navigate through economic downturns and recession-proof your business. Discover the secrets to creating financial reserves that will provide stability and peace of mind. Take control of your financial future by implementing effective financial planning strategies. Learn how to make informed decisions that will improve your business's profitability and success. Gain the confidence to face uncertain times head-on and come out stronger and more resilient. Links: https://trilliumfinancial.com/about/ https://trilliumfinancial.com/about/trillium-story/ Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst

Nov 26, 2023 • 39min
Ep 191 How to Create the Structure for Profitable Growth with Patrick Esposito
How to Create the Structure for Profitable Growth with Patrick Esposito Patrick Esposito, a seasoned businessman, author of THE STRUCTURE OF SUCCESS, is president of ACME General Corp. and also serves as counsel with Spilman Thomas & Battle law firm. Patrick engages in a conversation with Rocky Lalvani in this episode. He has helped found, lead, and advise businesses in technology, consulting, and other sectors. Esposito was co-founder of Augusta Systems, Inc., which was acquired by Intergraph Corporation and was co-founder of Resilient Technologies LLC, which was acquired by Polaris Inc. Esposito recently launched Initiative Labs LLC to help leaders apply the approaches and tools in this book. We discuss the importance of building a strong foundation for business success, including topics such as team management, strategic planning, infrastructure development, and disaster preparedness. Patrick also shares insights and practical advice on how to navigate these critical areas and ensure long-term profitability. In this episode, you will learn the following: The significance of corporate governance extends beyond publicly traded companies to small and medium-sized enterprises. The need to consider multiple management teams' points of view when formulating strategic plans. Learn the eight key categories of governance for business leaders: strategy, infrastructure, relationships, business disputes, transactions, partnerships, succession planning, and disaster preparedness. The value of creating systems and infrastructure to facilitate efficient information sharing and knowledge management among team members. The advantages of making minor infrastructure investments to improve revenue, team performance, and business operations. Links: Personal site: www.patrickesposito.com Websites: https://initiativelabs.com/ and https://acmegeneral.com/ Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst

Nov 21, 2023 • 39min
Ep 190 Escape the Daily Grind Strategies to Maximize Profits and Minimize Work with Pete Taylor
Escape the Daily Grind Strategies to Maximize Profits and Minimize Work In this episode, Rocky Lalvani is joined by business coach Pete Taylor to uncover the secrets to structuring a business for maximum profitability and time freedom. Pete shares his expertise in building both brick and mortar and online businesses, emphasizing the importance of implementing the Profit First system. From picked on to pro athlete to serial entrepreneur. Pete built a 7 figure business, dozens of employees, model wife, rolex watches, cars and homes in the country but left all of this to follow his own hero's journey and second mountain; building a community of guys to help him and them stop playing at level 4 when they know they have level 10 in the bag. Pete is a father, mentors founders from 7-8 figures and coaches to build resilience, discipline and character forging. In this episode, you will learn the following: How balancing reinvestment in the business with personal financial stability is essential for long-term success. Learn to develop financial systems that facilitate the expansion of businesses and the accumulation of personal wealth. Acquiring a structured approach to personal finance management can stop profits from being continuously reinvested in the company. Ensuring that funds are set aside for personal use can be facilitated by keeping a profit account distinct from the business finances. Links: Awakened Man - https://www.awakenedman.org/ Personal site - https://www.petetaylor.co.uk/ Instagram - https://www.instagram.com/pete_taylor/ Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst

Nov 14, 2023 • 51min
Ep 189 Boost Profits Through Smart Marketing Tactics with Joshua Ramsey
Ep 189 Boost Profits Through Smart Marketing Tactics with Joshua Ramsey Joshua Ramsey, CEO of Strategic Point Marketing, has developed principles and strategies for businesses since 2001. During this time, Joshua has successfully created and executed more than 80,000 successful campaigns across the US. Joshua is a Fractional Chief Marketing Officer, author, and highly regarded speaker. As someone with experience in speaking since 2005, Joshua teaches executives and business owners exactly how to cut costs and improve their current business so they can continue to grow. As a true Fractional Chief Marketing Officer, Joshua gives business owners unique executive experience, along with a fresh perspective, without having to pay the high salary of a full-time employee. He helps them to develop new strategies for growing their brand, increasing customer acquisition, and generating new sales. In this episode, you will learn the following: Identifying the cost per lead and the cost per sale by lead source is crucial in marketing strategy. Modified messaging is necessary for various advertising channels in order to effectively reach and convert target audiences. The significance of precision in marketing tactics and the requirement to customize communication for particular product or service classifications. Maximizing the strategic message and modifying the message to correspond with the tactical placement for the best possible marketing campaign outcomes. The development of successful marketing strategies requires teamwork and open communication between the CEO, CMO, and executive staff. Links: JRCMO.com https://www.linkedin.com/in/jrcmo/ https://www.facebook.com/JRcmo Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst

Nov 7, 2023 • 57min
Ep 188 7 factors for scaling your business profitably with Trey Dunavant
7 factors for scaling your business profitably with Trey Dunavant Trey Dunavant has over 15 years of experience delivering scaling results for B2B, B2C, and e-commerce companies. Through multiple leadership roles, he expanded a nationwide specialty products business division from sub 5-figures, to mid 8-figures through the most challenging season of its 60+ year existence. Companies like Hyatt, Cisco, Starbucks, and the LA Lakers are just some of the noteworthy opportunities he's been a part of. Implementing leadership, productivity, and growth strategies that allowed them to simultaneously lead healthy, sustainable lives. In this episode, you will learn the following: Investigating what influences your customers' decisions, such as their media consumption and social interactions, can provide valuable insights into how to reach and engage with them. Determining the important touchpoints and decision-influencing factors is a crucial part of comprehending the customer journey. Valuing and applying filters is essential for locating and addressing the correct audience. Consider how to reinvest profits to continue igniting further scalability and create a more significant impact. How to enhance your brand in the appropriate contexts to make sure it appeals to your target market and maintains the growth engine. Links: thescalefactor.com thescalefactor.com/myscore Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst

Oct 31, 2023 • 42min
Ep 187 "The Great Marketing Lie" with Mike Snyder
"The Great Marketing Lie" with Mike Snyder Mike Snyder is a partner with RaptorUSA, a marketing consulting firm whose principals have worked with hundreds of middle-market companies nationally, and the co-founder of RSM Marketing, a firm providing an Outsourced Marketing Department to companies across all industries nationwide. Mike assists business owners in switching from inefficient marketing techniques to strategic turns that produce sustainable competitive advantages. A retired Marine Corps lieutenant colonel with post-9/11 expertise in media relations, he previously held the position of CEO of a Kansas advertising business and taught strategic marketing in an MBA program using a novel technique. Mike is also a co-author of "The Great Marketing Lie: Six Truths for Biz Owners & C-Suiters," which highlights the significance of creating a solid foundation for a company. In this episode, you will learn the following: How utilizing the right marketing tools and models can help businesses navigate the path from marketing science to marketing art. Discover that implementing too many strategies can lead to dilution and may strain resources. Marketing strategies can target specific audiences, such as health-conscious consumers, to maximize effectiveness. Running experiments allows businesses to validate and refine their marketing strategies before long-term commitment. Testing marketing strategies through experiments can save costs and improve effectiveness. Links: https://rsmconnect.com/ https://www.linkedin.com/in/mikesnyderraptorusa/ https://www.linkedin.com/company/rsm-marketing/ https://www.facebook.com/rsmmarketing https://twitter.com/RSMmarketingICT Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst

