Better: The Brand Designer Podcast cover image

Better: The Brand Designer Podcast

Latest episodes

undefined
Nov 10, 2020 • 52min

S3 E3: Nailing The Sales Call

Episode 3 is here and we are back with another Jen + Giselle conversation! This week’s chat is all about nailing the sales call and it is packed with takeaways for you guys!We kick off the episode with an honest conversation about how Covid-19 has effected our businesses this year. We then get into the nitty gritty about our inquiry process, our initial emails, and talking pricing with clients. We share tangible ways we cast vision for our clients and present ourselves as experts in the industry. Jen talks about how she frames deliverables based on client’s needs/budget and Giselle shares deep questions that she asks her clients during the sales call.We hope this discussion inspires you to confidently approach your sales calls! Comment below and let us know what you think!Facebook Group: https://www.facebook.com/groups/betterbranddesigner/Website: https://www.bettebranddesigner.com/Better Resources Page: https://www.betterbranddesigner.com/resourcesLinks Mentioned:Honeybook: https://www.honeybook.comThe New Exec: http://thenewexec.comGet Our Sales Call Question Template!
undefined
Nov 2, 2020 • 1h 18min

S3 E2: The Best Branding Tools of the Trade with Michael Bruny-Groth from The Logo Package

We are so excited to be sharing our interview with Michael August Bruny-Groth from the Logo Package! If you’ve listened to previous episodes, you know that we LOVE The Logo Package Express. This tool has been a game-changer for our businesses and saved us (literally) hundreds of hours.Michael shares his story about how The Logo Package Express was developed, we chat about the best branding tools of the trade, switching from Sketch to Figma, and setting up retainers for clients. Michael also gives us a sneak peak into what is coming next for The Logo Package. We can’t wait to hear your thoughts!Facebook Group: https://www.facebook.com/groups/betterbranddesigner/Website: https://www.bettebranddesigner.com/Better Resources Page: https://www.betterbranddesigner.com/resourcesLinks Mentioned:The Logo Package TwitterThe Logo Package IGThe Logo Package FBThe Logo Package* (Our affiliate link for $20 off Logo Package)Resources:FigmaRan Segall YouTube (Flux Academy)Value of Money book (amazon)*Flux Academy*ProsperoDubsado* (20% off your first month or year)CalendlyHoneybookFontspringCreative MarketMoyo StudioClickUp*Logo Geek Facebook Group*Affiliate links: we receive a small commission to help support the podcast at no cost to you
undefined
Oct 27, 2020 • 46min

S3 E1: Catching Up with Jen & Giselle

We cannot tell you guys how excited we are to be back recording, in your earbuds, and hanging out with you guys today! Episode 1 of Season 3 is a classic Jen and Giselle chat. We share updates on our businesses, talk about building teams, Jen shares some big news, and we laugh over more love-fest moments (of course). We are so thankful for all the love and support from this community! We know you guys are going to LOVE our upcoming season 3 episodes!In this episode: We each share one skill that we have picked up since we last recorded. Jen’s big announcement. Building teams and rebranding. Being a design consultant, not just a designer. Transitioning from Squarespace to Webflow. If you could travel back to any point in your career, what point would you go back to you and what advice would you give yourself?Facebook Group: https://www.facebook.com/groups/betterbranddesigner/Website: https://www.bettebranddesigner.com/Better Resources Page: https://www.betterbranddesigner.com/resourcesLinks Mentioned:Webflow*Flux Academy Webflow and 10k Website Courses*Giselle’s IG @wanderdesign.coJen’s IG: @hellojunecreative*Affiliate links: we receive a small commission to help support the podcast at no cost to you
undefined
Apr 21, 2020 • 41min

S2 E12: Answering Your Inbox Questions #2

Wow, another season in the books! We're wrapping it up with an episode full of answers to your inbox questions. Jen and Giselle cover a wide range of topics for brand designers, including process, value-based pricing, dealing with indecisive clients, and more. Listen in then tell us your answer to our question for you in our Facebook group. Can't wait to hear it!Facebook Group: https://www.facebook.com/groups/betterbranddesigner/Website: https://www.bettebranddesigner.com/Better Resources Page: https://www.betterbranddesigner.com/resourcesLinks Mentioned:Better Resources Page: https://www.betterbranddesigner.com/resourcesGet our Diagnostic Call (and future freebies!): https://view.flodesk.com/pages/5fb20acd07f9a37b1e828789Olive Garden Rebrand: https://thedieline.com/blog/2014/3/10/before-after-olive-gardens-new-logo Paula Scher Citi logo: https://medium.com/@nedwin/the-1-5m-napkin-abd2702927d0 Amplify Shopify Course by Morgan Rapp: https://www.amplifyshopify.com/
undefined
Apr 14, 2020 • 55min

