

Built HOW
Win Make Give Podcast Network
Welcome to the Built How Podcast
A podcast for the real estate industry.
Built HOW is a podcast dedicated to understanding the secrets behind how the most productive professionals in the real estate industry and beyond have built the businesses they have today.
Your hosts dive into the story behind these entrepreneurs' journey to the top and examine the innovative strategies they have used to build their influence and set themselves above the rest.
This podcast is made from a series of interviews taken from our live and virtual Built How events where Ben & Debbie dive into the strategies, systems, and models used by the very best to reveal how they built big real estate businesses.
We hope you enjoy this podcast and get tangible takeaways that you can put into practice in your business immediately.
Don't forget to leave a rating and review and If you would like to participate in one of our Built How events, just go to BuiltHow.com and you can register for our next event.
A podcast for the real estate industry.
Built HOW is a podcast dedicated to understanding the secrets behind how the most productive professionals in the real estate industry and beyond have built the businesses they have today.
Your hosts dive into the story behind these entrepreneurs' journey to the top and examine the innovative strategies they have used to build their influence and set themselves above the rest.
This podcast is made from a series of interviews taken from our live and virtual Built How events where Ben & Debbie dive into the strategies, systems, and models used by the very best to reveal how they built big real estate businesses.
We hope you enjoy this podcast and get tangible takeaways that you can put into practice in your business immediately.
Don't forget to leave a rating and review and If you would like to participate in one of our Built How events, just go to BuiltHow.com and you can register for our next event.
Episodes
Mentioned books

May 2, 2024 • 26min
Noah Kragerud - Creating a Culture of Success
In this insightful episode of the Built How Podcast, Noah Kragerud, shares his journey of building a thriving team and the importance of leveraging resources. He discusses the impact of hiring his wife as his first partner and the subsequent growth of his team. Noah emphasizes the value of building a strong bench of agents and the need for continuous recruiting. He also highlights the importance of controlling the narrative with clients and providing them with accurate information amidst market uncertainties. Noah's energetic and personable leadership style creates a positive and supportive team culture. Connect with Noah at https://www.arkrealtygroup.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Apr 30, 2024 • 25min
Amy McCleod - Recruiting and Retaining Top Talent
Amy McCleod, a seasoned real estate professional with over 32 years of experience, shares her journey from starting as a buyer's agent to building a successful team of 10 agents. She emphasizes the importance of models and systems in achieving success and discusses the value of recruiting agents who align with her team's values and work ethic. Amy also highlights the significance of scripting and economic education in helping her agents navigate the current real estate market. Her advice for long-term success in the industry: prioritize, plug into systems, and leverage effectively. Connect with Amy at https://www.amymcleod.net/ ---------- Part of the Win Make Give Podcast Network

