The Duct Tape Marketing Podcast

In this episode of the Duct Tape Marketing Podcast, I interview Dr. Hitendra Wadhwa. He is a professor at Columbia Business School and Founder of the Mentora Institute. He has coached dozens of Fortune 100 C-suite executives and taught 10,000+ MBAs and Executives.  His upcoming book: Inner Mastery, Outer Impact: How Your Five Core Energies Hold the Key to Success, explains the 5 Core Energies (Purpose, Wisdom, Growth, Love, and Self-Realization) and expressing them through actions that bring out the best in yourself and others. Dr. Hitendra shares the key principles for how to pursue success by letting your true self shine through in everything you do. More About Dr. Hitendra Wadhwa: Get your copy of: Inner Mastery, Outer Impact: How Your Five Core Energies Hold the Key to Success  Dr. Hitendra's website. Mentora Institute Learn More About The Agency Intensive Certification: Learn more Take The Marketing Assessment: Marketingassessment.co

In this podcast, Russ Perry, founder and CEO of Design Pickle, discusses generative design and its relation to AI. They explore the impact of AI on the design industry, the limitations and challenges of AI-generated images in design, and navigating company growth while leveraging AI technology.

In this episode of the Duct Tape Marketing Podcast, I interview JP Maroney. He is a seasoned business strategist and Fractional CMO with over three decades of entrepreneurial experience. He is known for his strategic prowess, serving powerhouse clients like Wells Fargo and Century21, as well as growing companies, often as a Fractional CMO, Chief Strategic Officer (CSO). JP explains how Fractional CMO can be a cost-effective solution for businesses to access top-level marketing expertise without the burden of hiring a full-time executive. JP highlights the importance of framing services in terms of results and outcomes, focusing on the value delivered rather than just the hours worked. More About JP Maroney: Follow JP on social media: @jpmaroney JP's website. Check out JP's Youtube Channel.   Learn More About The Agency Intensive Certification: Learn more Take The Marketing Assessment: Marketingassessment.co

In this episode of the Duct Tape Marketing Podcast, I interview Ben Young. He is the founder of Nudge, an analytics company, that was a commercialized product from his agency. Nudge helps you measure the performance of your digital properties through the lens of what people are paying attention to. Ben explains why agency owners should consider investing a portion of their own capital into other businesses as a way of personal development and to gain valuable insights from different industries. By investing in other companies, they can learn from other founders, gain exposure to new sectors, and understand emerging trends. More About Ben Young: Follow Ben on Twitter. Nudge website. Check out Ben's blog. Learn More About The Agency Intensive Certification: Learn more Take The Marketing Assessment: Marketingassessment.co   This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network.

In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about a new tool that we've created, the marketing a gap analysis. This guide will help you understand the complex world of marketing and create a roadmap for success by improving your marketing strategies.  Get your Duct Tape Marketing Gap Analysis.   Learn More About The Agency Intensive Certification: Learn more Take The Marketing Assessment: Marketingassessment.co   This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network.

In this episode of the Duct Tape Marketing Podcast, I interview Isaac Watson. He is an event strategist and entrepreneur who founded Kickass Conferences in 2016 and has produced over 50 conferences and gatherings worldwide. Isaac is also the co-host of the Make It Kickass podcast. Isaac explains how events can serve as a powerful strategy for building a community around a business or brand. A comprehensive approach to event planning starts with developing a strategy that aligns with your business goals and creating impactful experiences for your community. More About Isaac Watson: Kickass Conferences website. Listen to the Make It Kickass Podcast. Learn More About The Agency Intensive Certification: Learn more Take The Marketing Assessment: Marketingassessment.co   This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network.

In this episode of the Duct Tape Marketing Podcast, I interview Sam Horn. She is the Founder and CEO of the Intrigue Agency. She's been a speaker for 3 TEDx talks and the author of 10 books. Her new book Talking on Eggshells: Soft Skills for Hard Conversations shows how to apply constructive communication strategies that shift from reactive and negative responses to proactive and compassionate ones; in order to create a positive ripple effect in people's personal and professional lives. More About Sam Horn: Download your words to lose, words to use template. Get your copy of Talking on Eggshells: Soft Skills for Hard Conversations Sam's website. Follow Sam on LinkedIn. Learn More About The Agency Intensive Certification: Learn more Take The Marketing Assessment: Marketingassessment.co   This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network.

Joe Rare, a serial entrepreneur and outsourcing expert, discusses the benefits of using virtual assistants to help small- to medium-sized businesses grow and be more profitable. They delve into topics such as the myth of the underground entrepreneur, the opportunity and benefits of virtual systems, thriving in the wedding industry with virtual assistants, and the growth and responsibility of virtual assistants.

In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about 7 marketing mistakes that business owners usually make and I give you some tips on how to avoid them. Send me an email if you want to talk about Strategy First.   Learn More About The Agency Intensive Certification: Learn more Take The Marketing Assessment: Marketingassessment.co   This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network.

In this episode of the Duct Tape Marketing Podcast, I interview Becky Robinson. She is the Founder and CEO of Weaving Influence. This full-service marketing agency specializes in digital and integrated marketing services and public relations for book authors, including business leaders, coaches, trainers, speakers, and thought leaders. Her first book, Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause. This book provides a structured approach to creating a successful online presence that will generate a big impact on any message. Becky shares a framework to cultivate followers based on four commitments: value, consistency, endurance, and generosity.  More About Becky Robinson: Get your copy or audiobook of Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause. More about Becky and Weaving Influence. Connect with Becky.   Learn More About The Agency Intensive Certification: Learn more Take The Marketing Assessment: Marketingassessment.co   This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network.