New Books in Popular Culture

Why does The Empire Strikes Back matter? In BFI Classics Series's The Empire Strikes Back (Bloomsbury, 2020), Rebecca Harrison, a lecturer in Film and Television Studies at the University of Glasgow, tells the story of the film’s production and reception, and analyses the film’s on-screen representations. The book is framed through the idea of disruption, with The Empire Strikes Back discussed as a film that disrupted the industry, genre and cinematic conventions, and critical expectation. Moreover, the book disrupts conventional narratives of both the film and the Star Wars franchise more generally, for example centring the role of women in the history of Empire’s production. The book is essential reading as both a scholarly text, across and beyond humanities and media studies, and for any general reader interested in cinema and Star Wars. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/popular-culture

On this episode of the New Books Network, Dr. Lee Pierce (s/t) Dr. Dannagal Goldthwaite Young (s/h) about why liberals love satire and conservative love outrage and how the two are merging and diverging in today’s world of media consolidation and political polarization.In Irony and Outrage: The Polarized Landscape of Rage, Fear, and Laughter in the United States (Oxford UP, 2019), Young looks at two distinct genres of communication—irony and outrage—and their respective appeals to liberals and conservatives. Whereas liberal minds lean toward the ambiguity and play of irony, as exemplified in the daily show, conservative minds lean toward certainty and vigilance, as exemplified by Sean Hannity. Young argues that the roles that these two genres play for their viewers are strikingly similar: galvanizing the opinion of the left or the right, mobilizing citizens around certain causes, and expressing a frustration with traditional news coverage while offering alternative sources of information and meaning. One key way in which they differ, however, concludes Young, is in their capacity to be exploited by special interests and political elites.Read Young's article, "The Lincoln Project and the Conservative Aesthetic." We hope you enjoyed listening as much as we enjoyed chatting about this fascinating book. Connect with your host, Lee Pierce, @rhetoriclee on Twitter, Instagram, Facebook and Gmail for interview previews, the best book selfies, and new episode alerts. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/popular-culture

Today we are joined by Travis Vogan, Associate Professor of Journalism and American Studies at the University of Iowa, and the author of ABC Sports: The Rise and Fall of Network Sports Television (University of California Press, 2018). In our conversation, we discussed the special role that ABC Sports played in the promotion of sports television, the innovations of sports broadcasting executive Roone Arledge, and the collapse of network sport broadcasting in the cable-TV era.In ABC Sports, Vogan traces the cultural impact of ABC Sports rise in the 1950s until its demise in the 1990s. Under the aegis of Roone Arledge, ABC developed a innovative approach to sports programming that changed viewers experiences for the better. They foregrounded narrative, introduced documentary style reporting, developed new film and recording practices. Along the way, the network produced iconic sports programming such as Wide World of Sports and Monday Night Football. They nurtured a range of media personalities including Howard Cosell who helped the network navigate some of the eras most fraught sports coverage including the Munich Olympics Massacre. Their influence revolutionized the aesthetic experience, widening sports TV audiences, transformed the Olympics into a mega-event, introducing new media processes to the fledgling ABC News channel, and propelled ABC from America’s third place network to the top of the charts in the 1970s. Their reliance on costly but glossy production ultimately undid the ABC Sports division. In the 1980s and 1990s, the birth of cable television, especially ESPN, and a hostile takeover of their parent company ended Arledge’s era of sports television innovation but its legacies remain relevant today.Vogan’s work offers insights into the interplay between sports and the media, and it offers insightful ways to think about how the two shaped viewers experiences and provided models for other media enterprises to change the wider media landscape. This book will be of interest to all who study sports and media studies.Keith Rathbone is a lecturer at Macquarie University in Sydney, Australia. He researches twentieth-century French social and cultural history. His manuscript, entitled Sport and physical culture in Occupied France: Authoritarianism, agency, and everyday life, examines physical education and sports in order to better understand civic life under the dual authoritarian systems of the German Occupation and the Vichy Regime. It will come out with Manchester University Press in 2021. If you have a title to suggest for this podcast, please contact him at keith.rathbone@mq.edu.au. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/popular-culture

