The Duct Tape Marketing Podcast
John Jantsch
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!
Episodes
Mentioned books
Jan 2, 2023 • 22min
The Seven Levels Of Adaptive Innovation
In this episode of the Duct Tape Marketing Podcast, I interview Steve Miller. Meetings & Conventions Magazine calls Steve Miller the Idea Man for his unconventional, edgy, no-spin approach to marketing and branding. He is the author of the Amazon #1 bestseller, "UNCOPYABLE: How to Create an Unfair Advantage Over Your Competition." Steve's speaking and consulting clients have ranged from entrepreneurs to Fortune 100 corporations, including Proctor & Gamble, Greystar Real Estate, Caterpillar, Boeing Airplane, Starbucks, Philips Electronics, and the prestigious TED Conference. We're talking about his latest book — Stealing Genuis: The Seven Levels of Adaptive Innovation. More About Steve Miller: Get a copy of his book — Stealing Genuis: The Seven Levels of Adaptive Innovation Learn More About The Certification Intensive Training: Learn more about the Certification Intensive Training This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Dec 30, 2022 • 22min
How To Improve Your Local Marketing Strategy
In this episode of the Duct Tape Marketing Podcast, I interview Laura Nelson. Laura has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. She is currently VP of Marketing at Signpost, following roles with Broadly, Reputation.com, and Patch. Laura earned an MBA from the University of Michigan and a BFA at Carnegie Mellon University. More About Laura Nelson: Signpost.com More About The Certification Intensive Training: Learn more about the Certification Intensive Training here This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Dec 29, 2022 • 22min
A Guide To Building An Authentic And Powerful Personal Brand
In this episode of the Duct Tape Marketing Podcast, I interview Laura Bull. Laura is a bestselling author and brand strategist who specializes in transforming people into competitive and sustainable business brands. Her latest book is — From Individual to Empire: A Guide to Building an Authentic and Powerful Brand. More About Laura Bull: Her latest book is — From Individual to Empire: A Guide to Building an Authentic and Powerful Brand. Learn More About The Certification Intensive Training: Learn more about the certification training here This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Dec 28, 2022 • 24min
What To Know Before Starting A Podcast Today
In this episode of the Duct Tape Marketing Podcast, I interview Dan Franks. Dan is the Co-founder and president of Podcast Movement, the world's largest conference and trade show for the podcast industry. He is a CPA and was formerly the Business Manager and Director of Live Events for Midroll Media. More About Dan Franks: PodcastMovement.com More About Certification Intensive Training: Learn more about the training This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Dec 27, 2022 • 28min
How To Create The Perfect Self-Employed Ecosystem To Attract The Success You Want
In this episode of the Duct Tape Marketing Podcast, I interview Jeffrey Shaw. Jeffrey is an experienced speaker and small-business consultant. He helps self-employed and small-business owners gain control of their businesses in what otherwise seems like uncontrollable circumstances. He's also the author of a book called: The Self-Employed Life: Business and Personal Development Strategies That Create Sustainable Success. More About Jeffrey Shaw: His book: The Self-Employed Life: Business and Personal Development Strategies That Create Sustainable Success The Self-Employed Summit The Self-Employed Assessment More About Certification Intensive Training: Learn more about the training This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Dec 26, 2022 • 23min
Why Being Human Is Your Brand's Biggest Asset
In this Duct Tape Marketing Podcast episode, I interview Jacqueline Lieberman. Jacqueline is the former Managing Partner, the Head of Strategy Story Worldwide, and the current founder of BrandCrudo. More About Jacqueline Lieberman: Learn more about Jacqueline's company: BrandCrudo Jacqueline's podcast: Uncooked More About The Certification Intensive Training: Learn more about the training This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Dec 22, 2022 • 17min
Scaling Your Agency Without Adding Overhead
In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show. Nowadays, we have the ability now to start businesses without really adding much overhead. You don't need an office - all you really need is a computer. But in order to scale, there are a few things you have to get right, and we've created a system to do just that. Resources I Mention: Send me an email More About Certification Intensive Training: Learn more about the training This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Dec 21, 2022 • 23min
The Definitive Guide To Instagram Marketing
In this episode of the Duct Tape Marketing Podcast, I interview Jenn Herman. Jenn is a social media consultant, speaker, and globally recognized Instagram expert. She is a sought-after international speaker providing tips, resources, and training for organizations of all sizes that need to structure their social media strategies. She is the co-author of Instagram for Dummies 2.0 (2022) Edition. More About Jenn Herman: JennsTrends.com Follow Jenn on Instagram More About Certification Intensive Training: Learn more about the training Like this show? Click on over and give us a review on iTunes, please! This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Dec 15, 2022 • 23min
The Proven Framework For Building A Thriving Community
In this episode of the Duct Tape Marketing Podcast, I interview Liz Lathan. Liz is the Co-founder of Community Factory, a community design strategist, a community enablement architect, and the Creator of Return on Emotion™. More About Liz Lathan: The Community Factory Connect with Liz on LinkedIn More About Strategy First: Find out how we can help you grow This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Dec 14, 2022 • 21min
The Power of Scarcity
In this episode of the Duct Tape Marketing Podcast, I interview Dr. Mindy Weinstein. Mindy is a leading expert in digital marketing and has been named as one of the top women in the industry globally. She is the founder of the digital marketing firm Market MindShift. More About Dr. Mindy Weinstein: Powerofscarcity.com More About Strategy First: Find out how we can help you grow Take The Marketing Assessment: Marketing Assessment This episode is brought to you by the Hubspot Podcast Network.
