Better: The Brand Designer Podcast

This From the Archives episode is chocked full of knowledge from Avani Miriyala, Giselle’s business coach. In the episode Avani, Jen, and Giselle talk about:Leveling up mentally to be the person you need to be to serve your clients the bestFalling back in love with learningFixed mindset vs. growth mindsetHow to take time to invest in yourselfImperfect action is better than no action; do something small rather than nothingEnjoy these call-back episodes. We will be back with Season 7 on January 24th!Special thanks to our producer Jon from Wayfare Recording Co.Connect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on PatreonOur podcast disclaimer can be found by visiting:www.betterbranddesigner.com/disclaimer

It’s our final episode of Season 6 and we’re answering your burning questions! Listen to hear your questions about client processes, brand design, business, and more! Some of our questions include:“What is the best way to have clients get their content to you before you start a project?” — Annalie Chernin“What is the best way to communicate to a client as an introvert?” — Eden Synundu“How do I move over from corporate designs (flyers, business cards, etc.) to creating brand identities only?” — @monique_weaktopeak“At what point am I a real design business?” — Rachael Lyonsmore!For the next 4 weeks, we’ll be releasing From the Archives episodes featuring our most listened-to episodes over the seasons. We will be back with Season 7 on January 24th! Happy holidays!Links Mentioned:Branding with Bre from Rowan MadeThe Logo Package PortalIterating on the One Concept MethodFinding Creative InspirationIntroducing Esther-Knox Dekoning & Podcast UpdatesWelcome to Better: The Brand Designer PodcastThis Episode’s Partner:The Brief CollectiveThe Design Biz Academy from The Brief Collective serves beginner, amateur, and seasoned designers—they have something for total newbies, something for designers needing to enhance their skill set, and something for designers ready to scale their biz & start booking $10K clients. Join now at https://thebriefcollective.com/course. Learn about the 3 Secrets to Booking High Ticket Design Clients right here!Special thanks to our producer Jon from Wayfare Recording Co.Connect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on PatreonOur podcast disclaimer can be found by visiting:www.betterbranddesigner.com/disclaimer

Everyone wants to attract the right clients and easily sell high-ticket services - but when was the last time you reviewed what was on your services page? This week Jen chats with Kelsey McCormick from Coming Up Roses all about her journey from climbing the ranks in the music industry to running a brand and web studio, and how Kelsey developed a framework specifically for crafting services pages that convey the transformation you’re selling and that support your sales process from the start.Guest Information:Guest Name: Kelsey McCormickGuest Business Name: Coming Up RosesGuest Website: cominguproses.coGuest Instagram: @cominguproses.coLinks Mentioned:Services to Sales WorkshopFree ART Framework - Build Your Transformation StatementInbox Question:"How do you keep your socials consistent while still sharing a variety of work?” - Elizabeth CooperThis Episode’s Partner:Packaging Design MasterSet yourself apart from the competition with the specialized and niche skill of packaging design. Visit packagingdesignmaster.com and use the code BETTER to get $50 off enrollment.Special thanks to our producer Jon from Wayfare Recording Co.Connect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on Patreon

This week we turn the tables as Jen interviews Esther and her husband, Jake, about how Jake has played many roles in her business — as a spouse, partner, support system, cheerleader, quality control, and accountant… among MANY others. Jake shares some of the challenges associated with supporting a partner who runs her own business, and how they worked through them together. They also talk about things they’ve learned during a career transition and ways that Esther has felt most supported. If you’re a partner (or roommate, or bestie, or parent!) of a business owner, this one is for you!Inbox Question:“I want to learn how to be confident in speaking with potential clients and establish authority as a branding expert.” — Khanh DanUpcoming Events:Patreon Only LIVE Q+A Call with our $10 PatronsDecember 6, 2022, at 9 am Central / 10 am EasternBecome a $10 Patron here.This Episode’s Partner:The Brief CollectiveThe Design Biz Academy from The Brief Collective serves beginner, amateur, and seasoned designers—they have something for total newbies, something for designers needing to enhance their skill set and something for designers ready to scale their biz & start booking $10K clients. Join now at https://thebriefcollective.com/course. Learn about the 3 Secrets to Booking High Ticket Design Clients right here!Special thanks to our producer Jon from Wayfare Recording Co.Connect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on Patreon

Happy Thanksgiving! In this special episode, we wanted to get personal and share things that we’re grateful for this year both personally and professionally! Spoiler: lots of love fest moments. We also talk about things we’ve learned this past year and then flip it on its head to how we’re moving forward and setting goals for next year. Stay till the end to hear some of the questions we use to check in with ourselves and set goals, so you can start thinking ahead too!This Episode’s Partner:Packaging Design MasterSet yourself apart from the competition with the specialized and niche skill of packaging design. Visit packagingdesignmaster.com and use the code BETTER to get $50 off enrollment.Special thanks to our producer Jon from Wayfare Recording Co.Connect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on Patreon