Oct 24, 2023 • 50min
Ep 186 Building a Strong, Profitable Foundation for Your Business with Tomas Keenan
Title: Ep 186 Building a Strong, Profitable Foundation for Your Business with Tomas Keenan Tomas Keenan's journey is a testament to transformation, shifting from a custom car audio installer to a visionary CEO. Co-founding a pioneering GPS Tracking and Dashboard Camera installation company, he propelled it to a remarkable 7-figure enterprise. Expanding his horizons, Tomas transitioned into a high-impact business and success coach, guiding industry leaders and ambitious entrepreneurs. Relocating from bustling NYC to dynamic Dallas, Tomas fully embraced his latest venture, the Step It Up Academy. Armed with profound insights, he empowers entrepreneurs to surmount challenges using his wealth of knowledge. Tomas's journey garnered recognition in esteemed industry publications like Forbes, Mobile Electronics Magazine, and more. A sought-after public speaker, he captivates audiences, sharing his experiences as a 2X bestselling author and the host of the Step It Up Entrepreneur Podcast. At the heart of Tomas's success is incremental progress, a philosophy he ardently embraces. Each step, regardless of scale, is pivotal—a perspective he generously shares with his audience. In this episode, you will learn the following: ● Gain valuable knowledge on how to establish a strong foundation for the success of your business endeavors. ● Develop a comprehensive understanding of how effectively managing operations and finances can set the stage for business expansion. ● Discover the strategies for effectively identifying and targeting the ideal customer base by leveraging the power of psychographics. ● Understand the essential role of a COO or integrator in the growth and progress of a company. ● Utilize your innate abilities to drive the growth of your business. Links: Website: http://www.stepitupaca demy.com http://www.tomaskeenan.com Facebook: https://www.facebook.com/tom.keenan.988https://www.facebook.com/tomaskeenan.tcihttps://www.facebook.com/groups/577321710763781 Instagram: https://www.instagram.com/theintegratorcoach YouTube: https://www.youtube.com/c/tomaskeenan Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst

Oct 17, 2023 • 42min
Ep 185 Profitable Primal Storytelling to Drive Sales with Anthony Butler
Ep 185 Profitable Primal Storytelling to Drive Sales with Anthony Butler Anthony Butler, the founder of Can-Do Ideas, a digital marketing agency, and the creator of the Primal Storytelling content system, has been assisting businesses and marketing leaders in growing their companies since 2008. In his book, "Primal Storytelling: Marketing for Humans," Anthony shares the precise marketing system he has developed and utilizes to help clients in both B-B and B-C companies achieve exceptional results from their marketing efforts. He provides insights on how to implement the Primal Marketing content system to establish a content marketing program that drives business growth, enhances marketing performance, generates more leads, and increases revenue and profit. In this episode, you will learn the following: ● Understanding the psychographics of your target audience is crucial for effective marketing. ● Building an emotional connection with your customers is key to driving sales. ● Focus on creating valuable content that resonates with your audience, rather than publishing generic content. ● Knowing your clients' fears and problems allows you to address them and provide solutions. ● Love your clients and work with those who align with your values to create a successful and fulfilling business. Links: www.primalstorytelling.com www.primalstorytelling.com/podcast Website: www.primalstorytelling.com Instagram: @anthonylbutler Facebook: https://www.facebook.com/primalstorytelling/ LinkedIn: https://www.linkedin.com/in/anthony-butler-964b404/ Youtube: @AnthonyButler3 Hi, I'm the Profit Answer Man Rocky Lalvani! I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz Our Q&A call on the 2nd Thursday of the month at 1 pm Eastern: https://bit.ly/PFcall Sign up to be notified when the next cohort of the Profit First Experience Course is available! Schedule your free, no-obligation intro call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes Check out our website: http://profitcomesfirst.com/ Questions: questions@profitanswerman.com Email: rocky@profitcomesfirst.com Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Profit First Toolkit: click here to sign up This episode is part of the SMB Podcast Network. Find other great interviews from around the internet just like this one at https://www.SMBPodcastNetwork.com Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst


