

How to Succeed Podcast
Sandler
The How to Succeed Podcast teaches the success principles and interpersonal communication skills needed to get to the top and stay there. We are dedicated to empowering life-long learners and ambitious entrepreneurs with options for growth they didn't know they had. Through our reinforcement training, we provide advanced communication techniques needed to excel, provide accountability in implementing behavior, and help nurture the attitudes necessary to reach the highest levels of success. Visit www.sandler.com for more information.
Episodes
Mentioned books

May 4, 2020 • 39min
How to Succeed at Finding Your Voice and Your Audience
Mike Montague interviews Terri Trespicio on How to Succeed at Finding Your Voice and Your Audience Terri Trespicio is an award-winning writer, speaker, and brand advisor, and works with individuals and organizations to help nail their messaging and engage clients, customers, and fans. Her TEDx talk, "Stop Searching for Your Passion," has earned more than 4 million views. She was recently named by Hubspot as one of the "Top 15 female speakers who are killing it" (she came in at #2—Oprah was #8), and cited as one of the world's leading creatives by Creative Boom magazine. Find Terri at: https://territrespicio.com/ In this episode: What does it mean to find your voice and you audience? Speak to them, not about you Your platform is the body, your message is the soul Do you start with your message or the people you want to serve? Either spark a connection or compel action A thought leader changes the way you think about your work How to start finding your voice and your audience Find their assumptions and challenge them What's at stake? Show expertise by having an opinion about what you do There is nothing new, but say it in a new and surprising way Best attitude, behavior, and technique for How to Succeed at Finding Your Voice and Your Audience Find Terri at: https://territrespicio.com/ The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Don't forget to subscribe and leave us a 5-star review in iTunes!

May 1, 2020 • 7min
How to Succeed at Sandler Rule #17 - The professional does what he did as a dummy on purpose
David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders. The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon. It is also available in Spanish here: Reglas Sandler The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/

Apr 29, 2020 • 23min
How to Succeed at Remote Training
Mike Montague interviews Sandler trainer, Bill Morrison, on How to Succeed at Remote Training with your sales team. In this episode: Best attitude, behavior, and technique on How to Succeed at Remote Training Remote training is not just doing your regular training online Get clear on where your people are now, and where you want them to be Remote learning is about helping people change The difference between knowledge transfer presentations and real training Make it relevant and participatory Train the leader first After the training, you have to practice and then follow up Don't be afraid of accountability Bill's definition of success Bill's favorite rule – never try to lose on a surface pain The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Don't forget to subscribe and leave us a 5-star review in iTunes!

Apr 27, 2020 • 21min
How to Succeed at Productivity as a Business Owner
Mike Montague interviews Nancy Gaines on How to Succeed at Productivity as a Business Owner. In this episode: Productivity is much more than time management Do you have a "to-do" list or a "priorities" list? Good and bad attitudes on productivity What to do once a week A great alternative to "going for coffee" Why Sunday night is so important When to outsource in your business and personal life Your "Power Hour" Get "100 Proven Systems You Need to Boost Results" at www.nancygaines.com/systems Nancy's biggest obstacle she overcame Done is better than none Best attitude, behavior, and technique for How to Succeed at Productivity Find Nancy at https://www.nancygaines.com/ and subscribe to her podcast at https://www.nancygaines.com/podcasts/. The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Enroll yourself in our video self-study online courses at: https://shop.sandler.com/category/online-courses

Apr 24, 2020 • 6min
How to Succeed at Sandler Rule #16 - Never ask for the order; make the prospect give up
David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders. The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon. It is also available in Spanish here: Reglas Sandler The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/

Apr 22, 2020 • 30min
How to Succeed at Ethical Selling During the Pandemic
Mike Montague Interviews Jody Williamson on How to Succeed at Ethical Selling During the Pandemic In this episode: Best attitude, behavior and technique to Succeed At Ethical Selling During the Pandemic Williamson's Ethical Selling Model and Philosophy Applied to the Pandemic It's unethical to sell someone something they don't need It's unethical to not sell someone something that does have a need Authenticity when selling a product is key There are people who need YOUR product Know what type of person you are selling to during this pandemic The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell

Apr 20, 2020 • 22min
How to Succeed with the Sales Software of the Future
Mike Montague interviews David Brown on How to Succeed with the Sales Software of the Future. Find David Brown on Linkedin: https://www.linkedin.com/in/davidbrown07/ Learn more about Sentia at: https://sentiacorp.com/ In this episode: What is the Sales Software of the Future? The difference in the use of software for the over 50 and the under 50 crowd Huge turnover of salespeople could be decreased with the right software What should be done by a salesperson and what could be done with software instead? Use voice augmentation when possible to help your salespeople What current software does and what we're looking for in the near future A little bit about David's software and how it can help your salespeople Favorite quote to live by Best attitude, behavior, and technique for How to Succeed at the Sales Software of the Future Find David Brown on Linkedin: https://www.linkedin.com/in/davidbrown07/ Learn more about Sentia at: https://sentiacorp.com/ The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Enroll yourself in our video self-study online courses at: https://shop.sandler.com/category/online-courses

Apr 17, 2020 • 5min
How to Succeed at Sandler Rule #15 - The best presentation you will every give the prospect will never see
David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders. The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon. It is also available in Spanish here: Reglas Sandler The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/

Apr 15, 2020 • 26min
How to Succeed at Prospecting During a Crisis
Mike Montague interviews Mike Crandall about how to succeed at prospecting during the pandemic. In this episode: What some people mean when they say you shouldn't sell during a crisis The right attitude to prospect the right way, right now It's unethical to sell someone something they don't need – but it's also unethical to not sell them something they do need Remind yourself that you aren't prospecting and selling everyone Mindset, intent, and goals will help you get better at prospecting Different behaviors to do during the crisis Use the Sandler Success Triangle The KARE model works really well right now What are the "good" and "bad" questions to ask prospects right now? What's a win during a crisis? The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Enroll yourself in our video self-study online courses at: https://shop.sandler.com/category/online-courses

Apr 13, 2020 • 34min
How to Succeed at Being a Go-Giver
Mike Montague interviews Bob Burg on How to Succeed at Being a Go-Giver. Find Bob at https://thegogiver.com/. In this episode: What does it mean to be a Go-Giver? What selling really is Being a great salesperson is NOT about you Are you selling as a commodity or a resource? What do you do with a client who just wants to take from you? Don't give someone you just met an elevator pitch Questions to ask someone you just met How to get a mentor Find the system that works for you Best attitude, behavior, and technique for How to Succeed at Being a Go-Giver Find Bob Burg and the Go-Giver books at: https://thegogiver.com/ The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Enroll yourself in our video self-study online courses at: https://shop.sandler.com/category/online-courses