In Diners, Dudes, and Diets: How Gender and Power Collide in Food Media and Culture (UNC Press, 2020), Emily Contois argues that the figure of The Dude was invented (or perhaps only capitalized on) by marketing and advertising firms to combat “gender contamination” and sell what may be perceived as “feminine” foods to men. Contois suggests that this figure coalesced in response to the 2008 recession and the “gender crisis” that it created. Not only were job losses higher for men during this “mancession,” but struggling companies sought to improve sales by marketing products to men that had previously been targeted exclusively at women including diet sodas and low-calorie yogurts, as well as cookbooks, food television, and weight loss programs. In short, The Dude – represented by Jeff Bridges’s famous character in The Big Lebowski – is a male figure who “resit[s] the demands of manhood like competitiveness and breadwinning” by “simply opt[ing] out of the struggle.” Contois devotes an entire chapter to the figure of Guy Fieri, who embodies the carefully crafted ambivalence of the Dude. Contois explains that while the Dude somehow seems to be breaking gender stereotypes by offering a pathway for defying social expectations and un-gendering products, the Dude only serves to reinforce binary gender and hegemonic masculinities. Contois concludes that most of the marketing campaigns featuring the Dude have essentially failed or changed course. Notably, Coke Zero and Weight Watchers for Men have had design and marketing makeovers to Coca-Cola Zero Sugar and WW. Still others have repurposed the Dude into a gender inclusive message that uncritically accepts not caring about consequences of the food system. Contois’s final word of the book is directed to media strategists and designers, asking them to think more carefully about the role that they play in forming and reforming expectations and performances of gender in the real world. “Advertisers can do better,” Contois asks, “so why aren’t they?”Carrie Helms Tippen is Assistant Professor of English at Chatham University in Pittsburgh, PA, where she teaches courses in American Literature. Her new book, Inventing Authenticity: How Cookbook Writers Redefine Southern Identity (University of Arkansas Press), examines the rhetorical strategies that writers use to prove the authenticity of their recipes in the narrative headnotes of contemporary cookbooks. Her academic work has been published in Food and Foodways, American Studies, Southern Quarterly, and Food, Culture, and Society. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/popular-culture

The Yellow Kid was a ubiquitous figure at the end of the nineteenth century. Originally created by Richard F. Outcault, the Kid first appeared as a character in the comic strip Hogan’s Alley. He was an immensely popular figure, and quickly migrated to other comic strips, as well as appearing on merchandise and various consumer products. As one of the first popular serial characters, the Yellow Kid was emblematic of an emerging consumer culture. In Producing Mass Entertainment: The Serial Life of the Yellow Kid (Ohio State UP, 2019), Christina Meyer uses the mobility of the Yellow Kid as a prism through which to explore a range of issues surrounding serialisation, cultural production and consumption, and authorship. Meyer’s book is an insightful, rigorously researched account of turn-of-the-century popular culture and the role of comic strips in that development of that culture.Christina Meyer is Visiting Professor of American Studies at the John F. Kennedy Institute for North American Studies, Freie Universität Berlin. She is also the author of War and Trauma Images in Vietnam War Representations. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/popular-culture

Bollywood Horrors: Religion, Violence and Cinematic Fears in India (Bloomsbury, 2020) is a multi-faceted and wide-ranging collection that examines cinematic representations of real-life horror, the religious aspects of horror imagery and themes, and the ways in which Hindi films have projected “cinematic fears” onto the screen. Part I, “Atrocity”, deals with Bollywood's representation of the real horrors of communal violence, rape culture, and human trafficking. In Part II (“Religion”) the role of myth, ritual, and colonial constructions in producing the generic conventions of Hindi horror are discussed. Contributors focus on the stereotype of the tantric magician found in Indian literature beginning in the medieval period; the myth of the fearsome goddess Durga's slaying of the Buffalo Demon; and the surprising role of religion in the importation of Gothic tropes into Indian films, told through the little-known story of Sir Devendra Prasad Varma. The final part - “Cinematic Fears” - explores three particular facets or exemplars of Bollywood horror: the 2002 film Raaz, the role of non-domestic haunted or uncanny spaces in Hindi cinema, and the aesthetics of film posters and song booklets advertising horror films. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/popular-culture

Cuban resourcefulness is on full display in Cuban Hustle: Culture, Politics, Everyday Life (Duke 2020), as sociologist Sujatha Fernandes presents an array of strategies not just for survival but for the invention of expressive practices and community-building spaces. Enduring years of Special Period economics and a transition away from Fidel Castro’s leadership as well as shifting political contexts in Latin America, the United States and Europe, Cubans continue to struggle but also find ways to flourish.  Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/popular-culture

While Hollywood’s images present a veneer of fantasy for some, the work to create such images is far from escapism. In Manufacturing Celebrity: Latino Paparazzi and Women Reporters in Hollywood (Duke University Press, 2020), anthropologist Vanessa Díaz examines the raced and gendered hierarchies and inequalities that are imbricated within the work of producing celebrity in Los Angeles, CA. Díaz’s ethnography follows reporters and paparazzi to examine their everyday practices of work and labor that bring celebrity images and stories into being on the pages of celebrity magazines. Grounded in media workers’ perspectives and everyday life, this book carefully situates Latino paparazzi and women reporters in relationship to the particular vulnerabilities that they face. For example, Díaz traces a shift in the demographic of the paparazzi from white men to Latino men, and with it a significant shift in the tone of insults levied against them. Women reporters remain vulnerable to sexual harassment and other dangers in carrying out their work. Hollywood presents itself to its audience through its carefully crafted films, images, and stories. Díaz’s work troubles this facade by centering the work and challenges of the everyday laborers who produce it.Vanessa Díaz is an Assistant Professor in the Department of Chicana/o and Latina/o Studies at Loyola Marymount University.Reighan Gillam is an Assistant Professor in the Department of Anthropology at the University of Southern California. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/popular-culture

Are psychedelics invaluable therapeutic medicines, or dangerously unpredictable drugs that precipitate psychosis? Tools for spiritual communion or cognitive enhancers that spark innovation? Activators for one’s private muse or part of a political movement? In the 1950s and 1960s, researchers studied psychedelics in all these incarnations, often arriving at contradictory results. In American Trip: Set, Setting, and the Psychedelic Experience in the Twentieth Century (MIT Press, 2020), Ido Hartogsohn examines how the psychedelic experience in midcentury America was shaped by historical, social, and cultural forces—by set (the mindset of the user) and setting (the environment in which the experience takes place). In this interview, Hartogsohn discusses the roles psychedelics have played worldwide, and what renewed interest in their medical value can offer individuals and society.Emily Dufton is the author of Grass Roots: The Rise and Fall and Rise of Marijuana in America (Basic Books, 2017). A drug historian and writer, she edits Points, the blog of the Alcohol and Drugs History Society. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/popular-culture

In Graphic Indigeneity: Comics in the Americas and Australasia (UP of Mississippi, 2020), Frederick Luis Aldama brings together comics scholars Joshua T. Anderson, Chad A. Barbour, Susan Bernardin, Mike Borkent, Jeremy M. Carnes, Philip Cass, Jordan Clapper, James J. Donahue, Dennin Ellis, Jessica Fontaine, Jonathan Ford, Lee Francis IV, Enrique García, Javier García Liendo, Brenna Clarke Gray, Brian Montes, Arij Ouweneel, Kevin Patrick, Candida Rifkind, Jessica Rutherford, and Jorge Santos to present a comprehensive collection examining Indigenous comic book artists and the history of representations of Indigenous peoples throughout comic book history.This collection highlights the representations and misrepresentations of Indigenous subjects and experiences in comics throughout the Americas and Australasia. In addition, it looked at the work of Indigenous comic artists highlighting texts such as Daniel Parada’s Zotz, Puerto Rican comics Turey el Taíno and La Borinqueña, and Moonshot: The Indigenous Comics Collection. An important volume for comic history and historians, Aldama and contributors bring together the first comprehensive text that show the powerful voices of Indigenous arts and start to address the ways in which the field must start to understand how colonial and imperial domination represented throughout the history of comics still impact Indigenous people and cultures.Rebekah Buchanan is an Assistant Professor of English at Western Illinois University. Her work examines the role of narrative–both analog and digital in people's lives. She is interested in how personal narratives produced in alternative spaces create sites that challenge traditionally accepted public narratives. She researches zines, zine writers and the influence of music subcultures and fandom on writers and narratives. You can find more about her on her website, follow her on Twitter @rj_buchanan or email her at rj-buchanan@wiu.edu. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/popular-culture