Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel
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Jan 28, 2023 • 6min

5 Practical Ways To Use ChatGPT For Marketing

Discover 5 practical ways to use ChatGPT for marketing, such as acting as a live chat assistant, creating social media posts, and generating scripts for YouTube videos. ChatGPT's high level of adaptability makes it superior to other chat models. Excitingly, OpenAI is investing heavily in ChatGPT. Stay tuned to learn how this technology can benefit your business!
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Jan 27, 2023 • 6min

Mastering Influencer Marketing: Tips and Tactics

The podcast discusses tips and tactics for mastering influencer marketing, emphasizing the importance of engagement over follower count. It advises against using influencers with a broad follower base and highlights the benefits of working with a variety of different influencers. The hosts also share a story about the importance of timing and suggest valuable tools for measuring engagement. Negotiation skills are also highlighted as crucial for success in influencer marketing.
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Jan 26, 2023 • 7min

How To Get More Newsletter Subscribers In 2023

In episode #2351, you’ll hear top tips for how to get more newsletter subscribers in 2023. If you think that email is dead, think again because email marketing is one of the most effective ways to grow your business. Tune in today to hear Neil and Eric’s thoughts on why you should create a Substack for your newsletter, the value in doing exit pop-ups, and more! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How To Get More Newsletter Subscribers In 2023. [00:26] Why you should care about email marketing. [02:13] Why we recommend creating a Substack for your newsletter.  [02:53] The benefits of only allowing subscribers to access some of your premium content. [03:32] Examples of what the creation of a better offer can look like. [04:05] Value that lies in doing exit pop-ups. [04:37] Why doing trades is helpful in acquiring more newsletter subscribers.  [03:20] That’s it for today! Don’t forget to rate, review and subscribe! [03:24] Go to https://marketingschool.io/live to learn more! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Visit marketingschool.io/newsletter to sign up for our newsletter.  Create a Substack or use beehiiv to grow your newsletter subscribers.  Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.
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Jan 25, 2023 • 6min

5 Evergreen SEO Tactics That Just Work

This podcast delves into 5 evergreen SEO tactics that just work! They discuss the importance of good content and links, keeping content up to date, utilizing internal and external links, content pruning, and the bonus tactic of translation. Tune in to learn how to improve your SEO rankings.
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Jan 24, 2023 • 7min

The Future of SEO: Predictions and Trends for 2023

In this podcast, Neil and Eric discuss the future of SEO, including predictions for 2023. They explore the changing role of links in search results and expect Google to release its own version of ChatGPT. They also highlight the shift towards shorter content and emphasize the importance of quality content for successful SEO. The discussion covers AI content creation and the potential changes in search results, including the prominence of video and audio content. Overall, they provide insights into the evolving landscape of SEO in 2023.
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Jan 23, 2023 • 7min

How to Create a Winning Content Marketing Strategy in 2023

The hosts discuss the importance of experimentation and adapting to changing trends in content marketing. They share examples of integrating real-life content, collaborating with influencers, and their own experiences and the evolution of the industry. The chapter also explores changing behaviors and viewership patterns on YouTube and highlights the benefits of collaborating with other creators. It emphasizes the importance of experimentation, teamwork, and effective communication in content creation.
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Jan 22, 2023 • 6min

How to Get 50% Email Marketing Open Rates

Learn how to improve your email marketing open rates by creating valuable content, scrubbing email lists, writing effective subject lines, and personalizing emails.
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Jan 21, 2023 • 6min

How to Maximize Your ROI With Social Media This Year

Maximizing ROI with social media through influencer marketing and pillar content. The hosts discuss the challenges of getting a good ROI on social media and offer solutions like leveraging influencer marketing effectively in 2023, finding the right influencer marketers, and remixing content for maximum ROI.
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Jan 20, 2023 • 6min

The Secret to Converting More Leads into Customers

Learn how to convert more leads into customers by framing things correctly, optimizing webpage copy, qualifying leads through form fields, offering a calendar option to schedule a call, delivering continuous value, and focusing on lead quality instead of quantity.
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Jan 19, 2023 • 7min

3 Cash-Flowing Businesses You Can Start in 2023

In episode #2344, Eric and Neil share three cash-flowing business ideas we can start in 2023. There are so many ways to make money nowadays and as a bonus, it can be doing something you actually enjoy! The most important thing you can do is just start. To be inspired by three business ideas, tune in now!TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: 3 Cash-Flowing Businesses You Can Start in 2023. [00:27] Number one: a website with a blog discussing your passions using affiliate links. [01:59] Number two: a social media agency.  [02:58] Number three: flipping. [03:58] The importance of simply getting started and learning through fire. [04:21] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [04:34] Go to https://www.marketingschool.io/pro to learn more!  Links Mentioned in Today’s Episode:  Red Ventures The Points Guy All-In Podcast My First Million Podcast Gary Vaynerchuk Leveling Up Mastermind Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

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