

The Matt Gray Show
Matt Gray
I create content to help you grow your audience, brand, and community through proven systems.
I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses.
I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.
I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses.
I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.
Episodes
Mentioned books

5 snips
Nov 18, 2025 • 18min
The Art of Making A Plan (That Actually Works) I EP 115
Discover how to transform busyness into productivity with effective systems. Learn the 30-Day Vision Framework to identify impactful actions and set your Monthly North Star. Matt shares insights on radical deletion to eliminate distractions and streamline focus. Explore the North Star Principle for team alignment and create clear goals with a unique cascade approach. Finally, harness AI to operationalize systems and scale your business smarter. Embrace the freedom that comes with building a business that supports your life.

16 snips
Nov 6, 2025 • 15min
Why Overthinkers Make No Progress (And How To Fix It) I EP 114
Discover seven mental frameworks to tackle overthinking and negativity. Learn about the One Domino Decision to create momentum and the importance of daily gratitude to fight self-shame. Matt shares his method for conducting monthly Personal Board Meetings to clarify goals and gather support. He emphasizes the need to design your environment to enhance clarity and encourages regular exercise to combat anxiety. Strategic rest and seeking external support are highlighted as essential for preventing burnout and achieving personal growth.

Oct 31, 2025 • 29min
how I gained 950,000 Instagram followers (copy this system) I EP 113
Discover the secrets behind growing an Instagram following without ads! Learn about the Content Waterfall, a system that takes one great idea and transforms it into over 20 engaging posts. Dive into high-performing carousel formats that have captivated millions and explore a four-hour weekly content strategy for maximum efficiency. Uncover automation techniques that turn interactions into real revenue and find out how to build a skilled team to scale your media company. Get ready to revolutionize your social media strategy!

32 snips
Oct 24, 2025 • 13min
how to change your life with DEEP WORK (my system) I EP 112
Discover a powerful deep work routine that allows for drastically increased productivity with just 20 hours of work a week. Dive into nightly planning rituals that set long-term goals and establish focused morning meditations. Uncover focus hacks like using salt for brain fog and gamifying tasks. Learn the importance of blocking sacred deep work time to maximize creativity and output. Plus, get insights on maintaining health and managing energy through strategic breaks and outdoor activities.

28 snips
Oct 21, 2025 • 14min
Do THIS for 10min Everyday, It Will Be (Almost) Impossible to Fail I EP 111
Discover a transformative 10-minute daily system designed to break cycles of burnout and procrastination. Learn the art of the Two-Minute Mental Cleanse to spark momentum. Uncover the strategy of focusing on one small win each day. Embrace the Discomfort Challenge, pushing your limits to foster growth. Explore the Ship Messy Protocol, which encourages launching imperfect ideas to accelerate success. Master the One Domino Decision to identify your key daily action for maximum impact.

88 snips
Oct 16, 2025 • 33min
I’m 35. If you’re in your 30s or 40s watch this. I EP 110
Discover the 30 essential rules for success in your 30s and 40s. Comfort is a dangerous trap that hinders growth. A late start can be an advantage, leveraging wisdom over youthful energy. Learn why discipline trumps freedom and how success can kill ambition. Explore the importance of health as a strategy and treat your body as a performance enhancer. Embrace relationships as business assets and separation of identity from your work. Finally, prioritize solving problems over passion to achieve a fulfilling life without the need for retirement.

15 snips
Oct 10, 2025 • 15min
How to get ahead of 99% of people with AI I EP 109
Unlock the potential of AI to get ahead! Learn how to negotiate like a pro using ChatGPT and craft viral YouTube videos with Poppy AI. Discover strategies for customer acquisition through engaging email courses crafted by Claude. Uncover unique marketing insights by crawling Reddit with N8N, and see how you can turn research into captivating social media content. Plus, find out how to clone yourself with a bespoke AI chatbot that boosts customer support. Get ready to revolutionize your workflow!

10 snips
Oct 8, 2025 • 17min
8 rare traits I see in every high performer I EP 108
Explore eight rare traits that set high performers apart from the rest. Discover how grit is about smart perseverance, not just stubbornness. Learn the difference between healthy optimism and toxic positivity. Understand the importance of kindness in team dynamics. Uncover the power of storytelling to attract support. See how constraints can spark innovative thinking. Dive into obsessive pattern spotting for new insights. Plus, embrace strategic laziness to maximize efficiency and see how shameless asking turns requests into opportunities.

14 snips
Oct 4, 2025 • 15min
The power of delusional self belief (how to build a $1B brand) I EP 107
Dive into the core principles that shape legendary personal brands. Discover how consistency and resilience create powerful growth. Hear about the value of obsession with craft over mere metrics, and why creating work you love is essential. Unpack the concept of delusional self-belief as a driving force behind success. Learn the importance of mastery over time and how simplicity fuels focus. This conversation reveals what truly sets unforgettable brands apart from the rest.

13 snips
Sep 29, 2025 • 29min
Content is hard until you build systems like this I EP 106
In this engaging discussion, the hosts tackle the struggles of content creation and burnout. They introduce the Intentional Content Framework to help creators align their passion with profitability. The enlightening 3-3-3 Method simplifies content production by categorizing pillars, formats, and unique perspectives. They discuss the transition from being a solo creator to embracing the role of a media CEO and the importance of team dynamics. By sharing personal stories and routines, they emphasize authenticity in building a brand that resonates.


