
Strap on your Boots
Successful technologist and filmmaker Jason Sherman gives you real world examples on how to realistically succeed in the world of entrepreneurship while helping you avoid common mistakes. His methods and strategies apply to any industry, income or education level. You will also learn from industry experts, entrepreneurs, CEOs, and business owners as they talk about their successes in his segment Zero to CEO. Lastly, you can hear about future technologies and space phenomena in Jason's favorite segment: Future Tech. So get ready to Strap on your Boots!
Latest episodes

Apr 11, 2022 • 10min
Episode 103: The top 5 reasons you should hire an intern
In today's episode, I'm going to give you the top five reasons you should hire an intern. At least the top five reasons that I hire interns. And the reason why I thought this episode was really relevant today in particular is because I'm smack in the middle of interviewing a multitude of interns for different positions within the different businesses that I'm currently involved with. So yes I practice what I preach, and this episode is a testament to that.

Apr 4, 2022 • 16min
Episode 102: Future Tech: How using Artificial Intelligence reduces wasted resources with Leon Kuperman
In this episode of Future Tech, I speak to Co-founder and CTO, Leon Kuperman at Cast.ai. He is an authority on cloud computing, web application security and Payment Card Industry Data Security Standard (PCI DSS), e-commerce, and web application architecture. We discuss how Artificial Intelligence could make the planet greener by saving countless kilowatt hours of electricity being wasted in datacenters around the world, among other interesting topics.

Mar 28, 2022 • 16min
Episode 101: How to get exponential growth for your brand with Dr. James Richardson
In today's episode I talk to Dr. James Richardson on how to get exponential growth by bootstrapping your business. He explains how big brands all use a mathematical growth curve and how it seems like it happens overnight, but it actually takes years. James mentions how an initial design, the packaging, the basic branding, is usually where a business first fails. He says getting feedback from customers and your target market is the only way to truly figure out your brand. Visit his site at RampingYourBrand.com

Mar 21, 2022 • 16min
Episode 100: 100th episode: A retrospect of the last 20 years
Today I’m celebrating my 100th episode for Strap on your Boots. I've been hosting this podcast since 2018 and my YouTube channel since 2015. A lot has happened in all these years. So I wanted to take this opportunity to do a recap of the accomplishments I've achieved, the goals I've reached, and the things I've learned along the way. If you’re a listener of my series, then you’ve heard some of them, but in this episode, I get more detailed and retrospective. So I hope you've enjoyed my series so far all these years and strap on your boots for the next 100 episodes, because I'm going to keep going.

Mar 14, 2022 • 15min
Episode 99: Future Tech: How a space elevator can change humanity
In this episode of Future Tech, I discuss how space elevators could change humanity. It’s no secret that spaceships are expensive. A final tally of NASAs space shuttle program's lifetime costs puts the price tag at $1.5 billion per flight. Even SpaceX has said the operational cost is about $28 million per launch. Spaceflight is expensive. A space elevator would cost about 60 cents per pound. A person who weighs 100 pounds would cost $60 to go into space. That’s about the cost of a large SUV to fill up their gas tank! I talk about the cost and many other factors such as accessibility, technological advances, and becoming a multiplanetary species. So get ready to blast off, um, I mean listen to elevator music on the way up into space!

Mar 8, 2022 • 17min
Episode 98: How to Transition out of your Business with Rob Schulz
In this episode I speak to Rob Schulz who is a wealth manager & financial planner about how to sell your business and transition to something new. He says most people don't know where to start or when to start. Some business owners make the wrong decision when selling their business because their skillset doesn't help with the actual transaction. A lot of business owners also regret selling their business or don't have a plan for the future. Rob touches on the fact that some business owners hesitate to sell because they're afraid the new owner won't do the business justice moving forward. If you're a business owner who is thinking of retiring or selling your business, then this episode is for you!

Mar 1, 2022 • 10min
Episode 97: How to stay calm during a crisis
In this episode, I'm going to tell you the things that I do to stay calm during a crisis. We've all been living through this pandemic for the past couple of years. And as we thought we were getting out of the current crisis, we got hit with another one. Russia invaded Ukraine, which is now causing not only a global panic, but a war. And there are a lot of political things going on. But I'm not going to get into that. I'm not going to talk about NATO. I'm not going to be talking about what's happening with the embargoes, taxes going up globally, or citizens being evacuated or having to leave their homes to go to safer places, and so many other factors involved. Let’s talk about the positive things you can do.

Feb 22, 2022 • 17min
Episode 96: How to stay motivated as an indie creative with Maggie Daniels
In this episode I talk to poet, writer, director Maggie Daniels on how to stay motivated as an indie creative. Maggie explains how writing her poetry book Swimming helped through a traumatic experience. She says finding "your people" is super important and that when you are an independent artist, you'll find out that it's all in who you know. She pushed through trauma by making a trailer for a script she wrote called Tanglewood based on a true story. Being passionate about a story you're telling and working towards your goals every day no matter the size of task are things we cover in this episode as well. So join us on this magical episode and follow Maggie's heartfelt journey by tuning in.

Feb 15, 2022 • 9min
Episode 95: Future Tech: How we might be in a different reality from aliens
In this episode of Future Tech we dive into Schrödinger’s cat. There is a cat inside a box, that is both dead and alive to an outside observer because, until the box is opened, you can’t tell either way. You have to assume it’s one or another, which makes it essentially both until we know for sure. When when it comes to the universe, it's base reality is made up of what we can confirm through observation as well. The universe works in the quantum world, through quantum mechanics, and quantum physics. This means that the observation process works much different than what we are used to. So with aliens, possibly existing in a multiverse, they are entangled, and once we observe them they will exist. But here's the thing, from their perspective we could be the ones who are entangled - and that's why we haven't seen them, because they haven't observed us. Tune in to hear my thoughts on this!

Feb 8, 2022 • 19min
Episode 94: How to say less and be heard more with Lewis Chaney
In this episode I talk to TedX alumn Lewis Chaney about how much time people waste when they don't get to the point when in conversations with others. Lewis explains how you should have your story planned, and avoid rambling or tangents at all costs. He thinks "winging it" is a really bad idea and becoming a better storyteller in your private world, will inadvertently make you a better storyteller in the business world. Lewis tells us that practice does make perfect, especially when you have a specific point you want to get across. Tune in to hear how best to tell your story using an emotional rollercoaster to draw people in and learn more about Lewis at GetToTheDamnPoint.com