S2 E11: Designer Day Rate with Jamie Starcevich from Spruce Rd

What's a Designer Day Rate? Why would designers replace client retainers for this? And what are the benefits to this service? Join us as Jamie from Spruce Rd describes how this premium one-day design service has empowered her brand design studio, what she's learned, and what she recommends! We also get into a bit of her client psychology and her signature Zero-Revision process. Facebook Group: https://www.facebook.com/groups/betterbranddesigner/Website: https://www.bettebranddesigner.com/Better Resources Page: https://www.betterbranddesigner.com/resourcesLinks Mentioned:Jamie's Website: https://www.sprucerd.com/Free Zero-Revision Training: https://sprucerd.lpages.co/zero-revision-design-presentation-method/Shareworthy Course: https://shareworthydesign.com/Free #BrandSelfCare Challenge: https://sprucerd.lpages.co/brand-self-care/
undefined
Apr 7, 2020 • 41min

S2 E10: Unlock Your Inner CEO with Jane Scudder from The New Exec

Are you scared to call yourself a CEO, despite you being the business owner of your independent design gig? We were too, until Jane gave us the low-down on how to unlock our inner CEO and transform our business as a result! In this episode, we talk about what our initial thoughts are on the word "CEO" and the benefits of stepping into this mindset. We also discuss CEO days, why they're important to work ON your business and not just IN your business, and how to start implementing this time into your work week.Facebook Group: https://www.facebook.com/groups/betterbranddesigner/Website: https://www.bettebranddesigner.com/Better Resources Page: https://www.betterbranddesigner.com/resourcesLinks Mentioned:The New Exec Website: thenewexec.com Jane Scudder Website: janescudder.comJane's IG: @thenewexec @janescudder Jane's Facebook: https://www.facebook.com/thenewexec/LinkedIn (Jane): https://www.linkedin.com/in/janescudder/LinkedIn (The New Exec): https://www.linkedin.com/company/the-new-exec/
undefined
Mar 31, 2020 • 46min

S2 E9: Rebranding Your Design Business with Amber D'Ambrosio from One 11 Studios

When it comes to rebranding ourselves, why is it SO HARD despite us brand designers? We have Amber D'Ambrosio (formerly Amber Hukari) tell us all about her rebrand process since she transformed into One 11 Studios. We go over when you actually need to rebrand, valid reasons for rebranding, and what to avoid. Join us!Facebook Group: https://www.facebook.com/groups/betterbranddesigner/Website: https://www.bettebranddesigner.com/Better Resources Page: https://www.betterbranddesigner.com/resourcesLinks Mentioned:Amber's Website: www.one11creativestudios.comAmber's Instagram: @one11creativestudios
undefined
Mar 24, 2020 • 48min

S2 E8: All About the Design Process with Steph Wharton

Having a strong, clear design process is SO important to your branding business - but what should that look like, and why is it so key? Brand designer and strategist Steph Wharton breaks down a typical brand design process in a roundtable discussion with Jen & Giselle.Facebook Group: https://www.facebook.com/groups/betterbranddesigner/Website: https://www.bettebranddesigner.com/Better Resources Page: https://www.betterbranddesigner.com/resourcesLinks Mentioned: The Design Experience Shop: https://www.stephwharton.com/Steph Wharton’s Instagram: https://www.instagram.com/stephwharton_ *Flux Academy 10k Website Process Course: https://learn.flux-academy.com/?affcode=244534_fwqbizdl *Affiliate link: using our link helps support our podcast at no cost to you
undefined
Mar 17, 2020 • 52min

S2 E7: Crafting a Growth Mindset with Avani Miriyala

What are those limiting beliefs you keep telling yourself? “I’m not good at [blank].” “[Blank] is hard for me.” What if you could turn that around? What would your life look like? Well, we’re super excited to announce today’s episode because our guest Avani is a master of releasing freelancers from their limiting beliefs! In this episode, we go all in on what it takes to be a successful freelancer, a fixed vs. growth mindset, and how you can implement small practices today to become the person of your dreams!Avani's Breakthrough Sessions: https://avanimiriyala.com/breakthroughLinks Mentioned:Avani's Podcast Episode on Mindset: https://lc3.shatrk.com/r/e/R1glHlWOM7CvKq3P?r=https://avanimiriyala.com/005-mind-gym/Calm meditation app: https://www.calm.comHeadspace meditation app: https://www.headspace.com/Morning pages overview: https://www.chriswinfield.com/morning-pages/Neuro-Linguistic Programming overview: https://inlpcenter.org/what-is-neuro-linguistic-programming-nlp/Get in Touch!Facebook Group: https://www.facebook.com/groups/betterbranddesigner/Website: https://www.bettebranddesigner.com/Better Resources Page: https://www.betterbranddesigner.com/resources
undefined
Mar 10, 2020 • 42min

S2 E6: Parenting While Building Your Design Business with Becca Levian from Skye High Interactive

Are you raising kids while also building a design studio - OR are you trying to live your best life while also working from home? Becca Levian from Skye High Interactive chats with us about her transition from agency life to being an entrepreneur, asking for support, the myths of work/life balance, and cultivating a forward-facing mindset while also living your life to the fullest applies both to parents and to people without kids as well. Facebook Group: https://www.facebook.com/groups/betterbranddesigner/Website: https://www.bettebranddesigner.com/Better Resources Page: https://www.betterbranddesigner.com/resources

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode