

The Matt Gray Show
Matt Gray
I create content to help you grow your audience, brand, and community through proven systems.
I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses.
I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.
I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses.
I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.
Episodes
Mentioned books

32 snips
Oct 24, 2025 • 13min
how to change your life with DEEP WORK (my system) I EP 112
Discover a powerful deep work routine that allows for drastically increased productivity with just 20 hours of work a week. Dive into nightly planning rituals that set long-term goals and establish focused morning meditations. Uncover focus hacks like using salt for brain fog and gamifying tasks. Learn the importance of blocking sacred deep work time to maximize creativity and output. Plus, get insights on maintaining health and managing energy through strategic breaks and outdoor activities.

28 snips
Oct 21, 2025 • 14min
Do THIS for 10min Everyday, It Will Be (Almost) Impossible to Fail I EP 111
Discover a transformative 10-minute daily system designed to break cycles of burnout and procrastination. Learn the art of the Two-Minute Mental Cleanse to spark momentum. Uncover the strategy of focusing on one small win each day. Embrace the Discomfort Challenge, pushing your limits to foster growth. Explore the Ship Messy Protocol, which encourages launching imperfect ideas to accelerate success. Master the One Domino Decision to identify your key daily action for maximum impact.

88 snips
Oct 16, 2025 • 33min
I’m 35. If you’re in your 30s or 40s watch this. I EP 110
Discover the 30 essential rules for success in your 30s and 40s. Comfort is a dangerous trap that hinders growth. A late start can be an advantage, leveraging wisdom over youthful energy. Learn why discipline trumps freedom and how success can kill ambition. Explore the importance of health as a strategy and treat your body as a performance enhancer. Embrace relationships as business assets and separation of identity from your work. Finally, prioritize solving problems over passion to achieve a fulfilling life without the need for retirement.

15 snips
Oct 10, 2025 • 15min
How to get ahead of 99% of people with AI I EP 109
Unlock the potential of AI to get ahead! Learn how to negotiate like a pro using ChatGPT and craft viral YouTube videos with Poppy AI. Discover strategies for customer acquisition through engaging email courses crafted by Claude. Uncover unique marketing insights by crawling Reddit with N8N, and see how you can turn research into captivating social media content. Plus, find out how to clone yourself with a bespoke AI chatbot that boosts customer support. Get ready to revolutionize your workflow!

10 snips
Oct 8, 2025 • 17min
8 rare traits I see in every high performer I EP 108
Explore eight rare traits that set high performers apart from the rest. Discover how grit is about smart perseverance, not just stubbornness. Learn the difference between healthy optimism and toxic positivity. Understand the importance of kindness in team dynamics. Uncover the power of storytelling to attract support. See how constraints can spark innovative thinking. Dive into obsessive pattern spotting for new insights. Plus, embrace strategic laziness to maximize efficiency and see how shameless asking turns requests into opportunities.

14 snips
Oct 4, 2025 • 15min
The power of delusional self belief (how to build a $1B brand) I EP 107
Dive into the core principles that shape legendary personal brands. Discover how consistency and resilience create powerful growth. Hear about the value of obsession with craft over mere metrics, and why creating work you love is essential. Unpack the concept of delusional self-belief as a driving force behind success. Learn the importance of mastery over time and how simplicity fuels focus. This conversation reveals what truly sets unforgettable brands apart from the rest.

11 snips
Sep 29, 2025 • 29min
Content is hard until you build systems like this I EP 106
In this engaging discussion, the hosts tackle the struggles of content creation and burnout. They introduce the Intentional Content Framework to help creators align their passion with profitability. The enlightening 3-3-3 Method simplifies content production by categorizing pillars, formats, and unique perspectives. They discuss the transition from being a solo creator to embracing the role of a media CEO and the importance of team dynamics. By sharing personal stories and routines, they emphasize authenticity in building a brand that resonates.

45 snips
Sep 28, 2025 • 1h 4min
How To Build a Profitable Personal Brand (Ultimate Beginner’s Guide) I EP 105
Discover the secrets to building a powerful personal brand without the need for ads. Learn about the founder flywheel and how to transition from a rented audience to a monetized one. Matt shares his unique method of content creation, including generating ideas using AI and repurposing long-form content into various formats. Dive into strategies for audience engagement and effective CTAs. Plus, uncover the importance of focusing on craft over metrics for sustainable success and the art of content creation.

16 snips
Sep 16, 2025 • 23min
how I got 172,000 YouTube subscribers in 100 videos (do this) I EP 104
Discover the key strategies behind a YouTube channel that skyrocketed to 172,000 subscribers with just 100 videos. Learn about the importance of crafting engaging content through impact hooks and strong value delivery. Explore the essential production processes and how assembling a talented team can boost viewer loyalty and conversions. Uncover the proven systems that can elevate your brand and help you succeed in the creator economy.

25 snips
Sep 13, 2025 • 19min
how to make profitable content for ANY business I EP 103
Discover the transformative mindset of the 'Content CEO' and how it revolutionizes business strategies. The host shares four crucial systems that shift focus from chaos to effective content creation. Learn about the 'Content Waterfall System' and its power in maximizing revenue streams. There's also valuable insight into the 'Authority Engine' and how to leverage team structures for exponential growth. This episode is packed with actionable tips to elevate your brand and ensure profitability in any business.