Have you ever wondered how you could grow your design revenue without spending hours chained to your desk or taking on more clients than you can handle and hiring a huge team? This is the question of the hour for a lot of you - and we’re SO excited to welcome Bonnie Bakhtiari from B is for Bonnie Design to chat about how to earn more while working less! We discuss pricing, sales, offer suite, slow seasons, client objections, and what goes into raising your rates in a sustainable way.Guest Information:Guest Name: Bonnie BakhtiariGuest Business Name: B is for Bonnie DesignGuest Website: https://bisforbonniedesign.com/Guest Instagram: https://instagram.com/bonniejoymarie?igshid=YmMyMTA2M2Y=The Design Minimind by Hello June CreativeAn intimate group of designers crafting freedom-filled businesses—together. 8 designers. 6 months. A 1:1/group hybrid program. Apply now at The Design Minimind by Hello June Creative.Inbox Question:"What part of your onboarding process has been the most instrumental in seamlessly educating your client about your process?” - Brooke GordonUpcoming Events:Patreon Only LIVE Q+A Call with our $10 PatronsDecember 6, 2022, at 9 am Central / 10 am EasterBecome a $10 Patron here.This Episode’s Partner:The Brief CollectiveThe Design Biz Academy from The Brief Collective serves beginner, amateur, and seasoned designers—they have something for total newbies, something for designers needing to enhance their skill set, and something for designers ready to scale their biz & start booking $10K clients. Join now at https://thebriefcollective.com/course. Learn about the 3 Secrets to Booking High Ticket Design Clients right here!Special thanks to our producer Jon from Wayfare Recording Co.Connect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on Patreon

This episode explores the power of unique premium positioning in attracting high-ticket clients. The speaker discusses the importance of positioning and clarifying who you are and who you serve. They also delve into the connection between creativity in different areas of life and the challenges faced when starting a design business. Additionally, they emphasize the significance of crafting unique positioning and messaging to build confidence and make effective business decisions.

Ever been confused about whether you’re using the right website platform for your studio and your clients? We’re breaking it ALL down today with pros and cons lists for the major websites platforms we see boutique design studios using: Squarespace, Showit, Shopify, Webflow, Wordpress, and Wix. There’s no “wrong” or “right” here (although we know designers have a LOT of opinions!) We’re just here to give our opinions and help you find the right platform for your next project!Links Mentioned:Awwwards.comThe Shopify code(x) - Use code BETTER for $300 off!Standout Squarespace by SquarestylistInbox Question:“How do you get clients to embrace the design process and be open to the design style you know (through brand discovery and strategy) will connect with their community most?” - Jessica AbellThis Episode’s Partner:Design Biz Mastery with Morgan RappGrow your revenue and start taking Fridays off (like Jen!) with Design Biz Mastery. Visit dbm.morganrapp.com/better to learn more, get a special bonus, and also receive access to a free training about Morgan’s 3-part framework to peacefully scale your design business towards your first or next 6-figures on part-time hours.Special thanks to our producer Jon from Wayfare Recording Co.Connect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on Patreon

We’ve never seen this shared publicly before… we’re pulling back the curtain in today’s episode to share the audio from actual client presentations from our studios! We watched each other’s Strategy/Creative Direction videos and then reacted live to them - noting what we loved about them and making some really juicy suggestions for making them even better. We hope that this episode inspires you to mix things up and gives you some ideas to try in your own brand presentations. Check the Facebook group to see the visuals behind what we discuss in this episode!Inbox Question:"How do you get faster at design projects and honor limited time especially as a mom? I usually become hyper-focused and tend to go down a rabbit hole of exploring concepts."] - Jolie-Anne WalkerUpcoming Events:Patreon Only LIVE Q+A Call with our $10 PatronsDecember 6, 2022 at 9am Central / 10am EasterBecome a $10 Patron here.This Episode’s Partners:Design Biz Mastery with Morgan RappGrow your revenue and start taking Fridays off (like Jen!) with Design Biz Mastery. Visit dbm.morganrapp.com/better to learn more, get a special bonus, and also receive access to a free training about Morgan’s 3-part framework to peacefully scale your design business towards your first or next 6-figures on part-time hours.Standout ShopifyStandout Shopify is the most comprehensive and the most supportive Shopify course for designers. Discover what it takes to be a go-to Shopify design expert, all in an engaging, beginner-friendly video format from start to launch. Visit standoutshopify.com to learn more - Oct. 27-31, 2022 is the lowest the price will ever be!Special thanks to our producer Jon from Wayfare Recording Co.Connect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on Patreon

It’s officially SPOOOOKY szn around here and we wanted to get a little festive. We had our listeners (you guys!) anonymously submit your scariest/most difficult client stories and we read them, react to them, and listen to what they learned from the experience. We truly believe that difficult client experiences are one of the hardest parts of running a design business, but this episode serves to remind us that we’re not alone, it happens to everyone, and what we can do to avoid those situations in the future, or deal with them in the present.This Episode’s Partners:Design Biz Mastery with Morgan RappGrow your revenue and start taking Fridays off (like Jen!) with Design Biz Mastery. Visit dbm.morganrapp.com/better to learn more, get a special bonus, and also receive access to a free training about Morgan’s 3-part framework to peacefully scale your design business towards your first or next 6-figures on part-time hours.Standout ShopifyStandout Shopify is the most comprehensive and the most supportive Shopify course for designers. Discover what it takes to be a go-to Shopify design expert, all in an engaging, beginner-friendly video format from start to launch. Visit standoutshopify.com to learn more - Oct. 27-31, 2022 is the lowest the price will ever be!Special thanks to our producer Jon from Wayfare Recording Co.Connect With Us:Our Free Facebook Community: https://www.facebook.com/groups/betterbranddesigner/Podcast Website: https://www.betterbranddesigner.comPodcast Resources Page: https://www.betterbranddesigner.com/resourcesPodcast Instagram: https://www.instagram.com/betterpodcast/Support us on Patreon: https://www.patreon.com/betterpodcast