Apr 25, 2024 • 24min
Mary Gilbert - Overcoming Fear and Anxiety in Real Estate
In this episode of the Built HOW podcast, host Lucas Sherraden engages with the remarkable Mary Gilbert to unpack the secrets behind her thriving real estate career. Set against the backdrop of the quaint city of Roseburg, Oregon, Mary's journey from a fresh, enthusiastic post-college entrant to a cancer survivor and real estate powerhouse offers an awe-inspiring narrative for listeners. Mary Gilbert shares her strategic approach to real estate by treating activities as elements of a structured business rather than a series of ad-hoc events. She emphasizes the importance of understanding personal numbers, having an intentional schedule, and leveraging networks to amplify success. Despite challenges like navigating through a recession and overcoming a cancer diagnosis, Mary's focused mindset and dedication to optimizing the potential of her team have led to an impressive market share in her county. With the turn of the quarter, Mary discloses her current efforts in increasing customer engagement and stewarding her team towards another prolific year ahead. Connect with Mary at https://www.marygilbert.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Apr 23, 2024 • 24min
Fred Sed - The Power of Prospecting
Join Lucas Sherraden as he talks with Fred Sed, who shares his journey of building a thriving business in Orange County, California. Fred emphasizes the importance of leading with revenue and building a team strategically. Fred also discusses the significance of prospecting and having defined models in place for lead generation. He highlights the need for agents to focus on profitability and run their businesses like true entrepreneurs. Despite the challenges of a shifting market, Fred remains optimistic and encourages agents to stay consistent and seize the opportunities that lie ahead. Connect with Fred at https://www.fredsedgroup.com/ ---------- Visit www.builthow.com top sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Apr 18, 2024 • 28min
Tina Branine - Embracing Growth and Overcoming Fear
Tina Branine, a top real estate agent with over 23 years of experience, shares her journey in the industry and the lessons she's learned along the way. From starting as a transaction coordinator to building and scaling her own team, Tina discusses the challenges she faced and the mistakes she made. She also introduces her training program, Agent Kickstart, designed to provide foundational training for new agents. Tina's story is a testament to the power of embracing failure and finding opportunities for growth. Don't miss this inspiring episode of the Built How podcast. Connect with Tina at https://www.thetinateam.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Apr 16, 2024 • 30min
Jeff Burke - Building a Real Estate Empire
Jeff Burke, a successful real estate agent and team leader, shares his journey of building a thriving business in Lansing, Michigan. With a focus on lead generation and a strong work ethic, Jeff has grown his team to include 12 agents and 6 support staff. Despite the challenges of the market shift, Jeff has taken market share and continues to excel. He emphasizes the importance of mindset, purposeful action, and consistent follow-up in achieving success. Jeff also discusses his strategies for recruiting and training new agents, as well as his focus on providing exceptional service to clients. Connect with Jeff at https://www.jeffburkeassociates.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Apr 11, 2024 • 25min
Emily Duarte - Building a Joyful Real Estate Business
Emily Duarte, a top real estate agent from Scottsdale, Arizona, shares her journey of building a successful business in the industry. From starting as a solo agent to building a large team and then scaling back, Emily discusses the importance of aligning your business with your core values and finding joy in your work. She also emphasizes the value of investing in real estate and helping clients build wealth. With a focus on controlling what you can and staying positive, Emily offers valuable insights for success in any market. ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Apr 9, 2024 • 31min
Allison Glennie - Mastering the Art of Focus
Alison Glennie, a top real estate agent, shares her journey and insights on the Built How podcast. She discusses the importance of focusing on listings in the current market and how it has helped her team thrive. Alison emphasizes the power of mindset and the need to surround yourself with the right people. She also highlights the value of learning from experienced mentors and the importance of work-life balance. With her team's success, Alison is now focused on recruiting agents who share her passion for helping people in the real estate industry. Connect with Allison at https://www.theglenniegroup.com/ ---------- VIsit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Apr 4, 2024 • 26min
Seth Jenson - The Power of Leverage
Join host Lucas Sherraden as he interviews Seth Jenson, a successful real estate agent and business owner. Seth shares his journey from leaving medical school to finding his passion in real estate. He discusses the importance of leveraging his time and resources, seeking out mentors and coaches, and setting boundaries to prioritize his faith and family. Seth also highlights his recent partnership with Place and his mission to help others build highly leveraged and profitable businesses. Tune in for valuable insights on growth, profitability, and the power of partnerships in the real estate industry. Key Takeaways: Mentorship and coaching play a crucial role in personal and professional growth, as demonstrated throughout Seth's career. Leveraging time and resources, such as through employing assistants and transaction coordinators, can drastically increase productivity. Setting boundaries for work-life balance, such as not working on certain days for faith and family, can contribute to success without compromising personal values. Knowing your numbers, understanding profitability, and being mindful of cash flow is essential for running a successful real estate business. Building a team isn't just about growth in numbers; it's about developing others into leaders and impactful business owners. Connect with Seth at https://www.jensonteam.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Apr 2, 2024 • 25min
Kristen Williams - Focus on Grit and Perseverance to Become a Successful Real Estate Agent
Kristen Williams, a successful real estate agent and team leader, shares her journey of building a small but mighty team. Starting as an individual agent, Kristen learned the importance of being resourceful and gritty. She eventually hired an operations admin and a buyer agent but faced challenges with toxic team members. Kristen emphasizes the value of building strong relationships and fostering a supportive team culture. Despite her recent cancer diagnosis, Kristen remains positive and focused on her business, leaning into relationships and community involvement. Her story is inspiring and showcases the power of resilience and leadership. Key Takeaways: Kristen Williams' team-building philosophy emphasizes a strong work ethic, a resourceful approach, and a focus on maintaining a close-knit team environment. Hiring mistakes can offer profound learning experiences that shape future team dynamics and hiring processes. The crucial role of admin staff as the backbone supporting real estate agents and allowing the business to scale effectively. Kristen's battle with cancer has not only tested her mettle but has also rallied her team to perform at their best in her absence, emphasizing the power of community and leadership. The importance of staying connected with clients, particularly in the fourth quarter, through community events and outreach, which are both strategic and genuine efforts to generate referrals and maintain lasting relationships. Connect with Kristen at https://www.williamskw.com/ ---------- VIsit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network